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What is technographic data?
Jiten Thummar
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Digital Marketing Executive at Digital Upstarts (2019- Present)
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Studied Masters in Business Administration at Arizona State University (2017)
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Lives in Ahmedabad, India
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Speaks English, German
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Jiten Thummar
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Digital Marketing Executive at Digital Upstarts (2019- Present)
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Studied Masters in Business Administration at Arizona State University (2017)
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Lives in Ahmedabad, India
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Speaks English, German
Followers
Following
Updated Last week
Just like demographics, firmographics and psychographics, technographic is also a profiling method where you collect detailed information on technology usage for targeted prospecting. It is primarily employed by B2B marketers to understand - the hard...read more
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