eCommerce website is one of the best online business in today's world, as physical stores are upgraded to online stores and many people are interested in online shopping.
If you are running an eCommerce website or going to start an eCommerce business, then have to check some features and factors before developing your online store. These checklists and things are to be considered to make your business successful.
Content plays a major role in the online eCommerce business. Two places where your content wants to focus on are: description and marketing.
Every product displayed in your store should have a product description. It should be clear, short, and understandable. Also, the content used for promoting your website should be short and sweet to get attracted by visitors.
2. Performance Checklists:
The performance of your eCommerce website is checked twice for increasing your page performance like loading speed, attractive image, and video, etc., are to be focussed.
3. Design Checklists:
UI/UX designs are a very important part of every business website and for mobile apps. Hence design the website with beautiful . Also if you are affordable, then you can develop mobile apps for your eCommerce website like Amazon. But if you are not affordable, then don't worry. Just you have to check whether your website is mobile-friendly or not.
4. Security Checklists:
Make sure that your website is secured by having in your website. Also, the payment information of your customers should be protected to get trust of your customers.
5. Marketing Checklists:
Marketing is an important activity to carry. You have to post images and videos related to your business to grab the attention of your customers.
Some of the ways are posting on Facebook, Instagram, Pinterest, Twitter, etc., and also doing email marketing is also a great way to get customers.
6. Analytics Checklists:
Analyzing your website frequently is a required action. Use Google Analytics tool and analyze your website performance to improve your page rank and also to get more traffic.
These are the basic things to be considered before developing an eCommerce website.
We haven’t narrowed down any specific coding platform here because every website has its own specifications and needs and accordingly, their requirements vary.
Nevertheless, what has been generally observed is that developers choose their technology stack for building websites based on their specifications, like website types (static or dynamic), hosting services, databases, and O.S.
Consider this: Facebook and Google. They are both famous websites and best in their fields. They both deal with the large database, but their choice of the database server is different. Facebook uses “MySQL”, whereas Google has its own database called “Big Table”.It is the database that runs Google’s Internet search, Gmail, Google Maps, YouTube, and other products you’ve likely heard of. If Google wanted, they could have used MySQL, but their choice differs owing to their product’s purpose or goals.
From the above example, we can infer that diverse functionalities are at the core of the dynamic websites. Based on the functionalities, developers choose the programming language, framework, IDE, database servers, and hosting services. Besides that, they also keep in mind the website performance, user experience, and web development cost.
Here is the basic structure for the website development and segregated into two sections- Front end and back-end development.
The below table shows the various frameworks that developers use to develop the back-end and front-end of their website. There are other frameworks that we haven’t mentioned in the table are Phoenix, Flask, Pyramid, Vert.x, and Express.
We discussed above the database, framework, programming language that helps developers to make the website. It takes a lot of coding from the developer’s end to sync them and make it work uniformly. One can say, they all act together as a coding platform for the developer to develop a website.
However, modern-day developers have found a novel way to simplify their coding tasks. They have developed the platforms that can be used as a ready-to-use template for website development that requires minimum coding skills or no coding at all. It may or may not be suitable for complex websites, but for static websites, its worth using.
Best platform to develop a website
There are numerous other website builders you can consider like BigCommerce, Weebly, Squarespace, BoldGrid, and so on. If you know a little bit of code, you can even customize the website to your liking.
Big enterprises and businesses have a dynamic website, and they are specific about their website features. Usually, they hire software companies to develop their websites. Also, for large businesses website maintenance is a big challenge in which case hiring software development companies are preferable.
The ready-to-use development platform is more popular for small businesses and e-commerce sites. But as their business grows, they also need a dedicated developer for constant monitoring, tweaking, and maintaining the websites.