Please introduce your company and give a brief about your role within the company?
AppFillipMobile is an App Marketing Agency. We effectively promote mobile apps using a series of strategies such as ASO, Influencers, CPI, CPA, and RevShare models to user Acquisition. Our services include User Acquisition, App Store Optimization, Data Analytics, Monetization, Soft Launch, CPI, Market research, Long-term strategies, on-going app ranking maintenance, and so on.
AppFillip is trusted by over 2,000 developers worldwide. AppFillip is a venture of Lumotis Digital Media Pvt. Ltd. AppFillip™ founded by Rajesh Sharma in 2016.
Mention the objectives or the parameters critical in determining the Digital Marketing Strategy for a client.
At AppFillip, we truly believe that our main task is to achieve our clients’ goals. We carefully follow through with each task and are always ready to meet clients’ needs.
How does your company differentiate itself from the competition?
AppFillip believes in achieving your goals as its prime focus. Each task undertaken is designed to meet your needs. These are the significant points that make us different from our competitors.
- Our specialization is in mobile app marketing ( iOS, Android )
- We provide real-time work report with our CRM platform. Our Application “ AppFillip CRM” is also available on Google Play. Clients can access dashboard & access ongoing work report, upcoming task, report, progress
- 24x7 Live chat for clients
- Big Knowledge university on the website to provide app marketing tips
- Guaranteed work quality with the money refund policy
- Expertise in Mobile App Marketing Area
What industries do you generally cater to? Are your customers repetitive?If yes, what ratio of clients has been repetitive to you?
We work for mobile application industries including Games, Lifestyle App, Social Networking, Travel, Education, Kids & All Categories. You can say 40% Games & 60% Apps.
Please share some of the services that you offer for which clients approach you the most for?
We offer a full range of mobile app marketing solutions. Mostly our clients approach us to generate organic traffic using App Store Optimization ( ASO ) it’s similar to SEO. We have excellent expertise to grow organic keywords research. Our clients contact us for Growth hacking, influencer marketing & to increase installs.
What do you find to be some of the most key factors for running a successful agency in the field of Digital Marketing?
Huge experience & ongoing testing to grow clients sales.
What are the key factors that you consider before deciding the cost of a project?
Project cost is defined by the target audience, geography, age & interest. We do research & generate cost accordingly.
What kind of payment structure do you follow to bill your clients?
Mostly we deal into Pre-Payment terms, but sometimes we provide milestone payment terms after we prepare some working agreement with clients.
What is the price range (min and max) of the projects that you catered to in 2018?
We worked from $1000 – $20,000 price ranged projects in 2018.
Name a couple of activities that you think provide the best ROI in terms of benefit/impact when it comes to different areas of Digital Marketing.
These are major activities:
- App Store Optimization ( ASO )
- Influencer Marketing
- Blogger Outreach
- Social media marketing
- Grow traffic & media buy