Please introduce your company and give a brief about your role within the company?
Apps Maven was founded with an aim to craft effective and efficient technology solutions, which help companies to grow their business at a large scale. We excel at providing the top-notch tailored solutions with a wide range of our services, which includes Mobile app development, Website design & development, Game development along with Digital Marketing.
Since our inception in 2014, we have developed numerous custom solutions for our clients, which proved to be the central facets/components of their business success.
My Role- Beginning from business development to everyday operations management, client relationship management, project management and project delivery are a few of my core activities. Apart from them, I lead our research and development team which helps us to solve future problems through innovation.
What was the idea behind starting this organization?
The idea behind Apps Maven was to help startups and small scale businesses to increase their digital presence through a mobile app or a website. There are many startups and small businesses that have the potential to grow bigger but they lack a strong online presence. We provide them with solutions through mobile apps and websites to run and grow their business exponentially.
What is your company’s business model–in house team or third party vendors/ outsourcing?
At Apps Maven, we have an amazing in-house team of 50+ members that includes professional developers, designers, proficient project managers as well as business and quality analysts. Creating the right balance with People, Processes and Product, helped us to increase our global clientele.
How is your business model beneficial from a value addition perspective to the clients compared to other companies' models?
We follow a pre-strategic approach before commencing the project. Our first step involves our business analyst, where he interacts with the client to gather the exact requirements and understands the business outcomes that our client aims to achieve. A good understanding of the expected business outcomes ensures that we are on the right track to build the application along with effectively managing the time. We are very transparent with our clients, and provide them with good visibility throughout the development process.
What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repetitive to you?
We cater to many industries like healthcare, travel, logistics, finance, eCommerce, health and fitness. Yes, most of our clients are repetitive and the ratio is 70-75%.
Mention the objectives or the parameters critical in determining the time frame of developing a mobile app.
The best outcome demands the following parameters:
- Preferred Methodology
- Project specifications
- Targeted platforms
- Features and Size of the app
- Target audience
- Scalability parameters
How much effort in terms of time goes into developing the front end and back end of a mobile app?
There is no set rule to predict the exact efforts in terms of time for frontend and backend but it all depends upon the size of the app as well as the complexity. But in general, a standard app takes somewhere between 6-8 weeks for deployment.
What are the key parameters to be considered before selecting the right platform for a mobile application?
We consider the following parameters, which help us to achieve the optimal solution for a mobile application.
- Target audience
- Problem to be solved
- Nature of business
- Monetization prospects
Which platform do you suggest your clients to begin with when they approach you with an idea (Android or iOS) and why?
iOS is prevalent, due to its awesome performance as well as security and moreover, it provides:
- Better end product
- Scalable and consistency across all phones
- Demographic reach
- User interaction
Android or iOS, Native or Hybrid — which platform is best to use to build your app? What are your recommendations?
Every development approach has unique aspects.
Here are some pros to choose NATIVE PLATFORM:
- Smooth work, fast operating speed, and flawless performance.
- Great design and user experience possibilities.
- Good integration with the hardware of the device.
- Better security & reliability.
- Easy to implement new sophisticated features that the market demands (AI, VR, AR, IoT, etc.)
- Ability to operate offline.
- Up-to-date SDKs available for developers.
Recommendations to choose HYBRID PLATFORM:
- Less resource consumption
- Quicker and Easier development
- Flexible and adaptable development of UI/UX design
- Cost-efficient for simple projects
What are the key factors that you consider before deciding the cost of a mobile application?
- Number of platforms
- Native or Hybrid
- Size of app
What kind of payment structure do you follow to bill your clients? Is it Pay per Feature, Fixed Cost, Pay per Milestone (could be in phases, months, versions etc.)
We generally follow all the engagement models.
- Fixed Budgets
- Dedicated team
Do you take in projects which meet your basic budget requirement? If yes, what is the minimum requirement? If no, on what minimum budget you have worked for?
Yes, we only take a project which meets our basic budget requirements. The minimum budget we set for small scale projects in $10,000. The development cost for mid-scale project starts from $25,000.
What is the price range (min and max) of the projects that you catered to in 2018?
Minimum - $10,000
Maximum - $100,000
Which business model do you suggest to your clients enabling them to generate revenue from mobile applications? Why?
Both B2B and B2C incorporated into a single model.