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LakshmipriyaDigital Marketing Executive at Squash Apps Pvt Ltd
Answered on Last week
You want your website to rank the top position on the Search Engine Results Pages (SERP) without Breaking the rule. These following strategies and tips help to rank your website Search engine, let’s get started.Keyword ResearchKeywords are the foundation of SEO, In this, we are going to learn how to find the keywords based on customer persona. Keyword research is the most important part of Rankings. Many people choose competitive keywords and get struggle with SEO. Seed keywords are the first process in keyword research. For example, you sell computers and parts, then your seed keywords might be: Laptops, Motherboard, etc. With the Search Results report in Google Search Console, you can see 1000 keywords, and also you can check out the organic keywords for your website and also identify the competitor's keywords on Ahrefs or SEMrush Tools. While doing keyword research always focus on long-tail keywords with low and medium competition. Pay attention to LSI Keywords. LSI keywords are bold words that are suggested to you (Google autocomplete). Check out the related search on the bottom of the search engine result page.Find and nail the LSI Keywords for your content and start boost ranking for your page. Use Amazing ContentIf you want to rank #1 on google stop generic content on your website. Focus on in-depth and Longer contents. In a recent study on search engine ranking, factors found that there is a strong correlation between in-depth content and rankings. Longer content = better Dwell Time.If your content on the blog is 2000+ words then it takes longer to read than the 500 words blog article. Longer contents will improve the Dwell Time. Longer content can fully answer a search query. Amazing longer content helps to reduce bounce rate and boost dwell time for your website.As per Google’s recent announcement. RankBrain is the third most important ranking signal. With the help of the RankBrain AI algorithm, google can measure whether searchers are satisfied or not with a particular set of search results.Internal LinksInternal links help search engines to understand your content better. Use rich targetted Keyword anchor text helps search engine to understand the topic of the page that you’re linking to. Internal links send link authority to pages that need it, which can give them a ranking boost.LinkbuildingIf you want to rank a website on top of the search engine (google) in 2020, you can’t ignore the link building. Definitely, you need quality backlinks to boost your website ranking. Let drive deeper into the white hat link building strategies.1. The Skyscraper TechniqueThe skyscraper technique is created by Backlinko's Brian Dean. With Skyscraper Technique turn content into high-quality backlinks. How Skyscraper technique works Discovering the existing successful content of the website that is already ranked on Google’s first page.Figure out the common content for your websiteFinally, write a new post that is similar to the content you have found (But in a better way)2. Broken Link BuildingBroken link building involves three simple stepsFind the relevant broken link on a websiteCreate new similar links to the broken resourceIf you have any link to the dead resource reach out to the relevant website and ask for the link on the working resource.3. Guest PostingGuest blogging is still one of the effective methods of link building. You can write guest posts for high authority websites in your niche. Understand the link Scheme. Google will penalize if you have spammy guest blogging.4. Replicating the Competitor Backlink Identify your competitor’s who ranked for the keywords that you want to rank for. Analyze the competitor's backlinks, and find out which backlinks are going to work best.Create a list of backlinks you want to focus on. Do competitor’s backlink audit report, if you notice any broken links. It’s will be an open opportunity to gain a backlink for your site. Final Thoughts SEO significantly increases your traffic and brand awareness. According to the Hubspot report, 80% of the website traffic starts with a search query. That’s why SEO is important. With good Keyword research, Longer content, Internal linking, and a quality backlink from the high authority website you can improve your website ranking on SERP. The better the visibility of your page in the search engine, you will gather attention and can attract prospective new and existing customers for your business. Squash Apps helps enterprises, small businesses, and startups to build robust, scalable software, mobile apps, and web applications using cutting edge technologies.
You want your website to rank the top position on the Search Engine Results Pages (SERP) without Breaking the rule. These following strategies and tips help to rank your website Search engine, let’s get started.Keyword ResearchKeywords are the foundation of SEO, In this, we are going to learn how to find the keywords based on customer persona. Keyword research is the most important part of Rankings. Many people choose competitive keywords and get struggle with SEO. Seed keywords are the first process in keyword research. For example, you sell computers and parts, then your seed keywords might be: Laptops, Motherboard, etc. With the Search Results report in Google Search Console, you can see 1000 keywords, and also you can check out the organic keywords for your website and also identify the competitor's keywords on Ahrefs or SEMrush Tools. While doing keyword research always focus on long-tail keywords with low and medium competition. Pay attention to LSI Keywords. LSI keywords are bold words that are suggested to you (Google autocomplete). Check out the related search on the bottom of the search engine result page.Find and nail the LSI Keywords for your content and start boost ranking for your page. Use Amazing ContentIf you want to rank #1 on google stop generic content on your website. Focus on in-depth and Longer contents. In a recent study on search engine ranking, factors found that there is a strong correlation between in-depth content and rankings. Longer content = better Dwell Time.If your content on the blog is 2000+ words then it takes longer to read than the 500 words blog article. Longer contents will improve the Dwell Time. Longer content can fully answer a search query. Amazing longer content helps to reduce bounce rate and boost dwell time for your website.As per Google’s recent announcement. RankBrain is the third most important ranking signal. With the help of the RankBrain AI algorithm, google can measure whether searchers are satisfied or not with a particular set of search results.Internal LinksInternal links help search engines to understand your content better. Use rich targetted Keyword anchor text helps search engine to understand the topic of the page that you’re linking to. Internal links send link authority to pages that need it, which can give them a ranking boost.LinkbuildingIf you want to rank a website on top of the search engine (google) in 2020, you can’t ignore the link building. Definitely, you need quality backlinks to boost your website ranking. Let drive deeper into the white hat link building strategies.1. The Skyscraper TechniqueThe skyscraper technique is created by Backlinko's Brian Dean. With Skyscraper Technique turn content into high-quality backlinks. How Skyscraper technique works Discovering the existing successful content of the website that is already ranked on Google’s first page.Figure out the common content for your websiteFinally, write a new post that is similar to the content you have found (But in a better way)2. Broken Link BuildingBroken link building involves three simple stepsFind the relevant broken link on a websiteCreate new similar links to the broken resourceIf you have any link to the dead resource reach out to the relevant website and ask for the link on the working resource.3. Guest PostingGuest blogging is still one of the effective methods of link building. You can write guest posts for high authority websites in your niche. Understand the link Scheme. Google will penalize if you have spammy guest blogging.4. Replicating the Competitor Backlink Identify your competitor’s who ranked for the keywords that you want to rank for. Analyze the competitor's backlinks, and find out which backlinks are going to work best.Create a list of backlinks you want to focus on. Do competitor’s backlink audit report, if you notice any broken links. It’s will be an open opportunity to gain a backlink for your site. Final Thoughts SEO significantly increases your traffic and brand awareness. According to the Hubspot report, 80% of the website traffic starts with a search query. That’s why SEO is important. With good Keyword research, Longer content, Internal linking, and a quality backlink from the high authority website you can improve your website ranking on SERP. The better the visibility of your page in the search engine, you will gather attention and can attract prospective new and existing customers for your business. Squash Apps helps enterprises, small businesses, and startups to build robust, scalable software, mobile apps, and web applications using cutting edge technologies.
You want your website to rank the top position on the Search Engine Results Pages (SERP) without Breaking the rule. These following strategies and tips help to rank your website Search engine, let’s get started.
Keyword Research
Keywords are the foundation of SEO, In this, we are going to learn how to find the keywords based on customer persona. Keyword research is the most important part of Rankings. Many people choose competitive keywords and get struggle with SEO. Seed keywords are the first process in keyword research.
For example, you sell computers and parts, then your seed keywords might be: Laptops, Motherboard, etc. With the Search Results report in Google Search Console, you can see 1000 keywords, and also you can check out the organic keywords for your website and also identify the competitor's keywords on Ahrefs or SEMrush Tools.
While doing keyword research always focus on long-tail keywords with low and medium competition. Pay attention to LSI Keywords. LSI keywords are bold words that are suggested to you (Google autocomplete).
Check out the related search on the bottom of the search engine result page.
Find and nail the LSI Keywords for your content and start boost ranking for your page.
Use Amazing Content
If you want to rank #1 on google stop generic content on your website. Focus on in-depth and Longer contents. In a recent study on search engine ranking, factors found that there is a strong correlation between in-depth content and rankings.
Longer content = better Dwell Time.
If your content on the blog is 2000+ words then it takes longer to read than the 500 words blog article. Longer contents will improve the Dwell Time. Longer content can fully answer a search query. Amazing longer content helps to reduce bounce rate and boost dwell time for your website.
As per Google’s recent announcement. RankBrain is the third most important ranking signal. With the help of the RankBrain AI algorithm, google can measure whether searchers are satisfied or not with a particular set of search results.
Internal Links
Internal links help search engines to understand your content better. Use rich targetted Keyword anchor text helps search engine to understand the topic of the page that you’re linking to.
Internal links send link authority to pages that need it, which can give them a ranking boost.
Linkbuilding
If you want to rank a website on top of the search engine (google) in 2020, you can’t ignore the link building. Definitely, you need quality backlinks to boost your website ranking. Let drive deeper into the white hat link building strategies.
1. The Skyscraper Technique
The skyscraper technique is created by Backlinko's Brian Dean. With Skyscraper Technique turn content into high-quality backlinks. How Skyscraper technique works
Discovering the existing successful content of the website that is already ranked on Google’s first page.
Figure out the common content for your website Finally, write a new post that is similar to the content you have found (But in a better way)
2. Broken Link Building Broken link building involves three simple steps
Find the relevant broken link on a website
Create new similar links to the broken resource
If you have any link to the dead resource reach out to the relevant website and ask for the link on the working resource.
3. Guest Posting Guest blogging is still one of the effective methods of link building. You can write guest posts for high authority websites in your niche. Understand the link Scheme. Google will penalize if you have spammy guest blogging.
4. Replicating the Competitor Backlink
Identify your competitor’s who ranked for the keywords that you want to rank for.
Analyze the competitor's backlinks, and find out which backlinks are going to work best.
Create a list of backlinks you want to focus on.
Do competitor’s backlink audit report, if you notice any broken links. It’s will be an open opportunity to gain a backlink for your site.
Final Thoughts
SEO significantly increases your traffic and brand awareness. According to the Hubspot report, 80% of the website traffic starts with a search query. That’s why SEO is important. With good Keyword research, Longer content, Internal linking, and a quality backlink from the high authority website you can improve your website ranking on SERP. The better the visibility of your page in the search engine, you will gather attention and can attract prospective new and existing customers for your business.
Squash Apps helps enterprises, small businesses, and startups to build robust, scalable software, mobile apps, and web applications using cutting edge technologies.
