Factory

Design and development of mobile/web applications

5.0 (2 Reviews)
About Factory
At Factory, we believe in listening carefully to what our clients say (and don’t say) and collaborate to develop solutions that satisfy client requirements and fulfills user's needs. Factory tools: Unique Android and iOS app solutions Fresh technolo...
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$50 - $99/hr
10 - 49
2012
Croatia
Factory
Design and development of mobile/web applications
5.0 (2 Reviews)
2 Reviews
Client Reviews
Custom WordPress Dev for KONCAR - Electrical Engineering Institute
Sanja Novak Digital Marketing Specialist at KONČAR Electrical Engineering Institute, Inc.
on 14/10/19
We needed a new website to solve problems caused by the functional constraints, obsolescence, and complicated maintenance of the existing version. Because we lacked the necessary internal resources, we decided to engage a web development agency. After comparing several potential partners for this project, we decided that Factory.hr would be our ideal partner. Their expertise, knowledge, and professionalism set them apart. We are also impressed with their proposal for our website and their great existing references.

Our goals were to improve our online presence, improve the usability of the website, and enable better, more streamlined interaction with website visitors. We wanted a user-friendly website that will create a positive user experience and achieve our communication and sales goals.
Factory.hr completely designed, developed, and launched our website. They provided their knowledge and expertise to help us with cost and time estimates, social media promotion, wireframe and design materials, and custom-made features.

The new website is a custom WordPress solution that meets all usability standards. Using interactive graphs and forms for faster search and content filtering, the website provides a complete overview of our solutions, services, and activities in a clear, user-friendly way. It now facilitates the easier implementation of other digital marketing activities, improving our online presence, and the enhanced UX has led to a growth in queries from contact and demo request forms.

From designer and web developers to project manager, Factory.hr has been an excellent partner. They were always available with answers to all our questions and solutions to any challenges. The project management was top-notch throughout the development process. From meeting deadlines to consistent availability, they were a reliable and supportive partner.

They are a team of young, enthusiastic people who are passionate about their work. Their simple communication, patience, guidance, and recommendations helped us achieve what we wanted: a new website we love.

Working with Factory was an excellent experience and exceeded all expectations.
Quality of deliverable
Customer support
Value for money
Overall rating

What is it about the company that you appreciate the most?

They are a team of young, enthusiastic people who are passionate about their work. Their simple communication, patience, guidance, and recommendations helped us achieve our goals.

Project Details
Project Name
Custom WordPress Dev for KONCAR - Electrical Engineering Institute
Services:
Mobile App Development
Project Budget:
$0 to $10000
Project Status:
Completed
Android App Dev for Digital Library Collection
Dragana Koljenik Librarian at National and University Library in Zagreb
on 11/10/19
Factory created and launched a native mobile solution for a national nonprofit platform, providing a unique cultural product to support growing tourism initiatives and increase user engagement. Within 20 days, the digital postcard collection attracted over 500 downloads and numerous five-star ratings on Google Play. Factory’s responsive communication, adaptable workflow, and solicitation of feedback contributed to an advantageous partnership.
Quality of deliverable
Customer support
Value for money
Overall rating

What is it about the company that you appreciate the most?

Throughout our initial communication, they showed enthusiasm and understood the specific nature of working for a nonprofit cultural institution like a library.

What was it about the company that you didn't like which they should do better?

Since we ended our project in a timely matter and were happy with the communication and the end product, I don’t have any suggestions.

Project Details
Project Name
Android App Dev for Digital Library Collection
Services:
Mobile App Development
Project Budget:
$0 to $10000
Project Duration:
6 Weeks
Project Status:
Completed
Executive Interview
Ivica Horvat
Ivica Horvat
CEO, Factory

Factory (or Tvornica for our Croatian friends) is an IT firm with headquarters in Virovitica, and second office in Osijek with more than 40 employees serving clients worldwide. In collaboration with our clients, we plan, design and build web and mobile applications. Our goal is to provide client satisfaction and complex custom solutions with a turn-key and a pixel perfect coding and development.

Read Full Interview
Focus
Service Focus
Discussions
  • E-commerce
  • On-Page SEO
  • Magento
4 Answers
Magento is an open-source ecommerce platform that offers a range of advanced features to build fully functional websites and portals that are user friendly.  It is one of the prime reasons why Magento is the first preference for most online retailers to build their online store.    However, building a cost-effective online store is a different ball game than marketing them for gaining profits. To optimize your Magento store for search engines here are some top SEO factors, you need to consider.It is always advisable to use the latest version of Magento for better SEO results.SEO factors for the Magento Store1) Home page title and Meta dataEnsure that every product page has catchy meta titles and descriptions that include your keywords.For your homepage, ensure you optimize the meta-tag for the right set of keywords2) Logo image Alt descriptionOptimize the product Images In Magento 2.  For Magento 2, individuals can manually insert “Alt text’ for every image on their site, from product images to the store logo.Try to use a proper description and keywords in alt-tagAlt-tags need to be short, clear, and to the point.3) Magento SEO friendly URLsEvery URL needs to be unique, static, and perfectly optimized according to SEO guidelines.Homepage: www. yourwebsite. comProduct Page: www. yourwebsite. com/ product-nameCategory Page: www. yourwebsite. com / category-nameSub-category Page: www. yourwebsite. com / category- name/ sub-category-name4) Product Metadata and URL keyURL key determines the online address of the product. The URL key  is added to the base URL of the store and appears in the address bar of a browserThe default URL key is based on the product name. You can use the default or change it as needed.Product meta-data should include high-value keywords. Although Google no longer has a value on meta keywords, other search engines continue to use it. 5) Magento category page meta-data and URLThe category URL key can help a product page be found by search engines by queries related to this category. Add keywords in the URLWrite meta-data for your product category with relevant keywords and key-phrases6) Canonical link for each category and productsMake sure you write a unique description for each product. To avoid duplication issue use the canonical link for each category and productsEnable canonical link Meta Tags for categories and products to “Yes.”Use canonical link meta tag for categoriesUse canonical link meta tag for products7) Magento SEO sitemap configuration settingSitemaps are critical for SEO purposesFor Magento 1 SEO optimization, you can generate both XML and HTML sitemaps. Unfortunately, Magento 2 only has XML sitemap settings.It’s important to use prioritization for products, categories, and CMS pages. Put your most valuable content first.8) SID removal from Magento URLsWe don’t want links to lead to improper URLs, and we don’t want SIDs to appear to those visitors.  SID or session ID in Magento frontend URL in some short is a content duplicate generator. It generates different URLs of the same page, which Google eventually interprets as a duplication of content.  It is better to remove SID from the URL9) Permanent redirect features for the renaming of products and categoriesAuto redirect to Base URLCreate Permanent Redirect for old URLs if Url key changedGenerally, 301 redirects are recommended10) Robot.txt directivesThe Robots.txt file helps search engine robots to identify which pages on the site should be crawled or which should not be crawled. Make sure you use “INDEX, FOLLOW” if you want the search engine to crawl your website/page.11) Default settings of product URL suffix in every Magento SEO pageThe suffix is a part of the URL after the URL key. It is the .htm or .html part. In SEO, it is recommended that the suffix is excluded from the URLChange page URL suffixes for products and categories.12) Add a blog page and practise internal linking for your Magento store A blog still works if you have relevant keywords. Also, you can have numerous unique URLs and pages of content with targeted keywords you usually would not use when promoting or selling items. While working on blogs avoid duplicate content and practice internal linking 13) Reduce page loading speedPage loading speed should be less than 3 seconds. You should reduce it as much as possible.Enable all caching features and flush Magento cacheEnable flat categories and productsMerge your CSS and JavaScript files
Magento is an open-source ecommerce platform that offers a range of advanced features to build fully functional websites and portals that are user friendly.  It is one of the prime reasons why Magento is the first preference for most online retailers to build their online store.    However, building a cost-effective online store is a different ball game than marketing them for gaining profits. To optimize your Magento store for search engines here are some top SEO factors, you need to consider.It is always advisable to use the latest version of Magento for better SEO results.SEO factors for the Magento Store1) Home page title and Meta dataEnsure that every product page has catchy meta titles and descriptions that include your keywords.For your homepage, ensure you optimize the meta-tag for the right set of keywords2) Logo image Alt descriptionOptimize the product Images In Magento 2.  For Magento 2, individuals can manually insert “Alt text’ for every image on their site, from product images to the store logo.Try to use a proper description and keywords in alt-tagAlt-tags need to be short, clear, and to the point.3) Magento SEO friendly URLsEvery URL needs to be unique, static, and perfectly optimized according to SEO guidelines.Homepage: www. yourwebsite. comProduct Page: www. yourwebsite. com/ product-nameCategory Page: www. yourwebsite. com / category-nameSub-category Page: www. yourwebsite. com / category- name/ sub-category-name4) Product Metadata and URL keyURL key determines the online address of the product. The URL key  is added to the base URL of the store and appears in the address bar of a browserThe default URL key is based on the product name. You can use the default or change it as needed.Product meta-data should include high-value keywords. Although Google no longer has a value on meta keywords, other search engines continue to use it. 5) Magento category page meta-data and URLThe category URL key can help a product page be found by search engines by queries related to this category. Add keywords in the URLWrite meta-data for your product category with relevant keywords and key-phrases6) Canonical link for each category and productsMake sure you write a unique description for each product. To avoid duplication issue use the canonical link for each category and productsEnable canonical link Meta Tags for categories and products to “Yes.”Use canonical link meta tag for categoriesUse canonical link meta tag for products7) Magento SEO sitemap configuration settingSitemaps are critical for SEO purposesFor Magento 1 SEO optimization, you can generate both XML and HTML sitemaps. Unfortunately, Magento 2 only has XML sitemap settings.It’s important to use prioritization for products, categories, and CMS pages. Put your most valuable content first.8) SID removal from Magento URLsWe don’t want links to lead to improper URLs, and we don’t want SIDs to appear to those visitors.  SID or session ID in Magento frontend URL in some short is a content duplicate generator. It generates different URLs of the same page, which Google eventually interprets as a duplication of content.  It is better to remove SID from the URL9) Permanent redirect features for the renaming of products and categoriesAuto redirect to Base URLCreate Permanent Redirect for old URLs if Url key changedGenerally, 301 redirects are recommended10) Robot.txt directivesThe Robots.txt file helps search engine robots to identify which pages on the site should be crawled or which should not be crawled. Make sure you use “INDEX, FOLLOW” if you want the search engine to crawl your website/page.11) Default settings of product URL suffix in every Magento SEO pageThe suffix is a part of the URL after the URL key. It is the .htm or .html part. In SEO, it is recommended that the suffix is excluded from the URLChange page URL suffixes for products and categories.12) Add a blog page and practise internal linking for your Magento store A blog still works if you have relevant keywords. Also, you can have numerous unique URLs and pages of content with targeted keywords you usually would not use when promoting or selling items. While working on blogs avoid duplicate content and practice internal linking 13) Reduce page loading speedPage loading speed should be less than 3 seconds. You should reduce it as much as possible.Enable all caching features and flush Magento cacheEnable flat categories and productsMerge your CSS and JavaScript files

Magento is an open-source ecommerce platform that offers a range of advanced features to build fully functional websites and portals that are user friendly.  It is one of the prime reasons why Magento is the first preference for most online retailers to build their online store.    

However, building a cost-effective online store is a different ball game than marketing them for gaining profits. To optimize your Magento store for search engines here are some top SEO factors, you need to consider.

It is always advisable to use the latest version of Magento for better SEO results.

SEO factors for the Magento Store

1) Home page title and Meta data

  • Ensure that every product page has catchy meta titles and descriptions that include your keywords.
  • For your homepage, ensure you optimize the meta-tag for the right set of keywords

2) Logo image Alt description

  • Optimize the product Images In Magento 2.  For Magento 2, individuals can manually insert “Alt text’ for every image on their site, from product images to the store logo.
  • Try to use a proper description and keywords in alt-tag
  • Alt-tags need to be short, clear, and to the point.

3) Magento SEO friendly URLs

Every URL needs to be unique, static, and perfectly optimized according to SEO guidelines.

  • Homepage: www. yourwebsite. com
  • Product Page: www. yourwebsite. com/ product-name
  • Category Page: www. yourwebsite. com / category-name
  • Sub-category Page: www. yourwebsite. com / category- name/ sub-category-name

4) Product Metadata and URL key

  • URL key determines the online address of the product. The URL key  is added to the base URL of the store and appears in the address bar of a browser
  • The default URL key is based on the product name. You can use the default or change it as needed.
  • Product meta-data should include high-value keywords. Although Google no longer has a value on meta keywords, other search engines continue to use it.

 5) Magento category page meta-data and URL

  • The category URL key can help a product page be found by search engines by queries related to this category. Add keywords in the URL
  • Write meta-data for your product category with relevant keywords and key-phrases

6) Canonical link for each category and products

  • Make sure you write a unique description for each product. To avoid duplication issue use the canonical link for each category and products
  • Enable canonical link Meta Tags for categories and products to “Yes.”
  • Use canonical link meta tag for categories
  • Use canonical link meta tag for products

7) Magento SEO sitemap configuration setting

  • Sitemaps are critical for SEO purposes
  • For Magento 1 SEO optimization, you can generate both XML and HTML sitemaps. Unfortunately, Magento 2 only has XML sitemap settings.
  • It’s important to use prioritization for products, categories, and CMS pages. Put your most valuable content first.

8) SID removal from Magento URLs

We don’t want links to lead to improper URLs, and we don’t want SIDs to appear to those visitors.  

  • SID or session ID in Magento frontend URL in some short is a content duplicate generator. It generates different URLs of the same page, which Google eventually interprets as a duplication of content.  It is better to remove SID from the URL

9) Permanent redirect features for the renaming of products and categories

  • Auto redirect to Base URL
  • Create Permanent Redirect for old URLs if Url key changed
  • Generally, 301 redirects are recommended

10) Robot.txt directives

  • The Robots.txt file helps search engine robots to identify which pages on the site should be crawled or which should not be crawled. Make sure you use “INDEX, FOLLOW” if you want the search engine to crawl your website/page.

11) Default settings of product URL suffix in every Magento SEO page

  • The suffix is a part of the URL after the URL key. It is the .htm or .html part. In SEO, it is recommended that the suffix is excluded from the URL
  • Change page URL suffixes for products and categories.

12) Add a blog page and practise internal linking for your Magento store 

  • A blog still works if you have relevant keywords. Also, you can have numerous unique URLs and pages of content with targeted keywords you usually would not use when promoting or selling items. While working on blogs avoid duplicate content and practice internal linking

 13) Reduce page loading speed

  • Page loading speed should be less than 3 seconds. You should reduce it as much as possible.
  • Enable all caching features and flush Magento cache
  • Enable flat categories and products
  • Merge your CSS and JavaScript files
Contact information
hr
Factory
Jagerova 2, Osijek, Osijek-Baranja 31000
Croatia