Go2Techs

Your Local technology Expert

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At Go2techs, we are more than your typical IT service provider. Our specialty is helping local businesses in Fairfield County and throughout Connecticut improve productivity, and optimize their computer systems for less. Go2techs approaches IT consulting using a personali...
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$50 - $99/hr
10 - 49
United States
Go2Techs
Your Local technology Expert
0.00/5 (0 Reviews)
Search engines analyze backlinks to rank the website’s significance and reliability. Search engine tools sneak through every readable part of web pages, including the links. The webpages with multiple links that are not appropriately implemented or found irrelevant are tossed to the bottom of the SERPs.   To overcome this, you can have a look at some of the white hat SEO technique for backlinking mentioned below:   1. Affiliation Links   Affiliation links are very crucial aspects of SEO and networking. It is one of the most accessible white hat link building techniques where you can ask an available website to include a link to your site on theirs. In return, you’re expected to do the same on your site. Affiliate links help to increase traffic to your site.   2. Directories   There are various business-oriented directories available online, like Google My Business and Yellow Pages. Search engine bots also screen these sites during the ranking process and read multiple instances of the same information as a sign of credibility. This results in higher rankings of the website on search engines. Once you have your running ensure you are part of such directories.   3. Linked Mentions   Linked mentions are nothing but reviews and recommendations. These mentions are other websites posts about your products and services. To obtain linked mentions, you must reach out to the web hosts asking them to acknowledge your products/services. Also, keep track of the sites that review and recommend your products and services as they could be helpful for your business’s networking opportunities.   4. Blogs   Maintaining a blog on your website is one of the most attractive opportunities to gain higher rankings. Website owners can cover a variety of material related to their products and services in the blog section of their site. As more and more articles are added, it will expand your audience base. Moreover, it will cover a large number of keywords, thereby helping you earn the right amount of white hat links.  5. Guest Blogs   Guest blogs are one of the most effective white hat link building techniques and excellent networking and SEO opportunity. Most of the websites comprise a blog area that allows the web hosts to contribute a blog entry occasionally. You can develop a relationship with the site owners, along with including backlinks to your website. These business collaborations will often result in more backlinks to your site.   6. Internal Links   Internal links are links that are most commonly used in blogs, and that moves a web-visitor from one webpage to another. One of the ways is to include links of old blogs in new blogs. Search engines identify these links as other links that help in building your online credibility. Internal links also channelize traffic to more past links and give that particular article boost in views.  7. Visuals   Consumers always appreciate infographics and other visuals. These infographics include cartoons and vibrant colors to help demonstrate facts and figures. It is believed that 65% of consumers recognize themselves as visual learners. Hence, creative and easy infographics can boost the rank of your blog as well as the site. The easily provided information in the form of images, videos, or infographics helps gain backlinks to your website.  So, the above mentioned few tactics are the most recommended white hat SEO techniques for backlinking.
Search engines analyze backlinks to rank the website’s significance and reliability. Search engine tools sneak through every readable part of web pages, including the links. The webpages with multiple links that are not appropriately implemented or found irrelevant are tossed to the bottom of the SERPs.   To overcome this, you can have a look at some of the white hat SEO technique for backlinking mentioned below:   1. Affiliation Links   Affiliation links are very crucial aspects of SEO and networking. It is one of the most accessible white hat link building techniques where you can ask an available website to include a link to your site on theirs. In return, you’re expected to do the same on your site. Affiliate links help to increase traffic to your site.   2. Directories   There are various business-oriented directories available online, like Google My Business and Yellow Pages. Search engine bots also screen these sites during the ranking process and read multiple instances of the same information as a sign of credibility. This results in higher rankings of the website on search engines. Once you have your running ensure you are part of such directories.   3. Linked Mentions   Linked mentions are nothing but reviews and recommendations. These mentions are other websites posts about your products and services. To obtain linked mentions, you must reach out to the web hosts asking them to acknowledge your products/services. Also, keep track of the sites that review and recommend your products and services as they could be helpful for your business’s networking opportunities.   4. Blogs   Maintaining a blog on your website is one of the most attractive opportunities to gain higher rankings. Website owners can cover a variety of material related to their products and services in the blog section of their site. As more and more articles are added, it will expand your audience base. Moreover, it will cover a large number of keywords, thereby helping you earn the right amount of white hat links.  5. Guest Blogs   Guest blogs are one of the most effective white hat link building techniques and excellent networking and SEO opportunity. Most of the websites comprise a blog area that allows the web hosts to contribute a blog entry occasionally. You can develop a relationship with the site owners, along with including backlinks to your website. These business collaborations will often result in more backlinks to your site.   6. Internal Links   Internal links are links that are most commonly used in blogs, and that moves a web-visitor from one webpage to another. One of the ways is to include links of old blogs in new blogs. Search engines identify these links as other links that help in building your online credibility. Internal links also channelize traffic to more past links and give that particular article boost in views.  7. Visuals   Consumers always appreciate infographics and other visuals. These infographics include cartoons and vibrant colors to help demonstrate facts and figures. It is believed that 65% of consumers recognize themselves as visual learners. Hence, creative and easy infographics can boost the rank of your blog as well as the site. The easily provided information in the form of images, videos, or infographics helps gain backlinks to your website.  So, the above mentioned few tactics are the most recommended white hat SEO techniques for backlinking.

Search engines analyze backlinks to rank the website’s significance and reliability. Search engine tools sneak through every readable part of web pages, including the links. The webpages with multiple links that are not appropriately implemented or found irrelevant are tossed to the bottom of the SERPs.  

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To overcome this, you can have a look at some of the white hat SEO technique for backlinking mentioned below:  

1. Affiliation Links  

Affiliation links are very crucial aspects of SEO and networking. It is one of the most accessible white hat link building techniques where you can ask an available website to include a link to your site on theirs. In return, you’re expected to do the same on your site. Affiliate links help to increase traffic to your site.  

2. Directories  

There are various business-oriented directories available online, like Google My Business and Yellow Pages. Search engine bots also screen these sites during the ranking process and read multiple instances of the same information as a sign of credibility. This results in higher rankings of the website on search engines. Once you have your running ensure you are part of such directories.  

3. Linked Mentions  

Linked mentions are nothing but reviews and recommendations. These mentions are other websites posts about your products and services. To obtain linked mentions, you must reach out to the web hosts asking them to acknowledge your products/services. Also, keep track of the sites that review and recommend your products and services as they could be helpful for your business’s networking opportunities.  

4. Blogs  

Maintaining a blog on your website is one of the most attractive opportunities to gain higher rankings. Website owners can cover a variety of material related to their products and services in the blog section of their site. As more and more articles are added, it will expand your audience base. Moreover, it will cover a large number of keywords, thereby helping you earn the right amount of white hat links. 

5. Guest Blogs  

Guest blogs are one of the most effective white hat link building techniques and excellent networking and SEO opportunity. Most of the websites comprise a blog area that allows the web hosts to contribute a blog entry occasionally. You can develop a relationship with the site owners, along with including backlinks to your website. These business collaborations will often result in more backlinks to your site.  

6. Internal Links  

Internal links are links that are most commonly used in blogs, and that moves a web-visitor from one webpage to another. One of the ways is to include links of old blogs in new blogs. Search engines identify these links as other links that help in building your online credibility. Internal links also channelize traffic to more past links and give that particular article boost in views. 

7. Visuals  

Consumers always appreciate infographics and other visuals. These infographics include cartoons and vibrant colors to help demonstrate facts and figures. It is believed that 65% of consumers recognize themselves as visual learners. Hence, creative and easy infographics can boost the rank of your blog as well as the site. The easily provided information in the form of images, videos, or infographics helps gain backlinks to your website. 

So, the above mentioned few tactics are the most recommended white hat SEO techniques for backlinking.

There is no exact science to comprehend SEO. But you can say it is an approach to bring organic traffic to your website and rank them higher on search engines based on their guidelines.    At the core of this approach lies the two main techniques - On-page SEO and Off-page SEO.   In off-page SEO, there is not much modification required on the website, and it usually involves linking building, social media marketing, and brand mentions. While On-page SEO, you would be doing a lot of improvisation on website elements like optimizing titles and descriptions, fast loading pages, image optimization, proper URL structures, and so on.    (Source: adelseo.com.au)    On-page SEO techniques   1) Keyword Analysis (long-tail keywords, competitor keyword analysis)    Practically, keyword analysis is a prerequisite step of an on-page SEO, but it is so critical for SEO that it would be unfair to skip it over here. These days keywords have become more peculiar about its usage. It is no more about finding the “right” keywords and putting them into “right” places. Rather, it has become broader in its perception and built around the understanding of the audience’s mindset, as to what keywords they will use to search the product or service. This demands an in-depth keyword analysis, but don’t fret; there are tools available for keyword analysis.    ( Source:Moz.com)       Besides the main keyword analysis, the analysis should also be done for long-tail keywords   Another important metric is “Keyword Difficulty” (also known as keyword competition) that one should consider when doing keyword research. The higher the keyword difficulty, the harder it is to rank on the 1st SERP.    The competitor’s keyword analysis is inevitable to rank higher in search engines. There are numerous ways to do competitor keyword analysis. Once done, you have to look for an area where you can beat your competitor. For example, your competitor has not optimized content for mobile; then you can outrank him by creating a mobile-friendly content with focused keywords.       2) Keyword placement   How you strategically position your keyword in web-pages is a key-factor for your page-ranking. We discussed later in detail about their importance in the title, the meta tags, and the meta description. But here are the areas where you can place your keywords.    ( Source: blog.defactosoftware.com)       Keyword in the title tag    Keyword in the H1 tag    Keyword in the permalink (URL)    Keyword in the first paragraph    Keyword in the image alt tag    Use LSI keywords in the body    Use LSI keywords in H2 or H3    Keyword in the blog title       3) Title tags   A “title tag” describes the title of your web page or document, and it is displayed on the search engine. The ideal length is 50 – 60 characters. If your title tag exceeds 60 characters, Google will only show the first 60. Try to include keywords in your title tag. But do not confuse title tags with “h1” tags, though both describe what your webpage is about; they are not the same. The title tag appears on the search engine web page while the “h1” tag appears on your website heading (body text).    From the point of view of on-page optimization, “title tag” has more value than the “h1” tag, but it is better to optimize both. Use only one Title Tag and one H1 Header per webpage. Don’t repeat the same H1 heading text on other pages. If possible, begin the first word in the H1 with the keywords.    ( Source: digitalmarketing.poetry.blog)    ( Image source: powerdigitalmarketing.com)    4) Meta description   Google does not use the Meta description as a ranking signal; still, it has a massive effect on your page CTR (Click Through Rate) because it shows up in search results. There is no right length for meta description, but most people keep around 155 characters long. An ideal meta-description includes researched, targeted keywords in it as well as relevant content to the web-page. Never use the same meta description across your whole site. It should be compelling and also tells visitors what information the page holds. Also, do not forget to optimize your meta descriptions for mobile as most of the traffic these days come from it.    (source: reliablesoft.net)    5) Alt tags   From an SEO perspective, each image should have an alt text. It is used within an HTML code to describe the appearance and function of an image on a page. The most popular screen readers limit “alt text” at around 125 characters, so it is recommended to keep the character limit around that count. It describes the search engine crawlers what the image is about, and helps them to index an image properly. It is a good idea to include keywords in the “alt text” but remember, don’t overdo it. You can also explore a long description for more complex images, but it should not exceed the word limit.    (Source:moz.com)    6) Page loading speed   In 2010, Google announced that page speed would impact your website ranking. However, it has also stated that only 1% of search engine results get penalized by the page speed factor, but that does not mean you should overlook a page loading speed. Page speed depends on many different factors like unoptimized browser, cheap web host, app and plugins, too many ads, heavy images, dense code, embedded media, widgets. By mitigating all these bottle-necks, your web-page could reduce the bounce rate and scale-up on search engine search results.    ( source: section.io/blog)    7) Keyword density:   The term “keyword density” is often misinterpreted by SEO professionals. It's a myth that using keyword density; you can beat your competitor. According to Google’s Matt Cutts and other experts, there is no ideal % for keyword density; instead, try and get related terms (LSI Keywords) on the page. It will add more value to your content. He also adds that all you have to be cautious is about the Keyword Stuffing. “Keyword stuffing” is a crime in Google's eye, and the penalty is unbearable. Sometimes not by choice but in desperation to rank better, people often cross the line and fall prey to keyword stuffing. They even repeat the same keyword in many pages resulting in “Keyword Cannibalization.” One sure way to save from keyword stuffing and keyword cannibalization is to use a variation of keywords, but it should look natural. Try to use long-tail keywords, each page should have unique targeted keywords, keep updating your content at regular intervals.    8) Robot.txt file:   The robots.txt file tells web crawlers and robots which URLs they should not visit on your website. This is essential to help them avoid crawling low-quality pages, or getting stuck in crawlers traps where they crawl irrelevant pages. Though robot.txt file has the advantage, few things you have to be careful while using the Robot.txt file. Be careful while blocking or redirecting Javascript/CSS with robot.txt file as the search engine may see this as a cloaking attempt, and it may affect your page ranking. Next, set your crawling rules wisely. For instance, you don’t want search engines to crawl and index pages, but you may want social networks to be able to access those pages. Also, using the robots.txt to block an entire staging site isn’t best practice. The image below shows what the Robot.txt file looks like.    ( source: moz.com)    9) Internal linking   Internal linking is another key aspect of SEO. It makes it easier for search engines to find pages on your site. By inter-linking related pages, on your website, you are not only adding value to the content but also hooks visitors to the content for a longer period of time. But again, you have to be cautious while using internal linking your content like - link stuffing, using irrelevant links, use “dofollow” links, use internal links that look natural, use right anchor text, avoid frequent use of exact-match anchor text, and so on. You can also use tools that suggest a post for internal linking or use the “link” feature from Google search console to see the setup of your internal link. Though it is not mentioned here separately, remember that “high-quality” content ( blog/articles/newsletter) is the foremost priority, and without it, your on-page SEO would be like a lame person climbing the mountain.    ( Image source: thetophints.com)    10) Schema mark-up   It is the least utilized form of SEO. Schema mark-up is the code that helps the search engines return more informative results for users. Rich snippets do make your web pages appear more prominently in SERPs, which can eventually help to improve click-through rates. It has great value from the point of local SEO. You can add schema markup for your article, carousel, local business, product, breadcrumb, videos, event, social profile, review snippet, Q&A page, and so on.    (Image source: searchengineland.com)    11) Insert keywords to website Url or Permalink   An organized URL structure enables search engines to crawl website pages more easily. It is not considered as a major ranking factor, but still, URL structure can be a little help to show higher on search engine results pages (SERPs) and impact the decision-making of searchers. It helps users to know what to expect on the page. Your URLs should contain keywords that reflect the relevant pages. Avoid using hashes and special characters in the URL, use small letters, and avoid keyword repetition. Also, implement “301 direct” wherever it is applicable.    (source: neilpatel.com)
There is no exact science to comprehend SEO. But you can say it is an approach to bring organic traffic to your website and rank them higher on search engines based on their guidelines.    At the core of this approach lies the two main techniques - On-page SEO and Off-page SEO.   In off-page SEO, there is not much modification required on the website, and it usually involves linking building, social media marketing, and brand mentions. While On-page SEO, you would be doing a lot of improvisation on website elements like optimizing titles and descriptions, fast loading pages, image optimization, proper URL structures, and so on.    (Source: adelseo.com.au)    On-page SEO techniques   1) Keyword Analysis (long-tail keywords, competitor keyword analysis)    Practically, keyword analysis is a prerequisite step of an on-page SEO, but it is so critical for SEO that it would be unfair to skip it over here. These days keywords have become more peculiar about its usage. It is no more about finding the “right” keywords and putting them into “right” places. Rather, it has become broader in its perception and built around the understanding of the audience’s mindset, as to what keywords they will use to search the product or service. This demands an in-depth keyword analysis, but don’t fret; there are tools available for keyword analysis.    ( Source:Moz.com)       Besides the main keyword analysis, the analysis should also be done for long-tail keywords   Another important metric is “Keyword Difficulty” (also known as keyword competition) that one should consider when doing keyword research. The higher the keyword difficulty, the harder it is to rank on the 1st SERP.    The competitor’s keyword analysis is inevitable to rank higher in search engines. There are numerous ways to do competitor keyword analysis. Once done, you have to look for an area where you can beat your competitor. For example, your competitor has not optimized content for mobile; then you can outrank him by creating a mobile-friendly content with focused keywords.       2) Keyword placement   How you strategically position your keyword in web-pages is a key-factor for your page-ranking. We discussed later in detail about their importance in the title, the meta tags, and the meta description. But here are the areas where you can place your keywords.    ( Source: blog.defactosoftware.com)       Keyword in the title tag    Keyword in the H1 tag    Keyword in the permalink (URL)    Keyword in the first paragraph    Keyword in the image alt tag    Use LSI keywords in the body    Use LSI keywords in H2 or H3    Keyword in the blog title       3) Title tags   A “title tag” describes the title of your web page or document, and it is displayed on the search engine. The ideal length is 50 – 60 characters. If your title tag exceeds 60 characters, Google will only show the first 60. Try to include keywords in your title tag. But do not confuse title tags with “h1” tags, though both describe what your webpage is about; they are not the same. The title tag appears on the search engine web page while the “h1” tag appears on your website heading (body text).    From the point of view of on-page optimization, “title tag” has more value than the “h1” tag, but it is better to optimize both. Use only one Title Tag and one H1 Header per webpage. Don’t repeat the same H1 heading text on other pages. If possible, begin the first word in the H1 with the keywords.    ( Source: digitalmarketing.poetry.blog)    ( Image source: powerdigitalmarketing.com)    4) Meta description   Google does not use the Meta description as a ranking signal; still, it has a massive effect on your page CTR (Click Through Rate) because it shows up in search results. There is no right length for meta description, but most people keep around 155 characters long. An ideal meta-description includes researched, targeted keywords in it as well as relevant content to the web-page. Never use the same meta description across your whole site. It should be compelling and also tells visitors what information the page holds. Also, do not forget to optimize your meta descriptions for mobile as most of the traffic these days come from it.    (source: reliablesoft.net)    5) Alt tags   From an SEO perspective, each image should have an alt text. It is used within an HTML code to describe the appearance and function of an image on a page. The most popular screen readers limit “alt text” at around 125 characters, so it is recommended to keep the character limit around that count. It describes the search engine crawlers what the image is about, and helps them to index an image properly. It is a good idea to include keywords in the “alt text” but remember, don’t overdo it. You can also explore a long description for more complex images, but it should not exceed the word limit.    (Source:moz.com)    6) Page loading speed   In 2010, Google announced that page speed would impact your website ranking. However, it has also stated that only 1% of search engine results get penalized by the page speed factor, but that does not mean you should overlook a page loading speed. Page speed depends on many different factors like unoptimized browser, cheap web host, app and plugins, too many ads, heavy images, dense code, embedded media, widgets. By mitigating all these bottle-necks, your web-page could reduce the bounce rate and scale-up on search engine search results.    ( source: section.io/blog)    7) Keyword density:   The term “keyword density” is often misinterpreted by SEO professionals. It's a myth that using keyword density; you can beat your competitor. According to Google’s Matt Cutts and other experts, there is no ideal % for keyword density; instead, try and get related terms (LSI Keywords) on the page. It will add more value to your content. He also adds that all you have to be cautious is about the Keyword Stuffing. “Keyword stuffing” is a crime in Google's eye, and the penalty is unbearable. Sometimes not by choice but in desperation to rank better, people often cross the line and fall prey to keyword stuffing. They even repeat the same keyword in many pages resulting in “Keyword Cannibalization.” One sure way to save from keyword stuffing and keyword cannibalization is to use a variation of keywords, but it should look natural. Try to use long-tail keywords, each page should have unique targeted keywords, keep updating your content at regular intervals.    8) Robot.txt file:   The robots.txt file tells web crawlers and robots which URLs they should not visit on your website. This is essential to help them avoid crawling low-quality pages, or getting stuck in crawlers traps where they crawl irrelevant pages. Though robot.txt file has the advantage, few things you have to be careful while using the Robot.txt file. Be careful while blocking or redirecting Javascript/CSS with robot.txt file as the search engine may see this as a cloaking attempt, and it may affect your page ranking. Next, set your crawling rules wisely. For instance, you don’t want search engines to crawl and index pages, but you may want social networks to be able to access those pages. Also, using the robots.txt to block an entire staging site isn’t best practice. The image below shows what the Robot.txt file looks like.    ( source: moz.com)    9) Internal linking   Internal linking is another key aspect of SEO. It makes it easier for search engines to find pages on your site. By inter-linking related pages, on your website, you are not only adding value to the content but also hooks visitors to the content for a longer period of time. But again, you have to be cautious while using internal linking your content like - link stuffing, using irrelevant links, use “dofollow” links, use internal links that look natural, use right anchor text, avoid frequent use of exact-match anchor text, and so on. You can also use tools that suggest a post for internal linking or use the “link” feature from Google search console to see the setup of your internal link. Though it is not mentioned here separately, remember that “high-quality” content ( blog/articles/newsletter) is the foremost priority, and without it, your on-page SEO would be like a lame person climbing the mountain.    ( Image source: thetophints.com)    10) Schema mark-up   It is the least utilized form of SEO. Schema mark-up is the code that helps the search engines return more informative results for users. Rich snippets do make your web pages appear more prominently in SERPs, which can eventually help to improve click-through rates. It has great value from the point of local SEO. You can add schema markup for your article, carousel, local business, product, breadcrumb, videos, event, social profile, review snippet, Q&A page, and so on.    (Image source: searchengineland.com)    11) Insert keywords to website Url or Permalink   An organized URL structure enables search engines to crawl website pages more easily. It is not considered as a major ranking factor, but still, URL structure can be a little help to show higher on search engine results pages (SERPs) and impact the decision-making of searchers. It helps users to know what to expect on the page. Your URLs should contain keywords that reflect the relevant pages. Avoid using hashes and special characters in the URL, use small letters, and avoid keyword repetition. Also, implement “301 direct” wherever it is applicable.    (source: neilpatel.com)

There is no exact science to comprehend SEO. But you can say it is an approach to bring organic traffic to your website and rank them higher on search engines based on their guidelines.   

At the core of this approach lies the two main techniques - On-page SEO and Off-page SEO.  

undefined

In off-page SEO, there is not much modification required on the website, and it usually involves linking building, social media marketing, and brand mentions. While On-page SEO, you would be doing a lot of improvisation on website elements like optimizing titles and descriptions, fast loading pages, image optimization, proper URL structures, and so on.   

undefined

(Source: adelseo.com.au)   

On-page SEO techniques  

1) Keyword Analysis (long-tail keywords, competitor keyword analysis)   

Practically, keyword analysis is a prerequisite step of an on-page SEO, but it is so critical for SEO that it would be unfair to skip it over here. These days keywords have become more peculiar about its usage. It is no more about finding the “right” keywords and putting them into “right” places. Rather, it has become broader in its perception and built around the understanding of the audience’s mindset, as to what keywords they will use to search the product or service. This demands an in-depth keyword analysis, but don’t fret; there are tools available for keyword analysis.   

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( Source:Moz.com)      

  • Besides the main keyword analysis, the analysis should also be done for long-tail keywords  
  • Another important metric is “Keyword Difficulty” (also known as keyword competition) that one should consider when doing keyword research. The higher the keyword difficulty, the harder it is to rank on the 1st SERP.   
  • The competitor’s keyword analysis is inevitable to rank higher in search engines. There are numerous ways to do competitor keyword analysis. Once done, you have to look for an area where you can beat your competitor. For example, your competitor has not optimized content for mobile; then you can outrank him by creating a mobile-friendly content with focused keywords.      

2) Keyword placement  

How you strategically position your keyword in web-pages is a key-factor for your page-ranking. We discussed later in detail about their importance in the title, the meta tags, and the meta description. But here are the areas where you can place your keywords.   

undefined

( Source: blog.defactosoftware.com)      

  • Keyword in the title tag   
  • Keyword in the H1 tag   
  • Keyword in the permalink (URL)   
  • Keyword in the first paragraph   
  • Keyword in the image alt tag   
  • Use LSI keywords in the body   
  • Use LSI keywords in H2 or H3   
  • Keyword in the blog title      

3) Title tags  

A “title tag” describes the title of your web page or document, and it is displayed on the search engine. The ideal length is 50 – 60 characters. If your title tag exceeds 60 characters, Google will only show the first 60. Try to include keywords in your title tag. But do not confuse title tags with “h1” tags, though both describe what your webpage is about; they are not the same. The title tag appears on the search engine web page while the “h1” tag appears on your website heading (body text).   

From the point of view of on-page optimization, “title tag” has more value than the “h1” tag, but it is better to optimize both. Use only one Title Tag and one H1 Header per webpage. Don’t repeat the same H1 heading text on other pages. If possible, begin the first word in the H1 with the keywords.   

undefined

( Source: digitalmarketing.poetry.blog)   

undefined

( Image source: powerdigitalmarketing.com)   

4) Meta description  

Google does not use the Meta description as a ranking signal; still, it has a massive effect on your page CTR (Click Through Rate) because it shows up in search results. There is no right length for meta description, but most people keep around 155 characters long. An ideal meta-description includes researched, targeted keywords in it as well as relevant content to the web-page. Never use the same meta description across your whole site. It should be compelling and also tells visitors what information the page holds. Also, do not forget to optimize your meta descriptions for mobile as most of the traffic these days come from it.   

undefined

(source: reliablesoft.net)   

5) Alt tags  

From an SEO perspective, each image should have an alt text. It is used within an HTML code to describe the appearance and function of an image on a page. The most popular screen readers limit “alt text” at around 125 characters, so it is recommended to keep the character limit around that count. It describes the search engine crawlers what the image is about, and helps them to index an image properly. It is a good idea to include keywords in the “alt text” but remember, don’t overdo it. You can also explore a long description for more complex images, but it should not exceed the word limit.   

undefined
undefined

(Source:moz.com)   

6) Page loading speed  

In 2010, Google announced that page speed would impact your website ranking. However, it has also stated that only 1% of search engine results get penalized by the page speed factor, but that does not mean you should overlook a page loading speed. Page speed depends on many different factors like unoptimized browser, cheap web host, app and plugins, too many ads, heavy images, dense code, embedded media, widgets. By mitigating all these bottle-necks, your web-page could reduce the bounce rate and scale-up on search engine search results.   

undefined

( source: section.io/blog)   

7) Keyword density:  

The term “keyword density” is often misinterpreted by SEO professionals. It's a myth that using keyword density; you can beat your competitor. According to Google’s Matt Cutts and other experts, there is no ideal % for keyword density; instead, try and get related terms (LSI Keywords) on the page. It will add more value to your content. He also adds that all you have to be cautious is about the Keyword Stuffing. “Keyword stuffing” is a crime in Google's eye, and the penalty is unbearable. Sometimes not by choice but in desperation to rank better, people often cross the line and fall prey to keyword stuffing. They even repeat the same keyword in many pages resulting in “Keyword Cannibalization.” One sure way to save from keyword stuffing and keyword cannibalization is to use a variation of keywords, but it should look natural. Try to use long-tail keywords, each page should have unique targeted keywords, keep updating your content at regular intervals.   

undefined

8) Robot.txt file:  

The robots.txt file tells web crawlers and robots which URLs they should not visit on your website. This is essential to help them avoid crawling low-quality pages, or getting stuck in crawlers traps where they crawl irrelevant pages. Though robot.txt file has the advantage, few things you have to be careful while using the Robot.txt file. Be careful while blocking or redirecting Javascript/CSS with robot.txt file as the search engine may see this as a cloaking attempt, and it may affect your page ranking. Next, set your crawling rules wisely. For instance, you don’t want search engines to crawl and index pages, but you may want social networks to be able to access those pages. Also, using the robots.txt to block an entire staging site isn’t best practice. The image below shows what the Robot.txt file looks like.   

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( source: moz.com)   

9) Internal linking  

Internal linking is another key aspect of SEO. It makes it easier for search engines to find pages on your site. By inter-linking related pages, on your website, you are not only adding value to the content but also hooks visitors to the content for a longer period of time. But again, you have to be cautious while using internal linking your content like - link stuffing, using irrelevant links, use “dofollow” links, use internal links that look natural, use right anchor text, avoid frequent use of exact-match anchor text, and so on. You can also use tools that suggest a post for internal linking or use the “link” feature from Google search console to see the setup of your internal link. Though it is not mentioned here separately, remember that “high-quality” content ( blog/articles/newsletter) is the foremost priority, and without it, your on-page SEO would be like a lame person climbing the mountain.   

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( Image source: thetophints.com)   

10) Schema mark-up  

It is the least utilized form of SEO. Schema mark-up is the code that helps the search engines return more informative results for users. Rich snippets do make your web pages appear more prominently in SERPs, which can eventually help to improve click-through rates. It has great value from the point of local SEO. You can add schema markup for your article, carousel, local business, product, breadcrumb, videos, event, social profile, review snippet, Q&A page, and so on.   

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(Image source: searchengineland.com)   

11) Insert keywords to website Url or Permalink  

An organized URL structure enables search engines to crawl website pages more easily. It is not considered as a major ranking factor, but still, URL structure can be a little help to show higher on search engine results pages (SERPs) and impact the decision-making of searchers. It helps users to know what to expect on the page. Your URLs should contain keywords that reflect the relevant pages. Avoid using hashes and special characters in the URL, use small letters, and avoid keyword repetition. Also, implement “301 direct” wherever it is applicable.   

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(source: neilpatel.com)

Trends in Software Development Technology  The latest trend in software development is the use of cutting-edge technologies such as AI, Blockchain, and AR/VR.  So, here is a summary of the emerging technologies that the software developers cannot ignore.    #1. Artificial Intelligence  Artificial intelligence is gradually becoming a part of both mobile and web applications. AI offers the application capability to ‘learn’ from user interactions.  Machine learning, and deep learning, combined with AI, help the app understand the user behavior and needs, and respond accordingly.  AI is helping businesses segment customers based on their needs and preferences. Thus, AI is becoming a crucial part of app localization. Businesses are leveraging AI in developing personalized advertising campaigns.  AI-empowered chatbots and virtual assistants are replacing humans in real-time customer support functions. It is making customer interactions faster, unbiased, and reliable.    #2. Blockchain  Blockchain makes business transactions secure, speedy, and transparent. With the use of blockchain, the contracts and financial transactions are becoming hassle-free by eliminating the need for third-party intermediaries.  Blockchain is particularly helpful for businesses that are going global. The technology can help cross-country businesses store and retrieve data securely.  Internationally operating businesses can benefit the most from the blockchain. This technology helps them maintain legal compliance rules digitally, and safeguard themselves against statutory and legal hassles of the different countries that they are operating in.  Last but not least, blockchain is empowering businesses with its applications in digital marketing and advertising.    #3. Augmented Reality & Virtual Reality  The terms AR and VR, often used as substitutes, refer to the most sought after technology trends in modern apps. AR & VR are a boon for the growth of industrial sectors such as interior design, architecture, fashion, etc.  As the businesses are increasingly becoming customer-centric, they have realized the need for showcasing their products or services directly at the customers’ location. AR helps users get a feeling of using the product while the product could actually be miles away.  AR creates an overlay of the product such as furniture, jewelry, etc., on the environment of the user. For this, the customer just needs simple equipment like a mobile phone, and an AR enabled-app.  On the contrary, virtual reality is most widely used in the gaming industry. It requires special headsets to enable the user to experience a real-life gaming environment. If you are interested in reading more about the applications of VR, here is an interesting article on VR applications for businesses.    Future Trends in Software Development  The trends in software development keep changing. Emerging technologies replace leading technologies with time.  But, these three technologies, Blockchain, AI, VR, and AR, will continue to top the list of software development trends in 2020.  So, this was about software technology trends! I will post a separate reply for the second part of the question, i.e., the programming language trends.
Trends in Software Development Technology  The latest trend in software development is the use of cutting-edge technologies such as AI, Blockchain, and AR/VR.  So, here is a summary of the emerging technologies that the software developers cannot ignore.    #1. Artificial Intelligence  Artificial intelligence is gradually becoming a part of both mobile and web applications. AI offers the application capability to ‘learn’ from user interactions.  Machine learning, and deep learning, combined with AI, help the app understand the user behavior and needs, and respond accordingly.  AI is helping businesses segment customers based on their needs and preferences. Thus, AI is becoming a crucial part of app localization. Businesses are leveraging AI in developing personalized advertising campaigns.  AI-empowered chatbots and virtual assistants are replacing humans in real-time customer support functions. It is making customer interactions faster, unbiased, and reliable.    #2. Blockchain  Blockchain makes business transactions secure, speedy, and transparent. With the use of blockchain, the contracts and financial transactions are becoming hassle-free by eliminating the need for third-party intermediaries.  Blockchain is particularly helpful for businesses that are going global. The technology can help cross-country businesses store and retrieve data securely.  Internationally operating businesses can benefit the most from the blockchain. This technology helps them maintain legal compliance rules digitally, and safeguard themselves against statutory and legal hassles of the different countries that they are operating in.  Last but not least, blockchain is empowering businesses with its applications in digital marketing and advertising.    #3. Augmented Reality & Virtual Reality  The terms AR and VR, often used as substitutes, refer to the most sought after technology trends in modern apps. AR & VR are a boon for the growth of industrial sectors such as interior design, architecture, fashion, etc.  As the businesses are increasingly becoming customer-centric, they have realized the need for showcasing their products or services directly at the customers’ location. AR helps users get a feeling of using the product while the product could actually be miles away.  AR creates an overlay of the product such as furniture, jewelry, etc., on the environment of the user. For this, the customer just needs simple equipment like a mobile phone, and an AR enabled-app.  On the contrary, virtual reality is most widely used in the gaming industry. It requires special headsets to enable the user to experience a real-life gaming environment. If you are interested in reading more about the applications of VR, here is an interesting article on VR applications for businesses.    Future Trends in Software Development  The trends in software development keep changing. Emerging technologies replace leading technologies with time.  But, these three technologies, Blockchain, AI, VR, and AR, will continue to top the list of software development trends in 2020.  So, this was about software technology trends! I will post a separate reply for the second part of the question, i.e., the programming language trends.

Trends in Software Development Technology 

The latest trend in software development is the use of cutting-edge technologies such as AI, Blockchain, and AR/VR. 

So, here is a summary of the emerging technologies that the software developers cannot ignore. 

 

#1. Artificial Intelligence 

Artificial intelligence is gradually becoming a part of both mobile and web applications. AI offers the application capability to ‘learn’ from user interactions. 

Machine learning, and deep learning, combined with AI, help the app understand the user behavior and needs, and respond accordingly. 

AI is helping businesses segment customers based on their needs and preferences. Thus, AI is becoming a crucial part of app localization. Businesses are leveraging AI in developing personalized advertising campaigns. 

AI-empowered chatbots and virtual assistants are replacing humans in real-time customer support functions. It is making customer interactions faster, unbiased, and reliable. 

 

#2. Blockchain 

Blockchain makes business transactions secure, speedy, and transparent. With the use of blockchain, the contracts and financial transactions are becoming hassle-free by eliminating the need for third-party intermediaries. 

Blockchain is particularly helpful for businesses that are going global. The technology can help cross-country businesses store and retrieve data securely. 

Internationally operating businesses can benefit the most from the blockchain. This technology helps them maintain legal compliance rules digitally, and safeguard themselves against statutory and legal hassles of the different countries that they are operating in. 

Last but not least, blockchain is empowering businesses with its applications in digital marketing and advertising. 

 

#3. Augmented Reality & Virtual Reality 

The terms AR and VR, often used as substitutes, refer to the most sought after technology trends in modern apps. AR & VR are a boon for the growth of industrial sectors such as interior design, architecture, fashion, etc. 

As the businesses are increasingly becoming customer-centric, they have realized the need for showcasing their products or services directly at the customers’ location. AR helps users get a feeling of using the product while the product could actually be miles away. 

AR creates an overlay of the product such as furniture, jewelry, etc., on the environment of the user. For this, the customer just needs simple equipment like a mobile phone, and an AR enabled-app. 

On the contrary, virtual reality is most widely used in the gaming industry. It requires special headsets to enable the user to experience a real-life gaming environment. If you are interested in reading more about the applications of VR, here is an interesting article on VR applications for businesses

 

Future Trends in Software Development 

The trends in software development keep changing. Emerging technologies replace leading technologies with time. 

But, these three technologies, Blockchain, AI, VR, and AR, will continue to top the list of software development trends in 2020. 

So, this was about software technology trends! I will post a separate reply for the second part of the question, i.e., the programming language trends.

Application of Blockchain Technology has a wider scope and is way beyond digital currencies like Bitcoin. It is majorly used in the FinTech industry where you need the extra security of the transactions which Blockchain provides using a distributed ledge concept. Besides the above, blockchain technology has several non-financial applications too but it depends on the business case and feasibility of Blockchain technology into it. 
Application of Blockchain Technology has a wider scope and is way beyond digital currencies like Bitcoin. It is majorly used in the FinTech industry where you need the extra security of the transactions which Blockchain provides using a distributed ledge concept. Besides the above, blockchain technology has several non-financial applications too but it depends on the business case and feasibility of Blockchain technology into it. 

Application of Blockchain Technology has a wider scope and is way beyond digital currencies like Bitcoin. It is majorly used in the FinTech industry where you need the extra security of the transactions which Blockchain provides using a distributed ledge concept. Besides the above, blockchain technology has several non-financial applications too but it depends on the business case and feasibility of Blockchain technology into it. 

The increasing use of iOS devices across the globe has compelled app developers to build iOS apps to meet user expectations. At Openxcell, the expert and tech-savvy programmers have created a plethora of robust iOS apps for multiple categories. If you want to build a native application for iOS, you should have a look at the following mobile app technology stack based on programming languages, toolkit, and software development kit(SDK). iOS platform has always been the first pick for premium mobile app developers as it provides excellent App Profitability and App Development Environment.   Openxcell majorly focuses on Swift and Objective C as their programming language.     Programming Languages   1. Swift   The majority of iOS app developers consider Swift as the most popular iOS native app programming language. Swift is a multi-purpose, multi-paradigm, accumulated programming language developed by Apple Inc. for iOS, macOS, watchOS, tvOS, and Linux OS.     Swift language simplifies the development process of iOS apps. This programming language delivers apps that are prominent in enhanced code reusability, security, readability, and provide best-in-class performance.   2. Objective C   Objective-C is an all-in-one, object-oriented programming language that supersets C language and provides a dynamic runtime environment.     It was one of the most common iOS app development languages before Swift had taken the driving seat. However, many large enterprise mobile apps continue to run on Objective C language.   Swift is widely used and most recommended amongst the two. This language is functional and provides inline support for manipulating text strings and data, which helps in delivering less error-prone code. Additionally, Swift also comprises of dynamic libraries that are directly uploaded to memory. These libraries are created by cutting down on the initial size of the app, which ultimately accelerates the app performance.     Toolkit   There are mainly two toolsets used for iOS apps development.     1. Xcode   Apple Xcode is only accessible if you choose Swift for developing your native app. This toolkit provides a full-featured development environment that enables its users to create mobile apps and desktop applications. Xcode encompasses integrated support for Git repositories, a graphical editor to design user interfaces, instrumentation & debugging tools, and integrated documentation. This development tool is believed to be the official IDE of Apple Inc. that helps to create and publish native and gaming apps to the Apple Store. Xcode also supports the development of Mac OS, iOS, watch OS, and tv OS apps.     2. AppCode   AppCode is an integrated development platform for Swift, Objective-C, C, C++, and JavaScript created on Jet Brains’ IntelliJ IDEA space. It is a substitute for Xcode, which has started to gain popularity in the market lately. AppCode offers faster coding and supports various languages, including C, C++, and JavaScript, compared to Xcode.     Though AppCode supports most of the programming languages, it cannot compete with Xcode’s Interface Builder, which helps to design interfaces without writing a line of codes. Hence you could opt for the best toolkit according to your requirement of functionalities.     Software Development Kit: iOS SDK   The iOS Software Development Kit comprises an application programming interface that functions as a connecting link between software apps and the platform they run on. APIs can be created in multiple ways and includes important programming libraries and other tools. The iPhone SDK sets out mechanisms for Apple’s touchscreen interface and its proprietary iOS operating system. This system is used to run Apple’s iPhone as well as the iPad.     Mobile app development technologies are growing at an enormous pace. Selecting the right mobile app technology is a crucial ingredient in building a highly functional iPhone app. OpenXcell has completed more than 150 iPhone app development projects to date, whereas the team is currently working on more than 50 projects.
The increasing use of iOS devices across the globe has compelled app developers to build iOS apps to meet user expectations. At Openxcell, the expert and tech-savvy programmers have created a plethora of robust iOS apps for multiple categories. If you want to build a native application for iOS, you should have a look at the following mobile app technology stack based on programming languages, toolkit, and software development kit(SDK). iOS platform has always been the first pick for premium mobile app developers as it provides excellent App Profitability and App Development Environment.   Openxcell majorly focuses on Swift and Objective C as their programming language.     Programming Languages   1. Swift   The majority of iOS app developers consider Swift as the most popular iOS native app programming language. Swift is a multi-purpose, multi-paradigm, accumulated programming language developed by Apple Inc. for iOS, macOS, watchOS, tvOS, and Linux OS.     Swift language simplifies the development process of iOS apps. This programming language delivers apps that are prominent in enhanced code reusability, security, readability, and provide best-in-class performance.   2. Objective C   Objective-C is an all-in-one, object-oriented programming language that supersets C language and provides a dynamic runtime environment.     It was one of the most common iOS app development languages before Swift had taken the driving seat. However, many large enterprise mobile apps continue to run on Objective C language.   Swift is widely used and most recommended amongst the two. This language is functional and provides inline support for manipulating text strings and data, which helps in delivering less error-prone code. Additionally, Swift also comprises of dynamic libraries that are directly uploaded to memory. These libraries are created by cutting down on the initial size of the app, which ultimately accelerates the app performance.     Toolkit   There are mainly two toolsets used for iOS apps development.     1. Xcode   Apple Xcode is only accessible if you choose Swift for developing your native app. This toolkit provides a full-featured development environment that enables its users to create mobile apps and desktop applications. Xcode encompasses integrated support for Git repositories, a graphical editor to design user interfaces, instrumentation & debugging tools, and integrated documentation. This development tool is believed to be the official IDE of Apple Inc. that helps to create and publish native and gaming apps to the Apple Store. Xcode also supports the development of Mac OS, iOS, watch OS, and tv OS apps.     2. AppCode   AppCode is an integrated development platform for Swift, Objective-C, C, C++, and JavaScript created on Jet Brains’ IntelliJ IDEA space. It is a substitute for Xcode, which has started to gain popularity in the market lately. AppCode offers faster coding and supports various languages, including C, C++, and JavaScript, compared to Xcode.     Though AppCode supports most of the programming languages, it cannot compete with Xcode’s Interface Builder, which helps to design interfaces without writing a line of codes. Hence you could opt for the best toolkit according to your requirement of functionalities.     Software Development Kit: iOS SDK   The iOS Software Development Kit comprises an application programming interface that functions as a connecting link between software apps and the platform they run on. APIs can be created in multiple ways and includes important programming libraries and other tools. The iPhone SDK sets out mechanisms for Apple’s touchscreen interface and its proprietary iOS operating system. This system is used to run Apple’s iPhone as well as the iPad.     Mobile app development technologies are growing at an enormous pace. Selecting the right mobile app technology is a crucial ingredient in building a highly functional iPhone app. OpenXcell has completed more than 150 iPhone app development projects to date, whereas the team is currently working on more than 50 projects.

The increasing use of iOS devices across the globe has compelled app developers to build iOS apps to meet user expectations. At Openxcell, the expert and tech-savvy programmers have created a plethora of robust iOS apps for multiple categories. If you want to build a native application for iOS, you should have a look at the following mobile app technology stack based on programming languages, toolkit, and software development kit(SDK). iOS platform has always been the first pick for premium mobile app developers as it provides excellent App Profitability and App Development Environment.  

Openxcell majorly focuses on Swift and Objective C as their programming language.    

Programming Languages  

1. Swift  

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The majority of iOS app developers consider Swift as the most popular iOS native app programming language. Swift is a multi-purpose, multi-paradigm, accumulated programming language developed by Apple Inc. for iOS, macOS, watchOS, tvOS, and Linux OS.    

Swift language simplifies the development process of iOS apps. This programming language delivers apps that are prominent in enhanced code reusability, security, readability, and provide best-in-class performance.  

2. Objective C  

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Objective-C is an all-in-one, object-oriented programming language that supersets C language and provides a dynamic runtime environment.    

It was one of the most common iOS app development languages before Swift had taken the driving seat. However, many large enterprise mobile apps continue to run on Objective C language. 

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 Swift is widely used and most recommended amongst the two. This language is functional and provides inline support for manipulating text strings and data, which helps in delivering less error-prone code. Additionally, Swift also comprises of dynamic libraries that are directly uploaded to memory. These libraries are created by cutting down on the initial size of the app, which ultimately accelerates the app performance.    

Toolkit  

There are mainly two toolsets used for iOS apps development.    

1. Xcode  

Apple Xcode is only accessible if you choose Swift for developing your native app. This toolkit provides a full-featured development environment that enables its users to create mobile apps and desktop applications. Xcode encompasses integrated support for Git repositories, a graphical editor to design user interfaces, instrumentation & debugging tools, and integrated documentation. This development tool is believed to be the official IDE of Apple Inc. that helps to create and publish native and gaming apps to the Apple Store. Xcode also supports the development of Mac OS, iOS, watch OS, and tv OS apps.    

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2. AppCode  

AppCode is an integrated development platform for Swift, Objective-C, C, C++, and JavaScript created on Jet Brains’ IntelliJ IDEA space. It is a substitute for Xcode, which has started to gain popularity in the market lately. AppCode offers faster coding and supports various languages, including C, C++, and JavaScript, compared to Xcode.    

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Though AppCode supports most of the programming languages, it cannot compete with Xcode’s Interface Builder, which helps to design interfaces without writing a line of codes. Hence you could opt for the best toolkit according to your requirement of functionalities.    

Software Development Kit: iOS SDK  

The iOS Software Development Kit comprises an application programming interface that functions as a connecting link between software apps and the platform they run on. APIs can be created in multiple ways and includes important programming libraries and other tools. The iPhone SDK sets out mechanisms for Apple’s touchscreen interface and its proprietary iOS operating system. This system is used to run Apple’s iPhone as well as the iPad.    

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Mobile app development technologies are growing at an enormous pace. Selecting the right mobile app technology is a crucial ingredient in building a highly functional iPhone app. OpenXcell has completed more than 150 iPhone app development projects to date, whereas the team is currently working on more than 50 projects.

A blockchain developer is someone who takes upon the responsibility of developing and optimizing blockchain procedures. The developer should also be highly equipped with tools and technologies to design the architecture of blockchain systems, create smart contracts, and web apps. To become an efficient blockchain developer, one must possess a combination of a few skills, such as: Blockchain Architecture If you wish to become a blockchain developer, you should have in-depth knowledge and understanding of its functionalities and its architecture. You need to get your hands on concepts like cryptographic hash functions, consensus, and distributed ledger technology. It would be great if you also were well versed with bitcoin blockchain whitepaper. You can even sign up for various courses available online. Taking the complete course may be a bit time consuming but it has a lot to offer at the end. Data Structures Secondly, core understanding and applicative sense of data structures is prerequisite if you want to become a blockchain developer. Ideally, a blockchain developer is continuously playing around and realigning the existing data structures such as Merkle trees, Patricia trees, and others to fulfill their network requirements. Blockchain utilizes a surplus amount of data structures in combination with advanced cryptography to design a secure and stable system. Cryptography Cryptography is equally crucial for a blockchain developer as we know that it is a combination of data structures and algorithms to secure communications across devices. Different cryptographic functions such as hash functions, for instance, SHA256, and KECCAK256 are used in blockchain. Asynchronous cryptography for generating digital signatures is also used for becoming a blockchain developer. Smart Contract Development Since the smart contracts concept is launched, it is a success, and in every blockchain project, this functionality needs to be implemented so that business logic can be effectively applied to the blockchain. It is vital for blockchain developers who are putting efforts to get in this field to gain knowledge of smart contract development. For this one should be prepared to learn network-specific languages such as Solidity, Viper, Chaincode, and others. Web-Development To become a blockchain developer, it is also necessary to possess complete knowledge of web development. The basics of both the front-end and back-end web development are required if you want to begin your career as a blockchain developer. This knowledge covers all the aspects such as designing interactive graphical user interfaces for Dapps, API handling, request handling, and more. Conclusion: Gaining an edge on the above-mentioned skills, you can easily become a blockchain developer.
A blockchain developer is someone who takes upon the responsibility of developing and optimizing blockchain procedures. The developer should also be highly equipped with tools and technologies to design the architecture of blockchain systems, create smart contracts, and web apps. To become an efficient blockchain developer, one must possess a combination of a few skills, such as: Blockchain Architecture If you wish to become a blockchain developer, you should have in-depth knowledge and understanding of its functionalities and its architecture. You need to get your hands on concepts like cryptographic hash functions, consensus, and distributed ledger technology. It would be great if you also were well versed with bitcoin blockchain whitepaper. You can even sign up for various courses available online. Taking the complete course may be a bit time consuming but it has a lot to offer at the end. Data Structures Secondly, core understanding and applicative sense of data structures is prerequisite if you want to become a blockchain developer. Ideally, a blockchain developer is continuously playing around and realigning the existing data structures such as Merkle trees, Patricia trees, and others to fulfill their network requirements. Blockchain utilizes a surplus amount of data structures in combination with advanced cryptography to design a secure and stable system. Cryptography Cryptography is equally crucial for a blockchain developer as we know that it is a combination of data structures and algorithms to secure communications across devices. Different cryptographic functions such as hash functions, for instance, SHA256, and KECCAK256 are used in blockchain. Asynchronous cryptography for generating digital signatures is also used for becoming a blockchain developer. Smart Contract Development Since the smart contracts concept is launched, it is a success, and in every blockchain project, this functionality needs to be implemented so that business logic can be effectively applied to the blockchain. It is vital for blockchain developers who are putting efforts to get in this field to gain knowledge of smart contract development. For this one should be prepared to learn network-specific languages such as Solidity, Viper, Chaincode, and others. Web-Development To become a blockchain developer, it is also necessary to possess complete knowledge of web development. The basics of both the front-end and back-end web development are required if you want to begin your career as a blockchain developer. This knowledge covers all the aspects such as designing interactive graphical user interfaces for Dapps, API handling, request handling, and more. Conclusion: Gaining an edge on the above-mentioned skills, you can easily become a blockchain developer.

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A blockchain developer is someone who takes upon the responsibility of developing and optimizing blockchain procedures. The developer should also be highly equipped with tools and technologies to design the architecture of blockchain systems, create smart contracts, and web apps.

To become an efficient blockchain developer, one must possess a combination of a few skills, such as:

  • Blockchain Architecture

If you wish to become a blockchain developer, you should have in-depth knowledge and understanding of its functionalities and its architecture. You need to get your hands on concepts like cryptographic hash functions, consensus, and distributed ledger technology. It would be great if you also were well versed with bitcoin blockchain whitepaper. You can even sign up for various courses available online. Taking the complete course may be a bit time consuming but it has a lot to offer at the end.

  • Data Structures

Secondly, core understanding and applicative sense of data structures is prerequisite if you want to become a blockchain developer. Ideally, a blockchain developer is continuously playing around and realigning the existing data structures such as Merkle trees, Patricia trees, and others to fulfill their network requirements. Blockchain utilizes a surplus amount of data structures in combination with advanced cryptography to design a secure and stable system.

  • Cryptography

Cryptography is equally crucial for a blockchain developer as we know that it is a combination of data structures and algorithms to secure communications across devices. Different cryptographic functions such as hash functions, for instance, SHA256, and KECCAK256 are used in blockchain. Asynchronous cryptography for generating digital signatures is also used for becoming a blockchain developer.

  • Smart Contract Development

Since the smart contracts concept is launched, it is a success, and in every blockchain project, this functionality needs to be implemented so that business logic can be effectively applied to the blockchain. It is vital for blockchain developers who are putting efforts to get in this field to gain knowledge of smart contract development. For this one should be prepared to learn network-specific languages such as Solidity, Viper, Chaincode, and others.

  • Web-Development

To become a blockchain developer, it is also necessary to possess complete knowledge of web development. The basics of both the front-end and back-end web development are required if you want to begin your career as a blockchain developer. This knowledge covers all the aspects such as designing interactive graphical user interfaces for Dapps, API handling, request handling, and more.

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Conclusion: Gaining an edge on the above-mentioned skills, you can easily become a blockchain developer.

A couple of days back, we had a group meeting to discuss how to meet the growing demands of apps without compromising the quality. The conclusion was that it all depends on how upcoming technology platforms assist developers in building mobile apps quickly.   I am not sure to what extent this will help, but developers at Openxcell brought up a few technologies on the table that caught attention and are worth a mention here.  The mobile app industry is growing at a rapid speed in the U.S. and abroad. The statistics suggest the mobile app development space will touch nearly $935 billion by 2023. This indicates that the business is going to be highly competitive, and companies have to outmaneuver their existing mobile app developing strategies. It also means mobile app developers have to brace themselves up for new technologies that improve the speed and quality of their mobile apps.  ( image source: Statista.com)  Upcoming technology platforms for quick mobile app development   Platforms to integrate IoT with mobile apps: IoT is a game-changer technology. It is impossible to think the modern-day mobile apps without IoT integration. To make developers’ life easier, some platforms allow them to integrate IoT applications without coding them. This platform provides tools and technologies that empower businesses to rapidly develop and deploy robust applications with augmented reality (AR) experiences. The developers are now equipped with sophisticated tools for future transition, and they know it has double-folded their efficiency in all respect.            Here is the list of such platforms/tools:                 => Ubidots                 => Azure IoT Suite                 => IBM Watson                 => Oracle IoT                 => ThingWorx                 => Xively   Alfasoftware: Alpha Software Corporation has filed a patent for its robust offline mobile app development and deployment capability. The software enables developers to build mobile apps that work offline, and they are as rich and powerful as traditional ones. With Alpha Software, developers can develop offline-capable apps and offline forms with virtually no incremental effort or cost. They have two platforms "Alpha Anywhere" and "Alpha TransForm". Both platforms help developers to build sophisticated web and mobile apps quickly, with exceptional performance and scalability. Such platforms provide the developer to overcome typical issues like the performance and development speed of the apps.  Prescriptive low code development platform: The speed in mobile app development is achieved by reusing the packaged functionality rather than building all functionality from scratch. The low code development platform gives that speed. Moving one step further, few software vendors developed a new approach called “prescriptive low code development”. In this approach, the re-usable code is woven into one integrated application. These components are re-usable and are individually supported (maintained). Unlike traditional mobile apps where developer invests a lot of time in managing APIs, the new approach of “prescriptive low code development” reduces the developer’s efforts.  APM Automation Tools: Application Performance Management (APM) provides visibility into app behavior, and delivers statistics. APM helps to improve the testing and quality assurance of an app. Developers can reduce app deployment time if they know the app’s issues in advance. The graph of these tools shows the exponential growth of APM automation tools in the coming years.  AMP Framework: The loading speed of a web-page is a critical aspect of any mobile app. AMP is an open-source HTML framework that provides a straightforward way to create web pages that are fast, smooth-loading and prioritize the user-experience.  Cross-platform tools: The cross-platform development tools like NativeScript, React Native, Flutter, Ionic Framework, Phonegap, and Xamarin are playing a crucial role in the rapid mobile application development. In the coming years, these platforms are expected to enhance their features further to mitigate the developer’s need for speed.  Microservices: It is not wrong to say that the future of rapid mobile app spans through microservices. Microservices enables developers to take ownership of the entire project development cycle, which eventually improves the application development and deployment speed. Microservices had just embarked on the journey in the mobile app development world, but the real potential is yet to be discovered.   Not just the points mentioned above, the programming language like Kotlin and Swift has a significant impact on quick mobile app development.  Since AR and Wearables are the new tenants in the house, the developers have to look for better solutions to integrate them smoothly into the apps. Maybe Facebook realized this early and decided to develop its own operating-system to decrease future dependence on the third-party platform.   Now, it is to see whether developers optimize their skills to the emerging platforms, or innovate new technologies to their flexibility - or maybe both.
A couple of days back, we had a group meeting to discuss how to meet the growing demands of apps without compromising the quality. The conclusion was that it all depends on how upcoming technology platforms assist developers in building mobile apps quickly.   I am not sure to what extent this will help, but developers at Openxcell brought up a few technologies on the table that caught attention and are worth a mention here.  The mobile app industry is growing at a rapid speed in the U.S. and abroad. The statistics suggest the mobile app development space will touch nearly $935 billion by 2023. This indicates that the business is going to be highly competitive, and companies have to outmaneuver their existing mobile app developing strategies. It also means mobile app developers have to brace themselves up for new technologies that improve the speed and quality of their mobile apps.  ( image source: Statista.com)  Upcoming technology platforms for quick mobile app development   Platforms to integrate IoT with mobile apps: IoT is a game-changer technology. It is impossible to think the modern-day mobile apps without IoT integration. To make developers’ life easier, some platforms allow them to integrate IoT applications without coding them. This platform provides tools and technologies that empower businesses to rapidly develop and deploy robust applications with augmented reality (AR) experiences. The developers are now equipped with sophisticated tools for future transition, and they know it has double-folded their efficiency in all respect.            Here is the list of such platforms/tools:                 => Ubidots                 => Azure IoT Suite                 => IBM Watson                 => Oracle IoT                 => ThingWorx                 => Xively   Alfasoftware: Alpha Software Corporation has filed a patent for its robust offline mobile app development and deployment capability. The software enables developers to build mobile apps that work offline, and they are as rich and powerful as traditional ones. With Alpha Software, developers can develop offline-capable apps and offline forms with virtually no incremental effort or cost. They have two platforms "Alpha Anywhere" and "Alpha TransForm". Both platforms help developers to build sophisticated web and mobile apps quickly, with exceptional performance and scalability. Such platforms provide the developer to overcome typical issues like the performance and development speed of the apps.  Prescriptive low code development platform: The speed in mobile app development is achieved by reusing the packaged functionality rather than building all functionality from scratch. The low code development platform gives that speed. Moving one step further, few software vendors developed a new approach called “prescriptive low code development”. In this approach, the re-usable code is woven into one integrated application. These components are re-usable and are individually supported (maintained). Unlike traditional mobile apps where developer invests a lot of time in managing APIs, the new approach of “prescriptive low code development” reduces the developer’s efforts.  APM Automation Tools: Application Performance Management (APM) provides visibility into app behavior, and delivers statistics. APM helps to improve the testing and quality assurance of an app. Developers can reduce app deployment time if they know the app’s issues in advance. The graph of these tools shows the exponential growth of APM automation tools in the coming years.  AMP Framework: The loading speed of a web-page is a critical aspect of any mobile app. AMP is an open-source HTML framework that provides a straightforward way to create web pages that are fast, smooth-loading and prioritize the user-experience.  Cross-platform tools: The cross-platform development tools like NativeScript, React Native, Flutter, Ionic Framework, Phonegap, and Xamarin are playing a crucial role in the rapid mobile application development. In the coming years, these platforms are expected to enhance their features further to mitigate the developer’s need for speed.  Microservices: It is not wrong to say that the future of rapid mobile app spans through microservices. Microservices enables developers to take ownership of the entire project development cycle, which eventually improves the application development and deployment speed. Microservices had just embarked on the journey in the mobile app development world, but the real potential is yet to be discovered.   Not just the points mentioned above, the programming language like Kotlin and Swift has a significant impact on quick mobile app development.  Since AR and Wearables are the new tenants in the house, the developers have to look for better solutions to integrate them smoothly into the apps. Maybe Facebook realized this early and decided to develop its own operating-system to decrease future dependence on the third-party platform.   Now, it is to see whether developers optimize their skills to the emerging platforms, or innovate new technologies to their flexibility - or maybe both.

A couple of days back, we had a group meeting to discuss how to meet the growing demands of apps without compromising the quality. The conclusion was that it all depends on how upcoming technology platforms assist developers in building mobile apps quickly.  

I am not sure to what extent this will help, but developers at Openxcell brought up a few technologies on the table that caught attention and are worth a mention here. 

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The mobile app industry is growing at a rapid speed in the U.S. and abroad. The statistics suggest the mobile app development space will touch nearly $935 billion by 2023. This indicates that the business is going to be highly competitive, and companies have to outmaneuver their existing mobile app developing strategies. It also means mobile app developers have to brace themselves up for new technologies that improve the speed and quality of their mobile apps. 

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( image source: Statista.com) 

Upcoming technology platforms for quick mobile app development  

  • Platforms to integrate IoT with mobile apps: IoT is a game-changer technology. It is impossible to think the modern-day mobile apps without IoT integration. To make developers’ life easier, some platforms allow them to integrate IoT applications without coding them. This platform provides tools and technologies that empower businesses to rapidly develop and deploy robust applications with augmented reality (AR) experiences. The developers are now equipped with sophisticated tools for future transition, and they know it has double-folded their efficiency in all respect.  

         Here is the list of such platforms/tools: 

               => Ubidots 

               => Azure IoT Suite 

               => IBM Watson 

               => Oracle IoT 

               => ThingWorx 

               => Xively  

  • Alfasoftware: Alpha Software Corporation has filed a patent for its robust offline mobile app development and deployment capability. The software enables developers to build mobile apps that work offline, and they are as rich and powerful as traditional ones. With Alpha Software, developers can develop offline-capable apps and offline forms with virtually no incremental effort or cost. They have two platforms "Alpha Anywhere" and "Alpha TransForm". Both platforms help developers to build sophisticated web and mobile apps quickly, with exceptional performance and scalability. Such platforms provide the developer to overcome typical issues like the performance and development speed of the apps. 
  • Prescriptive low code development platform: The speed in mobile app development is achieved by reusing the packaged functionality rather than building all functionality from scratch. The low code development platform gives that speed. Moving one step further, few software vendors developed a new approach called “prescriptive low code development”. In this approach, the re-usable code is woven into one integrated application. These components are re-usable and are individually supported (maintained). Unlike traditional mobile apps where developer invests a lot of time in managing APIs, the new approach of “prescriptive low code development” reduces the developer’s efforts. 
  • APM Automation Tools: Application Performance Management (APM) provides visibility into app behavior, and delivers statistics. APM helps to improve the testing and quality assurance of an app. Developers can reduce app deployment time if they know the app’s issues in advance. The graph of these tools shows the exponential growth of APM automation tools in the coming years. 
  • AMP Framework: The loading speed of a web-page is a critical aspect of any mobile app. AMP is an open-source HTML framework that provides a straightforward way to create web pages that are fast, smooth-loading and prioritize the user-experience. 
  • Cross-platform tools: The cross-platform development tools like NativeScript, React Native, Flutter, Ionic Framework, Phonegap, and Xamarin are playing a crucial role in the rapid mobile application development. In the coming years, these platforms are expected to enhance their features further to mitigate the developer’s need for speed. 
  • Microservices: It is not wrong to say that the future of rapid mobile app spans through microservices. Microservices enables developers to take ownership of the entire project development cycle, which eventually improves the application development and deployment speed. Microservices had just embarked on the journey in the mobile app development world, but the real potential is yet to be discovered.  

Not just the points mentioned above, the programming language like Kotlin and Swift has a significant impact on quick mobile app development. 

Since AR and Wearables are the new tenants in the house, the developers have to look for better solutions to integrate them smoothly into the apps. Maybe Facebook realized this early and decided to develop its own operating-system to decrease future dependence on the third-party platform.  

Now, it is to see whether developers optimize their skills to the emerging platforms, or innovate new technologies to their flexibility - or maybe both.

All websites need time-to-time improvements to retain the interest of the web visitors and their position on search engines. Sometimes, few technical amendments are carried out either when you see a technical loophole in any of your web pages, or, you are willingly upgrading your site to give a new look, feel and experience. Whatever technical amendments are made to the sites, they do affect the SERPs.     Let us check out in brief what technical changes would be that really affect a website to the core of its search engine rankings:  1. If you continuously add pages with quality content within regular time intervals, it positively affects the SERPs. (Measuring changes due to regular intervals are much easier to track by the search engines).     2. If there are any broken links in different pages and you are amending them constantly. It will help to improve your website’s ranking.     3. If you are adding hyperlinks or many external links to different pages of your website, it will help to generate good backlinks to your site at one hand and let other associated sources share your link’s credibility on the other. So, it will give you a divided profit.     4. If there are duplicate pages of your website with different URLs, it will bring you to the loss of sharing your site’s credibility and ranking value. Even as per Google’s algorithms, websites having duplicate pages are banned on search engines.     5. Migration or a massive change to the site architecture, i.e., substantial changes made to the platform, design, architecture, or location of the website, has a significant impact on organic search visibility of the site.     Effective search engine optimization using advanced SEO software programs helps the companies in keyword research, web crawling, position monitoring, etc. and aid them in gathering SEO data, rank higher, and execute effective strategies of digital marketing.     As Google keeps updating its search technology and alters its algorithms, it has become vital for companies to stay current with the SEO applications. There are some of the primary tools that fall under keyword-focused SEO. They investigate to make you understand where you will likely get the best results. Some of them are cloud-based, self-service tools that come with plenty of amazing features.     Let us review some of the top-class SEO software systems that will help you analyze your website’s current position and guide it to reach at the top of the SERPs with relevant keywords.  SEOPanel: SEOPanel is an award-winning open-source SEO software that manages the overall SEO of your websites on a single platform. The software has been released in January 2010 and has become the most relying source for thousands of webmasters within a short time. The latest version, SEO Panel 4.1.0, is available for download in a variety of languages.     SEMrush: SEMrush is an all-in-one marketing tool for digital marketing professionals. It offers a complete workflow for all SEO professionals about managing their websites on different search engines. SEMrush solutions are designed separately for e-commerce stores and enterprises.     Ahrefs: Ahrefs is regarded as one of the broadest indexes of live backlinks, and it is an ultimate website analysis tool that is trusted by thousands of integrated marketing and SEO professionals worldwide. Ahrefs tools help you in growing your search traffic, research your competitors, and monitor your niche. They are known-best for crawling on an average of 5 billion web pages every day.     MOZ Pro: MOZ Pro offers SEO solutions for every need. The company provides best-in-class SEO software for all types of websites. The tools they provide are ranging from an all-in-one SEO platform to powerful APIs, enterprise SERP analytics, and tools for local SEO. The SEO data provided by the software helps in increasing traffic, ranking, and visibility in search results.     SE Ranking: SE Ranking is an all-inclusive cloud-based SEO software to support your marketing machine. From SEO/PPC competitor research, social media management to search engine tracking and consulting, all tools are made available to the users at simple prices, and free trial facility.     SpyFu: By connecting you to the SEOs and PPC pros, SpyFu offers the best opportunities for you as the search marketers. It gets you the most profitable keywords and ads for paid and organic search that your competitors use. The SEO plan at SpyFu comes with a 30-day money-back guarantee with unlimited data and downloads.     Just broad-up your search area and get the best SEO software to help you rank ahead.
All websites need time-to-time improvements to retain the interest of the web visitors and their position on search engines. Sometimes, few technical amendments are carried out either when you see a technical loophole in any of your web pages, or, you are willingly upgrading your site to give a new look, feel and experience. Whatever technical amendments are made to the sites, they do affect the SERPs.     Let us check out in brief what technical changes would be that really affect a website to the core of its search engine rankings:  1. If you continuously add pages with quality content within regular time intervals, it positively affects the SERPs. (Measuring changes due to regular intervals are much easier to track by the search engines).     2. If there are any broken links in different pages and you are amending them constantly. It will help to improve your website’s ranking.     3. If you are adding hyperlinks or many external links to different pages of your website, it will help to generate good backlinks to your site at one hand and let other associated sources share your link’s credibility on the other. So, it will give you a divided profit.     4. If there are duplicate pages of your website with different URLs, it will bring you to the loss of sharing your site’s credibility and ranking value. Even as per Google’s algorithms, websites having duplicate pages are banned on search engines.     5. Migration or a massive change to the site architecture, i.e., substantial changes made to the platform, design, architecture, or location of the website, has a significant impact on organic search visibility of the site.     Effective search engine optimization using advanced SEO software programs helps the companies in keyword research, web crawling, position monitoring, etc. and aid them in gathering SEO data, rank higher, and execute effective strategies of digital marketing.     As Google keeps updating its search technology and alters its algorithms, it has become vital for companies to stay current with the SEO applications. There are some of the primary tools that fall under keyword-focused SEO. They investigate to make you understand where you will likely get the best results. Some of them are cloud-based, self-service tools that come with plenty of amazing features.     Let us review some of the top-class SEO software systems that will help you analyze your website’s current position and guide it to reach at the top of the SERPs with relevant keywords.  SEOPanel: SEOPanel is an award-winning open-source SEO software that manages the overall SEO of your websites on a single platform. The software has been released in January 2010 and has become the most relying source for thousands of webmasters within a short time. The latest version, SEO Panel 4.1.0, is available for download in a variety of languages.     SEMrush: SEMrush is an all-in-one marketing tool for digital marketing professionals. It offers a complete workflow for all SEO professionals about managing their websites on different search engines. SEMrush solutions are designed separately for e-commerce stores and enterprises.     Ahrefs: Ahrefs is regarded as one of the broadest indexes of live backlinks, and it is an ultimate website analysis tool that is trusted by thousands of integrated marketing and SEO professionals worldwide. Ahrefs tools help you in growing your search traffic, research your competitors, and monitor your niche. They are known-best for crawling on an average of 5 billion web pages every day.     MOZ Pro: MOZ Pro offers SEO solutions for every need. The company provides best-in-class SEO software for all types of websites. The tools they provide are ranging from an all-in-one SEO platform to powerful APIs, enterprise SERP analytics, and tools for local SEO. The SEO data provided by the software helps in increasing traffic, ranking, and visibility in search results.     SE Ranking: SE Ranking is an all-inclusive cloud-based SEO software to support your marketing machine. From SEO/PPC competitor research, social media management to search engine tracking and consulting, all tools are made available to the users at simple prices, and free trial facility.     SpyFu: By connecting you to the SEOs and PPC pros, SpyFu offers the best opportunities for you as the search marketers. It gets you the most profitable keywords and ads for paid and organic search that your competitors use. The SEO plan at SpyFu comes with a 30-day money-back guarantee with unlimited data and downloads.     Just broad-up your search area and get the best SEO software to help you rank ahead.

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All websites need time-to-time improvements to retain the interest of the web visitors and their position on search engines. Sometimes, few technical amendments are carried out either when you see a technical loophole in any of your web pages, or, you are willingly upgrading your site to give a new look, feel and experience. Whatever technical amendments are made to the sites, they do affect the SERPs.    

Let us check out in brief what technical changes would be that really affect a website to the core of its search engine rankings: 

1. If you continuously add pages with quality content within regular time intervals, it positively affects the SERPs. (Measuring changes due to regular intervals are much easier to track by the search engines).    

2. If there are any broken links in different pages and you are amending them constantly. It will help to improve your website’s ranking.    

3. If you are adding hyperlinks or many external links to different pages of your website, it will help to generate good backlinks to your site at one hand and let other associated sources share your link’s credibility on the other. So, it will give you a divided profit.    

4. If there are duplicate pages of your website with different URLs, it will bring you to the loss of sharing your site’s credibility and ranking value. Even as per Google’s algorithms, websites having duplicate pages are banned on search engines.    

5. Migration or a massive change to the site architecture, i.e., substantial changes made to the platform, design, architecture, or location of the website, has a significant impact on organic search visibility of the site.    

Effective search engine optimization using advanced SEO software programs helps the companies in keyword research, web crawling, position monitoring, etc. and aid them in gathering SEO data, rank higher, and execute effective strategies of digital marketing.    

As Google keeps updating its search technology and alters its algorithms, it has become vital for companies to stay current with the SEO applications. There are some of the primary tools that fall under keyword-focused SEO. They investigate to make you understand where you will likely get the best results. Some of them are cloud-based, self-service tools that come with plenty of amazing features.    

Let us review some of the top-class SEO software systems that will help you analyze your website’s current position and guide it to reach at the top of the SERPs with relevant keywords. 

SEOPanel: SEOPanel is an award-winning open-source SEO software that manages the overall SEO of your websites on a single platform. The software has been released in January 2010 and has become the most relying source for thousands of webmasters within a short time. The latest version, SEO Panel 4.1.0, is available for download in a variety of languages.    

SEMrush: SEMrush is an all-in-one marketing tool for digital marketing professionals. It offers a complete workflow for all SEO professionals about managing their websites on different search engines. SEMrush solutions are designed separately for e-commerce stores and enterprises.    

Ahrefs: Ahrefs is regarded as one of the broadest indexes of live backlinks, and it is an ultimate website analysis tool that is trusted by thousands of integrated marketing and SEO professionals worldwide. Ahrefs tools help you in growing your search traffic, research your competitors, and monitor your niche. They are known-best for crawling on an average of 5 billion web pages every day.    

MOZ Pro: MOZ Pro offers SEO solutions for every need. The company provides best-in-class SEO software for all types of websites. The tools they provide are ranging from an all-in-one SEO platform to powerful APIs, enterprise SERP analytics, and tools for local SEO. The SEO data provided by the software helps in increasing traffic, ranking, and visibility in search results.    

SE Ranking: SE Ranking is an all-inclusive cloud-based SEO software to support your marketing machine. From SEO/PPC competitor research, social media management to search engine tracking and consulting, all tools are made available to the users at simple prices, and free trial facility.    

SpyFu: By connecting you to the SEOs and PPC pros, SpyFu offers the best opportunities for you as the search marketers. It gets you the most profitable keywords and ads for paid and organic search that your competitors use. The SEO plan at SpyFu comes with a 30-day money-back guarantee with unlimited data and downloads.    

Just broad-up your search area and get the best SEO software to help you rank ahead.

SEO is done to optimize the organic search traffic of a website. It is achieved by doing small modifications to certain elements of the website as well as backlinking the sites (inbound or outbound). The SEO marketers leverage two techniques for this purpose: On-site optimization Off-site optimization Your web page is constructed with elements such as HTML, CSS, and JavaScript. SEO experts configure these elements to make the website SEO friendly. The process is known as “Technical SEO,” and it is a part of on-site optimization. It focuses on improving elements on your website to get higher rankings. Now, let’s dive deeper into the Technical SEO part. What is Technical SEO? ( Image source: business2community) Technical SEO is a process of optimizing your website elements in such a way that it becomes easy for search engines to crawl and index them. It means you allow search engines to access, crawl, interpret and index your website without any friction. Let’s skim through the role of crawling and indexing. ( image source: elbongultom.com) Crawling: When Google bots visit your website and scan the site thoroughly for the content requested by some users. The bot that visits your site is known as Google’s Spider crawler. The crawlers look at webpages and follow links on those pages in search of the content. It is not necessary that every site that gets crawled gets indexed. Indexing: Once the crawling is done, the results get splashed on Google’s index (i.e., web search). Generally, it is observed that websites with high page authority and traffic have an excellent crawling rate. But if there are any technical issues with your site, then such pages don’t get indexed. From, SEO point of view, it is essential to fix these technical issues besides the non-technical ones. There is often confusion over technical and non-technical SEO. Here is the image that draws a clear line between these two. ( image source: searchengineland.com) The key elements of technical SEO Use HTTPS: Google likes a website with “https.” Secure website with an SSL certificate to ensure it has “https” in it. XML Sitemap: XML sitemaps are the preferred format of most search engines. To enhance the crawling and indexing rate of your web-page, ensure your sitemap is formatted correctly in an XML document. For bigger sites, use dynamic XML sitemaps. Register your sites: Register your sites with Google search console and bing webmaster tools Add structured data mark-up: Implement structured data correctly. Structured data mark-up assists search engines to index your site more effectively and provide more relevant results. Prevent indexing for spam content: Prevent search engines from indexing a page by using the meta “noindex” tag on a webpage. Enable AMP: Mobile-friendly site has more advantages from an SEO point of view. Use one CSS style sheet: Webpage loading speed is an essential factor and using one CSS style sheet throughout the webpage eventually optimizes the speed. Use Canonical tag: To stop search engines from indexing multiple versions of a single page, Google suggests having a self-referencing canonical tag on every page on your site. Keyword cannibalization: Keyword cannibalization occurs when a bunch of website pages targets the same keyword. To avoid keyword cannibalization, implement variations of the keywords, and link back to the canonical source for the specific term. This way Google would know which page is relevant to search and pick accordingly. Site’s robots.txt file: robots.txt file is a part of the robots exclusion protocol (REP). It tells whether web crawlers can or cannot crawl parts of a website ( with “follow” or “do follow”). Meta description length: Ensure your meta description length is not exceeding the standard format. Duplicate metadata: Though duplicate meta description won’t get you penalized, the SEO good practice says -use unique meta-title and meta-descriptions for every page. As mentioned above add a Canonical URL to indicate which page search engines should index Broken links: Any broken link that sends a signal of a low-quality website to search engines is bad for SEO. Audit outbound links to ensure that you are not sending people to a broken page or a dead end. 301 directs: Set up the 301 redirect code from the old URLs to the new URLs. In simple words, irrespective of their versions like “http://site.com,” “https://site.com,” or “http://www.site.com,” ensure that they all redirected to the correct version. Important Notes: If you use CSS to hide links and content, then you may be penalized and removed from Google’s index SEO software for website optimization: There are many SEO tools available that help in implementing your SEO strategy flawlessly. Here is the list of best SEO software for website optimization. SEO Panel SEMrush Ahrefs MOZ Pro Meta Forensics cognitiveSEO DeepCrawl WebCEO AgencyAnalytics RankActive Final Thought: SEO is an ongoing process. Each day millions of websites go live on the internet, and they all race to get listed on the search engine top page. In this cut-throat competition, a smart SEO expert who has in-depth knowledge of technical SEO can crack the code for the page ranking. Overall, technical SEO is a key factor for the SERP, and a regular audit can pave the path for SEO success.
SEO is done to optimize the organic search traffic of a website. It is achieved by doing small modifications to certain elements of the website as well as backlinking the sites (inbound or outbound). The SEO marketers leverage two techniques for this purpose: On-site optimization Off-site optimization Your web page is constructed with elements such as HTML, CSS, and JavaScript. SEO experts configure these elements to make the website SEO friendly. The process is known as “Technical SEO,” and it is a part of on-site optimization. It focuses on improving elements on your website to get higher rankings. Now, let’s dive deeper into the Technical SEO part. What is Technical SEO? ( Image source: business2community) Technical SEO is a process of optimizing your website elements in such a way that it becomes easy for search engines to crawl and index them. It means you allow search engines to access, crawl, interpret and index your website without any friction. Let’s skim through the role of crawling and indexing. ( image source: elbongultom.com) Crawling: When Google bots visit your website and scan the site thoroughly for the content requested by some users. The bot that visits your site is known as Google’s Spider crawler. The crawlers look at webpages and follow links on those pages in search of the content. It is not necessary that every site that gets crawled gets indexed. Indexing: Once the crawling is done, the results get splashed on Google’s index (i.e., web search). Generally, it is observed that websites with high page authority and traffic have an excellent crawling rate. But if there are any technical issues with your site, then such pages don’t get indexed. From, SEO point of view, it is essential to fix these technical issues besides the non-technical ones. There is often confusion over technical and non-technical SEO. Here is the image that draws a clear line between these two. ( image source: searchengineland.com) The key elements of technical SEO Use HTTPS: Google likes a website with “https.” Secure website with an SSL certificate to ensure it has “https” in it. XML Sitemap: XML sitemaps are the preferred format of most search engines. To enhance the crawling and indexing rate of your web-page, ensure your sitemap is formatted correctly in an XML document. For bigger sites, use dynamic XML sitemaps. Register your sites: Register your sites with Google search console and bing webmaster tools Add structured data mark-up: Implement structured data correctly. Structured data mark-up assists search engines to index your site more effectively and provide more relevant results. Prevent indexing for spam content: Prevent search engines from indexing a page by using the meta “noindex” tag on a webpage. Enable AMP: Mobile-friendly site has more advantages from an SEO point of view. Use one CSS style sheet: Webpage loading speed is an essential factor and using one CSS style sheet throughout the webpage eventually optimizes the speed. Use Canonical tag: To stop search engines from indexing multiple versions of a single page, Google suggests having a self-referencing canonical tag on every page on your site. Keyword cannibalization: Keyword cannibalization occurs when a bunch of website pages targets the same keyword. To avoid keyword cannibalization, implement variations of the keywords, and link back to the canonical source for the specific term. This way Google would know which page is relevant to search and pick accordingly. Site’s robots.txt file: robots.txt file is a part of the robots exclusion protocol (REP). It tells whether web crawlers can or cannot crawl parts of a website ( with “follow” or “do follow”). Meta description length: Ensure your meta description length is not exceeding the standard format. Duplicate metadata: Though duplicate meta description won’t get you penalized, the SEO good practice says -use unique meta-title and meta-descriptions for every page. As mentioned above add a Canonical URL to indicate which page search engines should index Broken links: Any broken link that sends a signal of a low-quality website to search engines is bad for SEO. Audit outbound links to ensure that you are not sending people to a broken page or a dead end. 301 directs: Set up the 301 redirect code from the old URLs to the new URLs. In simple words, irrespective of their versions like “http://site.com,” “https://site.com,” or “http://www.site.com,” ensure that they all redirected to the correct version. Important Notes: If you use CSS to hide links and content, then you may be penalized and removed from Google’s index SEO software for website optimization: There are many SEO tools available that help in implementing your SEO strategy flawlessly. Here is the list of best SEO software for website optimization. SEO Panel SEMrush Ahrefs MOZ Pro Meta Forensics cognitiveSEO DeepCrawl WebCEO AgencyAnalytics RankActive Final Thought: SEO is an ongoing process. Each day millions of websites go live on the internet, and they all race to get listed on the search engine top page. In this cut-throat competition, a smart SEO expert who has in-depth knowledge of technical SEO can crack the code for the page ranking. Overall, technical SEO is a key factor for the SERP, and a regular audit can pave the path for SEO success.

SEO is done to optimize the organic search traffic of a website. It is achieved by doing small modifications to certain elements of the website as well as backlinking the sites (inbound or outbound).

The SEO marketers leverage two techniques for this purpose:

  • On-site optimization
  • Off-site optimization

Your web page is constructed with elements such as HTML, CSS, and JavaScript. SEO experts configure these elements to make the website SEO friendly. The process is known as “Technical SEO,” and it is a part of on-site optimization. It focuses on improving elements on your website to get higher rankings.

Now, let’s dive deeper into the Technical SEO part.

What is Technical SEO?

undefined

( Image source: business2community)

Technical SEO is a process of optimizing your website elements in such a way that it becomes easy for search engines to crawl and index them. It means you allow search engines to access, crawl, interpret and index your website without any friction.

Let’s skim through the role of crawling and indexing.

undefined

( image source: elbongultom.com)

  • Crawling: When Google bots visit your website and scan the site thoroughly for the content requested by some users. The bot that visits your site is known as Google’s Spider crawler. The crawlers look at webpages and follow links on those pages in search of the content. It is not necessary that every site that gets crawled gets indexed.
  • Indexing: Once the crawling is done, the results get splashed on Google’s index (i.e., web search).

Generally, it is observed that websites with high page authority and traffic have an excellent crawling rate. But if there are any technical issues with your site, then such pages don’t get indexed. From, SEO point of view, it is essential to fix these technical issues besides the non-technical ones.

There is often confusion over technical and non-technical SEO. Here is the image that draws a clear line between these two.

undefined

( image source: searchengineland.com)

The key elements of technical SEO

  1. Use HTTPS: Google likes a website with “https.” Secure website with an SSL certificate to ensure it has “https” in it.
  2. XML Sitemap: XML sitemaps are the preferred format of most search engines. To enhance the crawling and indexing rate of your web-page, ensure your sitemap is formatted correctly in an XML document. For bigger sites, use dynamic XML sitemaps.
  3. Register your sites: Register your sites with Google search console and bing webmaster tools
  4. Add structured data mark-up: Implement structured data correctly. Structured data mark-up assists search engines to index your site more effectively and provide more relevant results.
  5. Prevent indexing for spam content: Prevent search engines from indexing a page by using the meta “noindex” tag on a webpage.
  6. Enable AMP: Mobile-friendly site has more advantages from an SEO point of view.
  7. Use one CSS style sheet: Webpage loading speed is an essential factor and using one CSS style sheet throughout the webpage eventually optimizes the speed.
  8. Use Canonical tag: To stop search engines from indexing multiple versions of a single page, Google suggests having a self-referencing canonical tag on every page on your site.
  9. Keyword cannibalization: Keyword cannibalization occurs when a bunch of website pages targets the same keyword. To avoid keyword cannibalization, implement variations of the keywords, and link back to the canonical source for the specific term. This way Google would know which page is relevant to search and pick accordingly.
  10. Site’s robots.txt file: robots.txt file is a part of the robots exclusion protocol (REP). It tells whether web crawlers can or cannot crawl parts of a website ( with “follow” or “do follow”).
  11. Meta description length: Ensure your meta description length is not exceeding the standard format.
  12. Duplicate metadata: Though duplicate meta description won’t get you penalized, the SEO good practice says -use unique meta-title and meta-descriptions for every page. As mentioned above add a Canonical URL to indicate which page search engines should index
  13. Broken links: Any broken link that sends a signal of a low-quality website to search engines is bad for SEO. Audit outbound links to ensure that you are not sending people to a broken page or a dead end.
  14. 301 directs: Set up the 301 redirect code from the old URLs to the new URLs. In simple words, irrespective of their versions like “http://site.com,” “https://site.com,” or “http://www.site.com,” ensure that they all redirected to the correct version.

Important Notes:

  • If you use CSS to hide links and content, then you may be penalized and removed from Google’s index

SEO software for website optimization:

There are many SEO tools available that help in implementing your SEO strategy flawlessly. Here is the list of best SEO software for website optimization.

Final Thought: SEO is an ongoing process. Each day millions of websites go live on the internet, and they all race to get listed on the search engine top page. In this cut-throat competition, a smart SEO expert who has in-depth knowledge of technical SEO can crack the code for the page ranking. Overall, technical SEO is a key factor for the SERP, and a regular audit can pave the path for SEO success.

Over the last 2-3 decades, technology has been striving every day with new advancements. Today, it is ruling our lives in such a manner that our lives are dependent on it. With each progressing day, technology is evolving by leaps and bounds. Though technological advancements bring unemployment and over-dependence, proper use of technology holds a bright future for us. Let us see how technology will become a crucial part of our lives in the coming decade: 1) Artificial IntelligenceAccording to a recent study, artificial intelligence will advance so far that it will be identical to human intelligence. As every growing technology has some pros and cons, AI has both. In many circumstances, artificial intelligence will surpass that of humans, while in many others, especially the creative and emotion-driven fields, it will still lag. AI has been growing by leaps and bounds in the past two years, and almost every major tech company has either acquired an AI startup or built their own AI division. We’re at a phase, where AI seems a pivotal moment for us. Deep learning, machine learning, AI bias, AI microscopes are the progressing fields of artificial intelligence that would prove to be beneficial in the future. 2) Virtual RealityVirtual reality is a stimulating environment that is created with software and presented to the user in a format that the user suspends belief and accepts it as a part of the real situation. Virtual reality primarily functions on two of the five senses, which are sight and sound. It is assumed that VR would not be only limited to the gaming community in the future, but its applications can be used to train people and even save lives in the future. Researchers predict that VR will be playing a similar role as the television has played for several years. VR will provide the users with “an escape” from the complicated and often unfair nature of authentic reality. 3) Innovation in The Mobile TechnologyOver the last decade, smartphones have evolved at a breakneck pace from yesterday’s flip phones to today’s bezel-less glass screens. There are breakthroughs to witness almost every month in the cutting-edge and futuristic mobile technology. Smartphones will continue to break conventions even further. We will be able to see significant breakthroughs in the coming years in our mobile phones. Mobile phone companies are striving hard to bring the best of the innovations in technology. Some of the many ongoing research projects in mobile technology include: Companies are looking forward to designing more compact and foldable mobile phones. Samsung’s Galaxy F is the first flexible mobile phone that provides the benefits of a tablet and a smartphone in one device. Mobile phone companies are going to all lengths to design a phone that offers touch-free technology. Engineers and developers are researching “in-air gesturing technology” that would let you control your phone without actually touching it, and this technology will bring along a new wave of technology. Major mobile companies are also working on developing an “extendable smartphone display” that would let you expand and shrink your phone’s screen according to your preference. Research is also going on to develop indestructible mobile phones by using ceramic instead of steel. Ceramic is more robust than steel and is virtually scratch- and dent-proof. Wireless battery charging is again an innovation that we all need in our lives, and we can witness it soon in the coming years. With the advancement in technology, we’ll continue to witness our phones become more durable and virtually indestructible. 4) Quantum ComputingResearchers are minutely carrying out their research to get the best out of quantum computing. Predictions are made that in the next five years, quantum computing would be a helping hand for the professionals and developers. This phenomenon will solve a majority of complex problems that were unsolved even by the brilliant developers and professionals. According to the latest discovery by IBM, many universities will make it a mandatory subject for science and engineering learners. The universities will also provide them with sessions that will help the students learn and execute real and practical experiments on quantum computing through the cloud. The development of quantum computers will simulate larger molecules, chemical reactions, and atomic bonding. These advancements in the field of quantum computing will lead to the invention of novel materials, personalized drugs, and a large number of energy sources. Researchers even predict that in the next five years, the discovery of a quantum computer can be utilized by science learners alongside a classical computer to solve specific problems. 5) Blockchain TechnologyBlockchain is an evolving technology that will allow technology to communicate with concentrated security, and verifiability, and also by preventing malicious acts during data transfer. Blockchain Technology is the underlying technology of every technocrat’s favorite, cryptocurrency. While cryptocurrencies have gained a lot of attention in recent years, blockchain has slowly been gathering momentum across multiple technologies. The future of crypto is often doubtful at times, and blockchain is here to clip the wings. Blockchain technology has only been put into practice in very few industries right now, but it's poised to provide a firm underlying structure to varied aspects.
Over the last 2-3 decades, technology has been striving every day with new advancements. Today, it is ruling our lives in such a manner that our lives are dependent on it. With each progressing day, technology is evolving by leaps and bounds. Though technological advancements bring unemployment and over-dependence, proper use of technology holds a bright future for us. Let us see how technology will become a crucial part of our lives in the coming decade: 1) Artificial IntelligenceAccording to a recent study, artificial intelligence will advance so far that it will be identical to human intelligence. As every growing technology has some pros and cons, AI has both. In many circumstances, artificial intelligence will surpass that of humans, while in many others, especially the creative and emotion-driven fields, it will still lag. AI has been growing by leaps and bounds in the past two years, and almost every major tech company has either acquired an AI startup or built their own AI division. We’re at a phase, where AI seems a pivotal moment for us. Deep learning, machine learning, AI bias, AI microscopes are the progressing fields of artificial intelligence that would prove to be beneficial in the future. 2) Virtual RealityVirtual reality is a stimulating environment that is created with software and presented to the user in a format that the user suspends belief and accepts it as a part of the real situation. Virtual reality primarily functions on two of the five senses, which are sight and sound. It is assumed that VR would not be only limited to the gaming community in the future, but its applications can be used to train people and even save lives in the future. Researchers predict that VR will be playing a similar role as the television has played for several years. VR will provide the users with “an escape” from the complicated and often unfair nature of authentic reality. 3) Innovation in The Mobile TechnologyOver the last decade, smartphones have evolved at a breakneck pace from yesterday’s flip phones to today’s bezel-less glass screens. There are breakthroughs to witness almost every month in the cutting-edge and futuristic mobile technology. Smartphones will continue to break conventions even further. We will be able to see significant breakthroughs in the coming years in our mobile phones. Mobile phone companies are striving hard to bring the best of the innovations in technology. Some of the many ongoing research projects in mobile technology include: Companies are looking forward to designing more compact and foldable mobile phones. Samsung’s Galaxy F is the first flexible mobile phone that provides the benefits of a tablet and a smartphone in one device. Mobile phone companies are going to all lengths to design a phone that offers touch-free technology. Engineers and developers are researching “in-air gesturing technology” that would let you control your phone without actually touching it, and this technology will bring along a new wave of technology. Major mobile companies are also working on developing an “extendable smartphone display” that would let you expand and shrink your phone’s screen according to your preference. Research is also going on to develop indestructible mobile phones by using ceramic instead of steel. Ceramic is more robust than steel and is virtually scratch- and dent-proof. Wireless battery charging is again an innovation that we all need in our lives, and we can witness it soon in the coming years. With the advancement in technology, we’ll continue to witness our phones become more durable and virtually indestructible. 4) Quantum ComputingResearchers are minutely carrying out their research to get the best out of quantum computing. Predictions are made that in the next five years, quantum computing would be a helping hand for the professionals and developers. This phenomenon will solve a majority of complex problems that were unsolved even by the brilliant developers and professionals. According to the latest discovery by IBM, many universities will make it a mandatory subject for science and engineering learners. The universities will also provide them with sessions that will help the students learn and execute real and practical experiments on quantum computing through the cloud. The development of quantum computers will simulate larger molecules, chemical reactions, and atomic bonding. These advancements in the field of quantum computing will lead to the invention of novel materials, personalized drugs, and a large number of energy sources. Researchers even predict that in the next five years, the discovery of a quantum computer can be utilized by science learners alongside a classical computer to solve specific problems. 5) Blockchain TechnologyBlockchain is an evolving technology that will allow technology to communicate with concentrated security, and verifiability, and also by preventing malicious acts during data transfer. Blockchain Technology is the underlying technology of every technocrat’s favorite, cryptocurrency. While cryptocurrencies have gained a lot of attention in recent years, blockchain has slowly been gathering momentum across multiple technologies. The future of crypto is often doubtful at times, and blockchain is here to clip the wings. Blockchain technology has only been put into practice in very few industries right now, but it's poised to provide a firm underlying structure to varied aspects.

Over the last 2-3 decades, technology has been striving every day with new advancements. Today, it is ruling our lives in such a manner that our lives are dependent on it.

With each progressing day, technology is evolving by leaps and bounds. Though technological advancements bring unemployment and over-dependence, proper use of technology holds a bright future for us.

Let us see how technology will become a crucial part of our lives in the coming decade:

1) Artificial Intelligence
According to a recent study, artificial intelligence will advance so far that it will be identical to human intelligence. As every growing technology has some pros and cons, AI has both. In many circumstances, artificial intelligence will surpass that of humans, while in many others, especially the creative and emotion-driven fields, it will still lag.

AI has been growing by leaps and bounds in the past two years, and almost every major tech company has either acquired an AI startup or built their own AI division. We’re at a phase, where AI seems a pivotal moment for us.

Deep learning, machine learning, AI bias, AI microscopes are the progressing fields of artificial intelligence that would prove to be beneficial in the future.

2) Virtual Reality
Virtual reality is a stimulating environment that is created with software and presented to the user in a format that the user suspends belief and accepts it as a part of the real situation. Virtual reality primarily functions on two of the five senses, which are sight and sound.

It is assumed that VR would not be only limited to the gaming community in the future, but its applications can be used to train people and even save lives in the future.

Researchers predict that VR will be playing a similar role as the television has played for several years. VR will provide the users with “an escape” from the complicated and often unfair nature of authentic reality.

3) Innovation in The Mobile Technology
Over the last decade, smartphones have evolved at a breakneck pace from yesterday’s flip phones to today’s bezel-less glass screens. There are breakthroughs to witness almost every month in the cutting-edge and futuristic mobile technology. Smartphones will continue to break conventions even further. We will be able to see significant breakthroughs in the coming years in our mobile phones. Mobile phone companies are striving hard to bring the best of the innovations in technology. Some of the many ongoing research projects in mobile technology include:

  • Companies are looking forward to designing more compact and foldable mobile phones. Samsung’s Galaxy F is the first flexible mobile phone that provides the benefits of a tablet and a smartphone in one device.
  • Mobile phone companies are going to all lengths to design a phone that offers touch-free technology. Engineers and developers are researching “in-air gesturing technology” that would let you control your phone without actually touching it, and this technology will bring along a new wave of technology.
  • Major mobile companies are also working on developing an “extendable smartphone display” that would let you expand and shrink your phone’s screen according to your preference.
  • Research is also going on to develop indestructible mobile phones by using ceramic instead of steel. Ceramic is more robust than steel and is virtually scratch- and dent-proof.
  • Wireless battery charging is again an innovation that we all need in our lives, and we can witness it soon in the coming years.

With the advancement in technology, we’ll continue to witness our phones become more durable and virtually indestructible.

4) Quantum Computing
Researchers are minutely carrying out their research to get the best out of quantum computing. Predictions are made that in the next five years, quantum computing would be a helping hand for the professionals and developers. This phenomenon will solve a majority of complex problems that were unsolved even by the brilliant developers and professionals. According to the latest discovery by IBM, many universities will make it a mandatory subject for science and engineering learners. The universities will also provide them with sessions that will help the students learn and execute real and practical experiments on quantum computing through the cloud.

The development of quantum computers will simulate larger molecules, chemical reactions, and atomic bonding. These advancements in the field of quantum computing will lead to the invention of novel materials, personalized drugs, and a large number of energy sources.

Researchers even predict that in the next five years, the discovery of a quantum computer can be utilized by science learners alongside a classical computer to solve specific problems.

5) Blockchain Technology
Blockchain is an evolving technology that will allow technology to communicate with concentrated security, and verifiability, and also by preventing malicious acts during data transfer.

Blockchain Technology is the underlying technology of every technocrat’s favorite, cryptocurrency. While cryptocurrencies have gained a lot of attention in recent years, blockchain has slowly been gathering momentum across multiple technologies. The future of crypto is often doubtful at times, and blockchain is here to clip the wings.

Blockchain technology has only been put into practice in very few industries right now, but it's poised to provide a firm underlying structure to varied aspects.

Off-Page SEO is an SEO technique with which you can gain maximum visibility across the internet and improve the position of your website on the SERP.  Let’s have a look at some of the best techniques for Off-page SEO:  1. Shareable Content  You can always win search engines by creating original, relatable, and engaging content. Such content could gain more and more backlinks to your website, which will eventually acquire higher rankings on SERPs. The more people would like your content, the more they will share it on their social profiles. The key to creating such impactful and exposure-rich content is to craft content that actually helps your target audience and solves their problem rather than simply crafting promotional content.  2. Influencer Marketing  In this era, influencer marketing is one of the most trusted forms of marketing. Once you have crafted shareable content, do not hesitate to reach out to the influencers in your industry. You can ask them to review your article and share their opinion about it on social channels or their blog. Getting mentioned by industry influencers will help you get more eyeballs for your content.  3. Social Media Engagement  Social media engagement is one of the most popular off-page SEO techniques. You can upscale your business, website, or blog and make it accessible by sharing your content on different social media platforms. This process would gain engagement across a wide range of audiences thereby helping you gain good exposure for your content/website.  4. Video Content  If you have informative and attractive videos that can help you drive the audience to your site, you can head to the popular video sites like YouTube. Provide a suitable title, description, tags, and reference links to make your videos accessible. Videos are considered as one of the most efficient ways to acquire high-quality backlinks.  5. Question and Answer Portal  To get a truckload of traffic to your website, another best off-page SEO technique is to be active on popular QnA platforms. Search for top PR question and answer sites that are relevant to your business and follow them regularly. Search for issues related to your business and try to answer as many such questions as possible. Also, provide a link to your website in the answer, which will help in bringing you more visibility across SERPs.  6. Document Sharing  Document sharing websites also contribute to off-page SEO. You can design attractive documents concerning your business or blog. The documents that you are sharing should have unique content and be in either pdf or ppt formats. Later, you can submit these documents in the document sharing websites.  7. Guest Posting  A large number of high-quality domains allow guest posts on their website from various authors. Craft a fantastic content piece and reach such sites for a guest post. Follow the norms raised by that particular domain to get your content approved by their editor’s team. Ensure you don’t keep posting on the same guest posting site. It would be best if you prefer the quality over the quantity of links.  Conclusion: To Conclude, right off-page SEO optimization facilitates a better position to your website in SERPs. If all the above-mentioned techniques are utilized appropriately, you will definitely gain higher rankings on SERPs and boost your traffic metrics.
Off-Page SEO is an SEO technique with which you can gain maximum visibility across the internet and improve the position of your website on the SERP.  Let’s have a look at some of the best techniques for Off-page SEO:  1. Shareable Content  You can always win search engines by creating original, relatable, and engaging content. Such content could gain more and more backlinks to your website, which will eventually acquire higher rankings on SERPs. The more people would like your content, the more they will share it on their social profiles. The key to creating such impactful and exposure-rich content is to craft content that actually helps your target audience and solves their problem rather than simply crafting promotional content.  2. Influencer Marketing  In this era, influencer marketing is one of the most trusted forms of marketing. Once you have crafted shareable content, do not hesitate to reach out to the influencers in your industry. You can ask them to review your article and share their opinion about it on social channels or their blog. Getting mentioned by industry influencers will help you get more eyeballs for your content.  3. Social Media Engagement  Social media engagement is one of the most popular off-page SEO techniques. You can upscale your business, website, or blog and make it accessible by sharing your content on different social media platforms. This process would gain engagement across a wide range of audiences thereby helping you gain good exposure for your content/website.  4. Video Content  If you have informative and attractive videos that can help you drive the audience to your site, you can head to the popular video sites like YouTube. Provide a suitable title, description, tags, and reference links to make your videos accessible. Videos are considered as one of the most efficient ways to acquire high-quality backlinks.  5. Question and Answer Portal  To get a truckload of traffic to your website, another best off-page SEO technique is to be active on popular QnA platforms. Search for top PR question and answer sites that are relevant to your business and follow them regularly. Search for issues related to your business and try to answer as many such questions as possible. Also, provide a link to your website in the answer, which will help in bringing you more visibility across SERPs.  6. Document Sharing  Document sharing websites also contribute to off-page SEO. You can design attractive documents concerning your business or blog. The documents that you are sharing should have unique content and be in either pdf or ppt formats. Later, you can submit these documents in the document sharing websites.  7. Guest Posting  A large number of high-quality domains allow guest posts on their website from various authors. Craft a fantastic content piece and reach such sites for a guest post. Follow the norms raised by that particular domain to get your content approved by their editor’s team. Ensure you don’t keep posting on the same guest posting site. It would be best if you prefer the quality over the quantity of links.  Conclusion: To Conclude, right off-page SEO optimization facilitates a better position to your website in SERPs. If all the above-mentioned techniques are utilized appropriately, you will definitely gain higher rankings on SERPs and boost your traffic metrics.

Off-Page SEO is an SEO technique with which you can gain maximum visibility across the internet and improve the position of your website on the SERP. 

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Let’s have a look at some of the best techniques for Off-page SEO: 

1. Shareable Content 

You can always win search engines by creating original, relatable, and engaging content. Such content could gain more and more backlinks to your website, which will eventually acquire higher rankings on SERPs. The more people would like your content, the more they will share it on their social profiles. The key to creating such impactful and exposure-rich content is to craft content that actually helps your target audience and solves their problem rather than simply crafting promotional content. 

2. Influencer Marketing 

In this era, influencer marketing is one of the most trusted forms of marketing. Once you have crafted shareable content, do not hesitate to reach out to the influencers in your industry. You can ask them to review your article and share their opinion about it on social channels or their blog. Getting mentioned by industry influencers will help you get more eyeballs for your content. 

3. Social Media Engagement 

Social media engagement is one of the most popular off-page SEO techniques. You can upscale your business, website, or blog and make it accessible by sharing your content on different social media platforms. This process would gain engagement across a wide range of audiences thereby helping you gain good exposure for your content/website. 

4. Video Content 

If you have informative and attractive videos that can help you drive the audience to your site, you can head to the popular video sites like YouTube. Provide a suitable title, description, tags, and reference links to make your videos accessible. Videos are considered as one of the most efficient ways to acquire high-quality backlinks. 

5. Question and Answer Portal 

To get a truckload of traffic to your website, another best off-page SEO technique is to be active on popular QnA platforms. Search for top PR question and answer sites that are relevant to your business and follow them regularly. Search for issues related to your business and try to answer as many such questions as possible. Also, provide a link to your website in the answer, which will help in bringing you more visibility across SERPs. 

6. Document Sharing 

Document sharing websites also contribute to off-page SEO. You can design attractive documents concerning your business or blog. The documents that you are sharing should have unique content and be in either pdf or ppt formats. Later, you can submit these documents in the document sharing websites. 

7. Guest Posting 

A large number of high-quality domains allow guest posts on their website from various authors. Craft a fantastic content piece and reach such sites for a guest post. Follow the norms raised by that particular domain to get your content approved by their editor’s team. Ensure you don’t keep posting on the same guest posting site. It would be best if you prefer the quality over the quantity of links. 

Conclusion: To Conclude, right off-page SEO optimization facilitates a better position to your website in SERPs. If all the above-mentioned techniques are utilized appropriately, you will definitely gain higher rankings on SERPs and boost your traffic metrics.

Blockchain technology is the best-in-class technology to address the common pain-points of a start-up. Maybe that is one of the reasons startup entrepreneurs are so passionate about the blockchain technology.   They have explored the technology capabilities in various sectors, including banking, capital markets, governance, healthcare, and pharmaceuticals, among others.  Blockchain is a peer-to-peer series of locked digital data repositories (the blocks). These blocks are linked together (the chain) and continuously checks each other for error. It is essentially a shared database filled with entries that must be confirmed and encrypted. It is designed to record transactions or digital interactions. It makes technology the most secure way to store sensitive information.  Also, there are added advantages of blockchain that propel the momentum of the existing business operations.   Decentralized  Data protected against malicious attacks and technical failures  Great transparency  No middle man commission - reduced cost   Why startup uses blockchain technology,   Funding is a critical aspect of any startup. Blockchain opens the door for Foreign Direct Investment (FDI) which is usually restricted due to government policies and other regulations  All the accounting and financial data can be made secure and accessible to all the authorized stakeholders of the company  Business owners can have data from all the previous customer queries. By acting on these queries, customer support can become fast and efficient  Startups can maintain a record of products that they use during their operation. It helps to trace the product during the entire operation and check whether they have any faulty or duplicate product in operation.   Most people see blockchain technology as a cryptocurrency, but very few know that blockchain technology has far more applications than mere cryptocurrency. Blockchain technology is centralized around a token-based system, and based on it; new avenues are explored for its implementation.   Here are the courageous few who have implemented blockchain technology for their start-ups.  1) StaTwig Technologies  This India based company is focusing on transforming extended supply chain management in the food and life sciences sectors. They are the two sensitive areas were tracking the expiry of the product as well as fake products are essential. StaTwig’s blockchain cloud platform allows customers to monitor products in the extended supply chain. They can continuously track the product's health information in a tamper-proof data registry, provide permissioned access to the information on-demand, and prevent third-party interference to data or contracts.  2) Hedera Hashgraph  Hedera Hashgraph is a public ledger- it means a secure, shared database that everyone can read from and write to. The public ledger is stored on the main nodes initially run by the Hedera Governing Council. “Acoer” developer of blockchain-enabled applications recently used Hedera Hashgraph technology to release updates on the Coronavirus outbreak with its HashLog data visualization engine. It helps healthcare and life sciences clients to easily track the progress and condition of the deadly virus or any crucial information related to epidemics.  3) Colendi  High-interest rate of credit cards is a significant concern for all the users. Besides that, the customers having a good track record can only posses the credit card. To solve this issue, Colendi has a new micro-financing idea. It is a Fintech company that introduced a blockchain-based democratized credit scoring evaluation method. It offers instant credit with optimized rates and lets you enjoy financial freedom anywhere in the world. Colendi’s credit score provides a novel alternative for the current financial technology landscape.  4) ODEM  ODEM is probably making the Blockchain worth. It is the world's first decentralized on-demand education marketplace. It enables professors and students to interact directly and participate in the exchange of education and learning, without the involvement of intermediaries or high-end institute. It means education becoming cheaper.  5) Authenteq  Authenteq allows customers to verify their identity through any channel without compromising their privacy. A blockchain-based, self-owned & controlled digital ID. It is fully automated, and it works seamlessly throughout your mobile and desktop channels.  6) Photo Chain  It is a decentralized stock photography platform built on the blockchain. The technology enables photographers to claim up to 95 percent of their potential earnings. The company's Digital Copyright Chain (DCC) solution ensures all copyrights and protections are in place. It helps to eliminate the copyright issues currently observed in the stock photography market.  7) Ship Chain  This start-up wants to take logistics to a new level. They have integrated blockchain to track the entire freight process from start to finish. It allows for an efficient logistics process across the whole supply chain. Every shipment is federated & validated in transparent blockchain contracts. The business owners have complete control over who & how their data is queried.  8) Buzz Show  Buzz shows incorporate blockchain technology to the music industry. It is a decentralized social video ecosystem with a full economic cycle and rewards for viewing, sharing, creating and curating videos. The most exciting thing about this platform is that it rewards viewers each time they watch something on Buzz show or invite friends.  The blockchain technology is not just influencing the business regimes but also leaving their footprints to government affairs. Recently, leading South Korean politician Ahn Chul-soo announced that their new party would use a blockchain-powered platform for voting, accounting, and budgetary matters – in an effort to boost transparency.
Blockchain technology is the best-in-class technology to address the common pain-points of a start-up. Maybe that is one of the reasons startup entrepreneurs are so passionate about the blockchain technology.   They have explored the technology capabilities in various sectors, including banking, capital markets, governance, healthcare, and pharmaceuticals, among others.  Blockchain is a peer-to-peer series of locked digital data repositories (the blocks). These blocks are linked together (the chain) and continuously checks each other for error. It is essentially a shared database filled with entries that must be confirmed and encrypted. It is designed to record transactions or digital interactions. It makes technology the most secure way to store sensitive information.  Also, there are added advantages of blockchain that propel the momentum of the existing business operations.   Decentralized  Data protected against malicious attacks and technical failures  Great transparency  No middle man commission - reduced cost   Why startup uses blockchain technology,   Funding is a critical aspect of any startup. Blockchain opens the door for Foreign Direct Investment (FDI) which is usually restricted due to government policies and other regulations  All the accounting and financial data can be made secure and accessible to all the authorized stakeholders of the company  Business owners can have data from all the previous customer queries. By acting on these queries, customer support can become fast and efficient  Startups can maintain a record of products that they use during their operation. It helps to trace the product during the entire operation and check whether they have any faulty or duplicate product in operation.   Most people see blockchain technology as a cryptocurrency, but very few know that blockchain technology has far more applications than mere cryptocurrency. Blockchain technology is centralized around a token-based system, and based on it; new avenues are explored for its implementation.   Here are the courageous few who have implemented blockchain technology for their start-ups.  1) StaTwig Technologies  This India based company is focusing on transforming extended supply chain management in the food and life sciences sectors. They are the two sensitive areas were tracking the expiry of the product as well as fake products are essential. StaTwig’s blockchain cloud platform allows customers to monitor products in the extended supply chain. They can continuously track the product's health information in a tamper-proof data registry, provide permissioned access to the information on-demand, and prevent third-party interference to data or contracts.  2) Hedera Hashgraph  Hedera Hashgraph is a public ledger- it means a secure, shared database that everyone can read from and write to. The public ledger is stored on the main nodes initially run by the Hedera Governing Council. “Acoer” developer of blockchain-enabled applications recently used Hedera Hashgraph technology to release updates on the Coronavirus outbreak with its HashLog data visualization engine. It helps healthcare and life sciences clients to easily track the progress and condition of the deadly virus or any crucial information related to epidemics.  3) Colendi  High-interest rate of credit cards is a significant concern for all the users. Besides that, the customers having a good track record can only posses the credit card. To solve this issue, Colendi has a new micro-financing idea. It is a Fintech company that introduced a blockchain-based democratized credit scoring evaluation method. It offers instant credit with optimized rates and lets you enjoy financial freedom anywhere in the world. Colendi’s credit score provides a novel alternative for the current financial technology landscape.  4) ODEM  ODEM is probably making the Blockchain worth. It is the world's first decentralized on-demand education marketplace. It enables professors and students to interact directly and participate in the exchange of education and learning, without the involvement of intermediaries or high-end institute. It means education becoming cheaper.  5) Authenteq  Authenteq allows customers to verify their identity through any channel without compromising their privacy. A blockchain-based, self-owned & controlled digital ID. It is fully automated, and it works seamlessly throughout your mobile and desktop channels.  6) Photo Chain  It is a decentralized stock photography platform built on the blockchain. The technology enables photographers to claim up to 95 percent of their potential earnings. The company's Digital Copyright Chain (DCC) solution ensures all copyrights and protections are in place. It helps to eliminate the copyright issues currently observed in the stock photography market.  7) Ship Chain  This start-up wants to take logistics to a new level. They have integrated blockchain to track the entire freight process from start to finish. It allows for an efficient logistics process across the whole supply chain. Every shipment is federated & validated in transparent blockchain contracts. The business owners have complete control over who & how their data is queried.  8) Buzz Show  Buzz shows incorporate blockchain technology to the music industry. It is a decentralized social video ecosystem with a full economic cycle and rewards for viewing, sharing, creating and curating videos. The most exciting thing about this platform is that it rewards viewers each time they watch something on Buzz show or invite friends.  The blockchain technology is not just influencing the business regimes but also leaving their footprints to government affairs. Recently, leading South Korean politician Ahn Chul-soo announced that their new party would use a blockchain-powered platform for voting, accounting, and budgetary matters – in an effort to boost transparency.

Blockchain technology is the best-in-class technology to address the common pain-points of a start-up. Maybe that is one of the reasons startup entrepreneurs are so passionate about the blockchain technology.  

They have explored the technology capabilities in various sectors, including banking, capital markets, governance, healthcare, and pharmaceuticals, among others. 

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Blockchain is a peer-to-peer series of locked digital data repositories (the blocks). These blocks are linked together (the chain) and continuously checks each other for error. It is essentially a shared database filled with entries that must be confirmed and encrypted. It is designed to record transactions or digital interactions. It makes technology the most secure way to store sensitive information. 

Also, there are added advantages of blockchain that propel the momentum of the existing business operations.  

  • Decentralized 
  • Data protected against malicious attacks and technical failures 
  • Great transparency 
  • No middle man commission - reduced cost  

Why startup uses blockchain technology,  

  • Funding is a critical aspect of any startup. Blockchain opens the door for Foreign Direct Investment (FDI) which is usually restricted due to government policies and other regulations 
  • All the accounting and financial data can be made secure and accessible to all the authorized stakeholders of the company 
  • Business owners can have data from all the previous customer queries. By acting on these queries, customer support can become fast and efficient 
  • Startups can maintain a record of products that they use during their operation. It helps to trace the product during the entire operation and check whether they have any faulty or duplicate product in operation.  

Most people see blockchain technology as a cryptocurrency, but very few know that blockchain technology has far more applications than mere cryptocurrency. Blockchain technology is centralized around a token-based system, and based on it; new avenues are explored for its implementation.  

Here are the courageous few who have implemented blockchain technology for their start-ups. 

1) StaTwig Technologies 

This India based company is focusing on transforming extended supply chain management in the food and life sciences sectors. They are the two sensitive areas were tracking the expiry of the product as well as fake products are essential. StaTwig’s blockchain cloud platform allows customers to monitor products in the extended supply chain. They can continuously track the product's health information in a tamper-proof data registry, provide permissioned access to the information on-demand, and prevent third-party interference to data or contracts. 

2) Hedera Hashgraph 

Hedera Hashgraph is a public ledger- it means a secure, shared database that everyone can read from and write to. The public ledger is stored on the main nodes initially run by the Hedera Governing Council. “Acoer” developer of blockchain-enabled applications recently used Hedera Hashgraph technology to release updates on the Coronavirus outbreak with its HashLog data visualization engine. It helps healthcare and life sciences clients to easily track the progress and condition of the deadly virus or any crucial information related to epidemics. 

3) Colendi 

High-interest rate of credit cards is a significant concern for all the users. Besides that, the customers having a good track record can only posses the credit card. To solve this issue, Colendi has a new micro-financing idea. It is a Fintech company that introduced a blockchain-based democratized credit scoring evaluation method. It offers instant credit with optimized rates and lets you enjoy financial freedom anywhere in the world. Colendi’s credit score provides a novel alternative for the current financial technology landscape

4) ODEM 

ODEM is probably making the Blockchain worth. It is the world's first decentralized on-demand education marketplace. It enables professors and students to interact directly and participate in the exchange of education and learning, without the involvement of intermediaries or high-end institute. It means education becoming cheaper. 

5) Authenteq 

Authenteq allows customers to verify their identity through any channel without compromising their privacy. A blockchain-based, self-owned & controlled digital ID. It is fully automated, and it works seamlessly throughout your mobile and desktop channels. 

6) Photo Chain 

It is a decentralized stock photography platform built on the blockchain. The technology enables photographers to claim up to 95 percent of their potential earnings. The company's Digital Copyright Chain (DCC) solution ensures all copyrights and protections are in place. It helps to eliminate the copyright issues currently observed in the stock photography market. 

7) Ship Chain 

This start-up wants to take logistics to a new level. They have integrated blockchain to track the entire freight process from start to finish. It allows for an efficient logistics process across the whole supply chain. Every shipment is federated & validated in transparent blockchain contracts. The business owners have complete control over who & how their data is queried. 

8) Buzz Show 

Buzz shows incorporate blockchain technology to the music industry. It is a decentralized social video ecosystem with a full economic cycle and rewards for viewing, sharing, creating and curating videos. The most exciting thing about this platform is that it rewards viewers each time they watch something on Buzz show or invite friends. 

The blockchain technology is not just influencing the business regimes but also leaving their footprints to government affairs. Recently, leading South Korean politician Ahn Chul-soo announced that their new party would use a blockchain-powered platform for voting, accounting, and budgetary matters – in an effort to boost transparency.

With over 2.7 billion smartphone users across the world, the rate of mobile app downloads has also increased. The current statistics show that each year, around 200 billion apps are downloaded, and it’s estimated to reach about 260 billion by 2022. But not all those apps downloaded has a good retention ratio. The study report says that the average mobile app retention rate was only 29% after 90 days during 2017-18. More or less, it is going to remain the same in the coming years. ( Image source: Info.loyalitics) There could be many reasons for a mobile app to fail, but one common reason for an app failure you often see is the “app is not user-friendly.” As per one of the recent studies, 90% of users have abandoned an app due to app poor performance. It means if your app is not user-friendly your app has to suffer. So, on what basis can you determine whether the app is user-friendly or not? Here are the parameters: Great user interface Fast loading time (content) Strong customer support Compatible to multiple devices Easy navigation Users can quickly lose interest in apps that are not speedy enough in performance, transactions, and delivery. Let’s check some techniques that one can use to make Android application user-friendly. Techniques to create a user-friendly Android application Test app features thoroughly: Testing is an integral part of mobile app development. Testers have to ensure that the app runs smoothly under multiple unfavorable circumstances. For example, software tester has to make sure that the app performs well during high-traffic; otherwise, it may hamper the user experience. Use Android wireframe: A wireframe may not just help to show the client what application features you are developing but also the design interface. It allows developers to focus on the key components of the app, helping visitors find what they want and take the desired actions. For example, how quickly users can navigate to the “buy” button and complete the order. Use gridlines: The mobile applications that are heavily dependent on the databases can be made user-friendly by representing data in the form of a grid or a graph structure. Limit your app features: Slow app speed can put off users easily. By adding more images and features, you might make app intuitive, but there is always the risk of slowing down the app. It is better to keep image size and features limited. For example, avoid features like long registration process, automated response, and graphical features that take more load time. If users demand extra features, you can add them in the next version. Support cross-platform: You might have built an app for Android, but the best apps need to have interface features and support for both Android and iOS. Simple Interface and UI design: Don’t make your app a puzzle for users to solve. Keep the user interface simple, easy to navigate, and intuitive. Do not insert any UI elements that are slow to respond. Smart and responsive UX elements: Be selective in adding UX elements. It should be smart and responsive like "Progressive Disclosure”.When an application is loaded with information, "Progressive Disclosure" makes information visible only when users need it, which ensures viewers are not bombarded with information or distracted by the content. A self-help tab: A self-help tab enhances your app value. There will be a time when users may require guidance or support on using the app. Instead of e-mail, a self-help tab with instructions could enhance the user’s experience. Stop network battery drain: Apps that consume more power might not be considered as user-friendly. The only way to prevent battery drainage is to reduce and optimize operations that are particularly battery-intensive (network connection). For example, caching downloaded data instead of waking up the wi-fi radios to re-download the data. An app that works offline even better. Easy updates: Updates are an essential part of the application. It is necessary that it is simple to exercise. Avoid excessive advertising: A cluttered ad in apps is annoying for users and may instigate them to abandon the app. In-app advertisements may fail to bring revenue if not done in the right way. Over the period, following a good development practice and experience would help to create a user-friendly Android app. But till then, it is always better to keep a list of app development companies close, as there is a well-known phrase, “a stitch in time saves nine.” Some of the top Android App development companies are: Dot Com Infoway Blue Label Labs Utility Consagous Technologies Hidden Brains InfoTech Promatics Technologies Konstant Infosolutions TekRevol New Line Technologies
With over 2.7 billion smartphone users across the world, the rate of mobile app downloads has also increased. The current statistics show that each year, around 200 billion apps are downloaded, and it’s estimated to reach about 260 billion by 2022. But not all those apps downloaded has a good retention ratio. The study report says that the average mobile app retention rate was only 29% after 90 days during 2017-18. More or less, it is going to remain the same in the coming years. ( Image source: Info.loyalitics) There could be many reasons for a mobile app to fail, but one common reason for an app failure you often see is the “app is not user-friendly.” As per one of the recent studies, 90% of users have abandoned an app due to app poor performance. It means if your app is not user-friendly your app has to suffer. So, on what basis can you determine whether the app is user-friendly or not? Here are the parameters: Great user interface Fast loading time (content) Strong customer support Compatible to multiple devices Easy navigation Users can quickly lose interest in apps that are not speedy enough in performance, transactions, and delivery. Let’s check some techniques that one can use to make Android application user-friendly. Techniques to create a user-friendly Android application Test app features thoroughly: Testing is an integral part of mobile app development. Testers have to ensure that the app runs smoothly under multiple unfavorable circumstances. For example, software tester has to make sure that the app performs well during high-traffic; otherwise, it may hamper the user experience. Use Android wireframe: A wireframe may not just help to show the client what application features you are developing but also the design interface. It allows developers to focus on the key components of the app, helping visitors find what they want and take the desired actions. For example, how quickly users can navigate to the “buy” button and complete the order. Use gridlines: The mobile applications that are heavily dependent on the databases can be made user-friendly by representing data in the form of a grid or a graph structure. Limit your app features: Slow app speed can put off users easily. By adding more images and features, you might make app intuitive, but there is always the risk of slowing down the app. It is better to keep image size and features limited. For example, avoid features like long registration process, automated response, and graphical features that take more load time. If users demand extra features, you can add them in the next version. Support cross-platform: You might have built an app for Android, but the best apps need to have interface features and support for both Android and iOS. Simple Interface and UI design: Don’t make your app a puzzle for users to solve. Keep the user interface simple, easy to navigate, and intuitive. Do not insert any UI elements that are slow to respond. Smart and responsive UX elements: Be selective in adding UX elements. It should be smart and responsive like "Progressive Disclosure”.When an application is loaded with information, "Progressive Disclosure" makes information visible only when users need it, which ensures viewers are not bombarded with information or distracted by the content. A self-help tab: A self-help tab enhances your app value. There will be a time when users may require guidance or support on using the app. Instead of e-mail, a self-help tab with instructions could enhance the user’s experience. Stop network battery drain: Apps that consume more power might not be considered as user-friendly. The only way to prevent battery drainage is to reduce and optimize operations that are particularly battery-intensive (network connection). For example, caching downloaded data instead of waking up the wi-fi radios to re-download the data. An app that works offline even better. Easy updates: Updates are an essential part of the application. It is necessary that it is simple to exercise. Avoid excessive advertising: A cluttered ad in apps is annoying for users and may instigate them to abandon the app. In-app advertisements may fail to bring revenue if not done in the right way. Over the period, following a good development practice and experience would help to create a user-friendly Android app. But till then, it is always better to keep a list of app development companies close, as there is a well-known phrase, “a stitch in time saves nine.” Some of the top Android App development companies are: Dot Com Infoway Blue Label Labs Utility Consagous Technologies Hidden Brains InfoTech Promatics Technologies Konstant Infosolutions TekRevol New Line Technologies

With over 2.7 billion smartphone users across the world, the rate of mobile app downloads has also increased. The current statistics show that each year, around 200 billion apps are downloaded, and it’s estimated to reach about 260 billion by 2022.

But not all those apps downloaded has a good retention ratio. The study report says that the average mobile app retention rate was only 29% after 90 days during 2017-18. More or less, it is going to remain the same in the coming years.

( Image source: Info.loyalitics)

There could be many reasons for a mobile app to fail, but one common reason for an app failure you often see is theapp is not user-friendly.” As per one of the recent studies, 90% of users have abandoned an app due to app poor performance. It means if your app is not user-friendly your app has to suffer.

So, on what basis can you determine whether the app is user-friendly or not?

Here are the parameters:

  • Great user interface
  • Fast loading time (content)
  • Strong customer support
  • Compatible to multiple devices
  • Easy navigation

Users can quickly lose interest in apps that are not speedy enough in performance, transactions, and delivery. Let’s check some techniques that one can use to make Android application user-friendly.

Techniques to create a user-friendly Android application

  • Test app features thoroughly: Testing is an integral part of mobile app development. Testers have to ensure that the app runs smoothly under multiple unfavorable circumstances. For example, software tester has to make sure that the app performs well during high-traffic; otherwise, it may hamper the user experience.
  • Use Android wireframe: A wireframe may not just help to show the client what application features you are developing but also the design interface. It allows developers to focus on the key components of the app, helping visitors find what they want and take the desired actions. For example, how quickly users can navigate to the “buy” button and complete the order.
  • Use gridlines: The mobile applications that are heavily dependent on the databases can be made user-friendly by representing data in the form of a grid or a graph structure.
  • Limit your app features: Slow app speed can put off users easily. By adding more images and features, you might make app intuitive, but there is always the risk of slowing down the app. It is better to keep image size and features limited. For example, avoid features like long registration process, automated response, and graphical features that take more load time. If users demand extra features, you can add them in the next version.
  • Support cross-platform: You might have built an app for Android, but the best apps need to have interface features and support for both Android and iOS.
  • Simple Interface and UI design: Don’t make your app a puzzle for users to solve. Keep the user interface simple, easy to navigate, and intuitive. Do not insert any UI elements that are slow to respond.
  • Smart and responsive UX elements: Be selective in adding UX elements. It should be smart and responsive like "Progressive Disclosure”.When an application is loaded with information, "Progressive Disclosure" makes information visible only when users need it, which ensures viewers are not bombarded with information or distracted by the content.
  • A self-help tab: A self-help tab enhances your app value. There will be a time when users may require guidance or support on using the app. Instead of e-mail, a self-help tab with instructions could enhance the user’s experience.
  • Stop network battery drain: Apps that consume more power might not be considered as user-friendly. The only way to prevent battery drainage is to reduce and optimize operations that are particularly battery-intensive (network connection). For example, caching downloaded data instead of waking up the wi-fi radios to re-download the data. An app that works offline even better.
  • Easy updates: Updates are an essential part of the application. It is necessary that it is simple to exercise.
  • Avoid excessive advertising: A cluttered ad in apps is annoying for users and may instigate them to abandon the app. In-app advertisements may fail to bring revenue if not done in the right way.

Over the period, following a good development practice and experience would help to create a user-friendly Android app. But till then, it is always better to keep a list of app development companies close, as there is a well-known phrase, “a stitch in time saves nine.”

Some of the top Android App development companies are:

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