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itCraft sp. z o.o.

High-end development for mobile innovation leaders

5.0 9 Reviews
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itCraft brings game-changing experience to your  digital product

With over a decade of experience in designing and developing custom software, we have developed more than 250 innovative digital products that make users’ lives easier and make a difference. We have 100+ experts who will help you bring your vision to life and provide support at every stage of the product’s lifecycle.

We deliver high-end, cross-platform digital solutions to a wide spectrum of clients – from promising start-ups to global brands. We cover all the necessary areas of building a game-changing digital product, so you can receive your vision brought to life and experience stress-free cooperation with our agile experts.

What you get on-demand:

  • in-house mobile (iOS, Android, Flutter) and web developers, for whom the Agile Scrum framework is their natural environment,

  • meticulous and empathetic UX/UI designers, who will transform your vision into an outstanding interactive prototype,

  • experienced QA engineers, who will make sure the code is clean, and the product exceeds the needs of your target group,

  • a rock-solid team of professional consultants that know the tools of the trade of their fields of expertise: Analysts, Service Designers, DevOps, and Architects,

  • versatile and robust project managers, who will dot the i’s and cross the t’s along the way, compliant with ISO9001:2015 standards,

  • information security processes compliant with ISO27001 standards.

Among our clients, you can find well-known brands, such as InterCars, Deloitte Digital, DHL, LUX MED (Bupa Group), Makro C&C, Rossmann, Sodexo, Bank BPH, and many others. Our worth mentioning flagship projects are:

  • Home Doctor – received almost €4 million of Series A funding,

  • MindLeap – was acquired for 3,5M CAD by an enterprise that invested in its further development.

We also have developed: apps for teleconsultations, marketplace platforms, Uber-like products, communication and streaming software, booking apps, R&D and MVP projects, process optimization systems and dating apps.

Ready to bring your game-changing vision to life? Let’s talk, we always provide a free estimation of projects. Drop us a line at [email protected] or jump on our website – itcraftapps.com and see our portfolio.

Certifications

ISO 9001:2015
ISO 27001
$50 - $99/hr
50 - 249
2010
Locations
Poland
ul. Aleje Jerozolimskie, nr 181 B, Warszawa, Mazowieckie 02-222
Poland
Towarowa 20, Bydgoszcz, Kujawsko-Pomorskie 85-758
Poland
ul. Rejtana 2-4, Torun, Kujawsko-Pomorskie 87-100
United Kingdom
4-5 Bonhill Street, London, London EC2A 4BX

Focus Areas

Service Focus

60%
10%
10%
10%
10%
  • Mobile App Development
  • Web Development
  • Software Development
  • App Designing (UI/UX)
  • Web Designing (UI/UX)

Client Focus

50%
35%
15%
  • Medium Business
  • Small Business
  • Large Business

Industry Focus

20%
20%
20%
10%
10%
10%
10%
  • Healthcare & Medical
  • Social
  • Enterprise

itCraft sp. z o.o. Executive Interview

Karol Wegner
Karol Wegner
CEO
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Please introduce your company and give a brief about your role within the company?
My name is Karol and I am CEO and Co-Founder of itCraft - a software house from Poland. We specialize in native mobile app development, but we also build cross-platform and web solutions. Our main goal is to deliver high-quality products to our clients. My role is to take care of general business operations and the company’s growth in the future perspective.
What was the idea behind starting this organization?
My friend Bartosz (other Co-Founder of itCraft) and I have been known each other for years. We went to high school and college together and then worked at the same company as developers. After being promoted several times to Tech Leaders and Project Managers, we’ve decided it was time to open our own IT company. With lots of industry experience and almost no business knowledge, we did that in 2010. Our enthusiasm helped us to learn necessary things to run the firm properly and here we are, 10 years later, with more than 65 people on board and many successful projects behind us.
What are your company’s business model–in house team or third party vendors/ outsourcing?
We hire an in-house team that we frequently outsource to others. Our offshore development team is available to our clients in many models - staff augmentation, body leasing, and traditional outsourcing.
How is your business model beneficial from a value addition perspective to the clients compared to other companies’ models?
By offering various services with different settlement types, we can help many clients with multiple business needs and goals. Our idea is to deliver robust software to whoever might need it. But not every company needs a whole team - we can lend them a part of our staff to share their competencies and expertise in concrete types of projects. On the other hand, many companies don’t want to hire developers - mostly because they just need to build one app or website and that’s it. They save time and money by outsourcing their IT needs to a company like ours.
What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repetitive to you?
We don’t limit ourselves when it comes to the industry - we’ve been working with healthcare, logistics, wholesale, retail, and many more. As a company that exists for 10 years now, we always wanted to accept new challenges and that’s why we did various projects with global and local brands. I can confidently say that it was the right decision - this way we could gain experience and knowledge from many areas of business, which helped us offer even better services to our current clients.
Mention the objectives or the parameters critical in determining the time frame of developing a mobile app.
There are so many of them! We always emphasize the fact that we practice an individual approach with each of our clients. So we consider all the factors - their budget, their desired time-to-market, technologies, and the complexity of the whole project. To determine each of those elements, we recommend starting our collaboration with 2-days of UX & UI workshops, where we discuss the details and requirements needed for the expected outcome. Then we can estimate the time frame for each step and the whole process.
How much effort in terms of time goes into developing the front end and back end of a mobile app?
It all depends on the app’s architecture. Sometimes we have to do with applications with most of their business logic on the frontend (mobile) side. Other times, the backend takes control of the user’s data processing. I don’t think there’s a universal rule because it all depends on the system itself.

I would acknowledge another fact here. Whether it’s web or mobile, native or cross-platform, frontend development takes a lot of time. We need to perform multiple tests and refine the user interface, which is responsible for showcasing the quality of the solution and are the main component the users come into contact with. So to build a world-class app with excellent quality is always time-consuming.
What are the key parameters to be considered before selecting the right platform for a mobile application?
First of all, you should think about your target group - where they are located and what devices do they use. This will help you to find out if you need an app for iOS, Android, or both. Then, we should think about the budget and timeline, as well as the number of features and how advanced they are. Knowing all of this is the key to picking the right technology.
Which platform do you suggest your clients to begin with when they approach you with an idea (Android or iOS) and why?
As I said, that depends on many factors and there is no right answer - everything depends on the project. For example, when it comes to location - Android is very popular in Poland, but not developing an app for iOS wouldn’t be good for business, as we have a significant group that uses Apple devices. iOS is much more common in the US, so sometimes, making a mobile product for just one system might be justified. Although to achieve the best results, we recommend both.
Android or iOS, Native or Hybrid — which platform is best to use to build your app? What are your recommendations?
Native is our way to go and whenever it’s possible, we recommend choosing it. That’s because it offers much better performance, excellent design, and access to advanced hardware features like camera, GPS, etc. Cross-platform development is suitable for particular cases - we disclose more about that in our newest ebook about these two methodologies of producing software. Both technologies have their success stories. We deny none.

As for iOS or Android, as I mentioned before - it depends on many factors that everyone should think through before starting an IT project.
What are the key factors that you consider before deciding the cost of a mobile application?
Very similar to the factors we consider when determining a timeline for the project. Each time, it’s individual goals, needs, and pains that influence the brief and the guidelines we will follow. It is said that cross-platform technologies are cheaper, but we don’t recommend using that as an argument to lower the costs. Remember that the best way to find out what your budget should be discussing the project with your software house of choice.
What kind of payment structure do you follow to bill your clients? Is it Pay per Feature, Fixed Cost, Pay per Milestone (could be in phases, months, versions etc.)
We operate with two basic types of contracts: fixed-price and time and materials. We want our clients to get what they pay for and pay for what they get. That means they can pick the type of payment structure they prefer - one is less flexible, but there is a lower risk of constantly growing costs, the other offers flexibility when it comes to budget, timeline, and scope of the project.
Do you take in projects which meet your basic budget requirement? If yes, what is the minimum requirement? If no, on what minimum budget you have worked for?
Let’s assume we are talking about creating the whole system and leading the entire production process - from workshops through UX and UI design to implementation and deployment. At itCraft, we charge a minimum of $50 000 or more for projects like that.

If we are talking about developing just one component (e.g., a mobile app only for Android or only for iOS), the budget can start at around $20 000.
What is the price range (min and max) of the projects that you catered to in 2020?
Our current hourly rates range from 42 to 48 EUR, which is approximately 48-54 USD. So that’s how much you will pay for an hour of our specialist’s work - depending on the seniority level.
Which business model do you suggest to your clients enabling them to generate revenue from mobile applications? Why?
That is an interesting question that is undoubtedly hard to answer. The mobile app market divided itself into a couple of monetization models. There are two that I would consider most effective. First is payment intermediation, where the application becomes a middleman for buying products and services. Another one would be a subscription-based model that requires periodical fees for these products or services.

These models are the best because they maintain the cash flow and maximize the fee that the mobile system’s owner receives from the market they operate at. Good examples are Uber and Uber Eats, Netflix, Spotify, and Airbnb. They generate high-profit margins by mediating in product or service purchases.

itCraft sp. z o.o. Clients & Portfolios

Intercars
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Intercars
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$100001 to $500000
40 weeks
Automotive

An application that allows to find the nearest garages based on client's needs and with the premium version prompts the solutions for upcoming car problems.
 

PROBLEM

How to make drivers life easier and how to use collected data to help drivers take care of their cars.

SOLUTION

A native mobile application for Android users. With bluetooth protocol it integrates OBD2 car connection for analysis purposes.

RESULTS

The application that uses features that used to be reserved for garages and diagnostic stations. As a user you are aware of your car problems and you can immidiately go the the right garage that can cover your needs. What is more, the analysis is passed to the garage so they already know what needs to be done with your car.

Portfolio of the InterCars project.

Web App
Seaber
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Seaber
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$100001 to $500000
100 weeks
Startups

An award-winning IOT mobile app which allows boat owners to be notified of unauthorised movement of their vessels, with sophisticated map integration and social networking feature.

App Store Play Store Web App
Sodexo
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Sodexo
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$10001 to $50000
5 weeks
Business Services

App that improves reporting and executing business processes (Safety Walk-Around).  
 

PROBLEM

A need for a tool for streamlining of processes and data flow.

SOLUTION

Dedicated mobile application that improve reporting and executing of business processes.

RESULTS

Standardization of client’s processes across all 10 countries of operations, with 10 language versions of software.  

Sodexo application in our portfolio

Web App
Heyway
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Heyway
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$50001 to $100000
8 weeks
Media

The need: to find people who share the same interests and want to spend time together.
The solution: a social application that allows to publish an announcement about activity and get in touch with people who are interested in such activity.
Heyway application in our portfolio

Play Store App Store Web App
Top Secret
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Top Secret
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$50001 to $100000
12 weeks
Retail

Top Secret app is the world of fashion in your phone. It lets you discover the latest trends and collections. You will also find advice from professional stylists and can admire sessions and lookbooks prepared especially for Top Secret. Location will let you quickly find the nearest TS stores. Additionally you will be notified about current discounts or promotions. You can manage your Collection Club membership account directly.

Top Secret portfolio

Play Store
Makro
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Makro
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$100001 to $500000
12 weeks
Retail

We created an app replacing the plastic card with a virtual one, enabling customers to shop at Makro without the need of carrying a physical card with them. Additionally, the app shows the latest offers and discounts, including a weekly sales offer booklet.  
 

PROBLEM

The need for a mobile solution improving business customers’ experience with the Makro brand.

SOLUTION

A mobile app being a one-stop-shop for managing your loyalty card, showing latest offers and providing better options for customer engagement.

RESULTS

100 000+ unique User visits monthly. Significant increase of both User interest and the app’s average rating.
 

MAKRO portfolio

App Store Play Store Web App

itCraft sp. z o.o. Reviews

5.0 9 Reviews
  • All Services
  • Mobile App Development
  • App Designing (UI/UX)
  • Web Designing (UI/UX)
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Fuki Makut

They bring the quality they promise with a team that demonstrates technical depth and acts on feedback

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Project Detail

In Progress

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Review Summary

ItCraft satisfactorily delivered a product that matched our vision. Furthermore, we were able to keep to agreed specifications, budget and timeline. The team was very professional and well-coordinated providing insightful guidance as it executed our ideas.

What was the project name that you have worked with itCraft sp. z o.o.?

App Designing

What service was provided as part of the project?

Mobile App Development, Web Development, App Designing (UI/UX)

What is it about the company that you appreciate the most?

The teams openness to feedback as the project got along

Excellent coordination that made a relatively small team feel much larger

The quality of the end-product is undeniably outstanding on different metrics

What was it about the company that you didn't like which they should do better?

Based on the current engagement, I can't think of any aspects that was lacking

Robin Gemperle

Web Development for Construction Startup

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  • Schedule & Timing
  • Communication
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Review Summary

itCraft developed our Webapp to simplify the process for gathering data for a construction project. Following the beginning phase in which they helped us with the outlining of the project and its specification we stareted developing. itCraft was a exceptionally great partner for us because we were no experts and they were always keen in helping us beyond only developing just what we were saying but also giving us input how we could build something better than we first imagined.

What service was provided as part of the project?

Web Designing (UI/UX), Web Development

Adam Kozłowski

Our collaboration is highly satisfying.

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
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Project Detail

$50001 to $200000

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Review Summary

We've decided to expand our project further and we can't imagine not working with itCraft. Their professionalism, flexibility and expertise are undeniable. The company helped us with creating the concept of cross-platform iOS and Android from scratch. We've started with 2-days of workshops to establish requirements for the production process. They took care of design and development and now we are finishing the product with additional modules. We definitely recommend working with itCraft!

What service was provided as part of the project?

App Designing (UI/UX), Mobile App Development

What is it about the company that you appreciate the most?

First of all, the professional atmosphere. From the beginning, we knew that we and our project are in good hands. itCraft is flexible and swiftly reacts to changing conditions, which we are very much thankful for. Their team consists of various specialists in development, design, and other IT areas. Collaborating with them is not only development but the whole process of creation - from idea to an actual app.

What was it about the company that you didn't like which they should do better?

There is always a place for improvements in every process. They know it, that's why they are constantly working on that. We were able to observe that during the whole development process and our meetings, where itCraft listened carefully to all our suggestions, and together we adjusted and improved all our common processes.

Conor Sheridan

Skueeze / ITCRAFT

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  • Schedule & Timing
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Review Summary

Karol and the team were diligent and speedy in their work. It was of great quality.

What service was provided as part of the project?

App Designing (UI/UX)

Anna Heimberger

Proffesional cooperation during complex mobile app implementation

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We are very satisfied with the itCraft cooperation. We've built a professional B2B mobile application together. implementation of innovative functions confirms the knowledge and technological efficiency of the company. Cooperetion was very smooth even in pressure time. Whole itcraft team very supportive.

What service was provided as part of the project?

Mobile App Development

Paweł Klusek

Very good company

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I am very pleased with the cooperation with ItCraft. ItCraft is a fully professional company, who developed a highly functional and top quality project. They are excellent cooperator and they played a strong role in designing the app. What is more, they have great knowledge how to build a startup.

What service was provided as part of the project?

App Designing (UI/UX), Software Development

Martin Böniger

Excellent work within the estimated costs

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  • Schedule & Timing
  • Communication
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Project Detail

$50001 to $200000

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Review Summary

We are very satisfied with the work of ItCraft. They delivered always within the defined timeframe and within the estimates. We can recommend warmly the company for Apple and Android apps.

What service was provided as part of the project?

Mobile App Development, App Designing (UI/UX)

What is it about the company that you appreciate the most?

Very good communication and project management

What was it about the company that you didn't like which they should do better?

Actually nothing

Arkadiusz Dąbrowski

Excellent cooperation

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Review Summary

Expert tips while developing app, good communication. In a word - well done mobile application!

What service was provided as part of the project?

Mobile App Development

What is it about the company that you appreciate the most?

knowledge of mobile application design trends

Szymon Horaczuk

Great software house !

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
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Project Detail

$50001 to $200000

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Review Summary

Great software house, developed whole IT infrastructure and 2 mobile apps

What service was provided as part of the project?

Mobile App Development, Web Designing (UI/UX)