Location3

A digital marketing agency with localisation

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About Location3
Location3 is a digital marketing agency that delivers enterprise-level strategy with local market activation. Founded in 1999 and located in the heart of Denver, Location3 provides digital strategy and campaign execution on behalf of global, national and local brands. In ...
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NA
50 - 249
1999
United States
Location3
A digital marketing agency with localisation
0.00/5 (0 Reviews)
3 Questions
Geolocation testing is a phenomenon of performing tests on a website from a set of IPs that belong to different countries across the globe. A website can look different for people belonging to different geolocations. Hence, it is crucial to perform geolocation testing to analyze how your website appears in different locations. Since the last decade, the number of websites on the internet has shown a rapid increase. This growth demands geolocation testing of each of the sites. Web apps may require some time to access your location to reflect the relevant data.For instance, consider a situation when you are looking for hotels in a specific location on a website or an app. The maps in the app may utilize the current geolocation to show hotels that are nearby your location. Hence, while testing, it becomes crucial to understand how to test the application for various locations without being in that place in real-time?In the earlier decades, the websites used IP addresses to explore the approximate location, but today with Geolocation API, browsers can accurately detect your location. There are various 3rd party browser plugins available in the market for counterfeiting locations. This may sometimes have adware or install unwanted programs on your system. So it would be safest to use Google Chrome and manipulate the geolocation.Let us learn how to test a website from different locations using Google Chrome in these simple steps mentioned below:Step-1:Open the Chrome browser in your test environment or system.Step-2:Right click on your testing website and select ‘Inspect’ (or) simply press ‘F12’.Step-3:Click on ‘More’.Step-4:Choose ‘Geolocation’ as Custom Location (or) select any predefined locations.Step-5:Fill the ‘Latitude & Longitude’ coordinate of your testing location as per your requirement.Step-6:Reload the web page.Now, the website is ready for testing.Note: On opening the app or website, the browser will always ask for a confirmation before sharing your location. You need to accept the same and further continue to do the required testing.Hence, any website can be easily tested from different locations with the readily accessible tool Google Chrome.
Geolocation testing is a phenomenon of performing tests on a website from a set of IPs that belong to different countries across the globe. A website can look different for people belonging to different geolocations. Hence, it is crucial to perform geolocation testing to analyze how your website appears in different locations. Since the last decade, the number of websites on the internet has shown a rapid increase. This growth demands geolocation testing of each of the sites. Web apps may require some time to access your location to reflect the relevant data.For instance, consider a situation when you are looking for hotels in a specific location on a website or an app. The maps in the app may utilize the current geolocation to show hotels that are nearby your location. Hence, while testing, it becomes crucial to understand how to test the application for various locations without being in that place in real-time?In the earlier decades, the websites used IP addresses to explore the approximate location, but today with Geolocation API, browsers can accurately detect your location. There are various 3rd party browser plugins available in the market for counterfeiting locations. This may sometimes have adware or install unwanted programs on your system. So it would be safest to use Google Chrome and manipulate the geolocation.Let us learn how to test a website from different locations using Google Chrome in these simple steps mentioned below:Step-1:Open the Chrome browser in your test environment or system.Step-2:Right click on your testing website and select ‘Inspect’ (or) simply press ‘F12’.Step-3:Click on ‘More’.Step-4:Choose ‘Geolocation’ as Custom Location (or) select any predefined locations.Step-5:Fill the ‘Latitude & Longitude’ coordinate of your testing location as per your requirement.Step-6:Reload the web page.Now, the website is ready for testing.Note: On opening the app or website, the browser will always ask for a confirmation before sharing your location. You need to accept the same and further continue to do the required testing.Hence, any website can be easily tested from different locations with the readily accessible tool Google Chrome.

Geolocation testing is a phenomenon of performing tests on a website from a set of IPs that belong to different countries across the globe. A website can look different for people belonging to different geolocations. Hence, it is crucial to perform geolocation testing to analyze how your website appears in different locations.

 

Since the last decade, the number of websites on the internet has shown a rapid increase. This growth demands geolocation testing of each of the sites. Web apps may require some time to access your location to reflect the relevant data.

For instance, consider a situation when you are looking for hotels in a specific location on a website or an app. The maps in the app may utilize the current geolocation to show hotels that are nearby your location. Hence, while testing, it becomes crucial to understand how to test the application for various locations without being in that place in real-time?

In the earlier decades, the websites used IP addresses to explore the approximate location, but today with Geolocation API, browsers can accurately detect your location. There are various 3rd party browser plugins available in the market for counterfeiting locations. This may sometimes have adware or install unwanted programs on your system. So it would be safest to use Google Chrome and manipulate the geolocation.

Let us learn how to test a website from different locations using Google Chrome in these simple steps mentioned below:

  • Step-1:

Open the Chrome browser in your test environment or system.

  • Step-2:

Right click on your testing website and select ‘Inspect’ (or) simply press ‘F12’.

  • Step-3:

Click on ‘More’.

  • Step-4:

Choose ‘Geolocation’ as Custom Location (or) select any predefined locations.

  • Step-5:

Fill the ‘Latitude & Longitude’ coordinate of your testing location as per your requirement.

  • Step-6:

Reload the web page.

Now, the website is ready for testing.

Note: On opening the app or website, the browser will always ask for a confirmation before sharing your location. You need to accept the same and further continue to do the required testing.

Hence, any website can be easily tested from different locations with the readily accessible tool Google Chrome.

Building a 100% replica of an app like Uber is not a one-time job as Uber itself has developed over the years. Since Uber provides lots of different options to ride in a taxi each option has its complexity and cost implications on the development.So the first and foremost thing is to define your target audience and then move to another process of development as most of the decisions will depend on the type and demographics of your target audience. As you must have already decided to develop an app like Uber so I will proceed with my answer towards the development stage.Development Process for App like Uber:1. Decide the Features to be implementedAssuming that you already have a development team set up or would have hired a Professional agency possessing extensive experience in How to develop an app like Uber. In coordination with your development team, the foremost thing to do is to decide on the feature you would like to implement in your Uber-like App.The careful decisions need to be made while selecting the complexity and number of Features as it will increase your cost of development. The user requirements should also be kept in mind while selecting the features as they are the ones who will decide the long term success of your app.2. Layout the Wire frameworkOnce the Features are decided it is time to layout a wire framework of how the structure of the app would work without any design and texts. A wire framework is a mind map of the content hierarchy, Object categories, Possible Actions, Visual Brand Elements, Screen Elements, etc.A wire framework will help you avoid any future structural and connectivity issues in the app as it will completely define the layout and connection between navigational systems and how they work.3. Technology StackThe backbone of any app's performance is the backend technology that is used behind it. For the optimum performance, the best backend technology that a developer can implement is mentioned below.4. UI/UX DesignThe first impression for a user will be the base for the creation of a successful app. So design the most elegant and user-friendly UI/UX for the app. Depending on the features and wire framework layout a designer will design the overall graphical representation of the app and set up different buttons in it.5. Development & TestingAfter deciding the Features, Technology stack, and Developing the Design the final stage is to connect all the above with the programming and coding requirements. The responsive app design is done in this stage of development.Once the complete development is finished it is aggressively tested for its performance and made changes as per the testing reports until it is 100% ready to launch.6. Final LaunchOnce the development of an app like Uber is completed and the initial number of driver is registered on the app, it is finally launched while the app awareness is carried out by the marketing team.The app is continuously monitored for its user feedback and making necessary changes along the way I hope you achieve much higher feet than Uber in terms of success.
Building a 100% replica of an app like Uber is not a one-time job as Uber itself has developed over the years. Since Uber provides lots of different options to ride in a taxi each option has its complexity and cost implications on the development.So the first and foremost thing is to define your target audience and then move to another process of development as most of the decisions will depend on the type and demographics of your target audience. As you must have already decided to develop an app like Uber so I will proceed with my answer towards the development stage.Development Process for App like Uber:1. Decide the Features to be implementedAssuming that you already have a development team set up or would have hired a Professional agency possessing extensive experience in How to develop an app like Uber. In coordination with your development team, the foremost thing to do is to decide on the feature you would like to implement in your Uber-like App.The careful decisions need to be made while selecting the complexity and number of Features as it will increase your cost of development. The user requirements should also be kept in mind while selecting the features as they are the ones who will decide the long term success of your app.2. Layout the Wire frameworkOnce the Features are decided it is time to layout a wire framework of how the structure of the app would work without any design and texts. A wire framework is a mind map of the content hierarchy, Object categories, Possible Actions, Visual Brand Elements, Screen Elements, etc.A wire framework will help you avoid any future structural and connectivity issues in the app as it will completely define the layout and connection between navigational systems and how they work.3. Technology StackThe backbone of any app's performance is the backend technology that is used behind it. For the optimum performance, the best backend technology that a developer can implement is mentioned below.4. UI/UX DesignThe first impression for a user will be the base for the creation of a successful app. So design the most elegant and user-friendly UI/UX for the app. Depending on the features and wire framework layout a designer will design the overall graphical representation of the app and set up different buttons in it.5. Development & TestingAfter deciding the Features, Technology stack, and Developing the Design the final stage is to connect all the above with the programming and coding requirements. The responsive app design is done in this stage of development.Once the complete development is finished it is aggressively tested for its performance and made changes as per the testing reports until it is 100% ready to launch.6. Final LaunchOnce the development of an app like Uber is completed and the initial number of driver is registered on the app, it is finally launched while the app awareness is carried out by the marketing team.The app is continuously monitored for its user feedback and making necessary changes along the way I hope you achieve much higher feet than Uber in terms of success.

Building a 100% replica of an app like Uber is not a one-time job as Uber itself has developed over the years. Since Uber provides lots of different options to ride in a taxi each option has its complexity and cost implications on the development.

So the first and foremost thing is to define your target audience and then move to another process of development as most of the decisions will depend on the type and demographics of your target audience. As you must have already decided to develop an app like Uber so I will proceed with my answer towards the development stage.

Development Process for App like Uber:

1. Decide the Features to be implemented

Assuming that you already have a development team set up or would have hired a Professional agency possessing extensive experience in How to develop an app like Uber. In coordination with your development team, the foremost thing to do is to decide on the feature you would like to implement in your Uber-like App.

The careful decisions need to be made while selecting the complexity and number of Features as it will increase your cost of development. The user requirements should also be kept in mind while selecting the features as they are the ones who will decide the long term success of your app.

2. Layout the Wire framework

Once the Features are decided it is time to layout a wire framework of how the structure of the app would work without any design and texts. A wire framework is a mind map of the content hierarchy, Object categories, Possible Actions, Visual Brand Elements, Screen Elements, etc.

A wire framework will help you avoid any future structural and connectivity issues in the app as it will completely define the layout and connection between navigational systems and how they work.

3. Technology Stack

The backbone of any app's performance is the backend technology that is used behind it. For the optimum performance, the best backend technology that a developer can implement is mentioned below.

4. UI/UX Design

The first impression for a user will be the base for the creation of a successful app. So design the most elegant and user-friendly UI/UX for the app. Depending on the features and wire framework layout a designer will design the overall graphical representation of the app and set up different buttons in it.

5. Development & Testing

After deciding the Features, Technology stack, and Developing the Design the final stage is to connect all the above with the programming and coding requirements. The responsive app design is done in this stage of development.

Once the complete development is finished it is aggressively tested for its performance and made changes as per the testing reports until it is 100% ready to launch.

6. Final Launch

Once the development of an app like Uber is completed and the initial number of driver is registered on the app, it is finally launched while the app awareness is carried out by the marketing team.

The app is continuously monitored for its user feedback and making necessary changes along the way I hope you achieve much higher feet than Uber in terms of success.

Local SEO can be challenging for many businesses, and adding multiple locations increases its complexity. Whether you're a local brand with branches in a few cities or an established brand with numerous stores across the country, you want each one of your stores to receive the online visibility it deserves. This is where you need to put extra effort.Hubspot's study reveals that half of the consumers who search for a local store through their mobile visit that store within a day. Moreover, 60% of mobile users use their devices to search for local products and services.Some of the most significant steps to optimize your business locations for local search are explained below: 1. Develop Location-Based Web PagesEven if you have a general website for your company, you should also dedicate particular pages to each of your locations. Providing all your business information on a single landing page doesn’t work wonders in the SEO department. On the other hand, when you create specific pages, you can optimize each one for local search, and indirectly enhance your chances of getting higher rankings on SERPs.It’s crucial not to make every location page identical. However, some specific information should be included somewhere on every page, such as:● The location name, address, and local phone number (NAP)● Location-specific content such as a food menu, staff/manager names, awards, announcements, or diverse news● A Google map elaborating the exact locationFurthermore, each location webpage should have its unique URL, preferably with the location-name. You can also add pages specific to the location page so that the URL structure displays the value of the location.Some options to draft a URL are provided below:company.com/location_name_a/menucompany.com/location_name_b/menucompany.com/location_name_c/menuTo complete your location webpage optimization, you need to create meta descriptions, tags, and other content with location-specific keywords. You can also take it next level by including a local business schema for each page to cover your business hours and other data in search results. You can also create an XML sitemap that helps Google crawl your new pages.2. Leverage “Google My Business Listings” Per LocationOnce you design specific URLs for every location on your website, you can create separate Google My Business lists for your sites. You can also link the individual URLs to the listing, so customers are driven directly to the location's unique web page.To complete the listing process, the following steps should be taken:● Verify every location● List the specific hours for each location● Add location-specific photos and videos● Select the same category for every locationThe listing process can take a while if you have multiple locations. Google will send you a unique code for each location via mail. The code can take some days to get delivered, and it is used to verify the business's location.3. Design Consistent CitationsConsistency is the key to optimize multiple locations for search engine crawlers to get to your site. Search engines or Google will seek your business's name and other details as they get displayed on various channels. There are higher chances that inconsistencies could dock you in the SEO department.Keep an eye on your listings, website, and other outlets and ensure that your NAP looks the same throughout. Your name should not be location-based (e.g., H&M Mumbai), as this represents an inconsistency.4. Stimulate Reviews for Every LocationA brand or company must get good reviews, and it is even vital to generate location-specific reviews. Once your individual Google My Business listings are done, you can ask your visitors for reviews. These star ratings and user comments are shown directly on your Google business listing. The more reviews(positive), the better chances of attracting location-based customers. Reviews send a robust signal now about a brand's legitimacy.5. Create Backlinks to Your Location PagesThe power of backlinking is not hidden from us all. For businesses with many locations, building backlinks to your pages is as essential as your main website. For backlinking, you might need to collaborate with local resources like Chambers of Commerce, local charities, or other partners that will connect to your location-based webpage. Hosting and sponsoring events and creating local content can also help attract local backlinks to boost your SEO.Summing Up:Once you have successfully accompolished all the steps mentioned above, you will get to see good results. It might take time, but this strategy would yield good results. However, if you're persistently asking for reviews and managing your online presence for every location, you'll witness an unmatched boost of SEO in your local market.
Local SEO can be challenging for many businesses, and adding multiple locations increases its complexity. Whether you're a local brand with branches in a few cities or an established brand with numerous stores across the country, you want each one of your stores to receive the online visibility it deserves. This is where you need to put extra effort.Hubspot's study reveals that half of the consumers who search for a local store through their mobile visit that store within a day. Moreover, 60% of mobile users use their devices to search for local products and services.Some of the most significant steps to optimize your business locations for local search are explained below: 1. Develop Location-Based Web PagesEven if you have a general website for your company, you should also dedicate particular pages to each of your locations. Providing all your business information on a single landing page doesn’t work wonders in the SEO department. On the other hand, when you create specific pages, you can optimize each one for local search, and indirectly enhance your chances of getting higher rankings on SERPs.It’s crucial not to make every location page identical. However, some specific information should be included somewhere on every page, such as:● The location name, address, and local phone number (NAP)● Location-specific content such as a food menu, staff/manager names, awards, announcements, or diverse news● A Google map elaborating the exact locationFurthermore, each location webpage should have its unique URL, preferably with the location-name. You can also add pages specific to the location page so that the URL structure displays the value of the location.Some options to draft a URL are provided below:company.com/location_name_a/menucompany.com/location_name_b/menucompany.com/location_name_c/menuTo complete your location webpage optimization, you need to create meta descriptions, tags, and other content with location-specific keywords. You can also take it next level by including a local business schema for each page to cover your business hours and other data in search results. You can also create an XML sitemap that helps Google crawl your new pages.2. Leverage “Google My Business Listings” Per LocationOnce you design specific URLs for every location on your website, you can create separate Google My Business lists for your sites. You can also link the individual URLs to the listing, so customers are driven directly to the location's unique web page.To complete the listing process, the following steps should be taken:● Verify every location● List the specific hours for each location● Add location-specific photos and videos● Select the same category for every locationThe listing process can take a while if you have multiple locations. Google will send you a unique code for each location via mail. The code can take some days to get delivered, and it is used to verify the business's location.3. Design Consistent CitationsConsistency is the key to optimize multiple locations for search engine crawlers to get to your site. Search engines or Google will seek your business's name and other details as they get displayed on various channels. There are higher chances that inconsistencies could dock you in the SEO department.Keep an eye on your listings, website, and other outlets and ensure that your NAP looks the same throughout. Your name should not be location-based (e.g., H&M Mumbai), as this represents an inconsistency.4. Stimulate Reviews for Every LocationA brand or company must get good reviews, and it is even vital to generate location-specific reviews. Once your individual Google My Business listings are done, you can ask your visitors for reviews. These star ratings and user comments are shown directly on your Google business listing. The more reviews(positive), the better chances of attracting location-based customers. Reviews send a robust signal now about a brand's legitimacy.5. Create Backlinks to Your Location PagesThe power of backlinking is not hidden from us all. For businesses with many locations, building backlinks to your pages is as essential as your main website. For backlinking, you might need to collaborate with local resources like Chambers of Commerce, local charities, or other partners that will connect to your location-based webpage. Hosting and sponsoring events and creating local content can also help attract local backlinks to boost your SEO.Summing Up:Once you have successfully accompolished all the steps mentioned above, you will get to see good results. It might take time, but this strategy would yield good results. However, if you're persistently asking for reviews and managing your online presence for every location, you'll witness an unmatched boost of SEO in your local market.

Local SEO can be challenging for many businesses, and adding multiple locations increases its complexity. Whether you're a local brand with branches in a few cities or an established brand with numerous stores across the country, you want each one of your stores to receive the online visibility it deserves. This is where you need to put extra effort.

Hubspot's study reveals that half of the consumers who search for a local store through their mobile visit that store within a day. Moreover, 60% of mobile users use their devices to search for local products and services.

Some of the most significant steps to optimize your business locations for local search are explained below: 

1. Develop Location-Based Web Pages

Even if you have a general website for your company, you should also dedicate particular pages to each of your locations. Providing all your business information on a single landing page doesn’t work wonders in the SEO department. On the other hand, when you create specific pages, you can optimize each one for local search, and indirectly enhance your chances of getting higher rankings on SERPs.

It’s crucial not to make every location page identical. However, some specific information should be included somewhere on every page, such as:

● The location name, address, and local phone number (NAP)

● Location-specific content such as a food menu, staff/manager names, awards, announcements, or diverse news

● A Google map elaborating the exact location

Furthermore, each location webpage should have its unique URL, preferably with the location-name. You can also add pages specific to the location page so that the URL structure displays the value of the location.

Some options to draft a URL are provided below:

To complete your location webpage optimization, you need to create meta descriptions, tags, and other content with location-specific keywords. You can also take it next level by including a local business schema for each page to cover your business hours and other data in search results. You can also create an XML sitemap that helps Google crawl your new pages.

2. Leverage “Google My Business Listings” Per Location

Once you design specific URLs for every location on your website, you can create separate Google My Business lists for your sites. You can also link the individual URLs to the listing, so customers are driven directly to the location's unique web page.

To complete the listing process, the following steps should be taken:

● Verify every location

● List the specific hours for each location

● Add location-specific photos and videos

● Select the same category for every location

The listing process can take a while if you have multiple locations. Google will send you a unique code for each location via mail. The code can take some days to get delivered, and it is used to verify the business's location.

3. Design Consistent Citations

Consistency is the key to optimize multiple locations for search engine crawlers to get to your site. Search engines or Google will seek your business's name and other details as they get displayed on various channels. There are higher chances that inconsistencies could dock you in the SEO department.

Keep an eye on your listings, website, and other outlets and ensure that your NAP looks the same throughout. Your name should not be location-based (e.g., H&M Mumbai), as this represents an inconsistency.

4. Stimulate Reviews for Every Location

A brand or company must get good reviews, and it is even vital to generate location-specific reviews. Once your individual Google My Business listings are done, you can ask your visitors for reviews. These star ratings and user comments are shown directly on your Google business listing. The more reviews(positive), the better chances of attracting location-based customers. Reviews send a robust signal now about a brand's legitimacy.

5. Create Backlinks to Your Location Pages

The power of backlinking is not hidden from us all. For businesses with many locations, building backlinks to your pages is as essential as your main website. For backlinking, you might need to collaborate with local resources like Chambers of Commerce, local charities, or other partners that will connect to your location-based webpage. Hosting and sponsoring events and creating local content can also help attract local backlinks to boost your SEO.

Summing Up:

Once you have successfully accompolished all the steps mentioned above, you will get to see good results. It might take time, but this strategy would yield good results. However, if you're persistently asking for reviews and managing your online presence for every location, you'll witness an unmatched boost of SEO in your local market.

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Location3
820 16th St. Suite 300 Denver, 80202, Denver, Colorado 80202
United States
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