Please introduce your company and give a brief about your role within the company?
Mobcoder is an ISO 27001:2013 & CMMI level-3 appraised mobile app development company based in Seattle (USA) & Cobham (UK). We were incorporated in 2014 with the vision to transform the mobility world and to change the way businesses operate, with just a click of a button. We helped companies across the globe to increase their growth curve through apps based on next-gen technologies like—AI, IoT, & AR/VR.
Being the co-founder of Mobcoder, I am responsible for strategic planning, defining the roadmap of the future, and ensure that every resource gets adequate support and a sound environment to deliver the best.
What was the idea behind starting this organization?
In short, to transform my technical vision to veracity, we started Mobcoder to help start-ups & enterprises that are dreaming of starting their business in the digital world. The key here is to develop intuitive & interactive Mobile & Web apps that can unleash the ideas with ease and inventiveness.
Now the same idea & vision, which propagated by three individuals, are getting the support of 50+ technical experts with the same fervor.
What are your company's business model–in house team or third party vendors/ outsourcing?
Mobcoder always relies on a flexible model to meet our client's requirements and budget. We have our digital team of developers, designers, testers, and project managers. And based on our client's preference, we offer them a team to work with.
In our in-house model, we have an option of- Fixed Cost, Hourly Cost, Monthly Cost, as per the resource expertise. In terms of the third party, we only have an option of monthly cost per resource.
How is your business model beneficial from a value addition perspective to the clients compared to other companies' models?
Our development approach is a valuable addition to our clients. Our digitally crafted process not only helps our clients to build scalable apps but also help them with their business strategies.
We make an idea into a prototype by developing strategies, new features, and a future-proof plan to provide our clients with a sharp competitive edge over their competitors.
As a technology partner, we entrust our clients with all-round support and comprehensive strategic solutions instead of just helping them to cater to their requirements.
What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repeated to you?
We do offer best-in-class solutions to a broad spectrum of industries, including Healthcare, Fitness, Social Media, E-commerce, IoT, AR/VR, & Travel.
Amazingly, because of our top-notch & future proof software solutions, we have maintained an unprecedented 90 % client retention rate.
Mention the parameters which are most essential for you to in developing an app design?
Developing a mobile app design requires a meticulous planning & out-of-the-box approach as it ensures the success of the final product. Keeping this in mind, here are some parameters we follow to develop an app design—
- Identify the purpose of your app will serve
- Selection of the desired platform
- Features to be included
- Specifying user requirements
What key aspects do you keep in mind while developing an app design to enhance its usability?
To enhance the usability of an app, we make a clear understanding of target users' in-app behavior patterns or psychological underpinnings. In this whole process, we keep these aspects in mind-
- Error-Free Functionality
- Context of use
- Simple Navigation
- Clear & Concise Content
- Less Scrolling Steps
- Landscape Orientation
What are the key parameters to be considered before selecting the right framework for an app design?
Mobcoder relies on a comprehensive evaluation process before single out a particular framework for an app design to deliver an optimized app design. These are the factors we consider—
- Nature of business
- Target Demography
Apart from these factors, we also consider all the requirements of the product owner.
Which framework do you suggest your clients go for when they approach you with an idea? Why?
I have already answered this question. Let me rephrase my answer to you. Every app and business is unique in its way. That's why we suggest the platform once we have the full acquaintance of what the app is for, the time frame, and who will be the end-user.
So, in the end, it is very crucial to understand the client's requirements before suggesting any platform.
Android or iOS— which framework is best to use to build your app design? What are your recommendations?
We have the expertise of both platforms, but the platform we can vouch for is iOS. Both of them have their unique qualities, so their usage depends on many factors like— the target market, users, app features, ease of development, cost, etc.
What are the key factors that you consider before deciding the cost of mobile app design?
As I have already mentioned that every app model is different in its way, so is its cost. Here at Mobcoder, we first analyze all the requirements and fix the damage. And if the price is not clear or repair, we add the cost after wireframe analysis.
What kind of payment structure do you follow to bill your clients? Is it Pay per Feature, Fixed Cost, Pay per Milestone (could be in phases, months, versions, etc.)
Our payment structure is always flexible as per the requirement of the project. In terms of fixed cost, a project is divided into milestones, and the payment gets released after achieving every milestone.
Do you take in projects which meet your essential budget requirement? If yes, what is the minimum requirement? If no, on what minimum budget you have worked for?
Yes, we do have a minimum project requirement of $10,000. But in case if a project is strategic for the organization, if it can add some great significance to our portfolio, and if it is worth to build long-term diplomatic relations with the client. We can take such a project with great fanfare.
What is the price range (min and max) of the projects that you catered to in 2019?
We worked on different projects where the price range varied from $15,000 to $200,000.
Kindly share your feedback on how GoodFirms has been doing so far in increasing your visibility among potential clients.
Mobcoder is more than pleased with the association with GoodFirms and the kind of visibility & response we have received. We have received some valuable leads in the past, and we will work to attain a better ranking on your platform to reach more potential clients.