Please introduce your company and give a brief about your role within the company?
NCSofttech is a Digital Marketing Agency in India that nourishes brands through crisp and fresh web technology. Launched in the market with a fresh approach to offering intelligent representations on online marketing platforms, NCSofttech helps the clients engage better with customers. NCSofttech's lively and creative solutions mixed with the right tools and ingredients can make any brand leverage their desired target reach. NCSofttech offers a wide range of digital marketing solutions such as Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Pay Per Click (PPC), Content Marketing, Email Marketing, Branding (Personal & Brand), Political Campaigning, Video Marketing, Traditional Marketing, etc.
My Roles & Responsibilities:
-Responsible for taking care of business for our clients.
-Responsible for taking care of the entire NCSofttech Team.
-Responsible for the smooth and coordinated functioning of the organization as well as the departments.
-Acquire new projects and clients.
-Responsible for providing communication to all clients
-New coalitions and tie-ups with start-ups, mid-size ecommerce stores, and other organizations that require Digital Marketing Solutions.
-Strategy Planning & Implementation
-Organizational change and development
-Office establishment, growth, and sustainability
-UI/UX design consulting
Mention the objectives or the parameters critical in determining the Digital Marketing Strategy for a client.
-Evaluate Digital Marketing Goals
-Clarity on the SOW
-Method of Deployment
-Fast response and feedback
-Effective two-way communication
-Digital Marketing ROI
How does your company differentiate itself from the competition?
We can differentiate from our competition on the basis of services and their prices. We offer a free demo and one month of free digital services if an agreement has been made for one year. We guarantee a full money back scheme if the client is not satisfied with our services.
What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repetitive to you?
-Health & Hospitality
Yes, we have some repetitive customers, and its ratio is near about 60%-70%.
Please share some of the services that you offer for which clients approach you the most for?
We have a lot of clients, but I am mentioning one of my clients, GreenCar (https://greencar.ngo/). We offered them the following services:
-Search Engine Optimization (SEO)
-Search Engine Marketing (SEM)
-Social Media Marketing (SMM)
-Pay Per Click (PPC)
What do you find to be some of the most key factors for running a successful agency in the field of Digital Marketing?
-Have a 100% clear vision towards your destination.
-How you plan the strategy, it does matter.
-How you plan to execute the steps.
-Desire to deliver excellence.
-Honesty and integrity are a must.
-Caring for team/resources.
What are the key factors that you consider before deciding the cost of a project?
What kind of payment structure do you follow to bill your clients?
We have monthly, quarterly, half-yearly, and yearly. For domestic clients, they can pay through online, cheque, etc. And clients from abroad can pay through PayPal.
What is the price range (min and max) of the projects that you catered to in 2019?
It is a minimum of $500 and a maximum of $1500.
Name a couple of activities that you think provide the best ROI in terms of benefit/impact when it comes to different areas of Digital Marketing.
Social Media and SEO will give you the best ROI because there are fewer expenses.
Kindly share your feedback on how GoodFirms has been doing so far in increasing your visibility among potential clients.
Yet not explored. But I am hoping GoodFirms will do so that we can get some interesting clients through GoodFirms.