Please introduce your company and give a brief about your role within the company?
Nettechnocrats is a leading IT Solution Company and serving clients across the globe for 9+ yrs. The company offers quality website designing, mobile applications, and digital marketing services. Our head office is in India; however, we have clients and references, in countries like the US, Australia, UK, Italy and more.
I have a successful track record of building new services from inception and making them sustainable and high performing businesses by implementing strong management and leadership best practices backed by strong systems, processes, and controls.
I have created a new strategic direction for the company with products designed specifically for long-term achievement and preservation of digital material.
My role includes:
★ As Founder | CEO of Nettechnocrats, build a portfolio of 180 + Apps, Websites and Portals
★ Establishing client relations at Nettechnocrats
★ Rethinking our innovation process and enhancing the product design experiences
★ Strong Product Strategy and Delivery Expertise in various domains
★ Managing the company hierarchy of 100 + members
★ Implementation of multiple growth strategies and achieving growth targets
★ Helping start-ups and owners create pitch and help them get investors/VCs
★ Competitor analysis of products and preparing marketing/business plans
★ Share and own the vision of different stakeholders for the Product and delivering strategic direction
★ Building the right culture in the organization
★ Providing the right resources to the Delivery Team for each project
What was the idea behind starting this organization?
The idea was simple – exploring the digital world and helping entrepreneurs, SMEs, startups, multi-level businesses, large-scale industries to grow and improve their online presence with the help of our technical and marketing skills.
What are your company’s business model–in house team or third party vendors/ outsourcing?
We have an in-house team of highly skilled developers and marketers. We are also partners with agencies in the US and Australia who are white labeling our services and outsourcing their client’s projects to us.
How is your business model beneficial from a value addition perspective to the clients compared to other companies' models?
We follow agile methodologies and execution model in our workflow. All the work is done with full transparency and considering the strategically approach leaving no stone unturned.
What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repetitive to you?
Our business is vast, and we provide services to different industries from retail, travel, education, real estate to service-based industries, B2B, B2C, multileveled and more.
Yes, we have a good client retention and repetition ratio of approx 32%. Even a few of the clients are with us for 4-5 years. \
Mention the objectives or the parameters critical in determining the time frame of developing a mobile app.
We do not believe in giving any random time-frame for the projects because we need to consider features, APIs approval time, testing, third-party integration, the scope of the project and so on. So there are a lot of things to consider while setting a particular timeframe. Keeping in mind the scalability of the job, all the associated risk factors are identified then we provide the timeframe.
How much effort in terms of time goes into developing the front end and back end of a mobile app?
We start working on the Front end and backend simultaneously. An effort in terms of time is considered which further depends upon the complexities, features, and functionalities. Most of the time, backend development will take more time for development.
What are the key parameters to be considered before selecting the right platform for a mobile application?
As far as the right platform for a mobile application is concerned, it more or less depends on the features, functionalities, and complexities involved in the mobile app development. If the client has a good budget and needs high security, best user experience and performance, offline mode and highly customization, then we will suggest Native platform for the development.
Which platform do you suggest your clients to begin with when they approach you with an idea (Android or iOS) and why?
Well, every app targets a specific set of users and geolocation, which eventually defines the success story of an app. And that set help us to make the decision which platform to target. Generally, when people in the high-income group govern the set, we go with the iOS platform. For everything else, owing to its massive user base, Android is an excellent place to start with when you want to target the mass market.
Android or iOS, Native or Hybrid — which platform is best to use to build your app? What are your recommendations?
I prefer building a mobile app with native languages because of the following key reasons:
1. Best Security
2. Best in class user experience
3. Best performance
4. Offline mode
5. Highly customization available
6. Apple publishes the app easily (Apple like the Native coding)
What are the key factors that you consider before deciding the cost of a mobile application?
Cost of a mobile app development totally depends on the scope of the work, complexities, efforts, selection of development language (native or hybrid), architecture, APIs, screen orientation, app security, regular updates, post maintenance, etc. Another factor is the app idea of the client and their criteria to get the mobile app developed.
What kind of payment structure do you follow to bill your clients? Is it Pay per Feature, Fixed Cost, Pay per Milestone (could be in phases, months, versions etc.)
First, we have a detailed discussion with the clients and calculate the time and cost estimation for the same. On that basis, we arrive at the fixed cost and then divide the scope of work into milestone base for the client ease. In this approach, clients will get time to time update regarding the project and track the progress of the project.
Do you take in projects which meet your basic budget requirement? If yes, what is the minimum requirement? If no, on what minimum budget you have worked for?
We are accepting projects above $3000. But we are also flexible to work with new business owners with their MVP ideas at a lower budget which helps us expand our market reach. So we have yet not marked a strict lower or upper limit to meet our basic budget requirements. We are also available for projects of different verticals, which help us explore and work on the latest technologies.
What is the price range (min and max) of the projects that you catered to in 2018?
Our pricing for developing mobile app starts from USD 3,000 to any amount depending on the client’s requirements.
Which business model do you suggest to your clients enabling them to generate revenue from mobile applications? Why?
It depends on the client’s business idea and the target market. Although we even chart-out comprehensive strategy for our clients to generate maximum revenue; however, at first we suggest to go for in-app purchases, advertising, or the reward system that are widely being used by the app owners.
Kindly share your feedback on how GoodFirms has been doing so far in increasing your visibility among potential clients.
GoodFirms has given us a wider scope of getting in front of potential customers. I personally like the concept of researching and filtering the company data and information based on the services and areas served. Looking forward to more add on features.