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Verified Profile
Orvador is a boutique SEO digital marketing agency working with startups and social enterprises to help them grow online.We provide sustainable eCommerce growth marketing to brands that are into sustainable eCommerce businesses. Believing in their idea, we aim to provide them sustainable eCommerce SEO to help them compete in the market online.We at Orvador strive to create the right space for your brand in the market. With a mix of different marketing tools and optimal use of digital channels, we drive tangible business growth and create a positive impact on your business.
Locations
India
New Sarabha Nagar Pakhowal Road. ,
Ludhiana,
Punjab
141022
09878092632
Focus Areas
Service Focus
- Digital Marketing
- E-commerce Development
- Advertising
Client Focus
- Small Business
- Medium Business
Industry Focus
- Advertising & Marketing
- Business Services
- Financial & Payments
Orvador Executive Interview
Ajit Kular
CEO & Founder
Please introduce your company and give a brief about your role within the company?
Starting in 2019, Orvador is a diverse digital marketing agency that provides customized marketing solutions. As a performance-driven ROI-based growth marketing agency, we aim to make brands grow online and consider ourselves as a strategic growth partner for our clients.
I am the Founder at Orvador where I am taking forward my learning from the last 10 years as an SEO Expert and digital marketeer. I have experience in SEO client consulting, and brand-building of in-house and client-based e-commerce and product-based websites. As a tech-savvy expert in this domain, I have also governed various e-commerce sales and product-based clients, including some Fortune 500 companies.
At Orvador my focus is on client on-boarding and maintaining client relationships. As a subject-matter expert, I also play a decisive role in the strategies designed for the clients. Besides, I keep myself updated on the day-to-day activities of each account besides ensuring the smooth working of my own team.
I am the Founder at Orvador where I am taking forward my learning from the last 10 years as an SEO Expert and digital marketeer. I have experience in SEO client consulting, and brand-building of in-house and client-based e-commerce and product-based websites. As a tech-savvy expert in this domain, I have also governed various e-commerce sales and product-based clients, including some Fortune 500 companies.
At Orvador my focus is on client on-boarding and maintaining client relationships. As a subject-matter expert, I also play a decisive role in the strategies designed for the clients. Besides, I keep myself updated on the day-to-day activities of each account besides ensuring the smooth working of my own team.
Mention the objectives or the parameters critical in determining the Digital Marketing Strategy for a client.
Depending on the client's need, we customize our marketing solutions for each one of them. The parameters involved in designing the strategy are as follows:
- Understanding the client’s business and their short and long term goals
- Analysis of other market players in the same industry
- The ground reality of the client’s business. Analyzing the difference between their aspirations and reality
- Client’s budget for a proposed project
- Understanding of marketing funnels of client’s industry or business
How does your company differentiate itself from the competition?
Given my expertise in core SEO, Orvador’s maximum client projects deal in the same for small and medium-size startups. Unlike many agencies, Orvador has expertise in managing SEO projects on multiple eCommerce platforms including Shopify, Magento, and Woocommerce.
We as an organization also believe in supporting brands that are doing good for society. With that intention, we also proudly work with national and international sustainable brands like The Organic World and Butt Naked Body Skincare. We also work on special pricing with NGOs and social enterprises like GiveIndia.
We as an organization also believe in supporting brands that are doing good for society. With that intention, we also proudly work with national and international sustainable brands like The Organic World and Butt Naked Body Skincare. We also work on special pricing with NGOs and social enterprises like GiveIndia.
What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repetitive to you?
We focus on catering to businesses in sustainable eCommerce. We also proudly work with NGOs and social enterprises. Almost all of our clients have been with us for more than a year now besides one-time projects like Technical SEO audits.
Please share some of the services that you offer for which clients approach you the most for?
Most of our projects are around Google SEO for the organic growth of a brand’s website. Besides, we often get projects related to Paid Marketing, Content Marketing, SEO Audits, and Technical SEO.
What do you find to be some of the most key factors for running a successful agency in the field of Digital Marketing?
I believe networking plays a big role in this industry as new and high-paying projects often come by word of mouth. Hence, it is imperative to add value to the industry from time to time and be present in the right circles. I have also come to realize that client education is also an important part of the whole game. It’s not only appreciated by the client but also helps build trust which leads to longer client retention and more projects. I also believe in team building. My experience has taught me that a motivated team can add value to the business in multiple ways.
What are the key factors that you consider before deciding the cost of a project?
Factors:
- Revenue generated for client’s business from Orvador’s interventions
- Preferred marketing channels of a client
- Market competition
- Client’s goals & expectations
- Project time period (urgent or can take a normal course)
- Team size & work-sharing
What kind of payment structure do you follow to bill your clients?
All our clients are on monthly retainers except the ones who come for one-time projects (like SEO audits) for which we charge a one-time project fee.
What is the price range (min and max) of the projects that you catered to in 2020?
$500 - $10,000.
Name a couple of activities that you think provide the best ROI in terms of benefit/impact when it comes to different areas of Digital Marketing.
Over the past 10 years, the following are the marketing channels that have provided the best ROI for my clients depending on numerous factors:
- Content Marketing
- Technical SEO
- Blogging
- Newsletter/Email Marketing
- Facebook Ads
Orvador Reviews
5 Reviews
- All Services
- Digital Marketing
- Advertising
- Relevance
- Most Recent
- Rating: high to low
- Rating: low to high
Anusha Kumari
Posted on Aug 20, 2021
Great partner to work with
Review Summary
Orvador team has helped fix and set up the base for digital marketing for Educate girls in the short span of a few months. The team has extensive knowledge and experience of working in this domain both from Indian and global perspectives. They are always available for a quick consultation on any technical and related topics to help us achieve our business goals. We look forward to working with them on a long term basis. Our current budget is about $20k per year. But we hope to grow it consistently with Orvador's help.
What service was provided as part of the project?
Advertising, Digital Marketing, E-commerce Development
What is it about the company that you appreciate the most?
24/7 availability of the team whenever you need them
What was it about the company that you didn't like which they should do better?
They should start full Services like Web Development or Technical Consulting too so that a client can get complete solutions under the same agency
Rajdeep Dalmia
Posted on Dec 29, 2020
Excellent Services
Review Summary
Rubamin Pvt. Ltd. has been working with Orvador for the past few months and our experience with them has been great. Ajit sir and his team are profound and knowledgeable when it comes to SEO, digital marketing and improving overall online presence of a business. Working with them, we have seen the growth on our google search results and business listings. We have worked on redesigning our website to make it more user-friendly and generate more business. They have our highest recommendation and we wish them all the best for their future.
What service was provided as part of the project?
Digital Marketing, E-commerce Development
What is it about the company that you appreciate the most?
They are approachable, on top of their game, dynamic and creative.
Roopali Varma
Posted on Oct 09, 2020
Real Partners in Growth
Review Summary
We have partnered with Orvador for SEO services only but Ajit and the team are dedicated, to provide constant support and knowledge to us in terms of web development, marketing, and promotional activities. The project budget was $10k for a duration of one year. They have a strong database, technical knowledge, and a dozen innovative ideas to achieve desired goals. Orvador, gives hands-on services to their clients.
What service was provided as part of the project?
E-commerce Development, Maintenance & Support, Digital Marketing
Roopali Varma
Posted on Sep 23, 2020
SEO Partners and digital marketing consultant
Review Summary
We have partnered with Orvador for SEO services only but Ajit and the team are dedicated, to provide constant support and knowledge to us in terms of web development, marketing, and promotional activities. The project budget was $10k for a duration of one year.
They have a strong database, technical knowledge, and a dozen innovative ideas to achieve desired goals.
Orvador, gives hands-on services to their clients.
They have a strong database, technical knowledge, and a dozen innovative ideas to achieve desired goals.
Orvador, gives hands-on services to their clients.
What service was provided as part of the project?
E-commerce Development, Digital Marketing
divya goenka, Entrepreneur
Posted on Apr 28, 2020
Excellent digital marketing partner for early stage ecommerce startups
Review Summary
As a young startup, what I'm looking for is a partner - Ajit and his team are exactly that - they are proactive, creative, energetic - always coming up with low cost innovative ways to build the brand and reduce CAC. Ajit does not limit his input to digital marketing - he is always pushing me to do better in adjacent areas including PR, customer service, partnerships and much more. I hope to find partners like Orvador for all parts of my business.
What service was provided as part of the project?
E-commerce Development, Digital Marketing
What is it about the company that you appreciate the most?
- Data driven - Excellent communication - Strong technical knowledge - Willing to take feedback
What was it about the company that you didn't like which they should do better?
- Marketing themselves
Resources
