Practia Inc.

We Turn Ideas Into Action

5.00/5 (1 Reviews)
About Practia Inc.
We are the most prestigious technology services company in Latin America with offices in seven countries. Over the last 20 years our team of 1000 highly qualified professionals have successfully executed over 5000 projects. We provide onsite and remote cons...
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$50 - $99/hr
250 - 999
1995
Uruguay
Practia Inc.
We Turn Ideas Into Action
5.00/5 (1 Reviews)
14 Questions
In recent years DevOps method has emerged as the real winner in software development as it helps to fill the gap between the development and the production team. However, there are reports that suggest that mobile app development poses a variety of challenges for DevOps.However, these challenges could be considered as integral to the development process, and by implementing best practices in the development process, they could be easily nullified. Let’s go through those challenges in detail and best practices. Mobile DevOps Challenges1) Different O.S Versions:  Mobile apps are developed for multiple devices; it means they have to keep updating it continuously and have to deal with various technical aspects, form factors, and O.S versions.2) App deployment in-app store: The mobile app is deployed to a device through the app store because developers cannot deploy app updates or new releases on demand. The app store adds an extra step to the app deployment process.3) Quality app production: The app should undergo rigorous testing for all kind of scenarios to see that app maintains high quality4) Localization of devices: The fragmentation and localization of available devices and their different O.S. versions adds considerable complexity to the mobile application development.5) Continuous delivery: Besides implementing the changes in the application, the mobile app developers are under constant pressure to release build as quickly as possible. However, the build setup and configuration for each mobile environment is different from the others. It demands the developer’s technical skill and its approach towards the development process. For example, which software development method (Agile, V-Model or Waterfall) would help them for rapid software development.  Best Practices for Mobile DevOpsThere is nothing like separate DevOps for mobile apps, but mobile apps do have specific needs and challenges that must be addressed. By following these best practices for Mobile DevOps, most of the challenges can be mitigated.  1) Continuous integration and continuous delivery:  End-to-end traceability:  The mobile app developers should ensure that there is end-to-end traceability across all development assets - such as test scripts, design documents, infrastructure as code,etc.. The traceability is not confined to mobile development assets alone; it must also cover enterprise applications and services that mobile apps connect, access, or integrate with.Continuous Integration: Developers practice Agile development for continuous development and integration of new code with code previously developed by other teams. Developers should automate the build and development process for rapid continuous integrationManage separate build: Mobile app developers must write multiple app variants to support each targeted platform and its variants. Therefore, every mobile app requires multiple versions of its SDK. For the smooth transition of mobile apps for specific platforms, it is essential that developers must manage discrete build and integration areas for each target platform.Use automation:  Mobile app developers often run manually. But as the number of builds and target platforms increases, it becomes complex to handle it. In such scenarios, developers can set up automated builds and run builds as needed on separate build servers. Automation also ensures that each build can be regenerated at any time and by any team member. 2) Testing and monitoringTest each build through automation: One cannot perform manual testing for each build. The best way is to test all apps with automated testing tools.Simulate backend services not available during mobile app testing: Mobile apps follow a rapid development process. It may result in many more releases when compared to backend enterprise applications and services. It means that mobile apps have newer features that aren’t yet supported by backend enterprise applications and services. So whenever backend services are available for testing, they might cost money or resources. To reduce the testing cost and check the mobile app features compatibility, the entire ecosystem of services, applications, and data sources that the mobile app needs to interact with can be made available as virtual instances (dummy), simulating the behavior of the actual capabilities the mobile app needs to interact with. Monitor the performance of mobile apps in the real environment: The biggest challenge of mobile app developers is that when an app performs well in the test environment, but fails in the real world. Adding logic to the app that captures information in the case of failure helps developers to find the root cause of the failure. A crash capture and analysis logic is an essential component of mobile apps.    3) Mobile app deliveryProtect corporate key after app release: A corporation or developer verifies an app’s authenticity and ownership through vendor-issued provisioning or profile key. The best practice of DevOps says that once the final app is released, replace all these personal keys with the official corporate keys. Above all, restrict corporate key access and profiles and only use them for official app releases only.Virtual app store to test device deployment: Once the app is developed, it is released on the mobile app store. The process looks simple, but if you are not familiar with how it works, it might be time-consuming. The best way is to use a virtual app store to test the entire app deployment process Use user feedback for product enhancement:  Mobile app development teams should closely watch app store feedback and ratings and incorporate the feedback for future enhancements, and software improvements.
In recent years DevOps method has emerged as the real winner in software development as it helps to fill the gap between the development and the production team. However, there are reports that suggest that mobile app development poses a variety of challenges for DevOps.However, these challenges could be considered as integral to the development process, and by implementing best practices in the development process, they could be easily nullified. Let’s go through those challenges in detail and best practices. Mobile DevOps Challenges1) Different O.S Versions:  Mobile apps are developed for multiple devices; it means they have to keep updating it continuously and have to deal with various technical aspects, form factors, and O.S versions.2) App deployment in-app store: The mobile app is deployed to a device through the app store because developers cannot deploy app updates or new releases on demand. The app store adds an extra step to the app deployment process.3) Quality app production: The app should undergo rigorous testing for all kind of scenarios to see that app maintains high quality4) Localization of devices: The fragmentation and localization of available devices and their different O.S. versions adds considerable complexity to the mobile application development.5) Continuous delivery: Besides implementing the changes in the application, the mobile app developers are under constant pressure to release build as quickly as possible. However, the build setup and configuration for each mobile environment is different from the others. It demands the developer’s technical skill and its approach towards the development process. For example, which software development method (Agile, V-Model or Waterfall) would help them for rapid software development.  Best Practices for Mobile DevOpsThere is nothing like separate DevOps for mobile apps, but mobile apps do have specific needs and challenges that must be addressed. By following these best practices for Mobile DevOps, most of the challenges can be mitigated.  1) Continuous integration and continuous delivery:  End-to-end traceability:  The mobile app developers should ensure that there is end-to-end traceability across all development assets - such as test scripts, design documents, infrastructure as code,etc.. The traceability is not confined to mobile development assets alone; it must also cover enterprise applications and services that mobile apps connect, access, or integrate with.Continuous Integration: Developers practice Agile development for continuous development and integration of new code with code previously developed by other teams. Developers should automate the build and development process for rapid continuous integrationManage separate build: Mobile app developers must write multiple app variants to support each targeted platform and its variants. Therefore, every mobile app requires multiple versions of its SDK. For the smooth transition of mobile apps for specific platforms, it is essential that developers must manage discrete build and integration areas for each target platform.Use automation:  Mobile app developers often run manually. But as the number of builds and target platforms increases, it becomes complex to handle it. In such scenarios, developers can set up automated builds and run builds as needed on separate build servers. Automation also ensures that each build can be regenerated at any time and by any team member. 2) Testing and monitoringTest each build through automation: One cannot perform manual testing for each build. The best way is to test all apps with automated testing tools.Simulate backend services not available during mobile app testing: Mobile apps follow a rapid development process. It may result in many more releases when compared to backend enterprise applications and services. It means that mobile apps have newer features that aren’t yet supported by backend enterprise applications and services. So whenever backend services are available for testing, they might cost money or resources. To reduce the testing cost and check the mobile app features compatibility, the entire ecosystem of services, applications, and data sources that the mobile app needs to interact with can be made available as virtual instances (dummy), simulating the behavior of the actual capabilities the mobile app needs to interact with. Monitor the performance of mobile apps in the real environment: The biggest challenge of mobile app developers is that when an app performs well in the test environment, but fails in the real world. Adding logic to the app that captures information in the case of failure helps developers to find the root cause of the failure. A crash capture and analysis logic is an essential component of mobile apps.    3) Mobile app deliveryProtect corporate key after app release: A corporation or developer verifies an app’s authenticity and ownership through vendor-issued provisioning or profile key. The best practice of DevOps says that once the final app is released, replace all these personal keys with the official corporate keys. Above all, restrict corporate key access and profiles and only use them for official app releases only.Virtual app store to test device deployment: Once the app is developed, it is released on the mobile app store. The process looks simple, but if you are not familiar with how it works, it might be time-consuming. The best way is to use a virtual app store to test the entire app deployment process Use user feedback for product enhancement:  Mobile app development teams should closely watch app store feedback and ratings and incorporate the feedback for future enhancements, and software improvements.

In recent years DevOps method has emerged as the real winner in software development as it helps to fill the gap between the development and the production team. However, there are reports that suggest that mobile app development poses a variety of challenges for DevOps.

However, these challenges could be considered as integral to the development process, and by implementing best practices in the development process, they could be easily nullified. Let’s go through those challenges in detail and best practices.

 

Mobile DevOps Challenges

1) Different O.S Versions:  Mobile apps are developed for multiple devices; it means they have to keep updating it continuously and have to deal with various technical aspects, form factors, and O.S versions.

2) App deployment in-app store: The mobile app is deployed to a device through the app store because developers cannot deploy app updates or new releases on demand. The app store adds an extra step to the app deployment process.

3) Quality app production: The app should undergo rigorous testing for all kind of scenarios to see that app maintains high quality

4) Localization of devices: The fragmentation and localization of available devices and their different O.S. versions adds considerable complexity to the mobile application development.

5) Continuous delivery: Besides implementing the changes in the application, the mobile app developers are under constant pressure to release build as quickly as possible. However, the build setup and configuration for each mobile environment is different from the others. It demands the developer’s technical skill and its approach towards the development process. For example, which software development method (Agile, V-Model or Waterfall) would help them for rapid software development. 

 

Best Practices for Mobile DevOps

There is nothing like separate DevOps for mobile apps, but mobile apps do have specific needs and challenges that must be addressed. By following these best practices for Mobile DevOps, most of the challenges can be mitigated. 

 

1) Continuous integration and continuous delivery:  

  • End-to-end traceability:  The mobile app developers should ensure that there is end-to-end traceability across all development assets - such as test scripts, design documents, infrastructure as code,etc.. The traceability is not confined to mobile development assets alone; it must also cover enterprise applications and services that mobile apps connect, access, or integrate with.
  • Continuous Integration: Developers practice Agile development for continuous development and integration of new code with code previously developed by other teams. Developers should automate the build and development process for rapid continuous integration
  • Manage separate build: Mobile app developers must write multiple app variants to support each targeted platform and its variants. Therefore, every mobile app requires multiple versions of its SDK. For the smooth transition of mobile apps for specific platforms, it is essential that developers must manage discrete build and integration areas for each target platform.
  • Use automation:  Mobile app developers often run manually. But as the number of builds and target platforms increases, it becomes complex to handle it. In such scenarios, developers can set up automated builds and run builds as needed on separate build servers. Automation also ensures that each build can be regenerated at any time and by any team member.

 

2) Testing and monitoring

  • Test each build through automation: One cannot perform manual testing for each build. The best way is to test all apps with automated testing tools.
  • Simulate backend services not available during mobile app testing: Mobile apps follow a rapid development process. It may result in many more releases when compared to backend enterprise applications and services. It means that mobile apps have newer features that aren’t yet supported by backend enterprise applications and services. So whenever backend services are available for testing, they might cost money or resources. To reduce the testing cost and check the mobile app features compatibility, the entire ecosystem of services, applications, and data sources that the mobile app needs to interact with can be made available as virtual instances (dummy), simulating the behavior of the actual capabilities the mobile app needs to interact with. 
  • Monitor the performance of mobile apps in the real environment: The biggest challenge of mobile app developers is that when an app performs well in the test environment, but fails in the real world. Adding logic to the app that captures information in the case of failure helps developers to find the root cause of the failure. A crash capture and analysis logic is an essential component of mobile apps.   

 

3) Mobile app delivery

  • Protect corporate key after app release: A corporation or developer verifies an app’s authenticity and ownership through vendor-issued provisioning or profile key. The best practice of DevOps says that once the final app is released, replace all these personal keys with the official corporate keys. Above all, restrict corporate key access and profiles and only use them for official app releases only.
  • Virtual app store to test device deployment: Once the app is developed, it is released on the mobile app store. The process looks simple, but if you are not familiar with how it works, it might be time-consuming. The best way is to use a virtual app store to test the entire app deployment process 
  • Use user feedback for product enhancement:  Mobile app development teams should closely watch app store feedback and ratings and incorporate the feedback for future enhancements, and software improvements.
A project plan is basically a map of all of the individual projects that you need to complete, so you know where to start and when to complete each task.There are several reasons why you might want to develop a plan. First, a project plan will help you keep track of your progress. Second, a plan can help you set realistic goals for your project. By knowing exactly what you are planning to accomplish, you can make sure that you are achieving your goals. Third, a plan can help you make sure that you get the most out of your team.Here are 5 practical steps to create a project plan:1. Define the stakeholders: Anyone who is impacted by the conclusions of the project proposal is a stakeholder. This involves the partners and end customers. In designing your project schedule, make sure you recognize all stakeholders and have their needs in mind. To address the priorities and project goals, meet with the development team and primary stakeholders to develop a framework for project scope, cost, and timeframe. Then to confirm and archive project scope information, get all on the same page and reduce the risks of expensive miscommunication, build a Scope Declaration report.2. Determine Goals: Prioritize them and assign clear project priorities once you have a list of stakeholder needs. These should define project goals or the metrics and advantages that you plan to accomplish. Write down the objectives and the needs of the stakeholders of your project plan so that they are accurately articulated and quickly discussed.3. Establish the deadlines: It is important to estimate and set the deadlines in the project schedule for each deliverable.4. Design Project Schedule: Check each deliverable and identify the set of activities that must be accomplished. Input the Gantt map with deliverables, dependencies, and goals, or select from the several downloadable online models and applications. Next, have the report prepared.5. Risk Analysis: You need to be aware of the risks in a project before designing a project strategy, and consider the measures to either avoid or limit the detrimental effects of uncertainties. Run a risk evaluation and develop a plan for risk management.In final words, creating a project plan is one of the best ways to keep track of your work, stay on track with deadlines and keep your employees happy. 
A project plan is basically a map of all of the individual projects that you need to complete, so you know where to start and when to complete each task.There are several reasons why you might want to develop a plan. First, a project plan will help you keep track of your progress. Second, a plan can help you set realistic goals for your project. By knowing exactly what you are planning to accomplish, you can make sure that you are achieving your goals. Third, a plan can help you make sure that you get the most out of your team.Here are 5 practical steps to create a project plan:1. Define the stakeholders: Anyone who is impacted by the conclusions of the project proposal is a stakeholder. This involves the partners and end customers. In designing your project schedule, make sure you recognize all stakeholders and have their needs in mind. To address the priorities and project goals, meet with the development team and primary stakeholders to develop a framework for project scope, cost, and timeframe. Then to confirm and archive project scope information, get all on the same page and reduce the risks of expensive miscommunication, build a Scope Declaration report.2. Determine Goals: Prioritize them and assign clear project priorities once you have a list of stakeholder needs. These should define project goals or the metrics and advantages that you plan to accomplish. Write down the objectives and the needs of the stakeholders of your project plan so that they are accurately articulated and quickly discussed.3. Establish the deadlines: It is important to estimate and set the deadlines in the project schedule for each deliverable.4. Design Project Schedule: Check each deliverable and identify the set of activities that must be accomplished. Input the Gantt map with deliverables, dependencies, and goals, or select from the several downloadable online models and applications. Next, have the report prepared.5. Risk Analysis: You need to be aware of the risks in a project before designing a project strategy, and consider the measures to either avoid or limit the detrimental effects of uncertainties. Run a risk evaluation and develop a plan for risk management.In final words, creating a project plan is one of the best ways to keep track of your work, stay on track with deadlines and keep your employees happy. 

A project plan is basically a map of all of the individual projects that you need to complete, so you know where to start and when to complete each task.

There are several reasons why you might want to develop a plan. First, a project plan will help you keep track of your progress. Second, a plan can help you set realistic goals for your project. By knowing exactly what you are planning to accomplish, you can make sure that you are achieving your goals. Third, a plan can help you make sure that you get the most out of your team.

Here are 5 practical steps to create a project plan:

1. Define the stakeholders: Anyone who is impacted by the conclusions of the project proposal is a stakeholder. This involves the partners and end customers. In designing your project schedule, make sure you recognize all stakeholders and have their needs in mind. 

To address the priorities and project goals, meet with the development team and primary stakeholders to develop a framework for project scope, cost, and timeframe. Then to confirm and archive project scope information, get all on the same page and reduce the risks of expensive miscommunication, build a Scope Declaration report.

2. Determine Goals: Prioritize them and assign clear project priorities once you have a list of stakeholder needs. These should define project goals or the metrics and advantages that you plan to accomplish. Write down the objectives and the needs of the stakeholders of your project plan so that they are accurately articulated and quickly discussed.

3. Establish the deadlines: It is important to estimate and set the deadlines in the project schedule for each deliverable.

4. Design Project Schedule: Check each deliverable and identify the set of activities that must be accomplished. Input the Gantt map with deliverables, dependencies, and goals, or select from the several downloadable online models and applications. Next, have the report prepared.

5. Risk Analysis: You need to be aware of the risks in a project before designing a project strategy, and consider the measures to either avoid or limit the detrimental effects of uncertainties. Run a risk evaluation and develop a plan for risk management.

In final words, creating a project plan is one of the best ways to keep track of your work, stay on track with deadlines and keep your employees happy. 

 As of today, Facebook is the most used social media platform worldwide with 1.82 billion active user base daily. A massive number of Facebook users are always engaged and persistent while using and utilising the platform, making them a promising audience to design advertising campaigns for. In recent years, it's true that some businesses are turning to videos as a means of getting their products and services into the hands of more people.  As per a study, online videos will drive 82% of the internet traffic by the year 2022. Video marketing continues to be the most valued content format by expediting awareness, engagement and conversion as compared to other content types.  Well, there is no single answer to this question because the best way to get your product or service known is to make sure that you post it to a variety of platforms. Video marketing can work for both small and large businesses. However, for most brands, they will benefit more from posting a video to their official Facebook page versus simply pushing a product as a text link on the sales page. Many marketers choose to use video-sharing as a method of promoting events and freebies but there are certain rules that you need to follow in order to make this strategy work. Below, we discuss some of the top video practices to help you optimize your content for Facebook. Storytelling with right elementsProvide your audiences with an immersive cinematic experience to leverage the power of video for outstanding storytelling with amazing graphics and motion. Ensure that video is 90% video - be wary of using image slideshow, montage of texts and looping video. It should meet all the technical requirements.It is crucial to design a video in an adequate resolution and bit rate to eliminate blurriness, freezing or any other distortion. Also, vertical orientation works better than the landscape so pack it in 4:5 aspect ratio. Recommended specs by Facebook - an ideal video should be made in 30 fps and with minimum bit rate as shown below720 px resolution: 3 mbps1,080 px resolution: 6 mbpsLots of motion or text: 6 mbps Maintain ideal video length to get maximum tractionIt's a misconception that Facebook functions only very well for short length video content. Actually, both shorter and longer videos will appeal as long as the content is relevant and make their audience return for more. The live streams and episodic videos which cross 3 minutes length works best on Facebook. Short-form videos (less than 1 minute) are a fun way to showcase teasers, polls, data visualizations, opinions     Know who your audience isFor promotional videos, it is important to understand your audience so that you can create videos that will be well received by your target demographic. Try to hold users’ attention in the first 3 seconds of your video with an engaging intro/teaser. Understand that a majority of them are utilizing the platform through mobile devices, make sure your video has close-in shots, easily legible text, bright colours and faces.  Your video is keyword-richContent is key for SEO so it is important to optimize your Facebook videos for search engine results. Provide detailed information and use targeted keywords in your titles and tags so that your audience can easily find your clips. Your video description should also contain relevant keywords so that viewers who are not interested in your brand can still learn about it. If you want to give away as incentives for people who are interested in your products and/or services, you can intersperse your information with testimonials or links to your social media pages so that your audience can benefit from your backlink. Use good soundWhen creating your video, be sure to select quality sound files so that your audience will be able to understand everything that you are trying to say. You may want to include a storyboard if at least some of your content is already done. When sharing video, it is important that you do not just pass off visual information; you must also pass it off to the audience with verbal cues. Try to think like an audience when watching your video. This means that you should ask questions that will make viewers think and be more engaged with your content. Final ThoughtsI hope these aforementioned practices are of value while you design your next video marketing campaign strategy. 
 As of today, Facebook is the most used social media platform worldwide with 1.82 billion active user base daily. A massive number of Facebook users are always engaged and persistent while using and utilising the platform, making them a promising audience to design advertising campaigns for. In recent years, it's true that some businesses are turning to videos as a means of getting their products and services into the hands of more people.  As per a study, online videos will drive 82% of the internet traffic by the year 2022. Video marketing continues to be the most valued content format by expediting awareness, engagement and conversion as compared to other content types.  Well, there is no single answer to this question because the best way to get your product or service known is to make sure that you post it to a variety of platforms. Video marketing can work for both small and large businesses. However, for most brands, they will benefit more from posting a video to their official Facebook page versus simply pushing a product as a text link on the sales page. Many marketers choose to use video-sharing as a method of promoting events and freebies but there are certain rules that you need to follow in order to make this strategy work. Below, we discuss some of the top video practices to help you optimize your content for Facebook. Storytelling with right elementsProvide your audiences with an immersive cinematic experience to leverage the power of video for outstanding storytelling with amazing graphics and motion. Ensure that video is 90% video - be wary of using image slideshow, montage of texts and looping video. It should meet all the technical requirements.It is crucial to design a video in an adequate resolution and bit rate to eliminate blurriness, freezing or any other distortion. Also, vertical orientation works better than the landscape so pack it in 4:5 aspect ratio. Recommended specs by Facebook - an ideal video should be made in 30 fps and with minimum bit rate as shown below720 px resolution: 3 mbps1,080 px resolution: 6 mbpsLots of motion or text: 6 mbps Maintain ideal video length to get maximum tractionIt's a misconception that Facebook functions only very well for short length video content. Actually, both shorter and longer videos will appeal as long as the content is relevant and make their audience return for more. The live streams and episodic videos which cross 3 minutes length works best on Facebook. Short-form videos (less than 1 minute) are a fun way to showcase teasers, polls, data visualizations, opinions     Know who your audience isFor promotional videos, it is important to understand your audience so that you can create videos that will be well received by your target demographic. Try to hold users’ attention in the first 3 seconds of your video with an engaging intro/teaser. Understand that a majority of them are utilizing the platform through mobile devices, make sure your video has close-in shots, easily legible text, bright colours and faces.  Your video is keyword-richContent is key for SEO so it is important to optimize your Facebook videos for search engine results. Provide detailed information and use targeted keywords in your titles and tags so that your audience can easily find your clips. Your video description should also contain relevant keywords so that viewers who are not interested in your brand can still learn about it. If you want to give away as incentives for people who are interested in your products and/or services, you can intersperse your information with testimonials or links to your social media pages so that your audience can benefit from your backlink. Use good soundWhen creating your video, be sure to select quality sound files so that your audience will be able to understand everything that you are trying to say. You may want to include a storyboard if at least some of your content is already done. When sharing video, it is important that you do not just pass off visual information; you must also pass it off to the audience with verbal cues. Try to think like an audience when watching your video. This means that you should ask questions that will make viewers think and be more engaged with your content. Final ThoughtsI hope these aforementioned practices are of value while you design your next video marketing campaign strategy. 

 

As of today, Facebook is the most used social media platform worldwide with 1.82 billion active user base daily. A massive number of Facebook users are always engaged and persistent while using and utilising the platform, making them a promising audience to design advertising campaigns for. In recent years, it's true that some businesses are turning to videos as a means of getting their products and services into the hands of more people. 

 

As per a study, online videos will drive 82% of the internet traffic by the year 2022. Video marketing continues to be the most valued content format by expediting awareness, engagement and conversion as compared to other content types. 

 

Well, there is no single answer to this question because the best way to get your product or service known is to make sure that you post it to a variety of platforms. Video marketing can work for both small and large businesses. However, for most brands, they will benefit more from posting a video to their official Facebook page versus simply pushing a product as a text link on the sales page. Many marketers choose to use video-sharing as a method of promoting events and freebies but there are certain rules that you need to follow in order to make this strategy work. 

Below, we discuss some of the top video practices to help you optimize your content for Facebook.

 

Storytelling with right elements

Provide your audiences with an immersive cinematic experience to leverage the power of video for outstanding storytelling with amazing graphics and motion. Ensure that video is 90% video - be wary of using image slideshow, montage of texts and looping video.

 

It should meet all the technical requirements.

It is crucial to design a video in an adequate resolution and bit rate to eliminate blurriness, freezing or any other distortion. Also, vertical orientation works better than the landscape so pack it in 4:5 aspect ratio. 

Recommended specs by Facebook - an ideal video should be made in 30 fps and with minimum bit rate as shown below

  • 720 px resolution: 3 mbps
  • 1,080 px resolution: 6 mbps
  • Lots of motion or text: 6 mbps

 

Maintain ideal video length to get maximum traction

It's a misconception that Facebook functions only very well for short length video content. Actually, both shorter and longer videos will appeal as long as the content is relevant and make their audience return for more. The live streams and episodic videos which cross 3 minutes length works best on Facebook. Short-form videos (less than 1 minute) are a fun way to showcase teasers, polls, data visualizations, opinions 

    

Know who your audience is

For promotional videos, it is important to understand your audience so that you can create videos that will be well received by your target demographic. Try to hold users’ attention in the first 3 seconds of your video with an engaging intro/teaser. Understand that a majority of them are utilizing the platform through mobile devices, make sure your video has close-in shots, easily legible text, bright colours and faces

 

Your video is keyword-rich

Content is key for SEO so it is important to optimize your Facebook videos for search engine results. Provide detailed information and use targeted keywords in your titles and tags so that your audience can easily find your clips. Your video description should also contain relevant keywords so that viewers who are not interested in your brand can still learn about it. 

If you want to give away as incentives for people who are interested in your products and/or services, you can intersperse your information with testimonials or links to your social media pages so that your audience can benefit from your backlink.

 

Use good sound

When creating your video, be sure to select quality sound files so that your audience will be able to understand everything that you are trying to say. You may want to include a storyboard if at least some of your content is already done. When sharing video, it is important that you do not just pass off visual information; you must also pass it off to the audience with verbal cues. 

Try to think like an audience when watching your video. This means that you should ask questions that will make viewers think and be more engaged with your content.

 

Final Thoughts

I hope these aforementioned practices are of value while you design your next video marketing campaign strategy. 

Robots.txt is used by search engine spiders to understand which pages to crawl on a website. Hence, it is important to know some best practices for using robots.txt1. Placement:The robots.txt file should always be located in the website root (in the host's top-level directory) and bear the robots.txt file name. Let us take an example to understand this. Notice that the URL for the file robots.txt is case-sensitive. If the default location of the robots.txt file cannot be identified, search engines may conclude that there are no directives on the website and crawl away.2. Precedence:Robots.txt files are handled differently by search engines. The first matching directive always wins by default but particularity comes out on top with Google and Bing. For instance, if its character length is longer, the Allow directive wins over the Disallow directive. Example 1:As it can be seen, all the search engines are blocked from accessing the /about/ directory except for the /about/DU/ subdirectory.Example 2:Here, all search engines are not allowed to access about/directory but because allow directive is longer than disallow directive access is given to search engines to about/DU/subdirectory.3. Number of directives:There can only be one directive for one search engine. Having too many can leave them confused.4. Being specific:It is important to specify appropriately in the disallow directive to keep other files from getting disallowed. For example:5. Disallow particular search engine:You must reiterate these guidelines for the particular robot in order for the same robot to still obey the directives for all robots. For example:Here, Google isn’t allowed to access confidential but can access Directory1 and test files along with other search engines that are given access to all three.6. One robots.txt for a subdomain:If several robots.txt files are open, be sure to either make them return to the HTTP 404 status or 301 redirect them to the specific robots.txt file.7. Guideline conflicts:In case there is a conflicting guideline, Google bot chooses to ignore the robots.txt file and follow the guidelines defined in the Google search console.To conclude, there are various practices that need to be followed along with the ones mentioned above. It is a good practice to regularly monitor your robots.txt file.
Robots.txt is used by search engine spiders to understand which pages to crawl on a website. Hence, it is important to know some best practices for using robots.txt1. Placement:The robots.txt file should always be located in the website root (in the host's top-level directory) and bear the robots.txt file name. Let us take an example to understand this. Notice that the URL for the file robots.txt is case-sensitive. If the default location of the robots.txt file cannot be identified, search engines may conclude that there are no directives on the website and crawl away.2. Precedence:Robots.txt files are handled differently by search engines. The first matching directive always wins by default but particularity comes out on top with Google and Bing. For instance, if its character length is longer, the Allow directive wins over the Disallow directive. Example 1:As it can be seen, all the search engines are blocked from accessing the /about/ directory except for the /about/DU/ subdirectory.Example 2:Here, all search engines are not allowed to access about/directory but because allow directive is longer than disallow directive access is given to search engines to about/DU/subdirectory.3. Number of directives:There can only be one directive for one search engine. Having too many can leave them confused.4. Being specific:It is important to specify appropriately in the disallow directive to keep other files from getting disallowed. For example:5. Disallow particular search engine:You must reiterate these guidelines for the particular robot in order for the same robot to still obey the directives for all robots. For example:Here, Google isn’t allowed to access confidential but can access Directory1 and test files along with other search engines that are given access to all three.6. One robots.txt for a subdomain:If several robots.txt files are open, be sure to either make them return to the HTTP 404 status or 301 redirect them to the specific robots.txt file.7. Guideline conflicts:In case there is a conflicting guideline, Google bot chooses to ignore the robots.txt file and follow the guidelines defined in the Google search console.To conclude, there are various practices that need to be followed along with the ones mentioned above. It is a good practice to regularly monitor your robots.txt file.

Robots.txt is used by search engine spiders to understand which pages to crawl on a website. Hence, it is important to know some best practices for using robots.txt

1. Placement:

The robots.txt file should always be located in the website root (in the host's top-level directory) and bear the robots.txt file name. Let us take an example to understand this. 

Notice that the URL for the file robots.txt is case-sensitive. If the default location of the robots.txt file cannot be identified, search engines may conclude that there are no directives on the website and crawl away.

2. Precedence:

Robots.txt files are handled differently by search engines. The first matching directive always wins by default but particularity comes out on top with Google and Bing. For instance, if its character length is longer, the Allow directive wins over the Disallow directive. 

Example 1:

As it can be seen, all the search engines are blocked from accessing the /about/ directory except for the /about/DU/ subdirectory.

Example 2:

Here, all search engines are not allowed to access about/directory but because allow directive is longer than disallow directive access is given to search engines to about/DU/subdirectory.

3. Number of directives:

There can only be one directive for one search engine. Having too many can leave them confused.

4. Being specific:

It is important to specify appropriately in the disallow directive to keep other files from getting disallowed. For example:

5. Disallow particular search engine:

You must reiterate these guidelines for the particular robot in order for the same robot to still obey the directives for all robots. For example:

Here, Google isn’t allowed to access confidential but can access Directory1 and test files along with other search engines that are given access to all three.

6. One robots.txt for a subdomain:

If several robots.txt files are open, be sure to either make them return to the HTTP 404 status or 301 redirect them to the specific robots.txt file.

7. Guideline conflicts:

In case there is a conflicting guideline, Google bot chooses to ignore the robots.txt file and follow the guidelines defined in the Google search console.

To conclude, there are various practices that need to be followed along with the ones mentioned above. It is a good practice to regularly monitor your robots.txt file.

Accounts receivable are legally binding claims for unpaid payments held by an organization for products or services rendered that customers have ordered yet are not paid for. Accounts receivable normally include the date of purchase or order and the amount owed, if a customer is delaying the payment or not paying at all, the date when the payments will be due, and the invoice number and amount for these payments. The balance owed is also charged on the outstanding balance of the account.Accounts receivable represents the difference between the cash balances and the accounts payable balance of the company. With many receivables on a daily basis, it is easy to lose sight of the "big picture."Here are a few ways to better ensure the payment is received in the most successful manner possible.Emailing invoicesIt is a way to ensure invoices are not destroyed. It is therefore easier to seek assurance that the member is receiving the invoice and that they plan to process it.Review accounts receivableEach accounting system is capable of monitoring receivable accounts at least on a weekly basis, paying particular attention to accounts over 30 days. Those reaching their due date or past due should be given reminders.Payment conditionsIn the past, due to postal delays or document delivery processes, it was more typical to allow for a prolonged period of time for payments to be processed. It is more common to see "Payment due upon receipt" on invoices because of the electronic efficiencies that we see today. In other words, payment terms should be kept clear and short.Electronic paymentsElectronic payment modes are becoming more commonly accepted and electronic transfers are made simpler than ever by services such as PayPal. Be sure you know how the participants prefer to pay so that you can change the standards of how long it will take for the payment to come through. These can also help judge how much it is appropriate to submit follow-up correspondence.Credit policiesAcknowledging the customer's potential to purchase is necessary for preserving current accounts receivable. Before extending the credit, begin by giving them limited sums of credit or checking references. You may even simplify the billing terms to be sure that it is expressed clearly along with the processing of the invoice.Managing accounts receivable can be simple & straightforward when maintained consistently.
Accounts receivable are legally binding claims for unpaid payments held by an organization for products or services rendered that customers have ordered yet are not paid for. Accounts receivable normally include the date of purchase or order and the amount owed, if a customer is delaying the payment or not paying at all, the date when the payments will be due, and the invoice number and amount for these payments. The balance owed is also charged on the outstanding balance of the account.Accounts receivable represents the difference between the cash balances and the accounts payable balance of the company. With many receivables on a daily basis, it is easy to lose sight of the "big picture."Here are a few ways to better ensure the payment is received in the most successful manner possible.Emailing invoicesIt is a way to ensure invoices are not destroyed. It is therefore easier to seek assurance that the member is receiving the invoice and that they plan to process it.Review accounts receivableEach accounting system is capable of monitoring receivable accounts at least on a weekly basis, paying particular attention to accounts over 30 days. Those reaching their due date or past due should be given reminders.Payment conditionsIn the past, due to postal delays or document delivery processes, it was more typical to allow for a prolonged period of time for payments to be processed. It is more common to see "Payment due upon receipt" on invoices because of the electronic efficiencies that we see today. In other words, payment terms should be kept clear and short.Electronic paymentsElectronic payment modes are becoming more commonly accepted and electronic transfers are made simpler than ever by services such as PayPal. Be sure you know how the participants prefer to pay so that you can change the standards of how long it will take for the payment to come through. These can also help judge how much it is appropriate to submit follow-up correspondence.Credit policiesAcknowledging the customer's potential to purchase is necessary for preserving current accounts receivable. Before extending the credit, begin by giving them limited sums of credit or checking references. You may even simplify the billing terms to be sure that it is expressed clearly along with the processing of the invoice.Managing accounts receivable can be simple & straightforward when maintained consistently.

Accounts receivable are legally binding claims for unpaid payments held by an organization for products or services rendered that customers have ordered yet are not paid for. 

Accounts receivable normally include the date of purchase or order and the amount owed, if a customer is delaying the payment or not paying at all, the date when the payments will be due, and the invoice number and amount for these payments. The balance owed is also charged on the outstanding balance of the account.

Accounts receivable represents the difference between the cash balances and the accounts payable balance of the company. With many receivables on a daily basis, it is easy to lose sight of the "big picture."

Here are a few ways to better ensure the payment is received in the most successful manner possible.

Emailing invoices

It is a way to ensure invoices are not destroyed. It is therefore easier to seek assurance that the member is receiving the invoice and that they plan to process it.

Review accounts receivable

Each accounting system is capable of monitoring receivable accounts at least on a weekly basis, paying particular attention to accounts over 30 days. Those reaching their due date or past due should be given reminders.

Payment conditions

In the past, due to postal delays or document delivery processes, it was more typical to allow for a prolonged period of time for payments to be processed. It is more common to see "Payment due upon receipt" on invoices because of the electronic efficiencies that we see today. In other words, payment terms should be kept clear and short.

Electronic payments

Electronic payment modes are becoming more commonly accepted and electronic transfers are made simpler than ever by services such as PayPal. Be sure you know how the participants prefer to pay so that you can change the standards of how long it will take for the payment to come through. These can also help judge how much it is appropriate to submit follow-up correspondence.

Credit policies

Acknowledging the customer's potential to purchase is necessary for preserving current accounts receivable. Before extending the credit, begin by giving them limited sums of credit or checking references. You may even simplify the billing terms to be sure that it is expressed clearly along with the processing of the invoice.

Managing accounts receivable can be simple & straightforward when maintained consistently.

Inventory storage is critical for any business to prevent loss incurring from lost goods, misplaced goods, theft or so. The first in the process of inventory storage is to define where exactly to store your stock. To do so, there are three methods possible:1. Dropshipping: It is a technique that does not require a business to store all or some of its selling products. The items are purchased when the customer places the order and the supplier ships the order directly to the customer without having you store them beforehand.It definitely saves you from the hassles of inventory management however, it has its own downside as well. Let’s take a look at some benefits and limitations of dropshipping:BenefitsSupply and storage are maintained by the supplier.You do not have to worry about inventory shrinkage.Cost-effective as stock carrying cost can cause havoc on small businesses.Having said that, this technique is best suitable for start-ups.Limitations:Lack of control, as the products are not supervised by you, quality remains in doubt.Since shipping is managed by suppliers, speedy delivery may not always be achieved.Although you may save on storage and shipping costs, the margin on the product can be limited.You cannot prepare for a demanding product or sale period inventory. This may cause a bad shopping experience in the case when your demanding products remain out of stock.2. Third-party logistics service (3PL): A good example of this is Amazon’s Easy Ship. eCommerce businesses selling on Amazon have the flexibility to store their stock in Amazon’s warehouse and at a reasonable shipping charge, they entirely manage the delivery of your products. 3PL service lets retailers store their stock on rent in a third-party warehouse. Benefits:Inventory management is looked after by the service provider saving you from all the strenuous work and extraneous cost. However, rent and shipping cost has to be taken care of.You can prepare in advance for sale periods by stocking your in-demand products.If shipping is executed by a business, the speed of delivery can be maintained and controlled.More quality control compared to dropshipping.Limitations:Costlier than dropshipping as you are expected to bear storing cost.Might have to maintain a minimum stock level.3. Self-fulfillment warehouse: As the name suggests, it is completely maintained by the company to store its inventory on its own premises and achieve greater control.  All the carrying cost, shipping cost, management cost, staffing cost and operational cost are incurred by the company. It is an onerous task and larger companies usually invest in well-integrated inventory management software that gives a 360o control. Benefits:Greater control of the quality and delivery of products.Pipeline inventory can be used to prepare stock for the next period.Control on purchase can procure long term benefits for a businessLimitations:Highly expensive, best suitable for large enterprises.Manually inventory management can take days of hard work.May require investing in automation tools.In final words, failing to store your inventory appropriately can cause a waste of surplus required for effective business operations. 
Inventory storage is critical for any business to prevent loss incurring from lost goods, misplaced goods, theft or so. The first in the process of inventory storage is to define where exactly to store your stock. To do so, there are three methods possible:1. Dropshipping: It is a technique that does not require a business to store all or some of its selling products. The items are purchased when the customer places the order and the supplier ships the order directly to the customer without having you store them beforehand.It definitely saves you from the hassles of inventory management however, it has its own downside as well. Let’s take a look at some benefits and limitations of dropshipping:BenefitsSupply and storage are maintained by the supplier.You do not have to worry about inventory shrinkage.Cost-effective as stock carrying cost can cause havoc on small businesses.Having said that, this technique is best suitable for start-ups.Limitations:Lack of control, as the products are not supervised by you, quality remains in doubt.Since shipping is managed by suppliers, speedy delivery may not always be achieved.Although you may save on storage and shipping costs, the margin on the product can be limited.You cannot prepare for a demanding product or sale period inventory. This may cause a bad shopping experience in the case when your demanding products remain out of stock.2. Third-party logistics service (3PL): A good example of this is Amazon’s Easy Ship. eCommerce businesses selling on Amazon have the flexibility to store their stock in Amazon’s warehouse and at a reasonable shipping charge, they entirely manage the delivery of your products. 3PL service lets retailers store their stock on rent in a third-party warehouse. Benefits:Inventory management is looked after by the service provider saving you from all the strenuous work and extraneous cost. However, rent and shipping cost has to be taken care of.You can prepare in advance for sale periods by stocking your in-demand products.If shipping is executed by a business, the speed of delivery can be maintained and controlled.More quality control compared to dropshipping.Limitations:Costlier than dropshipping as you are expected to bear storing cost.Might have to maintain a minimum stock level.3. Self-fulfillment warehouse: As the name suggests, it is completely maintained by the company to store its inventory on its own premises and achieve greater control.  All the carrying cost, shipping cost, management cost, staffing cost and operational cost are incurred by the company. It is an onerous task and larger companies usually invest in well-integrated inventory management software that gives a 360o control. Benefits:Greater control of the quality and delivery of products.Pipeline inventory can be used to prepare stock for the next period.Control on purchase can procure long term benefits for a businessLimitations:Highly expensive, best suitable for large enterprises.Manually inventory management can take days of hard work.May require investing in automation tools.In final words, failing to store your inventory appropriately can cause a waste of surplus required for effective business operations. 

Inventory storage is critical for any business to prevent loss incurring from lost goods, misplaced goods, theft or so. 

The first in the process of inventory storage is to define where exactly to store your stock. To do so, there are three methods possible:

1. Dropshipping: It is a technique that does not require a business to store all or some of its selling products. The items are purchased when the customer places the order and the supplier ships the order directly to the customer without having you store them beforehand.

It definitely saves you from the hassles of inventory management however, it has its own downside as well. Let’s take a look at some benefits and limitations of dropshipping:

Benefits

  • Supply and storage are maintained by the supplier.
  • You do not have to worry about inventory shrinkage.
  • Cost-effective as stock carrying cost can cause havoc on small businesses.
  • Having said that, this technique is best suitable for start-ups.

Limitations:

  • Lack of control, as the products are not supervised by you, quality remains in doubt.
  • Since shipping is managed by suppliers, speedy delivery may not always be achieved.
  • Although you may save on storage and shipping costs, the margin on the product can be limited.
  • You cannot prepare for a demanding product or sale period inventory. This may cause a bad shopping experience in the case when your demanding products remain out of stock.

2. Third-party logistics service (3PL): A good example of this is Amazon’s Easy Ship. eCommerce businesses selling on Amazon have the flexibility to store their stock in Amazon’s warehouse and at a reasonable shipping charge, they entirely manage the delivery of your products. 

3PL service lets retailers store their stock on rent in a third-party warehouse. 

Benefits:

  • Inventory management is looked after by the service provider saving you from all the strenuous work and extraneous cost. However, rent and shipping cost has to be taken care of.
  • You can prepare in advance for sale periods by stocking your in-demand products.
  • If shipping is executed by a business, the speed of delivery can be maintained and controlled.
  • More quality control compared to dropshipping.

Limitations:

  • Costlier than dropshipping as you are expected to bear storing cost.
  • Might have to maintain a minimum stock level.

3. Self-fulfillment warehouse: As the name suggests, it is completely maintained by the company to store its inventory on its own premises and achieve greater control.  All the carrying cost, shipping cost, management cost, staffing cost and operational cost are incurred by the company. It is an onerous task and larger companies usually invest in well-integrated inventory management software that gives a 360o control. 

Benefits:

  • Greater control of the quality and delivery of products.
  • Pipeline inventory can be used to prepare stock for the next period.
  • Control on purchase can procure long term benefits for a business

Limitations:

  • Highly expensive, best suitable for large enterprises.
  • Manually inventory management can take days of hard work.
  • May require investing in automation tools.

In final words, failing to store your inventory appropriately can cause a waste of surplus required for effective business operations. 

Breadcrumbs are a common part of web development because of two main reasons. The first is that breadcrumbs can allow users to move through a site without having to follow a logical sequence. For example, if you are browsing a website and have found a link with a breadcrumbs navigation label, then you do not have to follow the order of the links.If you move down in the breadcrumbs navigation, then the path of the current page is likely to be indicated. If you move back up in the breadcrumbs navigation, then the page title and/or content will indicate the next location in the document or application.Another known reason is that breadcrumbs provide a logical mapping to where a user is on a website or application. Best practices to follow for breadcrumb integration:Keep Breadcrumb navigation simple, clear and minimal.  It is not recommended to add too many URLs that produce a poor user interface with infinite hierarchies. Also, remember that the purpose of Breadcrumb is to optimize the user experience and not create a detrimental UX dilemma.Breadcrumbs navigation should be closer to the content, to be precise just above the main page header.Often people integrate breadcrumb in the source code of their website but conceal it from the actual view, assuming that the breadcrumb code will be used by search engines if not users. This is not totally ineffective.  Always start the breadcrumb sequence with the site's home page link, followed by all the descending sections, and at the end, the current page.You cannot solely depend on breadcrumb navigation. It can be fabricated additionally and it only makes sense when you have the main website navigation that first facilitates site-wide navigation.Do not put other CTAs near to the breadcrumbs.If you put breadcrumbs in the window pop-ups, it’s obvious they won’t show up in the SERPs. Do not place them at the end of the article. Do not set it nofollow. It is important for bots to crawl this description to understand your site navigation.  Do not use images in breadcrumbs. Minimalism is the key.Finally, using breadcrumbs appropriately helps users in trailing through your website as well as bots in understanding the structure of your site. You can refer to the video, “What are some best practices for indicating breadcrumbs?” by Matt Cutts for your reference.
Breadcrumbs are a common part of web development because of two main reasons. The first is that breadcrumbs can allow users to move through a site without having to follow a logical sequence. For example, if you are browsing a website and have found a link with a breadcrumbs navigation label, then you do not have to follow the order of the links.If you move down in the breadcrumbs navigation, then the path of the current page is likely to be indicated. If you move back up in the breadcrumbs navigation, then the page title and/or content will indicate the next location in the document or application.Another known reason is that breadcrumbs provide a logical mapping to where a user is on a website or application. Best practices to follow for breadcrumb integration:Keep Breadcrumb navigation simple, clear and minimal.  It is not recommended to add too many URLs that produce a poor user interface with infinite hierarchies. Also, remember that the purpose of Breadcrumb is to optimize the user experience and not create a detrimental UX dilemma.Breadcrumbs navigation should be closer to the content, to be precise just above the main page header.Often people integrate breadcrumb in the source code of their website but conceal it from the actual view, assuming that the breadcrumb code will be used by search engines if not users. This is not totally ineffective.  Always start the breadcrumb sequence with the site's home page link, followed by all the descending sections, and at the end, the current page.You cannot solely depend on breadcrumb navigation. It can be fabricated additionally and it only makes sense when you have the main website navigation that first facilitates site-wide navigation.Do not put other CTAs near to the breadcrumbs.If you put breadcrumbs in the window pop-ups, it’s obvious they won’t show up in the SERPs. Do not place them at the end of the article. Do not set it nofollow. It is important for bots to crawl this description to understand your site navigation.  Do not use images in breadcrumbs. Minimalism is the key.Finally, using breadcrumbs appropriately helps users in trailing through your website as well as bots in understanding the structure of your site. You can refer to the video, “What are some best practices for indicating breadcrumbs?” by Matt Cutts for your reference.

Breadcrumbs are a common part of web development because of two main reasons. The first is that breadcrumbs can allow users to move through a site without having to follow a logical sequence. For example, if you are browsing a website and have found a link with a breadcrumbs navigation label, then you do not have to follow the order of the links.

If you move down in the breadcrumbs navigation, then the path of the current page is likely to be indicated. If you move back up in the breadcrumbs navigation, then the page title and/or content will indicate the next location in the document or application.

Another known reason is that breadcrumbs provide a logical mapping to where a user is on a website or application. 

Best practices to follow for breadcrumb integration:

  1. Keep Breadcrumb navigation simple, clear and minimal.  It is not recommended to add too many URLs that produce a poor user interface with infinite hierarchies. Also, remember that the purpose of Breadcrumb is to optimize the user experience and not create a detrimental UX dilemma.
  2. Breadcrumbs navigation should be closer to the content, to be precise just above the main page header.
  3. Often people integrate breadcrumb in the source code of their website but conceal it from the actual view, assuming that the breadcrumb code will be used by search engines if not users. This is not totally ineffective.  
  4. Always start the breadcrumb sequence with the site's home page link, followed by all the descending sections, and at the end, the current page.
  5. You cannot solely depend on breadcrumb navigation. It can be fabricated additionally and it only makes sense when you have the main website navigation that first facilitates site-wide navigation.
  6. Do not put other CTAs near to the breadcrumbs.
  7. If you put breadcrumbs in the window pop-ups, it’s obvious they won’t show up in the SERPs. 
  8. Do not place them at the end of the article. 
  9. Do not set it nofollow. It is important for bots to crawl this description to understand your site navigation. 
  10.  Do not use images in breadcrumbs. Minimalism is the key.

Finally, using breadcrumbs appropriately helps users in trailing through your website as well as bots in understanding the structure of your site. You can refer to the video, “What are some best practices for indicating breadcrumbs?” by Matt Cutts for your reference.

In this competitive world, it is essential for business owners to stay updated for their audiences. Nowadays, the marketing landscape has become customer-centric. If you want to remain competitive in today’s online landscape, you should adapt to the quickly evolving digital marketing changes.To know the emerging trends in marketing, let’s move ahead to see the marketing strategy in 2020.Best practices for digital marketingChatbots- Chatbots provides more information about the customers that helps in making targeted marketing campaigns. These marketing campaigns include high-converting personalization techniques that can go beyond and can consist of your lead’s name. In real-time, AI-based technology makes use of instant messaging to chat with customers or site visitors. It can help businesses save over billions per annum and power a considerable amount of customer service. These virtual assistants provide instant responses to the inquiries and can quickly answer simple questions. This 24-hour service can effectively communicate with business or brands.Video marketing – Video marketing can easily reformat your content. It can drive your organic search results as compared to text. Google pushes pages higher in ranking that include videos as video content is more compelling. Live video is famous, along with 360-degree video content. If your videos are engaging, then it can move you to your business goals. All the social media platforms like Twitter, Snapchat, Instagram, Facebook, Twitter, and Youtube are great places for your video marketing content.Fresh design concept- The new design concept can be used like panoramic backdrops, abstract data visualizations, and realistic textures in your ads. It would be great to take the consumer’s view of your design trends. In the crowded online marketplace, you can make your ad stand out with fresh design concepts.Social commerce – For making purchases, social media is becoming a popular place. Many Instagram users have purchased a product on the app. To discover new and exciting products, Pinterest users make use of Pinterest. You can create stoppable posts that can assist visitors in gaining information about the product. You can connect your product catalog with your ecommerce platform.Influencer marketing – You can amplify your brand messages to a large market with the help of influencer marketing. It serves as a type of word-of-mouth marketing that mainly focuses on using key leaders. Artificial Intelligence can affect influencer marketing to provide better engagement of the audience and can also generate a positive return on investment. Consumers can easily trust influencers’ opinions of products. These influencers can be well-known celebrities or Instagram or Youtube personalities that have a huge niche. These influencers can advertise your product through their social channels.Interactive Content – The people can click on, swipe, or interact easily with interactive content. It is an effective strategy to educate the buyer. The companies can experiment with interactive content types like quizzes and polls, augmented reality ads, and 360-degree videos. The people get more immersive and engaging experience with these formats, like augmented reality and video content. These types of arrangements leverage cutting-edge marketing technology. Consumers prefer to have outstanding and enjoyable content from brands that help them feel more connected to the company.AI-Based Automation – Behind voice search and smart assistants, the AI (Artificial Intelligence) works as the dominant technology. On websites, the chatbots pop up because of AI-technology. The brands can concentrate on the strategy and craft a fantastic customer experience if AI technology and automation take some sound work out of marketing. AI technology can enhance marketing efforts. The brands can learn about their audience and customers with the help of AI and predictive analytics that support the big data.Omnichannel Marketing- Omnichannel marketing means marketing across various multiple platforms. It helps in creating a consistent voice and brand message. This type of marketing practice helps in producing higher engagement and higher customer retention rates. It increases purchase frequency along with average order value. On more digital touchpoints, businesses can connect with customers that help in providing better user experience.Other crucial digital marketing practices that can be seen in 2020 and beyond are:   Email marketing trends- It includes data-driven email marketing, mobile email marketing, email copy, and design trends, AI, and trust in email marketing.Pay-per-click (PPC) trends – Everything is covered in PPC trends blogs to ensure that the Google ads strategy is optimized. The blog pays attention to PPC automation, video advertising, Amazon paid ads, responsive search ads, and the impact of AI on PPC.SEO and search marketing trends- The backbone of marketing is SEO. The exciting developments in this type of practice are multilingual SEO, voice and written search, integrated SEO, and the importance of brand for SEM (Search Engine Optimization) marketers.Social Media – It is easy to establish a connection with the users with the help of social media. It enables you to build brand authority, brand awareness, trust, and credibility. This platform keeps customers aware of what businesses are offering.Personalize the message- Personalize your digital marketing message and deliver it at the right moment. The audiences prefer hyper-targeted personalization. It would be great to analyze social media data and segment the audience in accordance to their demographics.Conclusive thoughtAll the practices mentioned above for digital marketing will help your business to survive efficiently. In this age of innovation, you can effortlessly thrive by following these emerging marketing trends of 2020. With your existing digital marketing strategy, you can integrate the above mentioned digital marketing practices that can help you in staying ahead of the competition and enable you to achieve your business goals. It can make the customer journey effortless and pleasant.
In this competitive world, it is essential for business owners to stay updated for their audiences. Nowadays, the marketing landscape has become customer-centric. If you want to remain competitive in today’s online landscape, you should adapt to the quickly evolving digital marketing changes.To know the emerging trends in marketing, let’s move ahead to see the marketing strategy in 2020.Best practices for digital marketingChatbots- Chatbots provides more information about the customers that helps in making targeted marketing campaigns. These marketing campaigns include high-converting personalization techniques that can go beyond and can consist of your lead’s name. In real-time, AI-based technology makes use of instant messaging to chat with customers or site visitors. It can help businesses save over billions per annum and power a considerable amount of customer service. These virtual assistants provide instant responses to the inquiries and can quickly answer simple questions. This 24-hour service can effectively communicate with business or brands.Video marketing – Video marketing can easily reformat your content. It can drive your organic search results as compared to text. Google pushes pages higher in ranking that include videos as video content is more compelling. Live video is famous, along with 360-degree video content. If your videos are engaging, then it can move you to your business goals. All the social media platforms like Twitter, Snapchat, Instagram, Facebook, Twitter, and Youtube are great places for your video marketing content.Fresh design concept- The new design concept can be used like panoramic backdrops, abstract data visualizations, and realistic textures in your ads. It would be great to take the consumer’s view of your design trends. In the crowded online marketplace, you can make your ad stand out with fresh design concepts.Social commerce – For making purchases, social media is becoming a popular place. Many Instagram users have purchased a product on the app. To discover new and exciting products, Pinterest users make use of Pinterest. You can create stoppable posts that can assist visitors in gaining information about the product. You can connect your product catalog with your ecommerce platform.Influencer marketing – You can amplify your brand messages to a large market with the help of influencer marketing. It serves as a type of word-of-mouth marketing that mainly focuses on using key leaders. Artificial Intelligence can affect influencer marketing to provide better engagement of the audience and can also generate a positive return on investment. Consumers can easily trust influencers’ opinions of products. These influencers can be well-known celebrities or Instagram or Youtube personalities that have a huge niche. These influencers can advertise your product through their social channels.Interactive Content – The people can click on, swipe, or interact easily with interactive content. It is an effective strategy to educate the buyer. The companies can experiment with interactive content types like quizzes and polls, augmented reality ads, and 360-degree videos. The people get more immersive and engaging experience with these formats, like augmented reality and video content. These types of arrangements leverage cutting-edge marketing technology. Consumers prefer to have outstanding and enjoyable content from brands that help them feel more connected to the company.AI-Based Automation – Behind voice search and smart assistants, the AI (Artificial Intelligence) works as the dominant technology. On websites, the chatbots pop up because of AI-technology. The brands can concentrate on the strategy and craft a fantastic customer experience if AI technology and automation take some sound work out of marketing. AI technology can enhance marketing efforts. The brands can learn about their audience and customers with the help of AI and predictive analytics that support the big data.Omnichannel Marketing- Omnichannel marketing means marketing across various multiple platforms. It helps in creating a consistent voice and brand message. This type of marketing practice helps in producing higher engagement and higher customer retention rates. It increases purchase frequency along with average order value. On more digital touchpoints, businesses can connect with customers that help in providing better user experience.Other crucial digital marketing practices that can be seen in 2020 and beyond are:   Email marketing trends- It includes data-driven email marketing, mobile email marketing, email copy, and design trends, AI, and trust in email marketing.Pay-per-click (PPC) trends – Everything is covered in PPC trends blogs to ensure that the Google ads strategy is optimized. The blog pays attention to PPC automation, video advertising, Amazon paid ads, responsive search ads, and the impact of AI on PPC.SEO and search marketing trends- The backbone of marketing is SEO. The exciting developments in this type of practice are multilingual SEO, voice and written search, integrated SEO, and the importance of brand for SEM (Search Engine Optimization) marketers.Social Media – It is easy to establish a connection with the users with the help of social media. It enables you to build brand authority, brand awareness, trust, and credibility. This platform keeps customers aware of what businesses are offering.Personalize the message- Personalize your digital marketing message and deliver it at the right moment. The audiences prefer hyper-targeted personalization. It would be great to analyze social media data and segment the audience in accordance to their demographics.Conclusive thoughtAll the practices mentioned above for digital marketing will help your business to survive efficiently. In this age of innovation, you can effortlessly thrive by following these emerging marketing trends of 2020. With your existing digital marketing strategy, you can integrate the above mentioned digital marketing practices that can help you in staying ahead of the competition and enable you to achieve your business goals. It can make the customer journey effortless and pleasant.

In this competitive world, it is essential for business owners to stay updated for their audiences. Nowadays, the marketing landscape has become customer-centric. If you want to remain competitive in today’s online landscape, you should adapt to the quickly evolving digital marketing changes.

To know the emerging trends in marketing, let’s move ahead to see the marketing strategy in 2020.

Best practices for digital marketing

  • Chatbots- Chatbots provides more information about the customers that helps in making targeted marketing campaigns. These marketing campaigns include high-converting personalization techniques that can go beyond and can consist of your lead’s name. In real-time, AI-based technology makes use of instant messaging to chat with customers or site visitors. It can help businesses save over billions per annum and power a considerable amount of customer service. These virtual assistants provide instant responses to the inquiries and can quickly answer simple questions. This 24-hour service can effectively communicate with business or brands.
  • Video marketing – Video marketing can easily reformat your content. It can drive your organic search results as compared to text. Google pushes pages higher in ranking that include videos as video content is more compelling. Live video is famous, along with 360-degree video content. If your videos are engaging, then it can move you to your business goals. All the social media platforms like Twitter, Snapchat, Instagram, Facebook, Twitter, and Youtube are great places for your video marketing content.
  • Fresh design concept- The new design concept can be used like panoramic backdrops, abstract data visualizations, and realistic textures in your ads. It would be great to take the consumer’s view of your design trends. In the crowded online marketplace, you can make your ad stand out with fresh design concepts.
  • Social commerce – For making purchases, social media is becoming a popular place. Many Instagram users have purchased a product on the app. To discover new and exciting products, Pinterest users make use of Pinterest. You can create stoppable posts that can assist visitors in gaining information about the product. You can connect your product catalog with your ecommerce platform.
  • Influencer marketing – You can amplify your brand messages to a large market with the help of influencer marketing. It serves as a type of word-of-mouth marketing that mainly focuses on using key leaders. Artificial Intelligence can affect influencer marketing to provide better engagement of the audience and can also generate a positive return on investment. Consumers can easily trust influencers’ opinions of products. These influencers can be well-known celebrities or Instagram or Youtube personalities that have a huge niche. These influencers can advertise your product through their social channels.
  • Interactive Content – The people can click on, swipe, or interact easily with interactive content. It is an effective strategy to educate the buyer. The companies can experiment with interactive content types like quizzes and polls, augmented reality ads, and 360-degree videos. The people get more immersive and engaging experience with these formats, like augmented reality and video content. These types of arrangements leverage cutting-edge marketing technology. Consumers prefer to have outstanding and enjoyable content from brands that help them feel more connected to the company.
  • AI-Based Automation – Behind voice search and smart assistants, the AI (Artificial Intelligence) works as the dominant technology. On websites, the chatbots pop up because of AI-technology. The brands can concentrate on the strategy and craft a fantastic customer experience if AI technology and automation take some sound work out of marketing. AI technology can enhance marketing efforts. The brands can learn about their audience and customers with the help of AI and predictive analytics that support the big data.
  • Omnichannel Marketing- Omnichannel marketing means marketing across various multiple platforms. It helps in creating a consistent voice and brand message. This type of marketing practice helps in producing higher engagement and higher customer retention rates. It increases purchase frequency along with average order value. On more digital touchpoints, businesses can connect with customers that help in providing better user experience.

Other crucial digital marketing practices that can be seen in 2020 and beyond are:   

  • Email marketing trends- It includes data-driven email marketing, mobile email marketing, email copy, and design trends, AI, and trust in email marketing.
  • Pay-per-click (PPC) trends – Everything is covered in PPC trends blogs to ensure that the Google ads strategy is optimized. The blog pays attention to PPC automation, video advertising, Amazon paid ads, responsive search ads, and the impact of AI on PPC.
  • SEO and search marketing trends- The backbone of marketing is SEO. The exciting developments in this type of practice are multilingual SEO, voice and written search, integrated SEO, and the importance of brand for SEM (Search Engine Optimization) marketers.
  • Social Media – It is easy to establish a connection with the users with the help of social media. It enables you to build brand authority, brand awareness, trust, and credibility. This platform keeps customers aware of what businesses are offering.
  • Personalize the message- Personalize your digital marketing message and deliver it at the right moment. The audiences prefer hyper-targeted personalization. It would be great to analyze social media data and segment the audience in accordance to their demographics.

Conclusive thought

All the practices mentioned above for digital marketing will help your business to survive efficiently. In this age of innovation, you can effortlessly thrive by following these emerging marketing trends of 2020. With your existing digital marketing strategy, you can integrate the above mentioned digital marketing practices that can help you in staying ahead of the competition and enable you to achieve your business goals. It can make the customer journey effortless and pleasant.

Building the top-notch user experience is – and must be – given the highest priority in all e-commerce companies. In comparison to high-resolution photos, faster page load speed or email marketing campaigns, e-commerce shipment can be a real challenge for you. All your online business endeavours could go in vain if you fail to pay heed to the aspects of shipping and fulfilment. Shipping is indeed a factor that directly influences the e-commerce businesses' image. According to a ShipBob report, 60 % of consumers prefer buying from a company that offers swift and convenient shipping services. Timely dispatch and delivery can provide unprecedented customer satisfaction to your buyers. A positive experience will earn you repeated sales, generate word of mouth and create an outstanding brand image.Here are some impact-driven shipping practices that will be fruitful for your business; Whether you are a small retailer or the owner of a multinational conglomerate, having to ship items yourself is time-consuming and tedious. If you have to hire someone to do this for you, then that individual will be spending valuable work hours sending packages out. Not only is shipping rates for large items going to be higher but you might find that you are spending too much money in freight fees for each shipment. By collaborating with 3PL providers, you can avoid this expense altogether.Offer special discounts to your customers. Most brick and mortar retailers will only sell their items through their own websites. However, e-commerce merchants can offer special discounts not only on their products but on the shipping as well. If you do not offer discounts on shipping, then you will not be able to provide any kind of incentive for a customer to purchase something from you. Offering special discounts can get customers to purchase more so you can maximize your profits.The best practices for e-commerce require that you offer a satisfaction guarantee. You cannot be a merchant, if you are not going to take responsibility for your customers' satisfaction with what they purchase. This means that you should offer them a complete refund if they are unhappy with the shipping or the product itself. By offering such a guarantee, you are assured that you will not only be taken care of but that you will also encourage repeat business. Also provide overnight shipping, same-day delivery and free shipping to reinforce your customer baseYou need to invest money on your website in order to make it profitable. Of course, you want to make money from your shipping transactions. But it is also vital that you invest some money in your website. You should make sure that your site is user-friendly,  intuitive and offer personalised user experience. In addition, you should keep in mind that all forms of payments, such as credit cards, wallets, UPI, cash on delivery, EMI and more should be integrated into your website. Finally, the best practices for e-commerce involve using available technology to your advantage like CRM platforms, inventory management and sales forecasting tools. Deploy them in your business to control and monitor your inventory well, while making informed decisions through business analytics. By and largeShipping process demands for adequate planning and tactics in order to savour success with a minimum effort. It has its complexities which make you work really hard so that your operations can be streamlined.
Building the top-notch user experience is – and must be – given the highest priority in all e-commerce companies. In comparison to high-resolution photos, faster page load speed or email marketing campaigns, e-commerce shipment can be a real challenge for you. All your online business endeavours could go in vain if you fail to pay heed to the aspects of shipping and fulfilment. Shipping is indeed a factor that directly influences the e-commerce businesses' image. According to a ShipBob report, 60 % of consumers prefer buying from a company that offers swift and convenient shipping services. Timely dispatch and delivery can provide unprecedented customer satisfaction to your buyers. A positive experience will earn you repeated sales, generate word of mouth and create an outstanding brand image.Here are some impact-driven shipping practices that will be fruitful for your business; Whether you are a small retailer or the owner of a multinational conglomerate, having to ship items yourself is time-consuming and tedious. If you have to hire someone to do this for you, then that individual will be spending valuable work hours sending packages out. Not only is shipping rates for large items going to be higher but you might find that you are spending too much money in freight fees for each shipment. By collaborating with 3PL providers, you can avoid this expense altogether.Offer special discounts to your customers. Most brick and mortar retailers will only sell their items through their own websites. However, e-commerce merchants can offer special discounts not only on their products but on the shipping as well. If you do not offer discounts on shipping, then you will not be able to provide any kind of incentive for a customer to purchase something from you. Offering special discounts can get customers to purchase more so you can maximize your profits.The best practices for e-commerce require that you offer a satisfaction guarantee. You cannot be a merchant, if you are not going to take responsibility for your customers' satisfaction with what they purchase. This means that you should offer them a complete refund if they are unhappy with the shipping or the product itself. By offering such a guarantee, you are assured that you will not only be taken care of but that you will also encourage repeat business. Also provide overnight shipping, same-day delivery and free shipping to reinforce your customer baseYou need to invest money on your website in order to make it profitable. Of course, you want to make money from your shipping transactions. But it is also vital that you invest some money in your website. You should make sure that your site is user-friendly,  intuitive and offer personalised user experience. In addition, you should keep in mind that all forms of payments, such as credit cards, wallets, UPI, cash on delivery, EMI and more should be integrated into your website. Finally, the best practices for e-commerce involve using available technology to your advantage like CRM platforms, inventory management and sales forecasting tools. Deploy them in your business to control and monitor your inventory well, while making informed decisions through business analytics. By and largeShipping process demands for adequate planning and tactics in order to savour success with a minimum effort. It has its complexities which make you work really hard so that your operations can be streamlined.

Building the top-notch user experience is – and must be – given the highest priority in all e-commerce companies. In comparison to high-resolution photos, faster page load speed or email marketing campaigns, e-commerce shipment can be a real challenge for you. All your online business endeavours could go in vain if you fail to pay heed to the aspects of shipping and fulfilment. 

Shipping is indeed a factor that directly influences the e-commerce businesses' image. According to a ShipBob report, 60 % of consumers prefer buying from a company that offers swift and convenient shipping services. Timely dispatch and delivery can provide unprecedented customer satisfaction to your buyers. A positive experience will earn you repeated sales, generate word of mouth and create an outstanding brand image.

Here are some impact-driven shipping practices that will be fruitful for your business; 

  • Whether you are a small retailer or the owner of a multinational conglomerate, having to ship items yourself is time-consuming and tedious. If you have to hire someone to do this for you, then that individual will be spending valuable work hours sending packages out. Not only is shipping rates for large items going to be higher but you might find that you are spending too much money in freight fees for each shipment. By collaborating with 3PL providers, you can avoid this expense altogether.
  • Offer special discounts to your customers. Most brick and mortar retailers will only sell their items through their own websites. However, e-commerce merchants can offer special discounts not only on their products but on the shipping as well. If you do not offer discounts on shipping, then you will not be able to provide any kind of incentive for a customer to purchase something from you. Offering special discounts can get customers to purchase more so you can maximize your profits.
  • The best practices for e-commerce require that you offer a satisfaction guarantee. You cannot be a merchant, if you are not going to take responsibility for your customers' satisfaction with what they purchase. This means that you should offer them a complete refund if they are unhappy with the shipping or the product itself. By offering such a guarantee, you are assured that you will not only be taken care of but that you will also encourage repeat business. Also provide overnight shipping, same-day delivery and free shipping to reinforce your customer base
  • You need to invest money on your website in order to make it profitable. Of course, you want to make money from your shipping transactions. But it is also vital that you invest some money in your website. You should make sure that your site is user-friendly,  intuitive and offer personalised user experience. In addition, you should keep in mind that all forms of payments, such as credit cards, wallets, UPI, cash on delivery, EMI and more should be integrated into your website. 
  • Finally, the best practices for e-commerce involve using available technology to your advantage like CRM platforms, inventory management and sales forecasting tools. Deploy them in your business to control and monitor your inventory well, while making informed decisions through business analytics. 

By and large

Shipping process demands for adequate planning and tactics in order to savour success with a minimum effort. It has its complexities which make you work really hard so that your operations can be streamlined.

  Supply chain management is managing the flow of goods and services. It includes all the processes that help create a final product from the raw materials. For any successful business owner, supply chain management is a crucial part of all business activities. An efficient supply chain helps businesses to form strong relationships with suppliers. That will in turn help businesses avoid any delays in shipment and at the same time reduce logistical errors. So, it can be said that the benefits of an efficient supply chain are unparalleled. Here are some ways in which businesses can achieve that:Partner with Reliable Suppliers While looking for suppliers, most business owners think that cost is the most important factor. However, it is one of the important factors but not the only one. A business actually needs a reliable supplier because that will ultimately allow the business to offer the best quality products to customers. Find suppliers who are reputed for following business ethics, timely delivery, and maintaining quality. Constant ImprovementIt is a misconception that once the supply chain is established, the job is done. A business owner can achieve efficient supply chain management only when he/she is constantly trying to improve it. Innovate and find ways to cut costs, reduce the time to market, and offer high-quality customer service. Always keep finding ways to improve the supply chain. Use Latest Technologies Technology is here to make lives easier. In the same way, technology can be used to make supply chain management simple too. For instance, a Warehouse Management System (WMS) will allow businesses to analyze how effective the SCM is and keep a record of the same. Enterprises that want absolutely effective supply chain management can also use transport management software. All of this software will reduce manual work and help make faster decisions. Employee Development is Equally Important For supply chain management workers, it is like facing new challenges every day. These challenges are even more prevalent in the case of perishable or fragile products. It is necessary for the employees to understand the impact of their actions on the business. Therefore, regular training programs are not sufficient. Employees should also get on-job training and mentoring. If they are allowed to work on a rotational basis and get a chance to undertake different responsibilities, they will understand the effect of it all on the business. To conclude, making use of the above mentioned best practices results in efficient supply chain management which further results into increased profitability and optimization of resources.
  Supply chain management is managing the flow of goods and services. It includes all the processes that help create a final product from the raw materials. For any successful business owner, supply chain management is a crucial part of all business activities. An efficient supply chain helps businesses to form strong relationships with suppliers. That will in turn help businesses avoid any delays in shipment and at the same time reduce logistical errors. So, it can be said that the benefits of an efficient supply chain are unparalleled. Here are some ways in which businesses can achieve that:Partner with Reliable Suppliers While looking for suppliers, most business owners think that cost is the most important factor. However, it is one of the important factors but not the only one. A business actually needs a reliable supplier because that will ultimately allow the business to offer the best quality products to customers. Find suppliers who are reputed for following business ethics, timely delivery, and maintaining quality. Constant ImprovementIt is a misconception that once the supply chain is established, the job is done. A business owner can achieve efficient supply chain management only when he/she is constantly trying to improve it. Innovate and find ways to cut costs, reduce the time to market, and offer high-quality customer service. Always keep finding ways to improve the supply chain. Use Latest Technologies Technology is here to make lives easier. In the same way, technology can be used to make supply chain management simple too. For instance, a Warehouse Management System (WMS) will allow businesses to analyze how effective the SCM is and keep a record of the same. Enterprises that want absolutely effective supply chain management can also use transport management software. All of this software will reduce manual work and help make faster decisions. Employee Development is Equally Important For supply chain management workers, it is like facing new challenges every day. These challenges are even more prevalent in the case of perishable or fragile products. It is necessary for the employees to understand the impact of their actions on the business. Therefore, regular training programs are not sufficient. Employees should also get on-job training and mentoring. If they are allowed to work on a rotational basis and get a chance to undertake different responsibilities, they will understand the effect of it all on the business. To conclude, making use of the above mentioned best practices results in efficient supply chain management which further results into increased profitability and optimization of resources.

 

 

Supply chain management is managing the flow of goods and services. It includes all the processes that help create a final product from the raw materials. For any successful business owner, supply chain management is a crucial part of all business activities. An efficient supply chain helps businesses to form strong relationships with suppliers. That will in turn help businesses avoid any delays in shipment and at the same time reduce logistical errors

So, it can be said that the benefits of an efficient supply chain are unparalleled. Here are some ways in which businesses can achieve that:

  • Partner with Reliable Suppliers 

While looking for suppliers, most business owners think that cost is the most important factor. However, it is one of the important factors but not the only one. A business actually needs a reliable supplier because that will ultimately allow the business to offer the best quality products to customers. Find suppliers who are reputed for following business ethics, timely delivery, and maintaining quality. 

  • Constant Improvement

It is a misconception that once the supply chain is established, the job is done. A business owner can achieve efficient supply chain management only when he/she is constantly trying to improve it. Innovate and find ways to cut costs, reduce the time to market, and offer high-quality customer service. Always keep finding ways to improve the supply chain. 

  • Use Latest Technologies 

Technology is here to make lives easier. In the same way, technology can be used to make supply chain management simple too. For instance, a Warehouse Management System (WMS) will allow businesses to analyze how effective the SCM is and keep a record of the same. Enterprises that want absolutely effective supply chain management can also use transport management software. All of this software will reduce manual work and help make faster decisions. 

  • Employee Development is Equally Important 

For supply chain management workers, it is like facing new challenges every day. These challenges are even more prevalent in the case of perishable or fragile products. It is necessary for the employees to understand the impact of their actions on the business. Therefore, regular training programs are not sufficient. Employees should also get on-job training and mentoring. If they are allowed to work on a rotational basis and get a chance to undertake different responsibilities, they will understand the effect of it all on the business. 

To conclude, making use of the above mentioned best practices results in efficient supply chain management which further results into increased profitability and optimization of resources.

The medical professional can maintain a successful medical practice and streamline their operations with a virtual medical assistant. Though these virtual medical assistants work remotely, they can run smoothly and manage your establishments with their skills.Let’s discuss the effective ways in which a virtual medical assistant service can help your virtual medical practice:Save your money – In personal costs, these assistant workers can save you quite a bit of money as they work remotely and are part-time employees. You can trim back your cost-effectively by hiring a remote worker. Many virtual assistants have reasonable hourly rates, which will provide you a good return on your investment.Free-up time –If you are busy with some important task, you don’t need to worry at all as a virtual assistant can decrease your workload and provide free time.Operational efficiency – The virtual assistants can help health care providers by scheduling appointments, recording new patient information, following up with patients, transmitting other information directly to the office, and receiving insurance information. For all organizational requirements, you will find a virtual medical assistant an effective solution.Save mental energy- Virtual assistants can take away your menial tasks and enable you to focus on things that can help in the advancement of your business. By saving your mental energy, you can focus on higher-level thinking to grow your business.Enhance customer relations – Virtual assistants help the medical service business in building trust with patients. The virtual assistant can efficiently engage with patients and their families.Tasks are done faster- Virtual assistants can perform tasks related to bookkeeping, making presentations, slideshows, and booking travel plans quickly.Maintain flexibility in the office - Virtual assistant enables you to maintain flexibility with your needs and current demands. In your office, you don’t require space for a virtual assistant.Enhance Workplace Productivity- Virtual assistants are focused and are trained to get their work done in a set amount of time. They work hard throughout the office to maximize productivity as they are not prone to workplace gossip or drama.Conclusive Statement The virtual medical assistant can simplify and boost the efficiency of your operations. These virtual assistants can make the patient experience pleasant. The virtual assistant serves as a productive asset that can offer help remotely. These virtual medical assistants are a highly qualified workforce that believes in working independently.   
The medical professional can maintain a successful medical practice and streamline their operations with a virtual medical assistant. Though these virtual medical assistants work remotely, they can run smoothly and manage your establishments with their skills.Let’s discuss the effective ways in which a virtual medical assistant service can help your virtual medical practice:Save your money – In personal costs, these assistant workers can save you quite a bit of money as they work remotely and are part-time employees. You can trim back your cost-effectively by hiring a remote worker. Many virtual assistants have reasonable hourly rates, which will provide you a good return on your investment.Free-up time –If you are busy with some important task, you don’t need to worry at all as a virtual assistant can decrease your workload and provide free time.Operational efficiency – The virtual assistants can help health care providers by scheduling appointments, recording new patient information, following up with patients, transmitting other information directly to the office, and receiving insurance information. For all organizational requirements, you will find a virtual medical assistant an effective solution.Save mental energy- Virtual assistants can take away your menial tasks and enable you to focus on things that can help in the advancement of your business. By saving your mental energy, you can focus on higher-level thinking to grow your business.Enhance customer relations – Virtual assistants help the medical service business in building trust with patients. The virtual assistant can efficiently engage with patients and their families.Tasks are done faster- Virtual assistants can perform tasks related to bookkeeping, making presentations, slideshows, and booking travel plans quickly.Maintain flexibility in the office - Virtual assistant enables you to maintain flexibility with your needs and current demands. In your office, you don’t require space for a virtual assistant.Enhance Workplace Productivity- Virtual assistants are focused and are trained to get their work done in a set amount of time. They work hard throughout the office to maximize productivity as they are not prone to workplace gossip or drama.Conclusive Statement The virtual medical assistant can simplify and boost the efficiency of your operations. These virtual assistants can make the patient experience pleasant. The virtual assistant serves as a productive asset that can offer help remotely. These virtual medical assistants are a highly qualified workforce that believes in working independently.   

The medical professional can maintain a successful medical practice and streamline their operations with a virtual medical assistant. Though these virtual medical assistants work remotely, they can run smoothly and manage your establishments with their skills.

Let’s discuss the effective ways in which a virtual medical assistant service can help your virtual medical practice:

  1. Save your money – In personal costs, these assistant workers can save you quite a bit of money as they work remotely and are part-time employees. You can trim back your cost-effectively by hiring a remote worker. Many virtual assistants have reasonable hourly rates, which will provide you a good return on your investment.
  2. Free-up time –If you are busy with some important task, you don’t need to worry at all as a virtual assistant can decrease your workload and provide free time.
  3. Operational efficiency – The virtual assistants can help health care providers by scheduling appointments, recording new patient information, following up with patients, transmitting other information directly to the office, and receiving insurance information. For all organizational requirements, you will find a virtual medical assistant an effective solution.
  4. Save mental energy- Virtual assistants can take away your menial tasks and enable you to focus on things that can help in the advancement of your business. By saving your mental energy, you can focus on higher-level thinking to grow your business.
  5. Enhance customer relations – Virtual assistants help the medical service business in building trust with patients. The virtual assistant can efficiently engage with patients and their families.
  6. Tasks are done faster- Virtual assistants can perform tasks related to bookkeeping, making presentations, slideshows, and booking travel plans quickly.
  7. Maintain flexibility in the office - Virtual assistant enables you to maintain flexibility with your needs and current demands. In your office, you don’t require space for a virtual assistant.
  8. Enhance Workplace Productivity- Virtual assistants are focused and are trained to get their work done in a set amount of time. They work hard throughout the office to maximize productivity as they are not prone to workplace gossip or drama.

Conclusive Statement 

The virtual medical assistant can simplify and boost the efficiency of your operations. These virtual assistants can make the patient experience pleasant. The virtual assistant serves as a productive asset that can offer help remotely. These virtual medical assistants are a highly qualified workforce that believes in working independently.   

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Practia Inc.
Yi 1807, Montevideo, Montevideo 18000
Uruguay
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