

Please introduce your company and your role within the company.
I am the CEO of the company. On the development side, my primary role is making sure that the team we’ve put together is a good fit for the client, both on emotional and technical levels. I am also heavily involved in sales, again, making sure there is synergy between us and the upcoming client.
Mention the objectives or the parameters critical in determining the time frame of developing a mobile app.
For instance, the time frame increases significantly if the client wants a lot of iterations for design. Or take back end – if it is developed on the client’s side and/or it’s not ready before the front end development the deadlines may suffer immensely. Front-end coding, on the other hand, rarely causes any problems, unless you deal with legacy code, which is code that had been written by someone else and now has to be rewritten. If it had been done badly it may be cheaper and faster to do the code from scratch.
In other words, any aspect of work that cannot be fully controlled (client’s wishes or third party actions) may jeopardize the timely completion of the project and should therefore be considered as potential risks right form the beginning. We always warn clients of such risks and suggest ways to minimize them.
How is your business model beneficial from a value addition perspective to the clients compared to other companies' models?
We’d like to think that this personal and product oriented approach is what sets us apart from the competition. As one of our clients said, "Their project management is very good and they're very proactive. A minimum amount of information will take them a long way."
The ground rule for business in our case is making sure that the client receives a finished market- ready product within the time frame and the budget we had originally discussed. That’s our prerogative: deliver on the promise and meet the expectations. It’s business 101, but in development it is often very hard to do that: things go wrong, unexpected issues arise, third parties get involved etc. That’s the reason why it’s often difficult for development firms to deliver according to the original arrangement.
Which is why we pay so much attention to risk management and forecasting. Yes, sometimes, you need to make sacrifices in functionality or iterations, but if the client takes part in this decision making and realizes that these actions are aimed at meeting the deadlines and staying with the budget limits they appreciate that
What are the key parameters to be considered before selecting the right platform for a mobile application?
Which platform do you suggest your clients to begin with when they approach you with an idea (Android or iOS) and why?
What are the key factors that you consider before deciding the cost of a mobile application?
Sometimes, the client is very enthusiastic, doesn’t have the time or budget constraints, but knows nothing about the mobile market. In this case, we suggest them to start with a very basic app and do some hard-core marketing training in the field when their app is already published. Once they have a taste of it and if they are happy, they can come back to us. Once again, we have great respect for our client’s money, time and efforts. We don’t want them to suffer and make wrong decisions.
Hence, we put together a proposal based on the functionality and the client’s actual needs. An example of this would be, if the client is limited with money, we wouldn’t necessarily develop the back end, but would insert all the content in the app. No server-app synchronization in this case, end but the goal is reached, the client has the app published and to end users it looks finished. In the estimate itself we have functionality breakdown by modules, the number of employees that have to be assigned to each module, comments, number of hours, rates per hour and the total sum.
What kind of payment structure do you follow to bill your clients?
Do you take in projects which meet your basic budget requirement? What is the price range (min and max) of the projects that you catered to?
Which business model do you suggest to generate revenue from mobile applications? Why?
Yet, if you do decide to go with your app as a separate business unit, I wouldn’t suggest advertising since you have to have literally millions of users to make this worth your while. A good way to go would probably be the “free to play” model with subscription: a free basic version of the app, paid upgrades and paid subscription. Of course, in this case, you have to really kill it with the quality and the value but if you do, you have a sustainable business that generates income each month.
Russia
+79626878391
United States