Thinkr

We think marketing.

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About Thinkr
We’re Thinkr, Hamilton’s largest and longest standing advertising agency. Since 1999, you’ve known us as Albanese Branding; much like our city, we’re evolving. We’re proud to work with Hamilton’s most iconic brands and to call the hammer h...
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< $25/hr
10 - 49
1999
Canada
Thinkr
We think marketing.
0.00/5 (0 Reviews)
23 Questions
The main factor is cost – the cost of operations, cost of workforce, and cost of utilities and equipment. The flexible pricing options for all types of staff and that too with easy negotiable options, allow the foreign companies to freely and creatively manage their budget and earn substantial profits. Dollars and Euros still tend to rise high and thus, contributing to Indian economy with the growing percentage of outsourcing services from India. Recent survey reveals that 80% of European and US-based firms consider India one of the best places to outsource fresh as well as experienced talents. NASSCOM - The National Association of Software & Service Companies also reported that almost half of the Fortune 500 companies prefer outsourcing software development services to Indian outsourcing firms. However, it is positively affecting the Indian IT outsourcing industry that is surging a tremendous growth rate of 25% to 30% per year.You will not believe it, but there are many exciting factors other than the cost that make India among the finest choices to outsource IT services. #1. When it comes to a pool of talented and skilled workforce and human resources, India excels than any other country. An addition of 3.1 million graduates every year to the human resources adds new stars to this fact. India even holds the record of being the largest English-speaking nation globally, and the quality of talent is immeasurable. Innovative and creative people are always a readymade talent for your ever-critical jobs.#2. Indian companies always provide high level of services consistently. The National Outsourcing Association (NOA) has cleared in its Annual Offshore Outsourcing Conference that other than cost, high-quality services have always been the triggering fact why various nations choose India to outsource talents. #3. A well-developed nation with state-of-the-art ISP, telecom, and cellular networks has modernized India to much extent. The latest and best-in-class software, customized solutions like system migration, system integration, ecommerce, business process re-engineering, and legacy system maintenance helped the outsourcing companies to maintain uninterrupted communication channels with their client by serving high-speed bandwidth through submarine cables, satellite connectivity, and fiber optic networks.#4. Stable pro-IT government and supportive policies related to economy, power, telecom, GDP growth, industrial parks, and special zones have made it easier for the outsiders to take the help of the Indian outsourcing industry. Improving infrastructure and communication systems make it also easier for the businesses to decide upon working with Indian companies. #5. Indian companies assure quickest time-to-market facilities due to time zone differences. Sometimes, it helps them in finishing their jobs before the estimated time as well. For example, the time gap between India and USA is 12 hours and it helps for a certain reasons.         India is the most preferred outsourcing nation and IT is one among the top five priority industries in the country. Hence, it is possible that the percentage of IT outsourcing from India will increase soon and that too in a much broader sense. 
The main factor is cost – the cost of operations, cost of workforce, and cost of utilities and equipment. The flexible pricing options for all types of staff and that too with easy negotiable options, allow the foreign companies to freely and creatively manage their budget and earn substantial profits. Dollars and Euros still tend to rise high and thus, contributing to Indian economy with the growing percentage of outsourcing services from India. Recent survey reveals that 80% of European and US-based firms consider India one of the best places to outsource fresh as well as experienced talents. NASSCOM - The National Association of Software & Service Companies also reported that almost half of the Fortune 500 companies prefer outsourcing software development services to Indian outsourcing firms. However, it is positively affecting the Indian IT outsourcing industry that is surging a tremendous growth rate of 25% to 30% per year.You will not believe it, but there are many exciting factors other than the cost that make India among the finest choices to outsource IT services. #1. When it comes to a pool of talented and skilled workforce and human resources, India excels than any other country. An addition of 3.1 million graduates every year to the human resources adds new stars to this fact. India even holds the record of being the largest English-speaking nation globally, and the quality of talent is immeasurable. Innovative and creative people are always a readymade talent for your ever-critical jobs.#2. Indian companies always provide high level of services consistently. The National Outsourcing Association (NOA) has cleared in its Annual Offshore Outsourcing Conference that other than cost, high-quality services have always been the triggering fact why various nations choose India to outsource talents. #3. A well-developed nation with state-of-the-art ISP, telecom, and cellular networks has modernized India to much extent. The latest and best-in-class software, customized solutions like system migration, system integration, ecommerce, business process re-engineering, and legacy system maintenance helped the outsourcing companies to maintain uninterrupted communication channels with their client by serving high-speed bandwidth through submarine cables, satellite connectivity, and fiber optic networks.#4. Stable pro-IT government and supportive policies related to economy, power, telecom, GDP growth, industrial parks, and special zones have made it easier for the outsiders to take the help of the Indian outsourcing industry. Improving infrastructure and communication systems make it also easier for the businesses to decide upon working with Indian companies. #5. Indian companies assure quickest time-to-market facilities due to time zone differences. Sometimes, it helps them in finishing their jobs before the estimated time as well. For example, the time gap between India and USA is 12 hours and it helps for a certain reasons.         India is the most preferred outsourcing nation and IT is one among the top five priority industries in the country. Hence, it is possible that the percentage of IT outsourcing from India will increase soon and that too in a much broader sense. 

The main factor is cost – the cost of operations, cost of workforce, and cost of utilities and equipment. The flexible pricing options for all types of staff and that too with easy negotiable options, allow the foreign companies to freely and creatively manage their budget and earn substantial profits. Dollars and Euros still tend to rise high and thus, contributing to Indian economy with the growing percentage of outsourcing services from India. 

Recent survey reveals that 80% of European and US-based firms consider India one of the best places to outsource fresh as well as experienced talents. NASSCOM - The National Association of Software & Service Companies also reported that almost half of the Fortune 500 companies prefer outsourcing software development services to Indian outsourcing firms. However, it is positively affecting the Indian IT outsourcing industry that is surging a tremendous growth rate of 25% to 30% per year.

You will not believe it, but there are many exciting factors other than the cost that make India among the finest choices to outsource IT services. 

#1. When it comes to a pool of talented and skilled workforce and human resources, India excels than any other country. An addition of 3.1 million graduates every year to the human resources adds new stars to this fact. India even holds the record of being the largest English-speaking nation globally, and the quality of talent is immeasurable. Innovative and creative people are always a readymade talent for your ever-critical jobs.

#2. Indian companies always provide high level of services consistently. The National Outsourcing Association (NOA) has cleared in its Annual Offshore Outsourcing Conference that other than cost, high-quality services have always been the triggering fact why various nations choose India to outsource talents. 

#3. A well-developed nation with state-of-the-art ISP, telecom, and cellular networks has modernized India to much extent. The latest and best-in-class software, customized solutions like system migration, system integration, ecommerce, business process re-engineering, and legacy system maintenance helped the outsourcing companies to maintain uninterrupted communication channels with their client by serving high-speed bandwidth through submarine cables, satellite connectivity, and fiber optic networks.

#4. Stable pro-IT government and supportive policies related to economy, power, telecom, GDP growth, industrial parks, and special zones have made it easier for the outsiders to take the help of the Indian outsourcing industry. Improving infrastructure and communication systems make it also easier for the businesses to decide upon working with Indian companies. 

#5. Indian companies assure quickest time-to-market facilities due to time zone differences. Sometimes, it helps them in finishing their jobs before the estimated time as well. For example, the time gap between India and USA is 12 hours and it helps for a certain reasons.         

India is the most preferred outsourcing nation and IT is one among the top five priority industries in the country. Hence, it is possible that the percentage of IT outsourcing from India will increase soon and that too in a much broader sense. 

AI to knowAI makes a machine’s ability to stimulate human intelligence. Learning, reasoning, logic, perception, and creativity earlier considered as unique features of human intelligence are today totally replaced by technology. The chatbots, robots, smart cars, logistics, banking, healthcare, and other IoT devices have marked their presence to replace human mind and revolutionizing the human life to the next level of technology every now and then.How AI works?Undoubtedly, the intelligent machine goes through a number of components and methodologies to reach the final result. It is build by studying the way a human brain works, thinks and decides and then, those biological mechanisms are applied to computers. Generally, the classic coding requires putting the exact inputs, output, and logic by the coders, AI provides a machine the desires input, output and lets the machine develop its own path for achieving its objectives. This makes the machines optimize a situation better than the humans. Streamlining financial processes and optimizing supply chain logistics are some good examples in this regard. The voice assistants such as Siri, Alexa, Cortana, and Google’s Assistant are the ones who quickly found the way to most customer houses. Is AI safe?AI is safe until how safe the technology on which it is built upon. But it is also a fact that any device using AI is connected to Internet and all Internet-connected devices cannot assure absolute security. This is the reason we see many news related to company data breaches and some AI vulnerabilities are also seen in the devices that are not properly secured. The future of AIIf you think AI is the future of technology, then you are wrong as it is already here. The voice assistants and other AI-enabled gadgets are already becoming more and more prominent in our lives. They have learnt more skills and companies are building out their connected device ecosystem. From a smart home assistant to e-commerce space, there is a lot of AI is affecting human life. For the cluttered marketplaces, online supplies are invented. For immediate payment, payment gateways are invented. There are many facts that show how AI is facilitating digital transformation across different industries. AI TakeoverAs much as the AI applications increase, people will start wondering if it is soon to erase the need of using human skills and experiences while performing different tasks. For example, an AI-enabled camera handled by a skilled and experienced photographer automatically points the snap and shot. Or AI-enabled software programs are trained to predict stocks to help people make decisions instead of the skills and intuitions of an experienced stockbroker.Some people will argue that AI trains someone faster to have years of experience without struggling hard for years to practice. But this also affects the fundamental human values and entirely remove the experience gaining process. If we will think in this way, there would nothing be much ridiculous than getting human beings replaced by AI. However, this thought cannot be confirmed or rejected yet. This discussion will need a long way to go until we really get deep into the visibly positive and negative effects of Artificial Intelligence on society. 
AI to knowAI makes a machine’s ability to stimulate human intelligence. Learning, reasoning, logic, perception, and creativity earlier considered as unique features of human intelligence are today totally replaced by technology. The chatbots, robots, smart cars, logistics, banking, healthcare, and other IoT devices have marked their presence to replace human mind and revolutionizing the human life to the next level of technology every now and then.How AI works?Undoubtedly, the intelligent machine goes through a number of components and methodologies to reach the final result. It is build by studying the way a human brain works, thinks and decides and then, those biological mechanisms are applied to computers. Generally, the classic coding requires putting the exact inputs, output, and logic by the coders, AI provides a machine the desires input, output and lets the machine develop its own path for achieving its objectives. This makes the machines optimize a situation better than the humans. Streamlining financial processes and optimizing supply chain logistics are some good examples in this regard. The voice assistants such as Siri, Alexa, Cortana, and Google’s Assistant are the ones who quickly found the way to most customer houses. Is AI safe?AI is safe until how safe the technology on which it is built upon. But it is also a fact that any device using AI is connected to Internet and all Internet-connected devices cannot assure absolute security. This is the reason we see many news related to company data breaches and some AI vulnerabilities are also seen in the devices that are not properly secured. The future of AIIf you think AI is the future of technology, then you are wrong as it is already here. The voice assistants and other AI-enabled gadgets are already becoming more and more prominent in our lives. They have learnt more skills and companies are building out their connected device ecosystem. From a smart home assistant to e-commerce space, there is a lot of AI is affecting human life. For the cluttered marketplaces, online supplies are invented. For immediate payment, payment gateways are invented. There are many facts that show how AI is facilitating digital transformation across different industries. AI TakeoverAs much as the AI applications increase, people will start wondering if it is soon to erase the need of using human skills and experiences while performing different tasks. For example, an AI-enabled camera handled by a skilled and experienced photographer automatically points the snap and shot. Or AI-enabled software programs are trained to predict stocks to help people make decisions instead of the skills and intuitions of an experienced stockbroker.Some people will argue that AI trains someone faster to have years of experience without struggling hard for years to practice. But this also affects the fundamental human values and entirely remove the experience gaining process. If we will think in this way, there would nothing be much ridiculous than getting human beings replaced by AI. However, this thought cannot be confirmed or rejected yet. This discussion will need a long way to go until we really get deep into the visibly positive and negative effects of Artificial Intelligence on society. 

AI to know

AI makes a machine’s ability to stimulate human intelligence. Learning, reasoning, logic, perception, and creativity earlier considered as unique features of human intelligence are today totally replaced by technology. The chatbots, robots, smart cars, logistics, banking, healthcare, and other IoT devices have marked their presence to replace human mind and revolutionizing the human life to the next level of technology every now and then.

How AI works?

Undoubtedly, the intelligent machine goes through a number of components and methodologies to reach the final result. It is build by studying the way a human brain works, thinks and decides and then, those biological mechanisms are applied to computers. Generally, the classic coding requires putting the exact inputs, output, and logic by the coders, AI provides a machine the desires input, output and lets the machine develop its own path for achieving its objectives. This makes the machines optimize a situation better than the humans. Streamlining financial processes and optimizing supply chain logistics are some good examples in this regard. The voice assistants such as Siri, Alexa, Cortana, and Google’s Assistant are the ones who quickly found the way to most customer houses. 

Is AI safe?

AI is safe until how safe the technology on which it is built upon. But it is also a fact that any device using AI is connected to Internet and all Internet-connected devices cannot assure absolute security. This is the reason we see many news related to company data breaches and some AI vulnerabilities are also seen in the devices that are not properly secured. 

The future of AI

If you think AI is the future of technology, then you are wrong as it is already here. The voice assistants and other AI-enabled gadgets are already becoming more and more prominent in our lives. They have learnt more skills and companies are building out their connected device ecosystem. From a smart home assistant to e-commerce space, there is a lot of AI is affecting human life. For the cluttered marketplaces, online supplies are invented. For immediate payment, payment gateways are invented. There are many facts that show how AI is facilitating digital transformation across different industries. 

AI Takeover

As much as the AI applications increase, people will start wondering if it is soon to erase the need of using human skills and experiences while performing different tasks. For example, an AI-enabled camera handled by a skilled and experienced photographer automatically points the snap and shot. Or AI-enabled software programs are trained to predict stocks to help people make decisions instead of the skills and intuitions of an experienced stockbroker.

Some people will argue that AI trains someone faster to have years of experience without struggling hard for years to practice. But this also affects the fundamental human values and entirely remove the experience gaining process. If we will think in this way, there would nothing be much ridiculous than getting human beings replaced by AI. 

However, this thought cannot be confirmed or rejected yet. This discussion will need a long way to go until we really get deep into the visibly positive and negative effects of Artificial Intelligence on society. 

According to App Annie, the mobile game industry is expected to generate $100 billion in revenue in 2020, up from $86 billion in 2019. Over the decade, gaming apps have evolved in terms of graphics, sound, and speed. Previously, mobile game development had a fixed plot. By that, I mean, if the gaming app was about racing, that’s all you could do on the app. However, technology today has enabled game developers to use various frameworks in order to customize characters, make squads, communicate, and so much more. Make sure that you develop a game that is hugely gripping for the user. However, the prerequisites to building a high flying gaming app begin with identifying your target audience. Consider executing market research in order to gauge your audience. Factors to consider when selecting your target audience: Area Age Gender With your target audience in mind, make a call. What kind of gaming audience do you have, and what do you want to develop for your audience? Game engines are mostly the softwares that run the game. Game engines are responsible for facilitating functionalities like graphic rendering, sound, animation, artificial intelligence, etc. Which are the most popular game engines? Let’s explore! Unity Unity is a top-rated tool developed by Unity Technologies. Using Unity enables you to create gaming apps using 2D and 3D app development features. It allows you to import files from various 3D applications such as Maya. Unity allows you to purchase a wide range of assets from their store. Has tutorials to refer to when building your gaming app. Unity facilitates support for Android as well as iOS. Unreal Engine Unreal Engine is apt for developers who are still learning. The Unreal Engine allows you to build a game even if you are not familiar with programming and languages. Endorses a user-friendly interface It allows you to test your game within the platform. Facilitates a wide range of 3D graphics to help you make your game look more visually appealing Unreal Engine supports Android and iOS applications. Corona SDK Corona SDK is a 2D game engine that primarily makes use of Lua scripting language because of which coding becomes simple. Corona SDK has a massive community for support as and when required. Corona SDK supports iOS as well as Android. The platforms marketplace makes several plugins available for you to incorporate into your gaming app.
According to App Annie, the mobile game industry is expected to generate $100 billion in revenue in 2020, up from $86 billion in 2019. Over the decade, gaming apps have evolved in terms of graphics, sound, and speed. Previously, mobile game development had a fixed plot. By that, I mean, if the gaming app was about racing, that’s all you could do on the app. However, technology today has enabled game developers to use various frameworks in order to customize characters, make squads, communicate, and so much more. Make sure that you develop a game that is hugely gripping for the user. However, the prerequisites to building a high flying gaming app begin with identifying your target audience. Consider executing market research in order to gauge your audience. Factors to consider when selecting your target audience: Area Age Gender With your target audience in mind, make a call. What kind of gaming audience do you have, and what do you want to develop for your audience? Game engines are mostly the softwares that run the game. Game engines are responsible for facilitating functionalities like graphic rendering, sound, animation, artificial intelligence, etc. Which are the most popular game engines? Let’s explore! Unity Unity is a top-rated tool developed by Unity Technologies. Using Unity enables you to create gaming apps using 2D and 3D app development features. It allows you to import files from various 3D applications such as Maya. Unity allows you to purchase a wide range of assets from their store. Has tutorials to refer to when building your gaming app. Unity facilitates support for Android as well as iOS. Unreal Engine Unreal Engine is apt for developers who are still learning. The Unreal Engine allows you to build a game even if you are not familiar with programming and languages. Endorses a user-friendly interface It allows you to test your game within the platform. Facilitates a wide range of 3D graphics to help you make your game look more visually appealing Unreal Engine supports Android and iOS applications. Corona SDK Corona SDK is a 2D game engine that primarily makes use of Lua scripting language because of which coding becomes simple. Corona SDK has a massive community for support as and when required. Corona SDK supports iOS as well as Android. The platforms marketplace makes several plugins available for you to incorporate into your gaming app.

According to App Annie, the mobile game industry is expected to generate $100 billion in revenue in 2020, up from $86 billion in 2019.

Over the decade, gaming apps have evolved in terms of graphics, sound, and speed. Previously, mobile game development had a fixed plot. By that, I mean, if the gaming app was about racing, that’s all you could do on the app.

However, technology today has enabled game developers to use various frameworks in order to customize characters, make squads, communicate, and so much more.

Make sure that you develop a game that is hugely gripping for the user. However, the prerequisites to building a high flying gaming app begin with identifying your target audience.

Consider executing market research in order to gauge your audience. Factors to consider when selecting your target audience:

  • Area
  • Age
  • Gender

With your target audience in mind, make a call. What kind of gaming audience do you have, and what do you want to develop for your audience?

Game engines are mostly the softwares that run the game. Game engines are responsible for facilitating functionalities like graphic rendering, sound, animation, artificial intelligence, etc.

Which are the most popular game engines? Let’s explore!

Unity

Unity is a top-rated tool developed by Unity Technologies. Using Unity enables you to create gaming apps using 2D and 3D app development features.

  • It allows you to import files from various 3D applications such as Maya.
  • Unity allows you to purchase a wide range of assets from their store.
  • Has tutorials to refer to when building your gaming app.
  • Unity facilitates support for Android as well as iOS.

Unreal Engine

Unreal Engine is apt for developers who are still learning. The Unreal Engine allows you to build a game even if you are not familiar with programming and languages.

  • Endorses a user-friendly interface
  • It allows you to test your game within the platform.
  • Facilitates a wide range of 3D graphics to help you make your game look more visually appealing
  • Unreal Engine supports Android and iOS applications.

Corona SDK

Corona SDK is a 2D game engine that primarily makes use of Lua scripting language because of which coding becomes simple.

  • Corona SDK has a massive community for support as and when required.
  • Corona SDK supports iOS as well as Android.
  • The platforms marketplace makes several plugins available for you to incorporate into your gaming app.
Funny enough, the first thing to come in my mind upon reading this question is a mask, sanitizer and social distancing. But as a matter of fact, the pandemic has brought a huge transition from what was once normal.Addressing safety has become the forefront of every business. Along with that, prevails the hostilities of decline in sales. To deal with all this rife, technology has played a lead role in showing great fortitude. With this year heading towards its second half, advancements that have been adapted amidst and after lockdown have likely become the new normal. They are as follows: Contactless visitors forms and payments:As companies resumed operating from their work premises, one of the major challenges was to ensure minimum human contact. And to meet this demand, developers evolved with a visitor’s management system.These systems incorporate QR code that needs to be scanned at the entrance after downloading the app on the phone. This also gives users the ability to book prior appointments with their ebadge or picture. eFacilityvms, Fidelity, The receptionist and Teamgo are some providers of these systems.Staff augmentation:Laying off was also a new normal during & after the COVID lockdown. Cutting down on the cost to thrive their own existence was a prime objective for many micro and macro enterprises. Recruitments became non-existent. A report by Forbes suggests, businesses now prefer more flexible staffing models. Companies opted for short-term options that can comply with their budget eliminating the risk of execution failure. This need was powered up by staff augmentation services benefiting with:Financial feasibilityTime saverSupport to the in-house teamNF2F meetings and eSignatures insurance sector:Health became the biggest concern amongst masses and that led to the urge for insurance. Consulting in insurance had always been based on personal meetings and seeing the current situation they quickly altered to digital platforms. Non Face to Face systems supported the overall needs of the insurance process including customer profiling, underwriting, online meetings, customer segmentation and much more.Accurate and authentic signatures were a major obstacle but these systems also supported eSign for an end to end contactless insurance purchases.Other sectors made use of DocuSign - an eSignature tool compatible with mobile and desktop to guide users through an agreement allowing them to drag and paste their signature in the document.Online learning:Working from home gave people the opportunity to enhance their skills with many enrolling in various short term courses over Ed-tech platforms. Giants like Upgrad and Udemy are doubling their revenue. Even free platforms like Khan Academy are seeing two-fold user registrations.In India, Ed-Techs is expected to grow at 52% CAGR, becoming a 2Bn dollar industry. Video conferring apps such as Zoom said to have 200 million users on their application.Digital marketing & Ecommerce:With business shutting for months idly waiting for sales was out of scope. Many heads began to turn towards Digital Marketing. It proves to be an economic and most assuring means of marketing over other mediums which is why it is estimated that 90% of businesses will convert to online promotion techniques.For small and big manufacturers selling on online shopping sites was a fruitful venture. Ecommerce majors like Amazon, FlipKart or Myntra are rewarding mediums to bring your products to a global audience.To conclude, these changes are gradually becoming mainstream and changing consumer behavior to a large extent.
Funny enough, the first thing to come in my mind upon reading this question is a mask, sanitizer and social distancing. But as a matter of fact, the pandemic has brought a huge transition from what was once normal.Addressing safety has become the forefront of every business. Along with that, prevails the hostilities of decline in sales. To deal with all this rife, technology has played a lead role in showing great fortitude. With this year heading towards its second half, advancements that have been adapted amidst and after lockdown have likely become the new normal. They are as follows: Contactless visitors forms and payments:As companies resumed operating from their work premises, one of the major challenges was to ensure minimum human contact. And to meet this demand, developers evolved with a visitor’s management system.These systems incorporate QR code that needs to be scanned at the entrance after downloading the app on the phone. This also gives users the ability to book prior appointments with their ebadge or picture. eFacilityvms, Fidelity, The receptionist and Teamgo are some providers of these systems.Staff augmentation:Laying off was also a new normal during & after the COVID lockdown. Cutting down on the cost to thrive their own existence was a prime objective for many micro and macro enterprises. Recruitments became non-existent. A report by Forbes suggests, businesses now prefer more flexible staffing models. Companies opted for short-term options that can comply with their budget eliminating the risk of execution failure. This need was powered up by staff augmentation services benefiting with:Financial feasibilityTime saverSupport to the in-house teamNF2F meetings and eSignatures insurance sector:Health became the biggest concern amongst masses and that led to the urge for insurance. Consulting in insurance had always been based on personal meetings and seeing the current situation they quickly altered to digital platforms. Non Face to Face systems supported the overall needs of the insurance process including customer profiling, underwriting, online meetings, customer segmentation and much more.Accurate and authentic signatures were a major obstacle but these systems also supported eSign for an end to end contactless insurance purchases.Other sectors made use of DocuSign - an eSignature tool compatible with mobile and desktop to guide users through an agreement allowing them to drag and paste their signature in the document.Online learning:Working from home gave people the opportunity to enhance their skills with many enrolling in various short term courses over Ed-tech platforms. Giants like Upgrad and Udemy are doubling their revenue. Even free platforms like Khan Academy are seeing two-fold user registrations.In India, Ed-Techs is expected to grow at 52% CAGR, becoming a 2Bn dollar industry. Video conferring apps such as Zoom said to have 200 million users on their application.Digital marketing & Ecommerce:With business shutting for months idly waiting for sales was out of scope. Many heads began to turn towards Digital Marketing. It proves to be an economic and most assuring means of marketing over other mediums which is why it is estimated that 90% of businesses will convert to online promotion techniques.For small and big manufacturers selling on online shopping sites was a fruitful venture. Ecommerce majors like Amazon, FlipKart or Myntra are rewarding mediums to bring your products to a global audience.To conclude, these changes are gradually becoming mainstream and changing consumer behavior to a large extent.

Funny enough, the first thing to come in my mind upon reading this question is a mask, sanitizer and social distancing. But as a matter of fact, the pandemic has brought a huge transition from what was once normal.

Addressing safety has become the forefront of every business. Along with that, prevails the hostilities of decline in sales. To deal with all this rife, technology has played a lead role in showing great fortitude. 

With this year heading towards its second half, advancements that have been adapted amidst and after lockdown have likely become the new normal. They are as follows: 

  • Contactless visitors forms and payments:

As companies resumed operating from their work premises, one of the major challenges was to ensure minimum human contact. And to meet this demand, developers evolved with a visitor’s management system.

These systems incorporate QR code that needs to be scanned at the entrance after downloading the app on the phone. This also gives users the ability to book prior appointments with their ebadge or picture. eFacilityvms, Fidelity, The receptionist and Teamgo are some providers of these systems.

  • Staff augmentation:

Laying off was also a new normal during & after the COVID lockdown. Cutting down on the cost to thrive their own existence was a prime objective for many micro and macro enterprises. 

Recruitments became non-existent. A report by Forbes suggests, businesses now prefer more flexible staffing models. 

Companies opted for short-term options that can comply with their budget eliminating the risk of execution failure. This need was powered up by staff augmentation services benefiting with:

  1. Financial feasibility
  2. Time saver
  3. Support to the in-house team
  • NF2F meetings and eSignatures insurance sector:

Health became the biggest concern amongst masses and that led to the urge for insurance. Consulting in insurance had always been based on personal meetings and seeing the current situation they quickly altered to digital platforms. Non Face to Face systems supported the overall needs of the insurance process including customer profiling, underwriting, online meetings, customer segmentation and much more.

Accurate and authentic signatures were a major obstacle but these systems also supported eSign for an end to end contactless insurance purchases.

Other sectors made use of DocuSign - an eSignature tool compatible with mobile and desktop to guide users through an agreement allowing them to drag and paste their signature in the document.

  • Online learning:

Working from home gave people the opportunity to enhance their skills with many enrolling in various short term courses over Ed-tech platforms. Giants like Upgrad and Udemy are doubling their revenue. Even free platforms like Khan Academy are seeing two-fold user registrations.

In India, Ed-Techs is expected to grow at 52% CAGR, becoming a 2Bn dollar industry. Video conferring apps such as Zoom said to have 200 million users on their application.

  • Digital marketing & Ecommerce:

With business shutting for months idly waiting for sales was out of scope. Many heads began to turn towards Digital Marketing. It proves to be an economic and most assuring means of marketing over other mediums which is why it is estimated that 90% of businesses will convert to online promotion techniques.

For small and big manufacturers selling on online shopping sites was a fruitful venture. Ecommerce majors like Amazon, FlipKart or Myntra are rewarding mediums to bring your products to a global audience.

To conclude, these changes are gradually becoming mainstream and changing consumer behavior to a large extent.

First of all, I would like to say thanks for this question because it will also help other users to understand service network marketplaces. Let's start with the Introduction.What are Service Network Marketplaces?A Service network marketplace is a perfect platform for Jobseekers and job providers where they offer their services, in other words, we can say that these platforms are used to build on-demand service websites. Fiverr, Upwork and Thumbtack are the perfect examples of the service marketplaces. Scope of Service MarketplacesAs we know, those who are working in big companies or other offices. They have a  busy schedule and, they have to do work approximately eight to nine hours every day.  Due to which it becomes more difficult to do housework after the office, and then they choose the option to hire a housekeeper. Everyone cannot afford a full-time housekeeper. According to market research, on-demand service marketplaces have resolved this problem, people are quite comfortable with this idea.Opportunities for Aspiring entrepreneursAs the increasing demand for online service marketplaces, Aspiring entrepreneurs are looking for an opportunity to start an online service marketplace. In which they can choose these services according to their choices such as grocery shopping, babysitting, elderly care, and more.How you can Build a Service Network MarketplaceHere I am sharing a turnkey solution for aspiring entrepreneurs to start an online service marketplace website. Yo!Gigs is the best solution to launch advanced service marketplaces such as freelance and home service marketplace.It offers one-year free technical support, which makes it the perfect starting point for startups.
First of all, I would like to say thanks for this question because it will also help other users to understand service network marketplaces. Let's start with the Introduction.What are Service Network Marketplaces?A Service network marketplace is a perfect platform for Jobseekers and job providers where they offer their services, in other words, we can say that these platforms are used to build on-demand service websites. Fiverr, Upwork and Thumbtack are the perfect examples of the service marketplaces. Scope of Service MarketplacesAs we know, those who are working in big companies or other offices. They have a  busy schedule and, they have to do work approximately eight to nine hours every day.  Due to which it becomes more difficult to do housework after the office, and then they choose the option to hire a housekeeper. Everyone cannot afford a full-time housekeeper. According to market research, on-demand service marketplaces have resolved this problem, people are quite comfortable with this idea.Opportunities for Aspiring entrepreneursAs the increasing demand for online service marketplaces, Aspiring entrepreneurs are looking for an opportunity to start an online service marketplace. In which they can choose these services according to their choices such as grocery shopping, babysitting, elderly care, and more.How you can Build a Service Network MarketplaceHere I am sharing a turnkey solution for aspiring entrepreneurs to start an online service marketplace website. Yo!Gigs is the best solution to launch advanced service marketplaces such as freelance and home service marketplace.It offers one-year free technical support, which makes it the perfect starting point for startups.

First of all, I would like to say thanks for this question because it will also help other users to understand service network marketplaces. Let's start with the Introduction.

What are Service Network Marketplaces?

A Service network marketplace is a perfect platform for Jobseekers and job providers where they offer their services, in other words, we can say that these platforms are used to build on-demand service websites. Fiverr, Upwork and Thumbtack are the perfect examples of the service marketplaces.

 

Scope of Service Marketplaces

As we know, those who are working in big companies or other offices. They have a  busy schedule and, they have to do work approximately eight to nine hours every day.  Due to which it becomes more difficult to do housework after the office, and then they choose the option to hire a housekeeper. Everyone cannot afford a full-time housekeeper. According to market research, on-demand service marketplaces have resolved this problem, people are quite comfortable with this idea.

Opportunities for Aspiring entrepreneurs

As the increasing demand for online service marketplaces, Aspiring entrepreneurs are looking for an opportunity to start an online service marketplace. In which they can choose these services according to their choices such as grocery shopping, babysitting, elderly care, and more.

How you can Build a Service Network Marketplace

Here I am sharing a turnkey solution for aspiring entrepreneurs to start an online service marketplace website. Yo!Gigs is the best solution to launch advanced service marketplaces such as freelance and home service marketplace.

It offers one-year free technical support, which makes it the perfect starting point for startups.

Indeed, JavaScript is a popular technology among Ukrainian specialists. So you'll be able to hire front-end developers from 200K specialists. And speaking about yearly income, you can see the following average front-end salaries for JavaScript developers: junior - $18K/year, middle - $35K/year, and senior - $54K/year.
Indeed, JavaScript is a popular technology among Ukrainian specialists. So you'll be able to hire front-end developers from 200K specialists. And speaking about yearly income, you can see the following average front-end salaries for JavaScript developers: junior - $18K/year, middle - $35K/year, and senior - $54K/year.

Indeed, JavaScript is a popular technology among Ukrainian specialists. So you'll be able to hire front-end developers from 200K specialists. And speaking about yearly income, you can see the following average front-end salaries for JavaScript developers: junior - $18K/year, middle - $35K/year, and senior - $54K/year.

As COVID-19 keeps marching across the world, the medical information systems are getting overwhelmed by the tidal wave of data. It is wreaking havoc on infrastructure and unearthing the weakness of every system. The medical industry is bearing the brunt of the situation because the information system is not robust and is alarmingly flawed. The impact of this immense pool of data can be seen on health facilities, research organisations, health providers, medical insurers and the government authorities. They are working at the forefront to analyse and prepare a playbook to deal with the virus. Information in such testing times is as critical as the basic necessities of life. It will help administrations map out a roadmap for future outbreaks. Governments should now join hands with IT firms to improve the medical record infrastructure. It is of paramount importance to optimize the care methods, eliminate medical errors, enhance communication between the health provider and patient. Currently, many hospitals use a hospital information system (HIS) just for billing and record purposes. We have never experienced a global pandemic of this proportion. Now, it is time to bring the much-needed reforms in the health sector by adopting effective EHR (Electronic Health Record). This comprehensive record has all the details regarding patient demographics, progress report, issues, medications prescribed, vital signs, medical history, immunizations and diagnosis reports.Electronic health records provide insights and enable to change the course of treatment based on the data records of huge numbers of patients and the list of progressive treatments. With e-health records, patients will not be required to carry a pile of treatment papers to any health facility. A sturdy EHR system will have a huge influence on our ability to understand the virus and respond to it. Its application must be enhanced for public health – it will determine the trajectory of the virus, identify patterns and find helpful treatments. In crises, people ask for information from the authorities and they can only demand data through e-health systems. The pandemic predicament unleashes both the strength and shortcomings of our digital infrastructure.It’s time that public health facilities make use of electronic records and integrate them with medical AI tools to get meaningful insights. Although, the data stored should be secured with encryption and confidentiality of patient information should be maintained. It will allow councils to reach evidence-based facts which will shape patient care. Final wordsThis is a challenging period but it also presents us with opportunities to do better, to build better and stay prepared for the unknowns in the future.
As COVID-19 keeps marching across the world, the medical information systems are getting overwhelmed by the tidal wave of data. It is wreaking havoc on infrastructure and unearthing the weakness of every system. The medical industry is bearing the brunt of the situation because the information system is not robust and is alarmingly flawed. The impact of this immense pool of data can be seen on health facilities, research organisations, health providers, medical insurers and the government authorities. They are working at the forefront to analyse and prepare a playbook to deal with the virus. Information in such testing times is as critical as the basic necessities of life. It will help administrations map out a roadmap for future outbreaks. Governments should now join hands with IT firms to improve the medical record infrastructure. It is of paramount importance to optimize the care methods, eliminate medical errors, enhance communication between the health provider and patient. Currently, many hospitals use a hospital information system (HIS) just for billing and record purposes. We have never experienced a global pandemic of this proportion. Now, it is time to bring the much-needed reforms in the health sector by adopting effective EHR (Electronic Health Record). This comprehensive record has all the details regarding patient demographics, progress report, issues, medications prescribed, vital signs, medical history, immunizations and diagnosis reports.Electronic health records provide insights and enable to change the course of treatment based on the data records of huge numbers of patients and the list of progressive treatments. With e-health records, patients will not be required to carry a pile of treatment papers to any health facility. A sturdy EHR system will have a huge influence on our ability to understand the virus and respond to it. Its application must be enhanced for public health – it will determine the trajectory of the virus, identify patterns and find helpful treatments. In crises, people ask for information from the authorities and they can only demand data through e-health systems. The pandemic predicament unleashes both the strength and shortcomings of our digital infrastructure.It’s time that public health facilities make use of electronic records and integrate them with medical AI tools to get meaningful insights. Although, the data stored should be secured with encryption and confidentiality of patient information should be maintained. It will allow councils to reach evidence-based facts which will shape patient care. Final wordsThis is a challenging period but it also presents us with opportunities to do better, to build better and stay prepared for the unknowns in the future.

As COVID-19 keeps marching across the world, the medical information systems are getting overwhelmed by the tidal wave of data. It is wreaking havoc on infrastructure and unearthing the weakness of every system. The medical industry is bearing the brunt of the situation because the information system is not robust and is alarmingly flawed. 

The impact of this immense pool of data can be seen on health facilities, research organisations, health providers, medical insurers and the government authorities. They are working at the forefront to analyse and prepare a playbook to deal with the virus. Information in such testing times is as critical as the basic necessities of life. It will help administrations map out a roadmap for future outbreaks. 

Governments should now join hands with IT firms to improve the medical record infrastructure. It is of paramount importance to optimize the care methods, eliminate medical errors, enhance communication between the health provider and patient. Currently, many hospitals use a hospital information system (HIS) just for billing and record purposes. 

We have never experienced a global pandemic of this proportion. Now, it is time to bring the much-needed reforms in the health sector by adopting effective EHR (Electronic Health Record). This comprehensive record has all the details regarding patient demographics, progress report, issues, medications prescribed, vital signs, medical history, immunizations and diagnosis reports.

Electronic health records provide insights and enable to change the course of treatment based on the data records of huge numbers of patients and the list of progressive treatments. With e-health records, patients will not be required to carry a pile of treatment papers to any health facility. 

A sturdy EHR system will have a huge influence on our ability to understand the virus and respond to it. Its application must be enhanced for public health – it will determine the trajectory of the virus, identify patterns and find helpful treatments. 

In crises, people ask for information from the authorities and they can only demand data through e-health systems. The pandemic predicament unleashes both the strength and shortcomings of our digital infrastructure.

It’s time that public health facilities make use of electronic records and integrate them with medical AI tools to get meaningful insights. Although, the data stored should be secured with encryption and confidentiality of patient information should be maintained. It will allow councils to reach evidence-based facts which will shape patient care. 

Final words

This is a challenging period but it also presents us with opportunities to do better, to build better and stay prepared for the unknowns in the future.

At this very moment when EdTech industry is on the rise, each entrepreneur should take extraordinary steps to be competitive.So for sure, if you have an idea in mind, you should act fast, but wisely. For that just a random freelancer might not be enough. It might be better to get help from a team of experienced developers who have already developed educational projects for educational institutions.So when choosing the best match for your project consider searching through the portfolio of the software development company. Each respectable IT firm has interesting case studies of what has been developed in the past. It might look like this (just scroll down a little bit) or it may be placed on some specific platforms like our 3D models from the educational Next-Gen Science project - see the models here.But besides portfolio, you should think about certain things while choosing the best technology partner who can back you up with relevant technical expertise, while letting you focus on core business needs and vision.The right partnership will be key to your future scale and success. So, cost aside, you want to find someone whose values and vision align with yours.Some of these traits include: CommunicationExpertiseTransparencyCommitmentPricingTestimonialsCheck out what goes into each point and which essential matters should be thought through before the final decision in our special eBook!Be sure to check all the points to find the team that will understand your priorities, build a solid, high-quality product for you, support you all the way through and bring your business to the next level!
At this very moment when EdTech industry is on the rise, each entrepreneur should take extraordinary steps to be competitive.So for sure, if you have an idea in mind, you should act fast, but wisely. For that just a random freelancer might not be enough. It might be better to get help from a team of experienced developers who have already developed educational projects for educational institutions.So when choosing the best match for your project consider searching through the portfolio of the software development company. Each respectable IT firm has interesting case studies of what has been developed in the past. It might look like this (just scroll down a little bit) or it may be placed on some specific platforms like our 3D models from the educational Next-Gen Science project - see the models here.But besides portfolio, you should think about certain things while choosing the best technology partner who can back you up with relevant technical expertise, while letting you focus on core business needs and vision.The right partnership will be key to your future scale and success. So, cost aside, you want to find someone whose values and vision align with yours.Some of these traits include: CommunicationExpertiseTransparencyCommitmentPricingTestimonialsCheck out what goes into each point and which essential matters should be thought through before the final decision in our special eBook!Be sure to check all the points to find the team that will understand your priorities, build a solid, high-quality product for you, support you all the way through and bring your business to the next level!

At this very moment when EdTech industry is on the rise, each entrepreneur should take extraordinary steps to be competitive.

So for sure, if you have an idea in mind, you should act fast, but wisely. For that just a random freelancer might not be enough. It might be better to get help from a team of experienced developers who have already developed educational projects for educational institutions.

So when choosing the best match for your project consider searching through the portfolio of the software development company. Each respectable IT firm has interesting case studies of what has been developed in the past. It might look like this (just scroll down a little bit) or it may be placed on some specific platforms like our 3D models from the educational Next-Gen Science project - see the models here.

But besides portfolio, you should think about certain things while choosing the best technology partner who can back you up with relevant technical expertise, while letting you focus on core business needs and vision.

The right partnership will be key to your future scale and success. So, cost aside, you want to find someone whose values and vision align with yours.

The right technical partner possess traits such as communication, expertise, transparenncy, committment, pricing, and testimonials.

Some of these traits include: 

  • Communication
  • Expertise
  • Transparency
  • Commitment
  • Pricing
  • Testimonials

Check out what goes into each point and which essential matters should be thought through before the final decision in our special eBook!

Be sure to check all the points to find the team that will understand your priorities, build a solid, high-quality product for you, support you all the way through and bring your business to the next level!

Apache Spark is widely used for Machine Learning purposes. It is robust, versatile, and quite reliable for large and scalable solutions. Today, when the majority of companies are focussed on Machine Learning technology, they are traditionally accumulating data in different Big Data platforms that are focussed on analytical purposes or reporting. Now, when this dataset is available and enhancing rapidly, the best use of this data set is for analytical purposes like ML. Recently, Apache Spark has also emerged to make many ML algorithms available out of the box. Things become easier for analysts with support for Python API and Sparkylr who are comfortable at using these languages. Zeppelin, Jupyter, and all other types of widely used notebooks that are compatible with Apache Spark. Enterprise-level software users can also opt for Databrick’s own platform or Cloudera’s Data Science Workbench. Apache Mahout is also interesting. Amazon SageMaker is also good as an ML platform. As per my personal usage, PyTorch and TensorFlow are the best frameworks that have dominance in this space. Tensorflow creates a static graph and Pytorch creates a dynamic graph. You cannot modify it at the run-time once the computational graph is created. This makes the TensorFlow a more efficient performer, but the code, at the last, receives messy and unreadable borderline. On the other hand, Pytorch might be a bit slower, but it can be manipulated easily for creating prototype ideas. Usually, it just takes a day to get comfortable with Pytorch. Unless some changes happened afterward, I always assumed that TensorFlow will be a good fit for performance-critical systems, whereas, using Pytorch would not let waiting a little longer make a huge difference. Unless some changes happened lately, I always thought of TensorFlow as being a good fit for performance-critical systems, while PyTorch would be the way to go where waiting a little longer might not make a huge difference. If you are thinking about ML, you can mostly opt for python as a first preference because lots of libraries and support are available and python is easy to learn as compared to other languages. You can also read about Keras and spaCy · Industrial-strength Natural Language Processing in Python. These two are new but very useful in NLP and Deep Learning.
Apache Spark is widely used for Machine Learning purposes. It is robust, versatile, and quite reliable for large and scalable solutions. Today, when the majority of companies are focussed on Machine Learning technology, they are traditionally accumulating data in different Big Data platforms that are focussed on analytical purposes or reporting. Now, when this dataset is available and enhancing rapidly, the best use of this data set is for analytical purposes like ML. Recently, Apache Spark has also emerged to make many ML algorithms available out of the box. Things become easier for analysts with support for Python API and Sparkylr who are comfortable at using these languages. Zeppelin, Jupyter, and all other types of widely used notebooks that are compatible with Apache Spark. Enterprise-level software users can also opt for Databrick’s own platform or Cloudera’s Data Science Workbench. Apache Mahout is also interesting. Amazon SageMaker is also good as an ML platform. As per my personal usage, PyTorch and TensorFlow are the best frameworks that have dominance in this space. Tensorflow creates a static graph and Pytorch creates a dynamic graph. You cannot modify it at the run-time once the computational graph is created. This makes the TensorFlow a more efficient performer, but the code, at the last, receives messy and unreadable borderline. On the other hand, Pytorch might be a bit slower, but it can be manipulated easily for creating prototype ideas. Usually, it just takes a day to get comfortable with Pytorch. Unless some changes happened afterward, I always assumed that TensorFlow will be a good fit for performance-critical systems, whereas, using Pytorch would not let waiting a little longer make a huge difference. Unless some changes happened lately, I always thought of TensorFlow as being a good fit for performance-critical systems, while PyTorch would be the way to go where waiting a little longer might not make a huge difference. If you are thinking about ML, you can mostly opt for python as a first preference because lots of libraries and support are available and python is easy to learn as compared to other languages. You can also read about Keras and spaCy · Industrial-strength Natural Language Processing in Python. These two are new but very useful in NLP and Deep Learning.

Apache Spark is widely used for Machine Learning purposes. It is robust, versatile, and quite reliable for large and scalable solutions.

Today, when the majority of companies are focussed on Machine Learning technology, they are traditionally accumulating data in different Big Data platforms that are focussed on analytical purposes or reporting.

Now, when this dataset is available and enhancing rapidly, the best use of this data set is for analytical purposes like ML. Recently, Apache Spark has also emerged to make many ML algorithms available out of the box. Things become easier for analysts with support for Python API and Sparkylr who are comfortable at using these languages. Zeppelin, Jupyter, and all other types of widely used notebooks that are compatible with Apache Spark.

Enterprise-level software users can also opt for Databrick’s own platform or Cloudera’s Data Science Workbench.

Apache Mahout is also interesting. Amazon SageMaker is also good as an ML platform.

As per my personal usage, PyTorch and TensorFlow are the best frameworks that have dominance in this space. Tensorflow creates a static graph and Pytorch creates a dynamic graph. You cannot modify it at the run-time once the computational graph is created. This makes the TensorFlow a more efficient performer, but the code, at the last, receives messy and unreadable borderline. On the other hand, Pytorch might be a bit slower, but it can be manipulated easily for creating prototype ideas. Usually, it just takes a day to get comfortable with Pytorch.

Unless some changes happened afterward, I always assumed that TensorFlow will be a good fit for performance-critical systems, whereas, using Pytorch would not let waiting a little longer make a huge difference.

Unless some changes happened lately, I always thought of TensorFlow as being a good fit for performance-critical systems, while PyTorch would be the way to go where waiting a little longer might not make a huge difference.

If you are thinking about ML, you can mostly opt for python as a first preference because lots of libraries and support are available and python is easy to learn as compared to other languages. You can also read about Keras and spaCy · Industrial-strength Natural Language Processing in Python. These two are new but very useful in NLP and Deep Learning.

Current situation and fierce competition have aroused a need for most entrepreneurs whether manufacturers, distributors, small set-ups, or service providers, to take a step ahead from conventional methods to a rather digital approach. Traditional marketing approaches like billboards, TV, or radio commercials are appealing but with that true, they are quite exorbitant as well. If your venture is experiencing a decline in footfall, this type of marketing can be hard to pull through.Rather than waiting for customers to give their presence at your doorstep, using digital marketing services can rather draw customers to your business. Let us see how!Social Media Presence:The importance of mass media presence is quite significant. It is like a company portfolio or a visiting card. Unlike people losing them or tossing them away, an online presence can be an effective tool to attract or invite people. Using this, they could be encouraged to interact, buy your products, or visit your outlets(for retailers).A report suggests that 97% of marketers are showing up on social media and 78% of salespeople use these platforms to surpass the competition. More than 50% of enterprises are still distancing themselves from creating their identity in the online world, unaware of possible earning opportunities.Depending on your niche you can choose from some of the various public networks such as Facebook, Instagram, Twitter, Linkedin, etc., options are cosmic. Each platform is purposefully designed to support images, videos, or simply text. You need to determine your target audience, understand your niche, and then choose platforms that are most relevant to you. The two main benefits are:Creating and boosting your Brand Awareness: A very old quote “Rome was not built in a day” is applicable here as well. Building your audience organically is a slow process. Hiring a digital marketing agency is most recommended since they study the market, have an expert team, and are well aware of the trends. Doing all by yourself can be time-consuming and slow down the growth. If you choose to do it independently, here is an informative summary:People buy what they recognize. Hence it's important to create brand recognition and the social web allows you to reach the right audience for a dozen a dime cost.Creating a buzz by posting content that creates conversations among your viewers.Social listening means keeping an eye on trending topics. This helps you understand what interests your audience.Telling your story, as people will connect with you when they know about you. Share your brand journey, missions, and achievements.Responding promptly to comments and messages. Customer service on intermedia reflects in the way you take a personalized interest in each query.Increase traffic to your blog/website:There are mainly two ways to attain more people advancing to your site. One is using social networking sites and another can be through search engines. Posting the right content, at the right time, and scheduling in a way that you do not look too overbearing to the spectators can help you, direct customers, to your website using the networking sites. They enable you to put up links in your posts and profiles. Running paid campaigns is a lot easier with their inbuilt user-friendly tools and insights for the money you invest and the conversion you achieve.Sell over shopping sites:Online shopping has made life easy for consumers with everything quickly delivered at home, saving a good span of time with added merits of shopping from any device, product or price comparisons, and easy refunds or returns.This in turn has impacted sales of many local retailers and firms. Small merchants are turning towards selling over the ECommerce giants like Amazon, Flipkart, Myntra, Shopclues, Snapdeal, and more.These sites enable purveyors to reach out to a rather larger crowd for a reasonable fee. They are also giving out paid logistic services and seller support so that the seller can sell with convenience.Although there are stringent protocols that need to be followed, many traders have earned a fortune over these portals.With increasing technological advancements, it is favorable to invest your time and money in digital platforms.
Current situation and fierce competition have aroused a need for most entrepreneurs whether manufacturers, distributors, small set-ups, or service providers, to take a step ahead from conventional methods to a rather digital approach. Traditional marketing approaches like billboards, TV, or radio commercials are appealing but with that true, they are quite exorbitant as well. If your venture is experiencing a decline in footfall, this type of marketing can be hard to pull through.Rather than waiting for customers to give their presence at your doorstep, using digital marketing services can rather draw customers to your business. Let us see how!Social Media Presence:The importance of mass media presence is quite significant. It is like a company portfolio or a visiting card. Unlike people losing them or tossing them away, an online presence can be an effective tool to attract or invite people. Using this, they could be encouraged to interact, buy your products, or visit your outlets(for retailers).A report suggests that 97% of marketers are showing up on social media and 78% of salespeople use these platforms to surpass the competition. More than 50% of enterprises are still distancing themselves from creating their identity in the online world, unaware of possible earning opportunities.Depending on your niche you can choose from some of the various public networks such as Facebook, Instagram, Twitter, Linkedin, etc., options are cosmic. Each platform is purposefully designed to support images, videos, or simply text. You need to determine your target audience, understand your niche, and then choose platforms that are most relevant to you. The two main benefits are:Creating and boosting your Brand Awareness: A very old quote “Rome was not built in a day” is applicable here as well. Building your audience organically is a slow process. Hiring a digital marketing agency is most recommended since they study the market, have an expert team, and are well aware of the trends. Doing all by yourself can be time-consuming and slow down the growth. If you choose to do it independently, here is an informative summary:People buy what they recognize. Hence it's important to create brand recognition and the social web allows you to reach the right audience for a dozen a dime cost.Creating a buzz by posting content that creates conversations among your viewers.Social listening means keeping an eye on trending topics. This helps you understand what interests your audience.Telling your story, as people will connect with you when they know about you. Share your brand journey, missions, and achievements.Responding promptly to comments and messages. Customer service on intermedia reflects in the way you take a personalized interest in each query.Increase traffic to your blog/website:There are mainly two ways to attain more people advancing to your site. One is using social networking sites and another can be through search engines. Posting the right content, at the right time, and scheduling in a way that you do not look too overbearing to the spectators can help you, direct customers, to your website using the networking sites. They enable you to put up links in your posts and profiles. Running paid campaigns is a lot easier with their inbuilt user-friendly tools and insights for the money you invest and the conversion you achieve.Sell over shopping sites:Online shopping has made life easy for consumers with everything quickly delivered at home, saving a good span of time with added merits of shopping from any device, product or price comparisons, and easy refunds or returns.This in turn has impacted sales of many local retailers and firms. Small merchants are turning towards selling over the ECommerce giants like Amazon, Flipkart, Myntra, Shopclues, Snapdeal, and more.These sites enable purveyors to reach out to a rather larger crowd for a reasonable fee. They are also giving out paid logistic services and seller support so that the seller can sell with convenience.Although there are stringent protocols that need to be followed, many traders have earned a fortune over these portals.With increasing technological advancements, it is favorable to invest your time and money in digital platforms.

Current situation and fierce competition have aroused a need for most entrepreneurs whether manufacturers, distributors, small set-ups, or service providers, to take a step ahead from conventional methods to a rather digital approach. 

Traditional marketing approaches like billboards, TV, or radio commercials are appealing but with that true, they are quite exorbitant as well. If your venture is experiencing a decline in footfall, this type of marketing can be hard to pull through.

Rather than waiting for customers to give their presence at your doorstep, using digital marketing services can rather draw customers to your business. Let us see how!

Social Media Presence:

The importance of mass media presence is quite significant. It is like a company portfolio or a visiting card. Unlike people losing them or tossing them away, an online presence can be an effective tool to attract or invite people. Using this, they could be encouraged to interact, buy your products, or visit your outlets(for retailers).

A report suggests that 97% of marketers are showing up on social media and 78% of salespeople use these platforms to surpass the competition. More than 50% of enterprises are still distancing themselves from creating their identity in the online world, unaware of possible earning opportunities.

Depending on your niche you can choose from some of the various public networks such as Facebook, Instagram, Twitter, Linkedin, etc., options are cosmic. Each platform is purposefully designed to support images, videos, or simply text. You need to determine your target audience, understand your niche, and then choose platforms that are most relevant to you. 

The two main benefits are:

  1. Creating and boosting your Brand Awareness: 

A very old quote “Rome was not built in a day” is applicable here as well. Building your audience organically is a slow process. Hiring a digital marketing agency is most recommended since they study the market, have an expert team, and are well aware of the trends. Doing all by yourself can be time-consuming and slow down the growth. 

If you choose to do it independently, here is an informative summary:

  • People buy what they recognize. Hence it's important to create brand recognition and the social web allows you to reach the right audience for a dozen a dime cost.
  • Creating a buzz by posting content that creates conversations among your viewers.
  • Social listening means keeping an eye on trending topics. This helps you understand what interests your audience.
  • Telling your story, as people will connect with you when they know about you. Share your brand journey, missions, and achievements.
  • Responding promptly to comments and messages. Customer service on intermedia reflects in the way you take a personalized interest in each query.
  1. Increase traffic to your blog/website:

There are mainly two ways to attain more people advancing to your site. One is using social networking sites and another can be through search engines. 

Posting the right content, at the right time, and scheduling in a way that you do not look too overbearing to the spectators can help you, direct customers, to your website using the networking sites. They enable you to put up links in your posts and profiles. 

Running paid campaigns is a lot easier with their inbuilt user-friendly tools and insights for the money you invest and the conversion you achieve.

Sell over shopping sites:

Online shopping has made life easy for consumers with everything quickly delivered at home, saving a good span of time with added merits of shopping from any device, product or price comparisons, and easy refunds or returns.

This in turn has impacted sales of many local retailers and firms. Small merchants are turning towards selling over the ECommerce giants like Amazon, Flipkart, Myntra, Shopclues, Snapdeal, and more.

These sites enable purveyors to reach out to a rather larger crowd for a reasonable fee. They are also giving out paid logistic services and seller support so that the seller can sell with convenience.

Although there are stringent protocols that need to be followed, many traders have earned a fortune over these portals.

With increasing technological advancements, it is favorable to invest your time and money in digital platforms.

Machine Learning and Artificial Intelligence processes are used in majority of processes that affect our daily life. Businesses are immensely using these technologies for more mundane tasks like driving your car or filling out forms using robots etc. However, the human inclination behind the current level of AI technology is to treat them like supporting elements or machines and not like a person. Thinking of AI as a person may lead you to immense disappointment. It is obvious that a machine cannot give generic responses as if it can or cannot do a job. As per the philosophical study, thinking is about computing inside your head. It includes making some conclusions beyond just imagining what thinking should really be. Though, thinking is not actually being right, but it includes a couple of ways to make the right decisions. Due to shortcuts and generalizations, our present day’s AI systems can try implementing the thinking process fast and in an automatic manner, but they are always prone to some mistakes due to the absence of deliberative step by step thinking process that human mind follows.  Thinking is followed by emotions and present day’s neuroscience and AI researchers agree that AI’s current form is emotionless. They can mimic emotions as they are programmed, but not as per human behavior emotional thinking, and expression. AI is intelligent and machines can also be possibly replicate some of the processes and outcomes of the human mind, but the system is likely to disappoint in the event of novel and unseen stimuli. Machines can never actually think like human beings even though modern AI systems can predict or anticipate based on informational input. For example, AI-based systems can create a predictive model in various industries like health care or business. But a machine can implement such models only in extremely narrow forms. AI is incapable and inflexible to anticipate or remember outside of its definite, limited programming. It can be easily understood when a highly advanced machine-learning algorithm is designed to make predictions related to road-traffic patterns, but it cannot repurpose its intelligence to play a game or have a conversation. This topic is endless to say further, but one thing is for sure, AI can think just as per the ability of the machines and technology and not as a human mind. 
Machine Learning and Artificial Intelligence processes are used in majority of processes that affect our daily life. Businesses are immensely using these technologies for more mundane tasks like driving your car or filling out forms using robots etc. However, the human inclination behind the current level of AI technology is to treat them like supporting elements or machines and not like a person. Thinking of AI as a person may lead you to immense disappointment. It is obvious that a machine cannot give generic responses as if it can or cannot do a job. As per the philosophical study, thinking is about computing inside your head. It includes making some conclusions beyond just imagining what thinking should really be. Though, thinking is not actually being right, but it includes a couple of ways to make the right decisions. Due to shortcuts and generalizations, our present day’s AI systems can try implementing the thinking process fast and in an automatic manner, but they are always prone to some mistakes due to the absence of deliberative step by step thinking process that human mind follows.  Thinking is followed by emotions and present day’s neuroscience and AI researchers agree that AI’s current form is emotionless. They can mimic emotions as they are programmed, but not as per human behavior emotional thinking, and expression. AI is intelligent and machines can also be possibly replicate some of the processes and outcomes of the human mind, but the system is likely to disappoint in the event of novel and unseen stimuli. Machines can never actually think like human beings even though modern AI systems can predict or anticipate based on informational input. For example, AI-based systems can create a predictive model in various industries like health care or business. But a machine can implement such models only in extremely narrow forms. AI is incapable and inflexible to anticipate or remember outside of its definite, limited programming. It can be easily understood when a highly advanced machine-learning algorithm is designed to make predictions related to road-traffic patterns, but it cannot repurpose its intelligence to play a game or have a conversation. This topic is endless to say further, but one thing is for sure, AI can think just as per the ability of the machines and technology and not as a human mind. 

Machine Learning and Artificial Intelligence processes are used in majority of processes that affect our daily life. Businesses are immensely using these technologies for more mundane tasks like driving your car or filling out forms using robots etc. However, the human inclination behind the current level of AI technology is to treat them like supporting elements or machines and not like a person. 

Thinking of AI as a person may lead you to immense disappointment. It is obvious that a machine cannot give generic responses as if it can or cannot do a job. 

As per the philosophical study, thinking is about computing inside your head. It includes making some conclusions beyond just imagining what thinking should really be. Though, thinking is not actually being right, but it includes a couple of ways to make the right decisions. 

Due to shortcuts and generalizations, our present day’s AI systems can try implementing the thinking process fast and in an automatic manner, but they are always prone to some mistakes due to the absence of deliberative step by step thinking process that human mind follows.  

Thinking is followed by emotions and present day’s neuroscience and AI researchers agree that AI’s current form is emotionless. They can mimic emotions as they are programmed, but not as per human behavior emotional thinking, and expression. 

AI is intelligent and machines can also be possibly replicate some of the processes and outcomes of the human mind, but the system is likely to disappoint in the event of novel and unseen stimuli. Machines can never actually think like human beings even though modern AI systems can predict or anticipate based on informational input. For example, AI-based systems can create a predictive model in various industries like health care or business. But a machine can implement such models only in extremely narrow forms. 

AI is incapable and inflexible to anticipate or remember outside of its definite, limited programming. It can be easily understood when a highly advanced machine-learning algorithm is designed to make predictions related to road-traffic patterns, but it cannot repurpose its intelligence to play a game or have a conversation. 

This topic is endless to say further, but one thing is for sure, AI can think just as per the ability of the machines and technology and not as a human mind. 

Morning bag is an eCommerce website that facilitates buying and selling of all the daily grocery essentials along with a quick door to door delivery of the orders. The design of a shopping site must comply with some basic principles to make it efficient for the investor and user friendly for the customer. After scanning through the webpages of Morning Bag, here is the detailed analysis in 4 main areas:1 The Brand Identity: From a stakeholder perspective, branding is a superlative factor that reflects foremost. Companies spend fortunes after designing the website and why not? The first impression is what will bring your buyer back time and again. Coming to Morning Bag, extra-large scrolling banners are covering up good space. One slide in particular is supremely utilized to showcase business values that will build trust and bond. However, the opening banner could talk about the key offerings of the business.2. Unique Menus & Icons:The success of an eCommerce site is not about the wows but the number of sales it is able to drive. Too much or too little information and CTAs can leave the consumer confused.According to Kissmetrics report, navigation has a bigger impact on usability and purchase experience than almost any other factor in your UI.The morning bag has simplified categories following a consistent horizontal theme with simple arrow buttons on the homepage and a sidebar format on the following pages for an individual to track swiftly. The category bar looks relatively small.Although, icons used in every nook and corner are clear, innate, simple, and in perfect contrast. The bottom of the page displays a tabular layout of all the categories with sub-items, relevant images, and links to respective pages. The characters here are too small and too cluttered.3. Hassle-free log in:When the shopper is asked to enter too much information for a login or order processing, within microseconds they switch to the competitor.This section was the most user-friendly asking for limited data to be entered. Also, clearly intuitive navigation is designed for an effortless checkout.  4. Logo design and placement:Logo and its creative placement are not up to the mark.  With so much on the screen, the logo will likely be disregarded and that also will question effective branding.  Little more creativity like a splash screen with an animated logo or mascot for the loading period is a smart add-on to emphasize branding.  Overall the Morning Bag lays a feeling of neatness and with good use of colors and contrasts, easy navigation, and brand recognition. With more graphics and less text, the website will be able to score more appreciation but keeping speed into consideration. 
Morning bag is an eCommerce website that facilitates buying and selling of all the daily grocery essentials along with a quick door to door delivery of the orders. The design of a shopping site must comply with some basic principles to make it efficient for the investor and user friendly for the customer. After scanning through the webpages of Morning Bag, here is the detailed analysis in 4 main areas:1 The Brand Identity: From a stakeholder perspective, branding is a superlative factor that reflects foremost. Companies spend fortunes after designing the website and why not? The first impression is what will bring your buyer back time and again. Coming to Morning Bag, extra-large scrolling banners are covering up good space. One slide in particular is supremely utilized to showcase business values that will build trust and bond. However, the opening banner could talk about the key offerings of the business.2. Unique Menus & Icons:The success of an eCommerce site is not about the wows but the number of sales it is able to drive. Too much or too little information and CTAs can leave the consumer confused.According to Kissmetrics report, navigation has a bigger impact on usability and purchase experience than almost any other factor in your UI.The morning bag has simplified categories following a consistent horizontal theme with simple arrow buttons on the homepage and a sidebar format on the following pages for an individual to track swiftly. The category bar looks relatively small.Although, icons used in every nook and corner are clear, innate, simple, and in perfect contrast. The bottom of the page displays a tabular layout of all the categories with sub-items, relevant images, and links to respective pages. The characters here are too small and too cluttered.3. Hassle-free log in:When the shopper is asked to enter too much information for a login or order processing, within microseconds they switch to the competitor.This section was the most user-friendly asking for limited data to be entered. Also, clearly intuitive navigation is designed for an effortless checkout.  4. Logo design and placement:Logo and its creative placement are not up to the mark.  With so much on the screen, the logo will likely be disregarded and that also will question effective branding.  Little more creativity like a splash screen with an animated logo or mascot for the loading period is a smart add-on to emphasize branding.  Overall the Morning Bag lays a feeling of neatness and with good use of colors and contrasts, easy navigation, and brand recognition. With more graphics and less text, the website will be able to score more appreciation but keeping speed into consideration. 

Morning bag is an eCommerce website that facilitates buying and selling of all the daily grocery essentials along with a quick door to door delivery of the orders. 

The design of a shopping site must comply with some basic principles to make it efficient for the investor and user friendly for the customer. After scanning through the webpages of Morning Bag, here is the detailed analysis in 4 main areas:

1 The Brand Identity: 

From a stakeholder perspective, branding is a superlative factor that reflects foremost. Companies spend fortunes after designing the website and why not? The first impression is what will bring your buyer back time and again. 

Coming to Morning Bag, extra-large scrolling banners are covering up good space. One slide in particular is supremely utilized to showcase business values that will build trust and bond. However, the opening banner could talk about the key offerings of the business.

2. Unique Menus & Icons:

The success of an eCommerce site is not about the wows but the number of sales it is able to drive. Too much or too little information and CTAs can leave the consumer confused.

According to Kissmetrics report, navigation has a bigger impact on usability and purchase experience than almost any other factor in your UI.

The morning bag has simplified categories following a consistent horizontal theme with simple arrow buttons on the homepage and a sidebar format on the following pages for an individual to track swiftly. The category bar looks relatively small.

Although, icons used in every nook and corner are clear, innate, simple, and in perfect contrast. 

The bottom of the page displays a tabular layout of all the categories with sub-items, relevant images, and links to respective pages. The characters here are too small and too cluttered.

3. Hassle-free log in:

When the shopper is asked to enter too much information for a login or order processing, within microseconds they switch to the competitor.

This section was the most user-friendly asking for limited data to be entered. Also, clearly intuitive navigation is designed for an effortless checkout.  

4. Logo design and placement:

Logo and its creative placement are not up to the mark.  With so much on the screen, the logo will likely be disregarded and that also will question effective branding.  Little more creativity like a splash screen with an animated logo or mascot for the loading period is a smart add-on to emphasize branding.  

Overall the Morning Bag lays a feeling of neatness and with good use of colors and contrasts, easy navigation, and brand recognition. With more graphics and less text, the website will be able to score more appreciation but keeping speed into consideration. 

Personal branding has become the need of the hour for any individual that is looking to expand their business, get a better job, get noticed digitally, or take their career to the next level. It is the practice where people market themselves and their careers as brands establishing a prescribed image or impression in the minds of the audience. A powerful, attractive, and visible personal brand defines the authentic in-person display of the appealing aspects of professional and personal activities and interests.The reasons how personal branding will help a business are listed below:1. You Get New OpportunitiesWhen your brand is appealing, customers, clients, vendors, press, and even organizations looking to hire, will find you and reach out to you.2. Power Of Online NetworkingWhen you have a compelling personal brand, the audience finds you attractive and desirable and wants to connect with you.3. In-Person Networking PowerIn-Person Networking helps during events and meetings when you get to share your brand to a much wider audience. When you directly advertise people about your brand, it helps them want to connect with your business.4. Build Your BrandCustomers, clients, and vendors prefer to develop businesses that are more likely to do business with a company when the leader has an attractive personal brand.5. Getting HiredAccording to a report, 84 percent of hirings are done through social media. Many organizations post about job openings on Twitter before anywhere else. It is also revealed that 66 percent of hiring managers use Facebook to engage. Recruiting through social media helps a company know more about you than just your resume. Hence building a sharp brand image on social media will always gain you some brownie points.6. Build ConnectionsA robust personal brand helps you build your relations both personally and professionally. People tend to notice a new profile and want to connect with the user personally if it matches their interests.7. Drives Serendipitous SuccessA powerful and attractive personal brand gets noticed by people all across the globe. It creates impressions on the audiences and hence helps a brand to evolve. Different opportunities bring enormous success to the brand.Hence, personal or professional branding is excellent and efficient for businesses to be recognized and success-driven.
Personal branding has become the need of the hour for any individual that is looking to expand their business, get a better job, get noticed digitally, or take their career to the next level. It is the practice where people market themselves and their careers as brands establishing a prescribed image or impression in the minds of the audience. A powerful, attractive, and visible personal brand defines the authentic in-person display of the appealing aspects of professional and personal activities and interests.The reasons how personal branding will help a business are listed below:1. You Get New OpportunitiesWhen your brand is appealing, customers, clients, vendors, press, and even organizations looking to hire, will find you and reach out to you.2. Power Of Online NetworkingWhen you have a compelling personal brand, the audience finds you attractive and desirable and wants to connect with you.3. In-Person Networking PowerIn-Person Networking helps during events and meetings when you get to share your brand to a much wider audience. When you directly advertise people about your brand, it helps them want to connect with your business.4. Build Your BrandCustomers, clients, and vendors prefer to develop businesses that are more likely to do business with a company when the leader has an attractive personal brand.5. Getting HiredAccording to a report, 84 percent of hirings are done through social media. Many organizations post about job openings on Twitter before anywhere else. It is also revealed that 66 percent of hiring managers use Facebook to engage. Recruiting through social media helps a company know more about you than just your resume. Hence building a sharp brand image on social media will always gain you some brownie points.6. Build ConnectionsA robust personal brand helps you build your relations both personally and professionally. People tend to notice a new profile and want to connect with the user personally if it matches their interests.7. Drives Serendipitous SuccessA powerful and attractive personal brand gets noticed by people all across the globe. It creates impressions on the audiences and hence helps a brand to evolve. Different opportunities bring enormous success to the brand.Hence, personal or professional branding is excellent and efficient for businesses to be recognized and success-driven.

Personal branding has become the need of the hour for any individual that is looking to expand their business, get a better job, get noticed digitally, or take their career to the next level. It is the practice where people market themselves and their careers as brands establishing a prescribed image or impression in the minds of the audience. A powerful, attractive, and visible personal brand defines the authentic in-person display of the appealing aspects of professional and personal activities and interests.

The reasons how personal branding will help a business are listed below:

1. You Get New Opportunities

When your brand is appealing, customers, clients, vendors, press, and even organizations looking to hire, will find you and reach out to you.

2. Power Of Online Networking

When you have a compelling personal brand, the audience finds you attractive and desirable and wants to connect with you.

3. In-Person Networking Power

In-Person Networking helps during events and meetings when you get to share your brand to a much wider audience. When you directly advertise people about your brand, it helps them want to connect with your business.

4. Build Your Brand

Customers, clients, and vendors prefer to develop businesses that are more likely to do business with a company when the leader has an attractive personal brand.

5. Getting Hired

According to a report, 84 percent of hirings are done through social media. Many organizations post about job openings on Twitter before anywhere else. It is also revealed that 66 percent of hiring managers use Facebook to engage. Recruiting through social media helps a company know more about you than just your resume. Hence building a sharp brand image on social media will always gain you some brownie points.

6. Build Connections

A robust personal brand helps you build your relations both personally and professionally. People tend to notice a new profile and want to connect with the user personally if it matches their interests.

7. Drives Serendipitous Success

A powerful and attractive personal brand gets noticed by people all across the globe. It creates impressions on the audiences and hence helps a brand to evolve. Different opportunities bring enormous success to the brand.

Hence, personal or professional branding is excellent and efficient for businesses to be recognized and success-driven.

The social media landscape for students, individuals, entrepreneurs, and others is rapidly revolving around COVID-19 for almost a year. Most of the companies have started adopting the remote working style, and there is no surprise that during this time daily spending of the people on social networks has increased by 43%. If you are a growing business or already established in the market, you can still use social media management tools. This will help you to generate a good reputation in the market and stand out among your competitors. Let us first review what features a good social media management tool comprises:Publishing and scheduling events and posts.Integrated RSS Feed.Unified social inbox for engaging with your audience in real-time.Social monitoring of your brand using keywords and market competition.Track and compare competitive advantage using social analytics and reporting.Campaign tracking your ads, posts, and website for optimizing and pivoting your marketing strategy. Build custom reports for the major social accounts of your clients. HootSuite – The Best Social Media Management ToolHootSuite has been around on social media platforms since 2008. It is the most blogged about the social platform and well-known for content curation, organization, content scheduling, monitoring, and RSS integration for multiple social content streams like Facebook, Twitter, LinkedIn, and Instagram. I personally feel that working across different platforms sometimes becomes difficult. But, HootSuite makes everything possible for my team and me. It facilitates easy delegation of replies to fans and followers, elimination of stress to coordinate answers, and neglect the valued fans potentially. Earlier, the biggest frustration with using HootSuite was how it is managing social media images. Now, the best thing is, this issue is now fixed on Twitter so that the scheduled posts will be displayed up to four images directly appearing in the feed. PricingThe free version of HootSuite software is available up to three profiles and 30 scheduled messages for one user. The professional version is available for $19 per month for up to 10 social media profiles and unlimited scheduling for one user.The team version is available for $99 per month for up to 20 social media profiles and unlimited scheduling for three users. The Enterprise version is available at custom pricing for unlimited and unrestricted usage. 
The social media landscape for students, individuals, entrepreneurs, and others is rapidly revolving around COVID-19 for almost a year. Most of the companies have started adopting the remote working style, and there is no surprise that during this time daily spending of the people on social networks has increased by 43%. If you are a growing business or already established in the market, you can still use social media management tools. This will help you to generate a good reputation in the market and stand out among your competitors. Let us first review what features a good social media management tool comprises:Publishing and scheduling events and posts.Integrated RSS Feed.Unified social inbox for engaging with your audience in real-time.Social monitoring of your brand using keywords and market competition.Track and compare competitive advantage using social analytics and reporting.Campaign tracking your ads, posts, and website for optimizing and pivoting your marketing strategy. Build custom reports for the major social accounts of your clients. HootSuite – The Best Social Media Management ToolHootSuite has been around on social media platforms since 2008. It is the most blogged about the social platform and well-known for content curation, organization, content scheduling, monitoring, and RSS integration for multiple social content streams like Facebook, Twitter, LinkedIn, and Instagram. I personally feel that working across different platforms sometimes becomes difficult. But, HootSuite makes everything possible for my team and me. It facilitates easy delegation of replies to fans and followers, elimination of stress to coordinate answers, and neglect the valued fans potentially. Earlier, the biggest frustration with using HootSuite was how it is managing social media images. Now, the best thing is, this issue is now fixed on Twitter so that the scheduled posts will be displayed up to four images directly appearing in the feed. PricingThe free version of HootSuite software is available up to three profiles and 30 scheduled messages for one user. The professional version is available for $19 per month for up to 10 social media profiles and unlimited scheduling for one user.The team version is available for $99 per month for up to 20 social media profiles and unlimited scheduling for three users. The Enterprise version is available at custom pricing for unlimited and unrestricted usage. 

The social media landscape for students, individuals, entrepreneurs, and others is rapidly revolving around COVID-19 for almost a year. Most of the companies have started adopting the remote working style, and there is no surprise that during this time daily spending of the people on social networks has increased by 43%. 

If you are a growing business or already established in the market, you can still use social media management tools. This will help you to generate a good reputation in the market and stand out among your competitors. Let us first review what features a good social media management tool comprises:

  • Publishing and scheduling events and posts.
  • Integrated RSS Feed.
  • Unified social inbox for engaging with your audience in real-time.
  • Social monitoring of your brand using keywords and market competition.
  • Track and compare competitive advantage using social analytics and reporting.
  • Campaign tracking your ads, posts, and website for optimizing and pivoting your marketing strategy. 
  • Build custom reports for the major social accounts of your clients. 

HootSuite – The Best Social Media Management Tool

HootSuite has been around on social media platforms since 2008. It is the most blogged about the social platform and well-known for content curation, organization, content scheduling, monitoring, and RSS integration for multiple social content streams like Facebook, Twitter, LinkedIn, and Instagram. 

I personally feel that working across different platforms sometimes becomes difficult. But, HootSuite makes everything possible for my team and me. It facilitates easy delegation of replies to fans and followers, elimination of stress to coordinate answers, and neglect the valued fans potentially. 

Earlier, the biggest frustration with using HootSuite was how it is managing social media images. Now, the best thing is, this issue is now fixed on Twitter so that the scheduled posts will be displayed up to four images directly appearing in the feed. 

Pricing

  • The free version of HootSuite software is available up to three profiles and 30 scheduled messages for one user. 
  • The professional version is available for $19 per month for up to 10 social media profiles and unlimited scheduling for one user.
  • The team version is available for $99 per month for up to 20 social media profiles and unlimited scheduling for three users. 
  • The Enterprise version is available at custom pricing for unlimited and unrestricted usage. 
Since the last decade, digital marketing has evolved leaps and bounds and has become a core entity of businesses of all sizes. The digital world is enormous, complicated, and unstable. It is growing every other day, and hence it becomes a compulsion for the organizations to implement it. There are multiple digital marketing tools, software, and applications available in the market. These tools are user friendly and easy to operate and provides efficient results to the company.As we have already discussed, Digital Marketing is a vast field, and it is divided into several parts. We must first have an idea about which type of marketing we are selecting and then decide to choose the relevant tools.Some of the most prominent digital marketing techniques and its relevant tools are mentioned below:1. Search Engine Optimization (SEO)Marketing is inevitable to every online business, whether it is a new venture or a great idea. SEO is a digital marketing technique that can help establish the credibility of the brand, reach the right and broader audience,  generate the traffic and brand awareness among the consumers. While all these might be a complicated set of activities, there are excellent SEO tools that streamline this process:Some of the best digital marketing SEO tools are as follows:MOZKeywordToolGoogle Page Speed InsightsBrowseoGoogle AnalyticsQuickSproutBing WebmasterBotifyBright LocalClusteric2. Search Engine Marketing (SEM)Today, with the growing competition, organizations are seeking innovative measures to sustain in the market. This leads every business to focus on Search Engine Marketing as a part of the digital marketing strategy. SEM is a paid marketing of the ads that appear on the SERP’s. There are various SEM tools available in the market that make this job easy and viable for users. These tools help in enhancing productivity with automation and increasing relevance to the consumers.SEMRushBuzzsumoGoogle AdsBing AdsKeywordCompetitoriSpionageGoogle Marketing PlatformMarin SoftwareWordStream AdvisorAcquisio3. Social Media Marketing (SMM)Social Media Marketing is an effective digital marketing strategy. Unlike paid advertising, the brands and business can grow their brand awareness and reach using social media activities with zero monetary investment by using SMM tools. The social media platform is transforming the consumer’s and business owner’s outlook towards advertising. Hence, social media presence is inevitable for an online business.Some of the best digital marketing tools used by most social media marketers are described below:HootsuiteSprout SocialMeetEdgarSocedoOktopostBufferFacebook Power EditorBitlySocialMentionTweetDeck4. Content Marketing Management (CMM)Content is the way to reach your audience and develop the trust of the brand in the market. Every digital marketing channel must be updated with content according to the audience's requirements and platform. Content marketing helps in various processes such as idea generation, designing and drafting the content, and publishing the content in multiple channels. The content marketing teams also monitor and manage the content, depending on the effectiveness of the content. A robust content marketing campaign requires various skills such as writing skills, social media skills, video-production skills, and many more. Some of the most shared content marketing tools are explained below:BufferTrendspottrContentlyLandscape by Sprout SocialGoogle AdWordsEvernoteKredTrelloClickFunnelsTweriod5. E-Mail MarketingEmail is a reliable and relevant source of social media today. It is one of the most versatile and consistent means of targeting the audience and monetizing the same. The brands can communicate with their target customers and promote their products and services with the help of email marketing. Some of the most common email marketing tools are as follows:MailChimpActive CampaignConvertKitHubSpotMailGeniusLitmusReach MailTarget HeroDripMad Mimi6. Marketing AutomationMarketing automation is the latest advancement in technology. Every repetitive and ordinary task of marketing can be automated with robust marketing tools. Marketing automation reduces the time taken to complete the task, minimizes the human error, and manages the marketing complexity. Moreover, marketing automation manages, monitors, and optimizes marketing efforts. Some of the best marketing automation tools are mentioned below:MarketoHubspotEloquaOmnisendPardotActiveCampaignLeadfeederAct-OnLeadSquaredWiser7. Growth Hacking ToolsGrowth hacking is the process of carrying out rapid experiments in different marketing trials and product development. This procedure is done with a unified objective to achieve fast-paced success and sustain in the industry. Growth hacking tools cater to various purposes, such as feedback and market insight tools, traffic growth tools, user experience tools, and more. Some of the most efficient growth hacking tools are listed below:ColibriUnbounceOptimizePressQualarooZapierCrystalKnowsGrowthBarHotjarAirtablePushCrewAll the tools mentioned above are the best and reliable sources for carrying out a digital marketing campaign.
Since the last decade, digital marketing has evolved leaps and bounds and has become a core entity of businesses of all sizes. The digital world is enormous, complicated, and unstable. It is growing every other day, and hence it becomes a compulsion for the organizations to implement it. There are multiple digital marketing tools, software, and applications available in the market. These tools are user friendly and easy to operate and provides efficient results to the company.As we have already discussed, Digital Marketing is a vast field, and it is divided into several parts. We must first have an idea about which type of marketing we are selecting and then decide to choose the relevant tools.Some of the most prominent digital marketing techniques and its relevant tools are mentioned below:1. Search Engine Optimization (SEO)Marketing is inevitable to every online business, whether it is a new venture or a great idea. SEO is a digital marketing technique that can help establish the credibility of the brand, reach the right and broader audience,  generate the traffic and brand awareness among the consumers. While all these might be a complicated set of activities, there are excellent SEO tools that streamline this process:Some of the best digital marketing SEO tools are as follows:MOZKeywordToolGoogle Page Speed InsightsBrowseoGoogle AnalyticsQuickSproutBing WebmasterBotifyBright LocalClusteric2. Search Engine Marketing (SEM)Today, with the growing competition, organizations are seeking innovative measures to sustain in the market. This leads every business to focus on Search Engine Marketing as a part of the digital marketing strategy. SEM is a paid marketing of the ads that appear on the SERP’s. There are various SEM tools available in the market that make this job easy and viable for users. These tools help in enhancing productivity with automation and increasing relevance to the consumers.SEMRushBuzzsumoGoogle AdsBing AdsKeywordCompetitoriSpionageGoogle Marketing PlatformMarin SoftwareWordStream AdvisorAcquisio3. Social Media Marketing (SMM)Social Media Marketing is an effective digital marketing strategy. Unlike paid advertising, the brands and business can grow their brand awareness and reach using social media activities with zero monetary investment by using SMM tools. The social media platform is transforming the consumer’s and business owner’s outlook towards advertising. Hence, social media presence is inevitable for an online business.Some of the best digital marketing tools used by most social media marketers are described below:HootsuiteSprout SocialMeetEdgarSocedoOktopostBufferFacebook Power EditorBitlySocialMentionTweetDeck4. Content Marketing Management (CMM)Content is the way to reach your audience and develop the trust of the brand in the market. Every digital marketing channel must be updated with content according to the audience's requirements and platform. Content marketing helps in various processes such as idea generation, designing and drafting the content, and publishing the content in multiple channels. The content marketing teams also monitor and manage the content, depending on the effectiveness of the content. A robust content marketing campaign requires various skills such as writing skills, social media skills, video-production skills, and many more. Some of the most shared content marketing tools are explained below:BufferTrendspottrContentlyLandscape by Sprout SocialGoogle AdWordsEvernoteKredTrelloClickFunnelsTweriod5. E-Mail MarketingEmail is a reliable and relevant source of social media today. It is one of the most versatile and consistent means of targeting the audience and monetizing the same. The brands can communicate with their target customers and promote their products and services with the help of email marketing. Some of the most common email marketing tools are as follows:MailChimpActive CampaignConvertKitHubSpotMailGeniusLitmusReach MailTarget HeroDripMad Mimi6. Marketing AutomationMarketing automation is the latest advancement in technology. Every repetitive and ordinary task of marketing can be automated with robust marketing tools. Marketing automation reduces the time taken to complete the task, minimizes the human error, and manages the marketing complexity. Moreover, marketing automation manages, monitors, and optimizes marketing efforts. Some of the best marketing automation tools are mentioned below:MarketoHubspotEloquaOmnisendPardotActiveCampaignLeadfeederAct-OnLeadSquaredWiser7. Growth Hacking ToolsGrowth hacking is the process of carrying out rapid experiments in different marketing trials and product development. This procedure is done with a unified objective to achieve fast-paced success and sustain in the industry. Growth hacking tools cater to various purposes, such as feedback and market insight tools, traffic growth tools, user experience tools, and more. Some of the most efficient growth hacking tools are listed below:ColibriUnbounceOptimizePressQualarooZapierCrystalKnowsGrowthBarHotjarAirtablePushCrewAll the tools mentioned above are the best and reliable sources for carrying out a digital marketing campaign.

Since the last decade, digital marketing has evolved leaps and bounds and has become a core entity of businesses of all sizes. The digital world is enormous, complicated, and unstable. It is growing every other day, and hence it becomes a compulsion for the organizations to implement it. There are multiple digital marketing tools, software, and applications available in the market. These tools are user friendly and easy to operate and provides efficient results to the company.

As we have already discussed, Digital Marketing is a vast field, and it is divided into several parts. We must first have an idea about which type of marketing we are selecting and then decide to choose the relevant tools.

Some of the most prominent digital marketing techniques and its relevant tools are mentioned below:

1. Search Engine Optimization (SEO)

Marketing is inevitable to every online business, whether it is a new venture or a great idea. SEO is a digital marketing technique that can help establish the credibility of the brand, reach the right and broader audience,  generate the traffic and brand awareness among the consumers. While all these might be a complicated set of activities, there are excellent SEO tools that streamline this process:

Some of the best digital marketing SEO tools are as follows:

  • MOZ
  • KeywordTool
  • Google Page Speed Insights
  • Browseo
  • Google Analytics
  • QuickSprout
  • Bing Webmaster
  • Botify
  • Bright Local
  • Clusteric

2. Search Engine Marketing (SEM)

Today, with the growing competition, organizations are seeking innovative measures to sustain in the market. This leads every business to focus on Search Engine Marketing as a part of the digital marketing strategy. SEM is a paid marketing of the ads that appear on the SERP’s. There are various SEM tools available in the market that make this job easy and viable for users. These tools help in enhancing productivity with automation and increasing relevance to the consumers.

  • SEMRush
  • Buzzsumo
  • Google Ads
  • Bing Ads
  • KeywordCompetitor
  • iSpionage
  • Google Marketing Platform
  • Marin Software
  • WordStream Advisor
  • Acquisio

3. Social Media Marketing (SMM)

Social Media Marketing is an effective digital marketing strategy. Unlike paid advertising, the brands and business can grow their brand awareness and reach using social media activities with zero monetary investment by using SMM tools. The social media platform is transforming the consumer’s and business owner’s outlook towards advertising. Hence, social media presence is inevitable for an online business.

Some of the best digital marketing tools used by most social media marketers are described below:

  • Hootsuite
  • Sprout Social
  • MeetEdgar
  • Socedo
  • Oktopost
  • Buffer
  • Facebook Power Editor
  • Bitly
  • SocialMention
  • TweetDeck

4. Content Marketing Management (CMM)

Content is the way to reach your audience and develop the trust of the brand in the market. Every digital marketing channel must be updated with content according to the audience's requirements and platform. Content marketing helps in various processes such as idea generation, designing and drafting the content, and publishing the content in multiple channels. The content marketing teams also monitor and manage the content, depending on the effectiveness of the content. A robust content marketing campaign requires various skills such as writing skills, social media skills, video-production skills, and many more. Some of the most shared content marketing tools are explained below:

  • Buffer
  • Trendspottr
  • Contently
  • Landscape by Sprout Social
  • Google AdWords
  • Evernote
  • Kred
  • Trello
  • ClickFunnels
  • Tweriod

5. E-Mail Marketing

Email is a reliable and relevant source of social media today. It is one of the most versatile and consistent means of targeting the audience and monetizing the same. The brands can communicate with their target customers and promote their products and services with the help of email marketing. Some of the most common email marketing tools are as follows:

  • MailChimp
  • Active Campaign
  • ConvertKit
  • HubSpot
  • MailGenius
  • Litmus
  • Reach Mail
  • Target Hero
  • Drip
  • Mad Mimi

6. Marketing Automation

Marketing automation is the latest advancement in technology. Every repetitive and ordinary task of marketing can be automated with robust marketing tools. Marketing automation reduces the time taken to complete the task, minimizes the human error, and manages the marketing complexity. Moreover, marketing automation manages, monitors, and optimizes marketing efforts. Some of the best marketing automation tools are mentioned below:

  • Marketo
  • Hubspot
  • Eloqua
  • Omnisend
  • Pardot
  • ActiveCampaign
  • Leadfeeder
  • Act-On
  • LeadSquared
  • Wiser

7. Growth Hacking Tools

Growth hacking is the process of carrying out rapid experiments in different marketing trials and product development. This procedure is done with a unified objective to achieve fast-paced success and sustain in the industry. Growth hacking tools cater to various purposes, such as feedback and market insight tools, traffic growth tools, user experience tools, and more. Some of the most efficient growth hacking tools are listed below:

  • Colibri
  • Unbounce
  • OptimizePress
  • Qualaroo
  • Zapier
  • CrystalKnows
  • GrowthBar
  • Hotjar
  • Airtable
  • PushCrew

All the tools mentioned above are the best and reliable sources for carrying out a digital marketing campaign.

Yes! Think Exam also provides a remote-based proctoring solution. It comes with AI enable features. Using it, you can conduct a cheat-proof exam from anywhere, anytime.
Yes! Think Exam also provides a remote-based proctoring solution. It comes with AI enable features. Using it, you can conduct a cheat-proof exam from anywhere, anytime.

Yes! Think Exam also provides a remote-based proctoring solution. It comes with AI enable features. Using it, you can conduct a cheat-proof exam from anywhere, anytime.

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