URALA International

International Marketing & PR Agency in Asia

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A Global Media & Content Solutions Agency + Tier 1 Digital Asset Practice

URALA Internatoinal is a full-service media, content & web solutions group 🏙 across offices in Asia-Pacific. Contact: [email protected]

Media accolades

"URALA is the best digital marketing, advertising and creative agency in Japan, and also boasts the nation’s top and longest-running marketing practices in digital assets, Web3.0, metaverse and NFT. They advise both Tier 1 international and Japanese clients on their Web3.0 projects, as well as operate Cointelegraph Japan, the top crypto media in the country." - News on Japan

"URALA is the only agency in Japan that has a dedicated, long-standing Digital Asset (+NFT and Metaverse) marketing practice in Japan, as the owner and operator of Cointelegraph Japan, the country’s most influential crypto media brand. URALA’s global crypto team works with Tier 1 digital asset projects globally and provides brands and Web3.0 aspirant clients with “crypto-native” solutions." - European Business Review


We provide "Faster, Cheaper, Better" 🏃 services in today's 24/7 always-on marketing environment. Just like sushi chef making 🍣!

Besides managing proprietary media brands, we provide integrated solutions to leading corporates, media organisations, financial institutions, tech services as well as industry bodies and governmental agencies. We cover a wide range of industry sectors, including tech, personal finance, lifestyle, tourism, healthcare, consumer goods, NPOs as well as servicing local governments and central government agencies.

An example of our work bringing international tech brand to Japan includes growing Investing.com's 💹 Japanese traffic by 600% over a 12-month period through a mini local operation combining content marketing, SEO audit and optimisation, performance marketing, business development, partnership, sales and localisation. Investing.com is one of the top 10 global financial portals.

We run Cointelegraph Japan ⚡, Japan's top media focusing on cryptocurrency (bitcoin etc.), blockchain and associated tech (Web3.0, NFT, blockchain etc.), as part of global media group with presence in Europe, the United States, China, Korea and Latin America. We leverage our expertise in crypto, blockchain and NFTs to incubate and accelelate web3.0 projects, and have been involved in branding and promoting Tier 1 blockchain projects globally.

Geos 🌏 Asia-Pacific, Japan, Southeast Asia, Australia, the UK, the US

Brands 📱 Cointelegraph Japan, Japan's top media focusing on digital assets, blockchain, metaverse, NFTs; Investing.com and other "intent-based media" in various verticals such as Legal🧑‍⚖️, Recruitment🧑‍💼, Lifestyle👨‍👩‍👧‍👦, Finance💳 and Gaming🎮

50 - 249
1-17-1 Toranomon, Tokyo, Tokyo 105-6490
Panin Tower Senayan City, 15th Floor Jl. Asia Afrika Lot 19, Jakarta Pusat, 10270, Jakarta, Jakarta 10270
Toong, 1Bis Pham Ngoc Thach, Ben Nghe Ward, District 1, Ho Chi Minh City, Thanh Pho Ho Chi Minh

Focus Areas

Service Focus

  • Digital Marketing
  • Advertising

Client Focus

  • Medium Business
  • Small Business
  • Large Business

URALA International Clients & Portfolios

Key Clients

  • DMM
  • Kaplan
  • Amber
  • Kraken
  • Aboitiz
  • Kohler Power
  • Consensys
  • The Economist

Japan webinar management for Thai VietJet Airline
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Japan webinar management for Thai VietJet Airline
  • Japan webinar management for Thai VietJet Airline screenshot 1
Not Disclosed
4 weeks
Transportation & Logistics

We have managed a simultaneously interpreted English-to-Japanese webinar for Thai Vietjet Airline on the launch of Bangkok–Fukuoka direct route, the carrier’s first destination in Japan.

Our work included:

- Simultaneous interpretation + Emcee

- Translation of webinar materials and newsletters

- Invitation to 200 media outlets

- Rehearsals

- Acting as the PR contact after the webinar

The webinar resulted in major Japanese outlets such as Yahoo! Japan and J-Cast covering the launch.

10 journalists obtained the flight tickets to actually get on the flight

Coin 360- crypto heatmap website development
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Coin 360- crypto heatmap website development
  • Coin 360- crypto heatmap website development screenshot 1
Not Disclosed
50 weeks
Financial & Payments


We have worked with our international developer team to develop COIN360, a crypto price-tracker and heatmap website. The aim of the project is to provide important market data in a visualised form for both professional and amateur traders.

Teck stack included: Go, NodeJs, MySQL, Clickhouse, Redis, RabbitMQ, React, Redux and Typescript.


Coin360 has become the most popular crypto price visualisation webapp in the space.

Reckitt Benckiser - Campaign Landing Page
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Reckitt Benckiser - Campaign Landing Page
  • Reckitt Benckiser - Campaign Landing Page screenshot 1
Not Disclosed
50 weeks
Consumer Products


Reckitt Benckiser is an MNC that markets and distributes a wide range of FMCG and consumer goods, mainly through supermarkets and chain stores. Brands they carry include Vanish, Dettol, Lysol and Durex.


The client needed a regional agency to help them distribute cash prizes in both Malaysia and Singapore. Our team had to create two versions of the same campaign for each market, translate and get the legalities right for each market.


We created a whole new landing page that was separate from the other products and websites of the brand, so that development, execution and approvals would be faster.


A set of visuals online and offline that managed to promote the campaign successfully, garnering many contest entries.

Kaplan Singapore
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Kaplan Singapore
  • Kaplan Singapore screenshot 1
Not Disclosed
50 weeks

We have created Kaplan Singapore's website as well as managed their blogroll as part of its content marketing efforts to attract Japanese students, with strong focus on SEO and student acquisitions.

We have also drafted and distributed Kaplan Singapore's media release to 300 media outlets in Japan.

We have also developped a media plan involving education-vertial media and influencers to raise awareness, as well as various tactics for performance marketing.

About Kaplan Singapore

Kaplan is one of the world’s largest and most diverse education providers with over one million students globally. Headquartered in US, Kaplan is part of Graham Holdings (formerly The Washington Post Company) and is its largest subsidiary.

Kaplan in Singapore has students from over 35 countries and regions. As a Lifelong Integrated Learning Partner, we offer over 450 academic programmes for higher learning and professional certification courses for skills development, providing opportunities for individuals to always stay relevant. To date, these opportunities have benefited over 85,000 graduates.


  • Top ranking on Google result for relevant keywords (just below Kaplan Singapore's official website)
  • Creation of user friendly signup funnels for Japanese students
  • Exposure to 300 media outlets in Japan

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