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Customer Lifetime Value in SaaS

Published By : Kapture CRM
Customer Lifetime Value is a metric which when calculated will make the difference between being left behind and taking the quantum leap to staying ahead of your competitors. This eBook will help you with retaining customers for lifetime.
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Summary

Before your company is ready to retain customers for life, its important for your internal teams to first ascertain everything that makes up Customer Lifetime Value. The unmissable metric Some markets have discernible customer brand loyalty, unlike others. For lucrative markets that find it hard to accurately foretell every customer’s lifespan and journey within the sales/marketing funnel, Customer Lifetime Value is certainly an unmissable metric. CLV speaks volumes in terms of: Profit estimation for every customer throughout their association ...read more
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