This guide explores how to ensure success on your digital project, right from the start. It outline the steps you should take before embarking on a digital project, and instructions.
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Part 1: Building a Business Case Before you begin your project… Before you even begin to begin to think about redesigning your website or launching a new mobile app, you need to evaluate why you want to do it at all. To build a solid business case for your digital project, you’ll need to do three things: Articulate why you’re doing it Evaluate your existing platforms and KPIs Use points 1 and 2 to set clear goals for your new digital project The same could be said for a mobile app or other business application. Just because it’s a trendy thing ...read more