Are you completely satisfied with your email open and click-through rates? Maybe the reason is you’re not reaching the right audience but emailing “dead” people instead. This eBook will help you increasing the quality of your email list.
01. I emailed dead people. Did you know that there are “dead people lists? Yep. There are lists that are maintained by different services and the United States Postal Service (USPS) that contain physical addresses, telephone numbers, and email addresses of dead people. I thought I’d put my brother’s information on this list just for fun, but realized it might not be easy to get him back on the “alive” list if there is one. Here’s what the Deceased Lists folks had to say: Deceased do not contact registration. “When you register a name with DDNC,...read more