Using the data to analyze human behavior is more accurate than social surveys. Machine learning provides insights in demand forecasting. Forecasting models for retail operations needed to improve accuracy in the face of the pandemic.
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This whitepaper describes the logical process of applying machine learning for demand forecasting in a stable environment and during a severe crisis, as the pandemic. The benefits of using machine learning for demand forecasting include accelerated data processing, the ability to process larger data sets, improved accuracy, automatic forecast updates, identifying insights and hidden patterns, and increased adaptability. The key to succeeding with forecasting is not only the data but also its structure and relevance. This article identifies the ...read more