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Marketing Metrics: Tracking the Stats that Build Your Business

Published By : ConvertKit
Metrics are what you use to measure the success of anything from your newly launched product to how well your webinars are converting. They are the proof you need to make informed decisions about your day to day tasks.
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Summary

What are Marketing Metrics and Why Do They Matter?\ Do you want to make the most of your resources, follow and test customer trends, improve sales numbers, and generally build a successful business? If you answered yes, then you need to understand the metrics that run your business. Everything these days is data driven, and those pieces of data are what we call metrics. Metrics are what you use to measure the success of anything from your newly launched product to how well your webinars are converting. They are the proof you need to make inform...read more
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