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Slite
Free Knowledge Base Software
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A sitemap is an XML document that contains a list of pages you have chosen to index for Google and other search engines on your website. Most websites don't come prepared with a sitemap. To do this, there are a number of ways, the most common options being: Manually Build a Sitemap: This has the benefit of allowing you to customize the sitemap, but it is recommended for experienced web developers only.Use platform provided tools:  To create a sitemap, many website builders and content management systems (CMSs) offer tools such as a dedicated plugin that will do the job faster and can be downloaded and installed by users. A good example of this is WordPress.Online Sitemap Generator:  These tools are mostly platform-independent. There's nothing extra that you'll have to install on your site. The process of generating a sitemap using such tools is typically quick and simple.You can even refer to Google Console help for best practices of sitemaps.Some of the best online tools are:1. Yoast SEO Plugin: For WordPress users, Yoast SEO is an incredible source for all SEO purposes. It is an all-in-one tool. The primary advantage of using Yoast is that it updates sitemaps automatically dynamically (dynamic sitemap). This will automatically add a link to that page to your sitemap file whenever you add any new page to your site.Configuration:1. Log into your WordPress site.2. Click SEO >> Search Appearance.3. Click and toggle tabs to add or remove sitemaps. Selecting Yes to Content types will create a sitemap and vice versa.4. Save changes.2. Google XML Sitemaps:Another WordPress plugin for generating sitemaps online is Google XML Sitemaps. It is a great tool to help you create XML sitemaps for better indexing your pages in Google, Ask, Bing and Yahoo. It supports WordPress pages as well as custom URLs. It even notifies the search engine each time you create new content.Configuration:1. As the administrator, log into the WordPress site. 2. In the pane to the left, select Plugins. 3. Simply select Add New. 4. Enter Google XML Sitemaps in the Search text box, and then select Search Plugins. 5. Locate Google XML Sitemaps in the name column, and then click Details.6. Click install now and after installation, select Activate Plugin.3. Create your Google Sitemap Online - XML Sitemaps Generator: The purpose of this website is to create a text sitemap for a plain list of all your pages. It also generates an HTML site map for visitors to easily navigate on your website.Configuration:1. Go to the Create your Google Sitemap Online - XML Sitemaps Generator website.2. Paste your URL. Free crawling for up to 500URLs3. Download the XML file.4. Screaming Frog: For Screaming Frog, you’ll need an updated version of Java before moving on to these next steps. The configuration is the same as Create your Google Sitemap Online - XML Sitemaps GeneratorThe final process is submitting to Google Search Console:Test your XML sitemap and upload it.Log in to search console Select sitemap under Crawl >> Add/Test sitemapEnter URL >> Submit
A sitemap is an XML document that contains a list of pages you have chosen to index for Google and other search engines on your website. Most websites don't come prepared with a sitemap. To do this, there are a number of ways, the most common options being: Manually Build a Sitemap: This has the benefit of allowing you to customize the sitemap, but it is recommended for experienced web developers only.Use platform provided tools:  To create a sitemap, many website builders and content management systems (CMSs) offer tools such as a dedicated plugin that will do the job faster and can be downloaded and installed by users. A good example of this is WordPress.Online Sitemap Generator:  These tools are mostly platform-independent. There's nothing extra that you'll have to install on your site. The process of generating a sitemap using such tools is typically quick and simple.You can even refer to Google Console help for best practices of sitemaps.Some of the best online tools are:1. Yoast SEO Plugin: For WordPress users, Yoast SEO is an incredible source for all SEO purposes. It is an all-in-one tool. The primary advantage of using Yoast is that it updates sitemaps automatically dynamically (dynamic sitemap). This will automatically add a link to that page to your sitemap file whenever you add any new page to your site.Configuration:1. Log into your WordPress site.2. Click SEO >> Search Appearance.3. Click and toggle tabs to add or remove sitemaps. Selecting Yes to Content types will create a sitemap and vice versa.4. Save changes.2. Google XML Sitemaps:Another WordPress plugin for generating sitemaps online is Google XML Sitemaps. It is a great tool to help you create XML sitemaps for better indexing your pages in Google, Ask, Bing and Yahoo. It supports WordPress pages as well as custom URLs. It even notifies the search engine each time you create new content.Configuration:1. As the administrator, log into the WordPress site. 2. In the pane to the left, select Plugins. 3. Simply select Add New. 4. Enter Google XML Sitemaps in the Search text box, and then select Search Plugins. 5. Locate Google XML Sitemaps in the name column, and then click Details.6. Click install now and after installation, select Activate Plugin.3. Create your Google Sitemap Online - XML Sitemaps Generator: The purpose of this website is to create a text sitemap for a plain list of all your pages. It also generates an HTML site map for visitors to easily navigate on your website.Configuration:1. Go to the Create your Google Sitemap Online - XML Sitemaps Generator website.2. Paste your URL. Free crawling for up to 500URLs3. Download the XML file.4. Screaming Frog: For Screaming Frog, you’ll need an updated version of Java before moving on to these next steps. The configuration is the same as Create your Google Sitemap Online - XML Sitemaps GeneratorThe final process is submitting to Google Search Console:Test your XML sitemap and upload it.Log in to search console Select sitemap under Crawl >> Add/Test sitemapEnter URL >> Submit

A sitemap is an XML document that contains a list of pages you have chosen to index for Google and other search engines on your website. 

Most websites don't come prepared with a sitemap. To do this, there are a number of ways, the most common options being: 

Manually Build a Sitemap: This has the benefit of allowing you to customize the sitemap, but it is recommended for experienced web developers only.

Use platform provided tools:  To create a sitemap, many website builders and content management systems (CMSs) offer tools such as a dedicated plugin that will do the job faster and can be downloaded and installed by users. A good example of this is WordPress.

Online Sitemap Generator:  These tools are mostly platform-independent. There's nothing extra that you'll have to install on your site. The process of generating a sitemap using such tools is typically quick and simple.

You can even refer to Google Console help for best practices of sitemaps.

Some of the best online tools are:

1. Yoast SEO Plugin: 

For WordPress users, Yoast SEO is an incredible source for all SEO purposes. It is an all-in-one tool. 

The primary advantage of using Yoast is that it updates sitemaps automatically dynamically (dynamic sitemap). 

This will automatically add a link to that page to your sitemap file whenever you add any new page to your site.

Configuration:

1. Log into your WordPress site.

2. Click SEO >> Search Appearance.

3. Click and toggle tabs to add or remove sitemaps. Selecting Yes to Content types will create a sitemap and vice versa.
4. Save changes.

2. Google XML Sitemaps:

Another WordPress plugin for generating sitemaps online is Google XML Sitemaps. It is a great tool to help you create XML sitemaps for better indexing your pages in Google, Ask, Bing and Yahoo. 
It supports WordPress pages as well as custom URLs. It even notifies the search engine each time you create new content.

Configuration:
1. As the administrator, log into the WordPress site. 

2. In the pane to the left, select Plugins. 

3. Simply select Add New. 

4. Enter Google XML Sitemaps in the Search text box, and then select Search Plugins. 

5. Locate Google XML Sitemaps in the name column, and then click Details.

6. Click install now and after installation, select Activate Plugin.

3. Create your Google Sitemap Online - XML Sitemaps Generator

The purpose of this website is to create a text sitemap for a plain list of all your pages. It also generates an HTML site map for visitors to easily navigate on your website.

Configuration:
1. Go to the Create your Google Sitemap Online - XML Sitemaps Generator website.

2. Paste your URL. Free crawling for up to 500URLs
3. Download the XML file.

4. Screaming Frog: 

For Screaming Frog, you’ll need an updated version of Java before moving on to these next steps. The configuration is the same as Create your Google Sitemap Online - XML Sitemaps Generator

The final process is submitting to Google Search Console:

  1. Test your XML sitemap and upload it.
  2. Log in to search console 
  3. Select sitemap under Crawl >> Add/Test sitemap
  4. Enter URL >> Submit
WordPress is the common target for hacking as hackers target the theme, core WordPress files, login page, and even plugins. If you are worried about the security of your WordPress site from being hacked, then you can follow the below-mentioned points:Secure Hosting- You can keep your site safe from hackers and malware with the help of server-side security. Choose the trusted hosting provider that provides protection thoughtfully. Make sure your hosting provider should provide backups, server-level firewalls, malware scanning, latest operating system along with software and hardware, and should be able to manage WordPress core updates.Allows WordPress Firewall – You can set up a web application firewall (WAF) that serves as the first defense line. It helps in preventing spiteful attacks that reach your site. You can protect your website against hacking, brute force, and DDoS attacks with the help of the WordPress firewall. The firewall plugins work by routing the traffic through proxy servers.Update themes and plugins- The publishers or businesses that don’t log in and update often can use WordPress to update all plugins automatically. The publisher can have the most up-to-date software by auto-update feature. The leading cause of being hacked has an out-of-date plugin. The auto-update feature is a good thing for the sites that don’t change frequently.Strengthen your site with sturdy credentials- Ensure that you have strong credentials so that you can protect your WordPress website from brute force attacks.  You can follow the CLU (Complex, long, and Unique) framework and choose the password with upper and lowercase letters, numbers, and special symbols and have atleast 15 characters. You can also use free online generators or premium services like LastPass, DashLane, and 1Password that help store your strong password. Backup WordPress Site - Ensure you create a daily backup of your website. In case your site goes down due to any catastrophic event, it can be recovered from backup. The famous and useful backup solutions are the UpdraftPlus WordPress Backup Plugin.Hide your WordPress login UPL- You can protect yourself from brute force attacks by hiding your WordPress login UPL. Brute force hackers use bots configured to attack a site with a typical setup so make sure you change your login page works relatively well.Restrict login attempts- You can protect your site from brute force attackers by limiting failed login attempts. If anyone can try to log in with incorrect credentials, you can control the number of times by safeguarding.Other additional points that can help in securing WordPress site from being hacked:Make sure you don’t log in on public WiFi networks.Go for better web hosting.Install an SSL certificate on your website that enables you to log in securely while traveling.If you run Windows, then make sure you run virus scans all the time. It will help if you protect your computer and home network.Ensure you delete your new versions of WordPress on the server. Make sure you keep your server clean.Conclusive Statement By taking the above-mentioned small steps, you can provide security to the website to a certain extent. If you want to give an extraordinary amount of protection, you can go for a free version or a premium version of the more security plugins.
WordPress is the common target for hacking as hackers target the theme, core WordPress files, login page, and even plugins. If you are worried about the security of your WordPress site from being hacked, then you can follow the below-mentioned points:Secure Hosting- You can keep your site safe from hackers and malware with the help of server-side security. Choose the trusted hosting provider that provides protection thoughtfully. Make sure your hosting provider should provide backups, server-level firewalls, malware scanning, latest operating system along with software and hardware, and should be able to manage WordPress core updates.Allows WordPress Firewall – You can set up a web application firewall (WAF) that serves as the first defense line. It helps in preventing spiteful attacks that reach your site. You can protect your website against hacking, brute force, and DDoS attacks with the help of the WordPress firewall. The firewall plugins work by routing the traffic through proxy servers.Update themes and plugins- The publishers or businesses that don’t log in and update often can use WordPress to update all plugins automatically. The publisher can have the most up-to-date software by auto-update feature. The leading cause of being hacked has an out-of-date plugin. The auto-update feature is a good thing for the sites that don’t change frequently.Strengthen your site with sturdy credentials- Ensure that you have strong credentials so that you can protect your WordPress website from brute force attacks.  You can follow the CLU (Complex, long, and Unique) framework and choose the password with upper and lowercase letters, numbers, and special symbols and have atleast 15 characters. You can also use free online generators or premium services like LastPass, DashLane, and 1Password that help store your strong password. Backup WordPress Site - Ensure you create a daily backup of your website. In case your site goes down due to any catastrophic event, it can be recovered from backup. The famous and useful backup solutions are the UpdraftPlus WordPress Backup Plugin.Hide your WordPress login UPL- You can protect yourself from brute force attacks by hiding your WordPress login UPL. Brute force hackers use bots configured to attack a site with a typical setup so make sure you change your login page works relatively well.Restrict login attempts- You can protect your site from brute force attackers by limiting failed login attempts. If anyone can try to log in with incorrect credentials, you can control the number of times by safeguarding.Other additional points that can help in securing WordPress site from being hacked:Make sure you don’t log in on public WiFi networks.Go for better web hosting.Install an SSL certificate on your website that enables you to log in securely while traveling.If you run Windows, then make sure you run virus scans all the time. It will help if you protect your computer and home network.Ensure you delete your new versions of WordPress on the server. Make sure you keep your server clean.Conclusive Statement By taking the above-mentioned small steps, you can provide security to the website to a certain extent. If you want to give an extraordinary amount of protection, you can go for a free version or a premium version of the more security plugins.

WordPress is the common target for hacking as hackers target the theme, core WordPress files, login page, and even plugins. If you are worried about the security of your WordPress site from being hacked, then you can follow the below-mentioned points:

  1. Secure Hosting- You can keep your site safe from hackers and malware with the help of server-side security. Choose the trusted hosting provider that provides protection thoughtfully. Make sure your hosting provider should provide backups, server-level firewalls, malware scanning, latest operating system along with software and hardware, and should be able to manage WordPress core updates.
  2. Allows WordPress Firewall – You can set up a web application firewall (WAF) that serves as the first defense line. It helps in preventing spiteful attacks that reach your site. You can protect your website against hacking, brute force, and DDoS attacks with the help of the WordPress firewall. The firewall plugins work by routing the traffic through proxy servers.
  3. Update themes and plugins- The publishers or businesses that don’t log in and update often can use WordPress to update all plugins automatically. The publisher can have the most up-to-date software by auto-update feature. The leading cause of being hacked has an out-of-date plugin. The auto-update feature is a good thing for the sites that don’t change frequently.
  4. Strengthen your site with sturdy credentials- Ensure that you have strong credentials so that you can protect your WordPress website from brute force attacks.  You can follow the CLU (Complex, long, and Unique) framework and choose the password with upper and lowercase letters, numbers, and special symbols and have atleast 15 characters. You can also use free online generators or premium services like LastPass, DashLane, and 1Password that help store your strong password. 
  5. Backup WordPress Site - Ensure you create a daily backup of your website. In case your site goes down due to any catastrophic event, it can be recovered from backup. The famous and useful backup solutions are the UpdraftPlus WordPress Backup Plugin.
  6. Hide your WordPress login UPL- You can protect yourself from brute force attacks by hiding your WordPress login UPL. Brute force hackers use bots configured to attack a site with a typical setup so make sure you change your login page works relatively well.
  7. Restrict login attempts- You can protect your site from brute force attackers by limiting failed login attempts. If anyone can try to log in with incorrect credentials, you can control the number of times by safeguarding.

Other additional points that can help in securing WordPress site from being hacked:

  • Make sure you don’t log in on public WiFi networks.
  • Go for better web hosting.
  • Install an SSL certificate on your website that enables you to log in securely while traveling.
  • If you run Windows, then make sure you run virus scans all the time. It will help if you protect your computer and home network.
  • Ensure you delete your new versions of WordPress on the server. Make sure you keep your server clean.

Conclusive Statement 

By taking the above-mentioned small steps, you can provide security to the website to a certain extent. If you want to give an extraordinary amount of protection, you can go for a free version or a premium version of the more security plugins.

SEO is a broad term used for various different techniques undertaken to enhance a website’s ranking. The most commonly known strategies circle around keyword optimization and backlinks – however, there are other techniques that are equally significant.One of the best techniques is Sitemap. A Sitemap is your website's roadmap that lets search engines find, crawl, and index all the content on your website. Sitemaps also tell search engines which pages are most relevant on your web.They are a series of hyperlinks or links between web pages containing a list of links leading back to one page or another in the chain.In order to maximize your organic traffic, one of the simplest things you can do is creating a sitemap. This is a list of all the URLs and some information about them on your website. What a site map does is making recognizing and indexing the content simpler for search engines.In order to understand the importance of Sitemap, let us understand how the search works.The site is examined by Googlebot, going through all the pages. It records details about the different pages it visits, and how they are interconnected, across the website. Google then uses this information to produce search results and decide what results are most important for a given search query.  Given the cosmic range of websites active on the search engine giant- Google and the value of organic (search engine) traffic, in particular, you'll want to do whatever you can to make this bot understand your website. That's when it comes to sitemaps.A sitemap is a file that can never be viewed by any of the users. It is entitled to search engine understanding and listing each page on your website. This basic file is, as it turns out, an immensely helpful tool.Moving to the types of Sitemaps, there are four major types of sitemaps: Standard XML Sitemap: This is the most prevalent form of XML sitemap that connects to various pages on your website. Video Sitemap: This sitemap helps Google understand your page's video content. News Sitemap: Lets Google to locate the material on Google News-approved pages. Picture Sitemap: Lets Google to locate all the photos on your web that are hosted.In final words, having sitemaps incorporated on your website can be highly beneficial although, if your interlinks are clear you may even not choose to integrate. This would not harm your SEO efforts.
SEO is a broad term used for various different techniques undertaken to enhance a website’s ranking. The most commonly known strategies circle around keyword optimization and backlinks – however, there are other techniques that are equally significant.One of the best techniques is Sitemap. A Sitemap is your website's roadmap that lets search engines find, crawl, and index all the content on your website. Sitemaps also tell search engines which pages are most relevant on your web.They are a series of hyperlinks or links between web pages containing a list of links leading back to one page or another in the chain.In order to maximize your organic traffic, one of the simplest things you can do is creating a sitemap. This is a list of all the URLs and some information about them on your website. What a site map does is making recognizing and indexing the content simpler for search engines.In order to understand the importance of Sitemap, let us understand how the search works.The site is examined by Googlebot, going through all the pages. It records details about the different pages it visits, and how they are interconnected, across the website. Google then uses this information to produce search results and decide what results are most important for a given search query.  Given the cosmic range of websites active on the search engine giant- Google and the value of organic (search engine) traffic, in particular, you'll want to do whatever you can to make this bot understand your website. That's when it comes to sitemaps.A sitemap is a file that can never be viewed by any of the users. It is entitled to search engine understanding and listing each page on your website. This basic file is, as it turns out, an immensely helpful tool.Moving to the types of Sitemaps, there are four major types of sitemaps: Standard XML Sitemap: This is the most prevalent form of XML sitemap that connects to various pages on your website. Video Sitemap: This sitemap helps Google understand your page's video content. News Sitemap: Lets Google to locate the material on Google News-approved pages. Picture Sitemap: Lets Google to locate all the photos on your web that are hosted.In final words, having sitemaps incorporated on your website can be highly beneficial although, if your interlinks are clear you may even not choose to integrate. This would not harm your SEO efforts.

SEO is a broad term used for various different techniques undertaken to enhance a website’s ranking. The most commonly known strategies circle around keyword optimization and backlinks – however, there are other techniques that are equally significant.

One of the best techniques is Sitemap. 

A Sitemap is your website's roadmap that lets search engines find, crawl, and index all the content on your website. Sitemaps also tell search engines which pages are most relevant on your web.

They are a series of hyperlinks or links between web pages containing a list of links leading back to one page or another in the chain.

In order to maximize your organic traffic, one of the simplest things you can do is creating a sitemap. This is a list of all the URLs and some information about them on your website. What a site map does is making recognizing and indexing the content simpler for search engines.

In order to understand the importance of Sitemap, let us understand how the search works.

The site is examined by Googlebot, going through all the pages. It records details about the different pages it visits, and how they are interconnected, across the website. Google then uses this information to produce search results and decide what results are most important for a given search query.  

Given the cosmic range of websites active on the search engine giant- Google and the value of organic (search engine) traffic, in particular, you'll want to do whatever you can to make this bot understand your website. That's when it comes to sitemaps.

A sitemap is a file that can never be viewed by any of the users. It is entitled to search engine understanding and listing each page on your website. This basic file is, as it turns out, an immensely helpful tool.

Moving to the types of Sitemaps, there are four major types of sitemaps: 

Standard XML Sitemap: This is the most prevalent form of XML sitemap that connects to various pages on your website. 

Video Sitemap: This sitemap helps Google understand your page's video content. 

News Sitemap: Lets Google to locate the material on Google News-approved pages. 

Picture Sitemap: Lets Google to locate all the photos on your web that are hosted.

In final words, having sitemaps incorporated on your website can be highly beneficial although, if your interlinks are clear you may even not choose to integrate. This would not harm your SEO efforts.

The page speed of a site is a calculation of how quickly the content loads on the user’s browser.You may define the page speed as either page load time: the time it takes to view the content entirely on a given page or time to the first byte: how long it takes for your browser to obtain the first byte of web server information.According to Google, the threshold is 3 seconds but the optimum is half a second especially for eCommerce websites. A page is said to be fast when it takes less than a tenth of the time required to load it when first viewed. With that said, there are many factors that are taken into consideration while evaluating page speed. Google in its guide explains, what metrics are evaluated for determining the page speed score of a website. There are various factors that can affect this measurement, but the following are the most important.Bounce rate: First and foremost, you should consider how long a visitor stays on your site before leaving and whether or not they left because of something they saw. Visitors land on your page for different reasons. For example, they may just come to check your contact details. Now, it’s likely for them to not stay for long. Thus, the bounce rate varies.Extraneous factors: For instance, if a page has a lot of advertisements, then it will take more time to load than a site with a more natural layout. High-resolution images, videos, etc increase the website weight by 61%.Navigation: Next, you want to make sure that the content on your site is easy to navigate, and it is also best to keep things as simple as possible. This means that if the page is too complex, visitors may possibly get lost in the large number of options that are put-forth. Easy checkouts: Some sites also require extra steps to access certain pages or make a purchase, but by making these easy to follow, visitors will have a much easier time navigating through the pages of your site.UI: You also want to keep in mind the layout of your page when designing it; something simple can often work better than a complicated design.Final words:If you already have an existing site, you might think that there is little you can do to improve the speed of it. However, this is simply not the case. There are plenty of improvements that you can make to increase the performance of your site, such as making it easier for visitors to enter information.You can evaluate your site page load speed on one of the various platforms available online such as GTmetrix, Google’s Page Speed Insights, WebPageTest.org and more.There are plenty of companies out there who specialize in helping you design websites and improve their load times, so it is quite easy to see that there is no shortage of resources to help you achieve your goals. Keeping in mind the above factors, your page loading time should improve dramatically or you may visit our website for further assistance.
The page speed of a site is a calculation of how quickly the content loads on the user’s browser.You may define the page speed as either page load time: the time it takes to view the content entirely on a given page or time to the first byte: how long it takes for your browser to obtain the first byte of web server information.According to Google, the threshold is 3 seconds but the optimum is half a second especially for eCommerce websites. A page is said to be fast when it takes less than a tenth of the time required to load it when first viewed. With that said, there are many factors that are taken into consideration while evaluating page speed. Google in its guide explains, what metrics are evaluated for determining the page speed score of a website. There are various factors that can affect this measurement, but the following are the most important.Bounce rate: First and foremost, you should consider how long a visitor stays on your site before leaving and whether or not they left because of something they saw. Visitors land on your page for different reasons. For example, they may just come to check your contact details. Now, it’s likely for them to not stay for long. Thus, the bounce rate varies.Extraneous factors: For instance, if a page has a lot of advertisements, then it will take more time to load than a site with a more natural layout. High-resolution images, videos, etc increase the website weight by 61%.Navigation: Next, you want to make sure that the content on your site is easy to navigate, and it is also best to keep things as simple as possible. This means that if the page is too complex, visitors may possibly get lost in the large number of options that are put-forth. Easy checkouts: Some sites also require extra steps to access certain pages or make a purchase, but by making these easy to follow, visitors will have a much easier time navigating through the pages of your site.UI: You also want to keep in mind the layout of your page when designing it; something simple can often work better than a complicated design.Final words:If you already have an existing site, you might think that there is little you can do to improve the speed of it. However, this is simply not the case. There are plenty of improvements that you can make to increase the performance of your site, such as making it easier for visitors to enter information.You can evaluate your site page load speed on one of the various platforms available online such as GTmetrix, Google’s Page Speed Insights, WebPageTest.org and more.There are plenty of companies out there who specialize in helping you design websites and improve their load times, so it is quite easy to see that there is no shortage of resources to help you achieve your goals. Keeping in mind the above factors, your page loading time should improve dramatically or you may visit our website for further assistance.

The page speed of a site is a calculation of how quickly the content loads on the user’s browser.

You may define the page speed as either page load time: the time it takes to view the content entirely on a given page or time to the first byte: how long it takes for your browser to obtain the first byte of web server information.

According to Google, the threshold is 3 seconds but the optimum is half a second especially for eCommerce websites. 

A page is said to be fast when it takes less than a tenth of the time required to load it when first viewed. 

With that said, there are many factors that are taken into consideration while evaluating page speed. Google in its guide explains, what metrics are evaluated for determining the page speed score of a website. 

There are various factors that can affect this measurement, but the following are the most important.

Bounce rate: First and foremost, you should consider how long a visitor stays on your site before leaving and whether or not they left because of something they saw. Visitors land on your page for different reasons. For example, they may just come to check your contact details. Now, it’s likely for them to not stay for long. Thus, the bounce rate varies.

Extraneous factors: For instance, if a page has a lot of advertisements, then it will take more time to load than a site with a more natural layout. High-resolution images, videos, etc increase the website weight by 61%.

Navigation: Next, you want to make sure that the content on your site is easy to navigate, and it is also best to keep things as simple as possible. This means that if the page is too complex, visitors may possibly get lost in the large number of options that are put-forth. 

Easy checkouts: Some sites also require extra steps to access certain pages or make a purchase, but by making these easy to follow, visitors will have a much easier time navigating through the pages of your site.

UI: You also want to keep in mind the layout of your page when designing it; something simple can often work better than a complicated design.

Final words:

If you already have an existing site, you might think that there is little you can do to improve the speed of it. However, this is simply not the case. There are plenty of improvements that you can make to increase the performance of your site, such as making it easier for visitors to enter information.

You can evaluate your site page load speed on one of the various platforms available online such as GTmetrix, Google’s Page Speed Insights, WebPageTest.org and more.

There are plenty of companies out there who specialize in helping you design websites and improve their load times, so it is quite easy to see that there is no shortage of resources to help you achieve your goals. 

Keeping in mind the above factors, your page loading time should improve dramatically or you may visit our website for further assistance.

For a number of factors, XML sitemaps are still believed to be essential for every website. They are configured to show Google how to navigate and include relevant pages on the site in the index of the search engine. The argument is that Google is able to index websites by itself but the drawback that it does it quite slowly is that it has limited resources.Speed depends on how often you refresh the content on your site. Supposing, you append your content only once a month and crawlers are likely to scan your website monthly or less in such case your sitemap won’t be of much help. It is really important to update your website frequently to make the best use of your sitemap apart from eliminating duplication.XML sitemaps are not for the visitor’s eyes. They are fabricated in the source code and the accuracy of the code matters. It will be beneficial to follow these 3 simple rules:1. Content Quality of the webpages:People have assumed so far that merely putting up a sitemap will get the search engines to quickly put up all your pages in the search index. Well, that is not the correct news.XML Sitemaps definitely attain the attention of search engines but when the crawlers find spammy or unauthorized content, it is obvious you won’t make it to the search index.The key is to ensure that your content complies to search algorithms. Google rolled out the Panda update in February 2011. It was targeted to reward high-quality websites and reduce the presence on websites with spammy or thin content. Thus, make sure the quality of the pages in the sitemap is not compromised.2. No-index: Certain webpages such as password recovery, review pages, forms pages, or so are not pages where you want to draw traffic volume. It doesn’t make sense getting them indexed.The most common practice to avoid these pages getting indexed is the “No-index tag” or “robots.txt files”.It is important to remove these from XML sitemaps as well to ensure your site is not impacted by the indexing of unimportant pages.3. Prioritize pages worth indexing:If you think certain pages of your site hold high-quality content and are moderate, putting them at the same priority level can affect your domain performance metrics. It is better to add only those pages that are worth indexing into your sitemap. Along with that, it should also be aligned with your Meta robots or robots.txt files as mentioned above.To conclude, sitemaps done right can help you optimize your page indexing and overall visibility of your web pages in search engines.
For a number of factors, XML sitemaps are still believed to be essential for every website. They are configured to show Google how to navigate and include relevant pages on the site in the index of the search engine. The argument is that Google is able to index websites by itself but the drawback that it does it quite slowly is that it has limited resources.Speed depends on how often you refresh the content on your site. Supposing, you append your content only once a month and crawlers are likely to scan your website monthly or less in such case your sitemap won’t be of much help. It is really important to update your website frequently to make the best use of your sitemap apart from eliminating duplication.XML sitemaps are not for the visitor’s eyes. They are fabricated in the source code and the accuracy of the code matters. It will be beneficial to follow these 3 simple rules:1. Content Quality of the webpages:People have assumed so far that merely putting up a sitemap will get the search engines to quickly put up all your pages in the search index. Well, that is not the correct news.XML Sitemaps definitely attain the attention of search engines but when the crawlers find spammy or unauthorized content, it is obvious you won’t make it to the search index.The key is to ensure that your content complies to search algorithms. Google rolled out the Panda update in February 2011. It was targeted to reward high-quality websites and reduce the presence on websites with spammy or thin content. Thus, make sure the quality of the pages in the sitemap is not compromised.2. No-index: Certain webpages such as password recovery, review pages, forms pages, or so are not pages where you want to draw traffic volume. It doesn’t make sense getting them indexed.The most common practice to avoid these pages getting indexed is the “No-index tag” or “robots.txt files”.It is important to remove these from XML sitemaps as well to ensure your site is not impacted by the indexing of unimportant pages.3. Prioritize pages worth indexing:If you think certain pages of your site hold high-quality content and are moderate, putting them at the same priority level can affect your domain performance metrics. It is better to add only those pages that are worth indexing into your sitemap. Along with that, it should also be aligned with your Meta robots or robots.txt files as mentioned above.To conclude, sitemaps done right can help you optimize your page indexing and overall visibility of your web pages in search engines.

For a number of factors, XML sitemaps are still believed to be essential for every website. They are configured to show Google how to navigate and include relevant pages on the site in the index of the search engine. 

The argument is that Google is able to index websites by itself but the drawback that it does it quite slowly is that it has limited resources.

Speed depends on how often you refresh the content on your site. Supposing, you append your content only once a month and crawlers are likely to scan your website monthly or less in such case your sitemap won’t be of much help. It is really important to update your website frequently to make the best use of your sitemap apart from eliminating duplication.

XML sitemaps are not for the visitor’s eyes. They are fabricated in the source code and the accuracy of the code matters. It will be beneficial to follow these 3 simple rules:

1. Content Quality of the webpages:

People have assumed so far that merely putting up a sitemap will get the search engines to quickly put up all your pages in the search index. 

Well, that is not the correct news.

XML Sitemaps definitely attain the attention of search engines but when the crawlers find spammy or unauthorized content, it is obvious you won’t make it to the search index.

The key is to ensure that your content complies to search algorithms. Google rolled out the Panda update in February 2011. It was targeted to reward high-quality websites and reduce the presence on websites with spammy or thin content. 

Thus, make sure the quality of the pages in the sitemap is not compromised.

2. No-index: 
Certain webpages such as password recovery, review pages, forms pages, or so are not pages where you want to draw traffic volume. It doesn’t make sense getting them indexed.

The most common practice to avoid these pages getting indexed is the “No-index tag” or “robots.txt files”.

It is important to remove these from XML sitemaps as well to ensure your site is not impacted by the indexing of unimportant pages.

3. Prioritize pages worth indexing:

If you think certain pages of your site hold high-quality content and are moderate, putting them at the same priority level can affect your domain performance metrics. It is better to add only those pages that are worth indexing into your sitemap. Along with that, it should also be aligned with your Meta robots or robots.txt files as mentioned above.

To conclude, sitemaps done right can help you optimize your page indexing and overall visibility of your web pages in search engines.

If you are an online retailer, providing seamless and frictionless user experience (UX) is of paramount importance. You can add the best of graphics and design but if your visitors fail to navigate the page effortlessly then the visible impression is of no use. At its core, site structure is a process of setting up the navigation, product and category pages well. It is all about providing customers what they are looking for at the right time with the relevant content. The architecture of an e-commerce website should be easy-to-use, concise, and scalable. It should follow the three-clicks rule meaning a page should not take more than three clicks to get from any other subpage/homepage. If you fail to meet these two essential elements of site structure then your visitors will bounce off your website. The main objective of the website structure is to make all the information and elements present on the website – accessible, relevant, responsive and direct. So, the visitors can easily reach the page and take action. The UI and UX team need to work together to create a cohesive web experience for the visitors. Always prioritize the architecture – because it is a big driver for the success of your online store. How site architecture is crucial for SEO?A well-developed, well-optimized and fluid website is the primary component of search engines. It will assist your website in getting better rank on the SERP listings. It will effortlessly get crawled and indexed by spiders, improving the SEO efforts.  Page speedDid you know that a well-structured website needs less coding? Meaning the number of requests to the server will be lower which will speed up the loading time. The structure has a lot to do with the website speed optimization, it lets crawlers navigate through the pages faster. Site linksThese are the snippets with links of a website’s category page and awarded to the website with outstanding site structure. They enhance the SEO efforts by improving conversions, navigability and showing relevant pages to the target audience. Utilize keyword research to generate highly-relevant URL pages. Crawler-friendly structureIf there’s one thing that ensures SEO success, it is the optimized website that allows crawlers to move through the pages and subpages. This way, it will be easier for you to get organic traffic on your website. All things consideredA successful web page structure is a product of well-thought-out design and organized planning – do not leave it unnoticed.  Make your web presence count by preparing a wonderful hierarchy before designing the UX/UI. Upgrade the structure of your website by redesigning and reorganizing it by tweaking the navigational elements.
If you are an online retailer, providing seamless and frictionless user experience (UX) is of paramount importance. You can add the best of graphics and design but if your visitors fail to navigate the page effortlessly then the visible impression is of no use. At its core, site structure is a process of setting up the navigation, product and category pages well. It is all about providing customers what they are looking for at the right time with the relevant content. The architecture of an e-commerce website should be easy-to-use, concise, and scalable. It should follow the three-clicks rule meaning a page should not take more than three clicks to get from any other subpage/homepage. If you fail to meet these two essential elements of site structure then your visitors will bounce off your website. The main objective of the website structure is to make all the information and elements present on the website – accessible, relevant, responsive and direct. So, the visitors can easily reach the page and take action. The UI and UX team need to work together to create a cohesive web experience for the visitors. Always prioritize the architecture – because it is a big driver for the success of your online store. How site architecture is crucial for SEO?A well-developed, well-optimized and fluid website is the primary component of search engines. It will assist your website in getting better rank on the SERP listings. It will effortlessly get crawled and indexed by spiders, improving the SEO efforts.  Page speedDid you know that a well-structured website needs less coding? Meaning the number of requests to the server will be lower which will speed up the loading time. The structure has a lot to do with the website speed optimization, it lets crawlers navigate through the pages faster. Site linksThese are the snippets with links of a website’s category page and awarded to the website with outstanding site structure. They enhance the SEO efforts by improving conversions, navigability and showing relevant pages to the target audience. Utilize keyword research to generate highly-relevant URL pages. Crawler-friendly structureIf there’s one thing that ensures SEO success, it is the optimized website that allows crawlers to move through the pages and subpages. This way, it will be easier for you to get organic traffic on your website. All things consideredA successful web page structure is a product of well-thought-out design and organized planning – do not leave it unnoticed.  Make your web presence count by preparing a wonderful hierarchy before designing the UX/UI. Upgrade the structure of your website by redesigning and reorganizing it by tweaking the navigational elements.

If you are an online retailer, providing seamless and frictionless user experience (UX) is of paramount importance. You can add the best of graphics and design but if your visitors fail to navigate the page effortlessly then the visible impression is of no use. 

At its core, site structure is a process of setting up the navigation, product and category pages well. It is all about providing customers what they are looking for at the right time with the relevant content. 

The architecture of an e-commerce website should be easy-to-use, concise, and scalable. It should follow the three-clicks rule meaning a page should not take more than three clicks to get from any other subpage/homepage. If you fail to meet these two essential elements of site structure then your visitors will bounce off your website. 

The main objective of the website structure is to make all the information and elements present on the website – accessible, relevant, responsive and direct. So, the visitors can easily reach the page and take action. 

The UI and UX team need to work together to create a cohesive web experience for the visitors. Always prioritize the architecture – because it is a big driver for the success of your online store. 

How site architecture is crucial for SEO?

A well-developed, well-optimized and fluid website is the primary component of search engines. It will assist your website in getting better rank on the SERP listings. It will effortlessly get crawled and indexed by spiders, improving the SEO efforts.  

Page speed

Did you know that a well-structured website needs less coding? Meaning the number of requests to the server will be lower which will speed up the loading time. The structure has a lot to do with the website speed optimization, it lets crawlers navigate through the pages faster. 

Site links

These are the snippets with links of a website’s category page and awarded to the website with outstanding site structure. They enhance the SEO efforts by improving conversions, navigability and showing relevant pages to the target audience. Utilize keyword research to generate highly-relevant URL pages. 

Crawler-friendly structure

If there’s one thing that ensures SEO success, it is the optimized website that allows crawlers to move through the pages and subpages. This way, it will be easier for you to get organic traffic on your website. 

All things considered

A successful web page structure is a product of well-thought-out design and organized planning – do not leave it unnoticed.  Make your web presence count by preparing a wonderful hierarchy before designing the UX/UI. Upgrade the structure of your website by redesigning and reorganizing it by tweaking the navigational elements.

When 60% of the blogs over the internet are supported by guest blogging for organic traffic and lasting search ranking, there is ample scope for the bloggers to make their posts credible all around. This sounds interesting. The craze of link building is positively transforming into generating higher visibility through an organic means of guest postings. This is automatically helping businesses generate increased ROI and lasting search results. In a quick interview with a digital marketing expert and consultant from Ahmedabad – Viral Panchal, I have compiled some of the important points that will help all working in this field. Let us check it out here: Question: How will you analyze which high authority site is best to collaborate with guest blogging? Answer: Of course, you are not willing to toss all opportunities of guest posting from lower authority sites. Your focus should be on getting some decent traffic and a backlink. You should immediately turn to ALEXA. Alexa toolbar will help you get the list of top guest posting sites, especially those that are ranked within the top 100,000 on Alexa. Alexa is actually a good indicator to tell you which site is popular and this will help to boost your blog’s organic traffic. Question: Do all guest-posting sites accept all kinds of posts and link back to them? Answer: No, some sites are free, while some are paid. Niche plays an important role here. For example, if you are into travel business, then you should approach only the travel and tourism-based websites. If you want to do a Google Search, you can simply type: Guest Post + Travel Remember, always be particular with the keywords and niche and on their basis only, you can connect to the sites saying ‘write to us’, ‘write for me’, ‘contribute to’, ‘submit+inurl:blog’, ‘submit a guest post’, ‘accepting guest posts’, ‘guest column’, ‘become a contributor’, and so on. Question: What type of & how long a guest post should be? Answer: Google loves authentic and organic content. Blogs over 2000+ words are far more likely to have strong results. · Your guest blog should target high domain authority and page authority sites in the relevant category. · Your blog should be perfect enough to attract media groups and channels towards the information you are supplying. · It should target a perfect website that is regularly updated; for example, a search engine journal. · It is supported by a perfect email to ping the website team to read what you want and encourage them to ask you for the content. · Links, if any, should be placed correctly and the blog should be able to move much traffic from your partner’s site to your own website through good anchor text. Question: What are the most popular guest posting websites according to you? Or, what sites you would like to recommend in general to post guest blogs? Answer: First, I would like to tell you that there is a huge importance of backlinks when you are working on guest posts. Of course, getting a link back to your site is the most desirable point behind this activity. If you are getting a ‘do follow’ link, it will help you getting link value plus web traffic from the original site. However, if you are getting a ‘no follow’ link, it would bring you web traffic only. So, be particular about the source from where you are getting a link. Now, let me tell you about the best guest posting sources. Entrepreneur: Entrepreneur is a tech site that focusses on ‘what is new’ and ‘what is next’ happening in the technical world. It also supports emerging startups. It is a multi-facilitating website for the marketers, promoters, contributors and all other sections of the business. Business2Community: It is one of the leading portal shows the current business landscape based on recent trends and news about different industries. It is authentic, but very difficult to get your share of publication. One can definitely try becoming a contributor to Business2Community site for some excellent business results. SEMRush: SEMRush invites SEO, PPC, and all other digital marketing related content as guest blog posts. It is a leading marketing toolkit for digital marketing professionals and helps to spread better words by recognized authors throughout the world. JeffBullas:The guest blogging community at JeffBullas has rapidly grown in the past couple of years. I am also one of the contributors to this site and I love the way they guide their contributors through to the entire process of successful guest blogging. Hubspot: Hubspot is an award-winning blog for its 2 million monthly visits and over 215,000 subscribers. It is one of the finest destinations for marketers, businesses, and growth hackers to give a glimpse of their writing and designing skills. IAmWire: IAmWire invites guest posts in the business, management, and technology category. It claims to be an upcoming financial and management services company that operates using technology verticals. It also has some other operational section to work for your business branding requirements. Mashable: Mashable is a top-rated news site for technology, web culture, social and digital media. It owns over 40 million monthly page views. You can submit news or tips to Mashable either at their site or through email. Question: What will be your essential guest blogging tip? Answer: The list of the sites will go long as hundreds and thousands of websites accept guest posts and willing to share returns in terms of a good deal. The most important thing to remember while jumping into this venture is to find the places where most of your potential audience hangs out. Avoid duplicity and submit only the original content. Follow site-guidelines and strive to benefit readers. Your entire focus should be to provide value to your host site. If it is your first post, then make the self-promotion a secondary thing. Guest blogging really works. It is the most appropriate way to get excellent visibility on search engines and great readability if your content is genuine.
When 60% of the blogs over the internet are supported by guest blogging for organic traffic and lasting search ranking, there is ample scope for the bloggers to make their posts credible all around. This sounds interesting. The craze of link building is positively transforming into generating higher visibility through an organic means of guest postings. This is automatically helping businesses generate increased ROI and lasting search results. In a quick interview with a digital marketing expert and consultant from Ahmedabad – Viral Panchal, I have compiled some of the important points that will help all working in this field. Let us check it out here: Question: How will you analyze which high authority site is best to collaborate with guest blogging? Answer: Of course, you are not willing to toss all opportunities of guest posting from lower authority sites. Your focus should be on getting some decent traffic and a backlink. You should immediately turn to ALEXA. Alexa toolbar will help you get the list of top guest posting sites, especially those that are ranked within the top 100,000 on Alexa. Alexa is actually a good indicator to tell you which site is popular and this will help to boost your blog’s organic traffic. Question: Do all guest-posting sites accept all kinds of posts and link back to them? Answer: No, some sites are free, while some are paid. Niche plays an important role here. For example, if you are into travel business, then you should approach only the travel and tourism-based websites. If you want to do a Google Search, you can simply type: Guest Post + Travel Remember, always be particular with the keywords and niche and on their basis only, you can connect to the sites saying ‘write to us’, ‘write for me’, ‘contribute to’, ‘submit+inurl:blog’, ‘submit a guest post’, ‘accepting guest posts’, ‘guest column’, ‘become a contributor’, and so on. Question: What type of & how long a guest post should be? Answer: Google loves authentic and organic content. Blogs over 2000+ words are far more likely to have strong results. · Your guest blog should target high domain authority and page authority sites in the relevant category. · Your blog should be perfect enough to attract media groups and channels towards the information you are supplying. · It should target a perfect website that is regularly updated; for example, a search engine journal. · It is supported by a perfect email to ping the website team to read what you want and encourage them to ask you for the content. · Links, if any, should be placed correctly and the blog should be able to move much traffic from your partner’s site to your own website through good anchor text. Question: What are the most popular guest posting websites according to you? Or, what sites you would like to recommend in general to post guest blogs? Answer: First, I would like to tell you that there is a huge importance of backlinks when you are working on guest posts. Of course, getting a link back to your site is the most desirable point behind this activity. If you are getting a ‘do follow’ link, it will help you getting link value plus web traffic from the original site. However, if you are getting a ‘no follow’ link, it would bring you web traffic only. So, be particular about the source from where you are getting a link. Now, let me tell you about the best guest posting sources. Entrepreneur: Entrepreneur is a tech site that focusses on ‘what is new’ and ‘what is next’ happening in the technical world. It also supports emerging startups. It is a multi-facilitating website for the marketers, promoters, contributors and all other sections of the business. Business2Community: It is one of the leading portal shows the current business landscape based on recent trends and news about different industries. It is authentic, but very difficult to get your share of publication. One can definitely try becoming a contributor to Business2Community site for some excellent business results. SEMRush: SEMRush invites SEO, PPC, and all other digital marketing related content as guest blog posts. It is a leading marketing toolkit for digital marketing professionals and helps to spread better words by recognized authors throughout the world. JeffBullas:The guest blogging community at JeffBullas has rapidly grown in the past couple of years. I am also one of the contributors to this site and I love the way they guide their contributors through to the entire process of successful guest blogging. Hubspot: Hubspot is an award-winning blog for its 2 million monthly visits and over 215,000 subscribers. It is one of the finest destinations for marketers, businesses, and growth hackers to give a glimpse of their writing and designing skills. IAmWire: IAmWire invites guest posts in the business, management, and technology category. It claims to be an upcoming financial and management services company that operates using technology verticals. It also has some other operational section to work for your business branding requirements. Mashable: Mashable is a top-rated news site for technology, web culture, social and digital media. It owns over 40 million monthly page views. You can submit news or tips to Mashable either at their site or through email. Question: What will be your essential guest blogging tip? Answer: The list of the sites will go long as hundreds and thousands of websites accept guest posts and willing to share returns in terms of a good deal. The most important thing to remember while jumping into this venture is to find the places where most of your potential audience hangs out. Avoid duplicity and submit only the original content. Follow site-guidelines and strive to benefit readers. Your entire focus should be to provide value to your host site. If it is your first post, then make the self-promotion a secondary thing. Guest blogging really works. It is the most appropriate way to get excellent visibility on search engines and great readability if your content is genuine.
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When 60% of the blogs over the internet are supported by guest blogging for organic traffic and lasting search ranking, there is ample scope for the bloggers to make their posts credible all around.

This sounds interesting.

The craze of link building is positively transforming into generating higher visibility through an organic means of guest postings. This is automatically helping businesses generate increased ROI and lasting search results.

In a quick interview with a digital marketing expert and consultant from Ahmedabad – Viral Panchal, I have compiled some of the important points that will help all working in this field. Let us check it out here:

Question: How will you analyze which high authority site is best to collaborate with guest blogging?

Answer: Of course, you are not willing to toss all opportunities of guest posting from lower authority sites. Your focus should be on getting some decent traffic and a backlink. You should immediately turn to ALEXA.

Alexa toolbar will help you get the list of top guest posting sites, especially those that are ranked within the top 100,000 on Alexa. Alexa is actually a good indicator to tell you which site is popular and this will help to boost your blog’s organic traffic.

Question: Do all guest-posting sites accept all kinds of posts and link back to them?

Answer: No, some sites are free, while some are paid. Niche plays an important role here. For example, if you are into travel business, then you should approach only the travel and tourism-based websites.

If you want to do a Google Search, you can simply type:

Guest Post + Travel

Remember, always be particular with the keywords and niche and on their basis only, you can connect to the sites saying ‘write to us’, ‘write for me’, ‘contribute to’, ‘submit+inurl:blog’, ‘submit a guest post’, ‘accepting guest posts’, ‘guest column’, ‘become a contributor’, and so on.

Question: What type of & how long a guest post should be?

Answer: Google loves authentic and organic content. Blogs over 2000+ words are far more likely to have strong results.

· Your guest blog should target high domain authority and page authority sites in the relevant category.

· Your blog should be perfect enough to attract media groups and channels towards the information you are supplying.

· It should target a perfect website that is regularly updated; for example, a search engine journal.

· It is supported by a perfect email to ping the website team to read what you want and encourage them to ask you for the content.

· Links, if any, should be placed correctly and the blog should be able to move much traffic from your partner’s site to your own website through good anchor text.

Question: What are the most popular guest posting websites according to you? Or, what sites you would like to recommend in general to post guest blogs?

Answer: First, I would like to tell you that there is a huge importance of backlinks when you are working on guest posts. Of course, getting a link back to your site is the most desirable point behind this activity. If you are getting a ‘do follow’ link, it will help you getting link value plus web traffic from the original site. However, if you are getting a ‘no follow’ link, it would bring you web traffic only. So, be particular about the source from where you are getting a link. Now, let me tell you about the best guest posting sources.

Entrepreneur: Entrepreneur is a tech site that focusses on ‘what is new’ and ‘what is next’ happening in the technical world. It also supports emerging startups. It is a multi-facilitating website for the marketers, promoters, contributors and all other sections of the business.

Business2Community: It is one of the leading portal shows the current business landscape based on recent trends and news about different industries. It is authentic, but very difficult to get your share of publication. One can definitely try becoming a contributor to Business2Community site for some excellent business results.

SEMRush: SEMRush invites SEO, PPC, and all other digital marketing related content as guest blog posts. It is a leading marketing toolkit for digital marketing professionals and helps to spread better words by recognized authors throughout the world.

JeffBullas:The guest blogging community at JeffBullas has rapidly grown in the past couple of years. I am also one of the contributors to this site and I love the way they guide their contributors through to the entire process of successful guest blogging.

Hubspot: Hubspot is an award-winning blog for its 2 million monthly visits and over 215,000 subscribers. It is one of the finest destinations for marketers, businesses, and growth hackers to give a glimpse of their writing and designing skills.

IAmWire: IAmWire invites guest posts in the business, management, and technology category. It claims to be an upcoming financial and management services company that operates using technology verticals. It also has some other operational section to work for your business branding requirements.

Mashable: Mashable is a top-rated news site for technology, web culture, social and digital media. It owns over 40 million monthly page views. You can submit news or tips to Mashable either at their site or through email.

Question: What will be your essential guest blogging tip?

Answer: The list of the sites will go long as hundreds and thousands of websites accept guest posts and willing to share returns in terms of a good deal. The most important thing to remember while jumping into this venture is to find the places where most of your potential audience hangs out.

Avoid duplicity and submit only the original content. Follow site-guidelines and strive to benefit readers. Your entire focus should be to provide value to your host site. If it is your first post, then make the self-promotion a secondary thing.

Guest blogging really works. It is the most appropriate way to get excellent visibility on search engines and great readability if your content is genuine.

Today, social signals have become an important part of search engine optimization. When a business enters into the online arena, it needs to socialize, generate product awareness, create a prospect base, and notify the customers about the new products and changes in policies and procedures in their store. A well-planned social media strategy works best in this regard. It holds the capacity to either make or take down a brand. Whether your business size is small or large, social media provides a great opportunity and advantage for every brand, business, or enterprise. Social media technologies turn communication into an interactive dialogue between communities, individuals, and organizations. The web-based applications supported by social channels help business owners to promote their companies all over the world. When a business owner maintains a website in the form of a landing page and a blog associated to it, it gets the direct benefits of using social media sites, such as: 1. Social media posts drive targeted traffic. As per the Pew Research Center study, 68% of American adults are Facebook users. 2. Social media strategy for your business boosts your website’s SEO. 3. It can increase your reach through quoted experts. 4. Social media marketing helps you understand your audience. 5. Your business’s active social media presence builds relationships with your audience. 6. Social media advertisements allow targeting and retargeting. 7. Social media sites can get your website noticed at events and earn media coverage. 8. Social media is the key to customer service. 9. A strong social media presence builds brand loyalty. 10. It is the perfect addition to your PR strategy. 11. Your competition is already social. More than 91% of retail brands use at least two social media platforms. 12. The social media market is a reasonably level playing field for the majority of enterprises. 13. Social media is a king when we are talking about ‘newsjacking.’ 14. Social media marketing will bring you more sales. 15. It will help you find potential customers who do not already know your brand. 16. It establishes you as an authority in the industry. 17. It can yield you an unbeatable ROI. Now, check out the best social media management and marketing software that can genuinely help your business get flourished and move ahead in the competition in the long run. 1. HootSuite 2. Buffer 3. Sprout Social 4. Agorapulse 5. PromoRepublic 6. Sendible 7. Loomly 8. Juicer 9. Spredfast 10. Oktopost No marketing tool or technique is as much capable as social media to influence your brand perception in the market. If you are regularly interacting with your followers, thought-leaders, journalists, and taste-makers can really boost your profile, give sales to your brand, and improve your public image.
Today, social signals have become an important part of search engine optimization. When a business enters into the online arena, it needs to socialize, generate product awareness, create a prospect base, and notify the customers about the new products and changes in policies and procedures in their store. A well-planned social media strategy works best in this regard. It holds the capacity to either make or take down a brand. Whether your business size is small or large, social media provides a great opportunity and advantage for every brand, business, or enterprise. Social media technologies turn communication into an interactive dialogue between communities, individuals, and organizations. The web-based applications supported by social channels help business owners to promote their companies all over the world. When a business owner maintains a website in the form of a landing page and a blog associated to it, it gets the direct benefits of using social media sites, such as: 1. Social media posts drive targeted traffic. As per the Pew Research Center study, 68% of American adults are Facebook users. 2. Social media strategy for your business boosts your website’s SEO. 3. It can increase your reach through quoted experts. 4. Social media marketing helps you understand your audience. 5. Your business’s active social media presence builds relationships with your audience. 6. Social media advertisements allow targeting and retargeting. 7. Social media sites can get your website noticed at events and earn media coverage. 8. Social media is the key to customer service. 9. A strong social media presence builds brand loyalty. 10. It is the perfect addition to your PR strategy. 11. Your competition is already social. More than 91% of retail brands use at least two social media platforms. 12. The social media market is a reasonably level playing field for the majority of enterprises. 13. Social media is a king when we are talking about ‘newsjacking.’ 14. Social media marketing will bring you more sales. 15. It will help you find potential customers who do not already know your brand. 16. It establishes you as an authority in the industry. 17. It can yield you an unbeatable ROI. Now, check out the best social media management and marketing software that can genuinely help your business get flourished and move ahead in the competition in the long run. 1. HootSuite 2. Buffer 3. Sprout Social 4. Agorapulse 5. PromoRepublic 6. Sendible 7. Loomly 8. Juicer 9. Spredfast 10. Oktopost No marketing tool or technique is as much capable as social media to influence your brand perception in the market. If you are regularly interacting with your followers, thought-leaders, journalists, and taste-makers can really boost your profile, give sales to your brand, and improve your public image.

Today, social signals have become an important part of search engine optimization. When a business enters into the online arena, it needs to socialize, generate product awareness, create a prospect base, and notify the customers about the new products and changes in policies and procedures in their store. A well-planned social media strategy works best in this regard. It holds the capacity to either make or take down a brand. Whether your business size is small or large, social media provides a great opportunity and advantage for every brand, business, or enterprise.

Social media technologies turn communication into an interactive dialogue between communities, individuals, and organizations. The web-based applications supported by social channels help business owners to promote their companies all over the world.

When a business owner maintains a website in the form of a landing page and a blog associated to it, it gets the direct benefits of using social media sites, such as:

1. Social media posts drive targeted traffic. As per the Pew Research Center study, 68% of American adults are Facebook users.

2. Social media strategy for your business boosts your website’s SEO.

3. It can increase your reach through quoted experts.

4. Social media marketing helps you understand your audience.

5. Your business’s active social media presence builds relationships with your audience.

6. Social media advertisements allow targeting and retargeting.

7. Social media sites can get your website noticed at events and earn media coverage.

8. Social media is the key to customer service.

9. A strong social media presence builds brand loyalty.

10. It is the perfect addition to your PR strategy.

11. Your competition is already social. More than 91% of retail brands use at least two social media platforms.

12. The social media market is a reasonably level playing field for the majority of enterprises.

13. Social media is a king when we are talking about ‘newsjacking.’

14. Social media marketing will bring you more sales.

15. It will help you find potential customers who do not already know your brand.

16. It establishes you as an authority in the industry.

17. It can yield you an unbeatable ROI.

Now, check out the best social media management and marketing software that can genuinely help your business get flourished and move ahead in the competition in the long run.

1. HootSuite

2. Buffer

3. Sprout Social

4. Agorapulse

5. PromoRepublic

6. Sendible

7. Loomly

8. Juicer

9. Spredfast

10. Oktopost

No marketing tool or technique is as much capable as social media to influence your brand perception in the market. If you are regularly interacting with your followers, thought-leaders, journalists, and taste-makers can really boost your profile, give sales to your brand, and improve your public image.

The sitemap is a file where you have information about, and connections between, the pages, images, and other content on your website. An effective SEO strategy must involve sitemaps. Building sitemaps is pretty simple. There are various online sitemap generators to help you eliminate the hassles of coding.In order to understand your site, search engines like Google review this file. Using sitemap you inform Google about the pages and data that are important on the website. For example, when the page was last revised, how often the page is modified and all other language versions of a website.It is a known fact that Google does not penalize websites for not implementing sitemaps. However, it has always been confusing for webmasters whether or not to implement them on their websites.Here is a guide:WHEN YOU NEED A SITEMAP?Your website is huge:  For large websites, there is a chance that Google crawlers are more likely to miss the crawling of any of your latest or newly modified webpages.Poor interlinks: Your website has a wide repository of pages that are independent or not well connected to one another. If your webpages do not refer to each other inherently, you should mention them in a sitemap to make sure any of your pages are not missed by Google.Only a few links to it from outside: By following links from one website to another, web crawlers scan the site.  If no other sites connect to them, Google or other search engines cannot discover your links.Your site has a lot of rich media content:  Additional information from sitemaps can be taken into account by Google for search, where applicable.WHEN YOU DO NOT NEED A SITEMAP?Your site is not quite large:  If your website has only 500 pages or less. This number counts the pages that you believe deserve to be in the search results.Auto-generated sitemaps: If your site is on a service that allows you to quickly set up a site with pre-formatted pages and navigation elements, your service can automatically generate a sitemap for you, and you don't have to do anything.Your site is strongly internally connected:  This means that by following links beginning from the homepage, Google can locate all the relevant pages on your blog.You don't have many media content: Sitemaps will help Google locate and interpret video and image files, or news articles, on your blog.For more help, you can refer to Google’s video guide.
The sitemap is a file where you have information about, and connections between, the pages, images, and other content on your website. An effective SEO strategy must involve sitemaps. Building sitemaps is pretty simple. There are various online sitemap generators to help you eliminate the hassles of coding.In order to understand your site, search engines like Google review this file. Using sitemap you inform Google about the pages and data that are important on the website. For example, when the page was last revised, how often the page is modified and all other language versions of a website.It is a known fact that Google does not penalize websites for not implementing sitemaps. However, it has always been confusing for webmasters whether or not to implement them on their websites.Here is a guide:WHEN YOU NEED A SITEMAP?Your website is huge:  For large websites, there is a chance that Google crawlers are more likely to miss the crawling of any of your latest or newly modified webpages.Poor interlinks: Your website has a wide repository of pages that are independent or not well connected to one another. If your webpages do not refer to each other inherently, you should mention them in a sitemap to make sure any of your pages are not missed by Google.Only a few links to it from outside: By following links from one website to another, web crawlers scan the site.  If no other sites connect to them, Google or other search engines cannot discover your links.Your site has a lot of rich media content:  Additional information from sitemaps can be taken into account by Google for search, where applicable.WHEN YOU DO NOT NEED A SITEMAP?Your site is not quite large:  If your website has only 500 pages or less. This number counts the pages that you believe deserve to be in the search results.Auto-generated sitemaps: If your site is on a service that allows you to quickly set up a site with pre-formatted pages and navigation elements, your service can automatically generate a sitemap for you, and you don't have to do anything.Your site is strongly internally connected:  This means that by following links beginning from the homepage, Google can locate all the relevant pages on your blog.You don't have many media content: Sitemaps will help Google locate and interpret video and image files, or news articles, on your blog.For more help, you can refer to Google’s video guide.

The sitemap is a file where you have information about, and connections between, the pages, images, and other content on your website. 

An effective SEO strategy must involve sitemaps. Building sitemaps is pretty simple. There are various online sitemap generators to help you eliminate the hassles of coding.

In order to understand your site, search engines like Google review this file. Using sitemap you inform Google about the pages and data that are important on the website. For example, when the page was last revised, how often the page is modified and all other language versions of a website.

It is a known fact that Google does not penalize websites for not implementing sitemaps. However, it has always been confusing for webmasters whether or not to implement them on their websites.

Here is a guide:

WHEN YOU NEED A SITEMAP?

Your website is huge:  For large websites, there is a chance that Google crawlers are more likely to miss the crawling of any of your latest or newly modified webpages.

Poor interlinks: Your website has a wide repository of pages that are independent or not well connected to one another. If your webpages do not refer to each other inherently, you should mention them in a sitemap to make sure any of your pages are not missed by Google.

Only a few links to it from outside: By following links from one website to another, web crawlers scan the site.  If no other sites connect to them, Google or other search engines cannot discover your links.

Your site has a lot of rich media content:  Additional information from sitemaps can be taken into account by Google for search, where applicable.

WHEN YOU DO NOT NEED A SITEMAP?

Your site is not quite large:  If your website has only 500 pages or less. This number counts the pages that you believe deserve to be in the search results.

Auto-generated sitemaps: If your site is on a service that allows you to quickly set up a site with pre-formatted pages and navigation elements, your service can automatically generate a sitemap for you, and you don't have to do anything.

Your site is strongly internally connected:  This means that by following links beginning from the homepage, Google can locate all the relevant pages on your blog.

You don't have many media content: Sitemaps will help Google locate and interpret video and image files, or news articles, on your blog.

For more help, you can refer to Google’s video guide.

Information about each page, including when it was created and last modified, and its significance relative to other pages on your site, are all included in the sitemap. It elevates the indexing process speed.But, do all websites need sitemaps?Sitemaps are usually helpful in the following cases:Highly populated Websites Websites with lots of subject matter which are not well connected Fresh Websites Rich media content websitesIt is fundamental for most websites to have a sitemap.  However, which of the two sitemaps to implement has always been a point of debate.Basically, there are two types of sitemaps: XML sitemaps and HTML sitemaps.Let’s see what makes them different and which one is better to use?The difference:A basic difference between the two is that XML sitemaps are for the search engines to refer whereas HTML sitemaps are for the understanding of the visitors of your website.HTML sitemaps: As mentioned above, these types of sitemaps are created to facilitate human site visitors. An HTML sitemap helps visitors to locate a page they're searching for on your site without getting lost.The search engines appreciate user-friendly sites and that, in certain cases, by enhancing the user interface, you can increase the ranking of your website.An HTML sitemap is a list form where all the links are structures in a hierarchy of its interconnection. You can think of it as an index of a book that provides a bird’s eye view of the entire website.To get a better idea refer to the HTML sitemap of Apple below:XML sitemaps:Unlike, HTML sitemaps these ones are meant to feed search engine crawlers. An XML sitemap is a file with a list of links to all pages of the website. It's a plain text file that any search engine crawler will quickly scan.With a sequentially ordered list of connections, an XML sitemap supports crawling bots. So, even though the sitemap is not connected to the other pages of a website, bots will reach every mentioned page on the list.This sitemap often shows the search engines when a particular website has been modified and how much the site has been updated. It also shows the significance of a page in comparison to other pages.XML sitemaps are not kept visible to the user. Any edits need to be done in the backend. Here is a sample of this sitemap.To conclude, it is a good practice to implement both these sitemaps in your website to cater to both search bots as well as site visitors but if your site is not too big this may not be necessary. 
Information about each page, including when it was created and last modified, and its significance relative to other pages on your site, are all included in the sitemap. It elevates the indexing process speed.But, do all websites need sitemaps?Sitemaps are usually helpful in the following cases:Highly populated Websites Websites with lots of subject matter which are not well connected Fresh Websites Rich media content websitesIt is fundamental for most websites to have a sitemap.  However, which of the two sitemaps to implement has always been a point of debate.Basically, there are two types of sitemaps: XML sitemaps and HTML sitemaps.Let’s see what makes them different and which one is better to use?The difference:A basic difference between the two is that XML sitemaps are for the search engines to refer whereas HTML sitemaps are for the understanding of the visitors of your website.HTML sitemaps: As mentioned above, these types of sitemaps are created to facilitate human site visitors. An HTML sitemap helps visitors to locate a page they're searching for on your site without getting lost.The search engines appreciate user-friendly sites and that, in certain cases, by enhancing the user interface, you can increase the ranking of your website.An HTML sitemap is a list form where all the links are structures in a hierarchy of its interconnection. You can think of it as an index of a book that provides a bird’s eye view of the entire website.To get a better idea refer to the HTML sitemap of Apple below:XML sitemaps:Unlike, HTML sitemaps these ones are meant to feed search engine crawlers. An XML sitemap is a file with a list of links to all pages of the website. It's a plain text file that any search engine crawler will quickly scan.With a sequentially ordered list of connections, an XML sitemap supports crawling bots. So, even though the sitemap is not connected to the other pages of a website, bots will reach every mentioned page on the list.This sitemap often shows the search engines when a particular website has been modified and how much the site has been updated. It also shows the significance of a page in comparison to other pages.XML sitemaps are not kept visible to the user. Any edits need to be done in the backend. Here is a sample of this sitemap.To conclude, it is a good practice to implement both these sitemaps in your website to cater to both search bots as well as site visitors but if your site is not too big this may not be necessary. 

Information about each page, including when it was created and last modified, and its significance relative to other pages on your site, are all included in the sitemap. It elevates the indexing process speed.

But, do all websites need sitemaps?

Sitemaps are usually helpful in the following cases:

  • Highly populated Websites 
  • Websites with lots of subject matter which are not well connected 
  • Fresh Websites 
  • Rich media content websites

It is fundamental for most websites to have a sitemap.  However, which of the two sitemaps to implement has always been a point of debate.

Basically, there are two types of sitemaps: XML sitemaps and HTML sitemaps.

Let’s see what makes them different and which one is better to use?

The difference:

A basic difference between the two is that XML sitemaps are for the search engines to refer whereas HTML sitemaps are for the understanding of the visitors of your website.

  • HTML sitemaps: 

As mentioned above, these types of sitemaps are created to facilitate human site visitors. An HTML sitemap helps visitors to locate a page they're searching for on your site without getting lost.

The search engines appreciate user-friendly sites and that, in certain cases, by enhancing the user interface, you can increase the ranking of your website.

An HTML sitemap is a list form where all the links are structures in a hierarchy of its interconnection. You can think of it as an index of a book that provides a bird’s eye view of the entire website.

To get a better idea refer to the HTML sitemap of Apple below:

  • XML sitemaps:

Unlike, HTML sitemaps these ones are meant to feed search engine crawlers. An XML sitemap is a file with a list of links to all pages of the website. It's a plain text file that any search engine crawler will quickly scan.

With a sequentially ordered list of connections, an XML sitemap supports crawling bots. So, even though the sitemap is not connected to the other pages of a website, bots will reach every mentioned page on the list.

This sitemap often shows the search engines when a particular website has been modified and how much the site has been updated. It also shows the significance of a page in comparison to other pages.

XML sitemaps are not kept visible to the user. Any edits need to be done in the backend. Here is a sample of this sitemap.

Magento XML Sitemap

To conclude

, it is a good practice to implement both these sitemaps in your website to cater to both search bots as well as site visitors but if your site is not too big this may not be necessary. 

Online shopping is one of the biggest advantages of the Internet. Shopping is loved by most of us, and online shopping sites have made it a lot easier for us to shop in just one click. With so many different shopping websites flourishing every other day, it is recommended to choose the most reliable and secure e-portal.    I have mentioned some of the best eStores which can help you find all your needs from books and clothes to handmade items, jewelry, electronics, and even groceries & medicines.    Amazon  Amazon is the most popular online shopping site that has evolved from a small bookstore to the world's largest online store. The company not only sells millions of items from its warehouse but also has set up a marketplace for millions of marketers to sell their products. On this platform, it is even possible to compare prices from a host of individual sellers. Additionally, Amazon has made it even easier to shop for the products you frequently buy using the Dash button. The cash-back offers from Amazon have attracted millions of users to shop from this store.    eBay  One of the world’s largest online auction stores- eBay has developed from a startup that supplemented a Pez collection. This site contains multiple product categories and also provides the option to become an eBay seller and sell your unwanted items. This site is also famous for a variety of collectibles sold here. Some of the other varied features of eBay include seasonal gift guides, a Daily Deals page, and periodic discounts on electronics. The advanced options on eBay make it easy to find products that come with free shipping, search for used, or new products and available products along with 'Buy It Now'. In short, eBay’s recognition as a bargain-shopping destination helps it to secure a higher ranking among shopping sites.    Etsy  Etsy is a global online shopping site that offers goods from incredibly talented craftsmen from across the globe. You can explore anything from handmade soap to unique crystal necklaces and caramel apples on this site with great deals online. Innovative and handmade products crafted by artisans from different parts of the world are the specialty of this site. If you are the one who could design customizable items, Etsy is the best marketplace for you. This could help you gain a lot of exposure.    Google Shopping  Google shopping is one of the most unnoticed yet robust platforms that assist you in shopping at multiple popular stores. You can easily filter the products by selecting the appropriate category, store, price, brand, type, features, and delivery cost. You can also choose which are the products available near your location while shopping through this portal. Google Shopping also empowers you to buy some of the products directly from the platform itself offering Quick checkout. It is completely free to browse items on this platform; however one requires to have a Google account in order to purchase any item. Moreover, on logging in to their Google account, shoppers can see personalized product recommendations and promotional offers.   Overstock.com: Online Shopping - Bedding, Furniture, Electronics, Jewelry, Clothing & more:  Overstock.com: Online Shopping - Bedding, Furniture, Electronics, Jewelry, Clothing & more is one of the most efficient shopping websites that deliver various products in different categories such as furniture, outdoor rugs, apparel, kitchen, and several other departments. Most of the exciting features of this app are displayed on the home page itself. It offers some exciting deals like featured sales, top deals, and unique ways to shop specifically by your room size or style. Apart from this, there are a variety of filtering options also available while you search for different products.    To make it even simple, I have listed the major advantages and disadvantages of all these apps:   Hence, all the facts mentioned above would help you understand the most used online shopping site.
Online shopping is one of the biggest advantages of the Internet. Shopping is loved by most of us, and online shopping sites have made it a lot easier for us to shop in just one click. With so many different shopping websites flourishing every other day, it is recommended to choose the most reliable and secure e-portal.    I have mentioned some of the best eStores which can help you find all your needs from books and clothes to handmade items, jewelry, electronics, and even groceries & medicines.    Amazon  Amazon is the most popular online shopping site that has evolved from a small bookstore to the world's largest online store. The company not only sells millions of items from its warehouse but also has set up a marketplace for millions of marketers to sell their products. On this platform, it is even possible to compare prices from a host of individual sellers. Additionally, Amazon has made it even easier to shop for the products you frequently buy using the Dash button. The cash-back offers from Amazon have attracted millions of users to shop from this store.    eBay  One of the world’s largest online auction stores- eBay has developed from a startup that supplemented a Pez collection. This site contains multiple product categories and also provides the option to become an eBay seller and sell your unwanted items. This site is also famous for a variety of collectibles sold here. Some of the other varied features of eBay include seasonal gift guides, a Daily Deals page, and periodic discounts on electronics. The advanced options on eBay make it easy to find products that come with free shipping, search for used, or new products and available products along with 'Buy It Now'. In short, eBay’s recognition as a bargain-shopping destination helps it to secure a higher ranking among shopping sites.    Etsy  Etsy is a global online shopping site that offers goods from incredibly talented craftsmen from across the globe. You can explore anything from handmade soap to unique crystal necklaces and caramel apples on this site with great deals online. Innovative and handmade products crafted by artisans from different parts of the world are the specialty of this site. If you are the one who could design customizable items, Etsy is the best marketplace for you. This could help you gain a lot of exposure.    Google Shopping  Google shopping is one of the most unnoticed yet robust platforms that assist you in shopping at multiple popular stores. You can easily filter the products by selecting the appropriate category, store, price, brand, type, features, and delivery cost. You can also choose which are the products available near your location while shopping through this portal. Google Shopping also empowers you to buy some of the products directly from the platform itself offering Quick checkout. It is completely free to browse items on this platform; however one requires to have a Google account in order to purchase any item. Moreover, on logging in to their Google account, shoppers can see personalized product recommendations and promotional offers.   Overstock.com: Online Shopping - Bedding, Furniture, Electronics, Jewelry, Clothing & more:  Overstock.com: Online Shopping - Bedding, Furniture, Electronics, Jewelry, Clothing & more is one of the most efficient shopping websites that deliver various products in different categories such as furniture, outdoor rugs, apparel, kitchen, and several other departments. Most of the exciting features of this app are displayed on the home page itself. It offers some exciting deals like featured sales, top deals, and unique ways to shop specifically by your room size or style. Apart from this, there are a variety of filtering options also available while you search for different products.    To make it even simple, I have listed the major advantages and disadvantages of all these apps:   Hence, all the facts mentioned above would help you understand the most used online shopping site.

Online shopping is one of the biggest advantages of the Internet. Shopping is loved by most of us, and online shopping sites have made it a lot easier for us to shop in just one click. With so many different shopping websites flourishing every other day, it is recommended to choose the most reliable and secure e-portal.   

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I have mentioned some of the best eStores which can help you find all your needs from books and clothes to handmade items, jewelry, electronics, and even groceries & medicines.   

Amazon 

Amazon is the most popular online shopping site that has evolved from a small bookstore to the world's largest online store. The company not only sells millions of items from its warehouse but also has set up a marketplace for millions of marketers to sell their products. On this platform, it is even possible to compare prices from a host of individual sellers. Additionally, Amazon has made it even easier to shop for the products you frequently buy using the Dash button. The cash-back offers from Amazon have attracted millions of users to shop from this store.   

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eBay 

One of the world’s largest online auction stores- eBay has developed from a startup that supplemented a Pez collection. This site contains multiple product categories and also provides the option to become an eBay seller and sell your unwanted items. This site is also famous for a variety of collectibles sold here. Some of the other varied features of eBay include seasonal gift guides, a Daily Deals page, and periodic discounts on electronics. The advanced options on eBay make it easy to find products that come with free shipping, search for used, or new products and available products along with 'Buy It Now'. In short, eBay’s recognition as a bargain-shopping destination helps it to secure a higher ranking among shopping sites.   

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Etsy 

Etsy is a global online shopping site that offers goods from incredibly talented craftsmen from across the globe. You can explore anything from handmade soap to unique crystal necklaces and caramel apples on this site with great deals online. Innovative and handmade products crafted by artisans from different parts of the world are the specialty of this site. If you are the one who could design customizable items, Etsy is the best marketplace for you. This could help you gain a lot of exposure.   

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Google Shopping 

Google shopping is one of the most unnoticed yet robust platforms that assist you in shopping at multiple popular stores. You can easily filter the products by selecting the appropriate category, store, price, brand, type, features, and delivery cost. You can also choose which are the products available near your location while shopping through this portal. Google Shopping also empowers you to buy some of the products directly from the platform itself offering Quick checkout. It is completely free to browse items on this platform; however one requires to have a Google account in order to purchase any item. Moreover, on logging in to their Google account, shoppers can see personalized product recommendations and promotional offers.  

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Overstock.com: Online Shopping - Bedding, Furniture, Electronics, Jewelry, Clothing & more: 

Overstock.com: Online Shopping - Bedding, Furniture, Electronics, Jewelry, Clothing & more is one of the most efficient shopping websites that deliver various products in different categories such as furniture, outdoor rugs, apparel, kitchen, and several other departments. Most of the exciting features of this app are displayed on the home page itself. It offers some exciting deals like featured sales, top deals, and unique ways to shop specifically by your room size or style. Apart from this, there are a variety of filtering options also available while you search for different products.   

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To make it even simple, I have listed the major advantages and disadvantages of all these apps:  

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Hence, all the facts mentioned above would help you understand the most used online shopping site.

Today, maintaining a website is not only a time-consuming affair but a complicated one as well. To beat the raging market, webmasters have to think about the new tactics, pump out lots of content on a daily or weekly basis, and introduce a multitude of SEO strategies. Webmasters have a daunting task of ensuring that their web pages are indexed, understanding better rankings for search engines, and also consumers, among others, searching for the necessary information.Unlike the early years of the Internet where submitting websites to the search engines alone was sufficient, in present-time the numerous websites are competing for gaining a presence on the search engine and hence creating sitemaps is a fundamental need.There are quite a lot of benefits to gain using sitemaps, some of them are:Alteration of content: Only if you keep altering content on your website can you retain higher ranks in the search engines; keep it engaging and valuable to your visitors. Whether you have used a sitemap creator or created a sitemap manually, whenever the content of your site is modified, Google will be alerted. Efficient Crawling: It is necessary to get every bit of content on a site crawled, which can sometimes take a long time or maybe never. Your website can be crawled efficiently and effectively using a sitemap.Segmentation & Prioritizing: Sitemaps allow you to place web pages under categories and set priorities.  This means that bots will crawl and index the pages that carry your most important content faster than those with a lower priority value.Visibility: The reason you spend time and money creating new content for your website is visibility. To generate a sitemap, use a sitemap creator and you will quickly be discovered. Highly recommended for new and other websites or web pagesTime-saver: Certain pieces of content are valuable when they are latest such as news.   You really don't have to wait for crawlers to pay your site visit.    Free service: The best thing about the sitemap is it's free! Google doesn't charge for this.Sitemap reports: By tracking your sitemap reports, you can learn about the errors so that you can correct keyword searches, traffic sources, and even keywords. It will help you enhance your content and draw more traffic by using this information.Old or expired pages tracking: Another important thing about using a sitemap is that you will be able to know which pages are not being used anymore. This way, you can create new pages that will give visitors more interest to come back to your website. To summarize, these are some of the most important benefits of using a sitemap for your website and how it can improve your website's ranking and create good website traffic. 
Today, maintaining a website is not only a time-consuming affair but a complicated one as well. To beat the raging market, webmasters have to think about the new tactics, pump out lots of content on a daily or weekly basis, and introduce a multitude of SEO strategies. Webmasters have a daunting task of ensuring that their web pages are indexed, understanding better rankings for search engines, and also consumers, among others, searching for the necessary information.Unlike the early years of the Internet where submitting websites to the search engines alone was sufficient, in present-time the numerous websites are competing for gaining a presence on the search engine and hence creating sitemaps is a fundamental need.There are quite a lot of benefits to gain using sitemaps, some of them are:Alteration of content: Only if you keep altering content on your website can you retain higher ranks in the search engines; keep it engaging and valuable to your visitors. Whether you have used a sitemap creator or created a sitemap manually, whenever the content of your site is modified, Google will be alerted. Efficient Crawling: It is necessary to get every bit of content on a site crawled, which can sometimes take a long time or maybe never. Your website can be crawled efficiently and effectively using a sitemap.Segmentation & Prioritizing: Sitemaps allow you to place web pages under categories and set priorities.  This means that bots will crawl and index the pages that carry your most important content faster than those with a lower priority value.Visibility: The reason you spend time and money creating new content for your website is visibility. To generate a sitemap, use a sitemap creator and you will quickly be discovered. Highly recommended for new and other websites or web pagesTime-saver: Certain pieces of content are valuable when they are latest such as news.   You really don't have to wait for crawlers to pay your site visit.    Free service: The best thing about the sitemap is it's free! Google doesn't charge for this.Sitemap reports: By tracking your sitemap reports, you can learn about the errors so that you can correct keyword searches, traffic sources, and even keywords. It will help you enhance your content and draw more traffic by using this information.Old or expired pages tracking: Another important thing about using a sitemap is that you will be able to know which pages are not being used anymore. This way, you can create new pages that will give visitors more interest to come back to your website. To summarize, these are some of the most important benefits of using a sitemap for your website and how it can improve your website's ranking and create good website traffic. 

Today, maintaining a website is not only a time-consuming affair but a complicated one as well. To beat the raging market, webmasters have to think about the new tactics, pump out lots of content on a daily or weekly basis, and introduce a multitude of SEO strategies. 

Webmasters have a daunting task of ensuring that their web pages are indexed, understanding better rankings for search engines, and also consumers, among others, searching for the necessary information.

Unlike the early years of the Internet where submitting websites to the search engines alone was sufficient, in present-time the numerous websites are competing for gaining a presence on the search engine and hence creating sitemaps is a fundamental need.

There are quite a lot of benefits to gain using sitemaps, some of them are:

Alteration of content: Only if you keep altering content on your website can you retain higher ranks in the search engines; keep it engaging and valuable to your visitors. Whether you have used a sitemap creator or created a sitemap manually, whenever the content of your site is modified, Google will be alerted. 

Efficient Crawling: It is necessary to get every bit of content on a site crawled, which can sometimes take a long time or maybe never. Your website can be crawled efficiently and effectively using a sitemap.

Segmentation & Prioritizing: Sitemaps allow you to place web pages under categories and set priorities.  This means that bots will crawl and index the pages that carry your most important content faster than those with a lower priority value.

Visibility: The reason you spend time and money creating new content for your website is visibility. To generate a sitemap, use a sitemap creator and you will quickly be discovered. Highly recommended for new and other websites or web pages

Time-saver: Certain pieces of content are valuable when they are latest such as news.   You really don't have to wait for crawlers to pay your site visit.    

Free service: The best thing about the sitemap is it's free! Google doesn't charge for this.

Sitemap reports: By tracking your sitemap reports, you can learn about the errors so that you can correct keyword searches, traffic sources, and even keywords. It will help you enhance your content and draw more traffic by using this information.

Old or expired pages tracking: Another important thing about using a sitemap is that you will be able to know which pages are not being used anymore. This way, you can create new pages that will give visitors more interest to come back to your website. 

To summarize

, these are some of the most important benefits of using a sitemap for your website and how it can improve your website's ranking and create good website traffic. 

An XML Sitemap is written especially for search engine spiders. By looking at the XML file, a search engine spider can quickly and easily retrieve all the valuable bits of information about your website.There are even other reasons to include XML sitemaps in a website such as:Tackle content duplication: Website practices a lot of content syndication tend to face this issue of content duplication. In certain cases blogs, articles, product pages and other information are republished by unauthorized sources. Google’s Panda update made it clear that duplicate content will suffer from poor ranking. Using the XML sitemap tells Google that your website is the authentic source of the content published with all the precise details.Indexing fresh content: Sitemaps are the best source of letting bots know about any fresh content you upload on your site or any other changes.For WordPress websites, sitemaps are generated automatically but with other platforms, third-party plugins are required.Generating an XML Sitemap in Magento:There are four things to consider while generating XML sitemap in Magento:Sitemaps in Magento are known as Google SitemapMagento has in-built functionality for generating XML sitemaps for category pages, products, and more.50,000 is the URL limitation set by Google. You’ll need a third-party plugin to overcome that.The second version of Magento has an advanced XML toolkit.Sitemap in Magento helps in making websites easier to browse for users. The configuration processHere are the simple steps to configure the XML sitemap process:Go to the admin panel of your Magento website.Next, select Catalog from the menu bar.Now, select Google sitemaps. Refer image for reference.On the upper right corner is an orange button “Add Sitemap” as can be seen in the image below. Click on it to configure the path.Enter the filename and a “/” in the textbox against the path. Next, it asks for “Store View”. This is helpful if you are running multiple stores on Magento. It allows you to separate sitemaps and view one for each store.Upon, finishing the process select the “Save and Generate” button located in the upper right corner and you are done.To conclude, Magento largely supports the creation of XML sitemaps so that you can ensure the web pages are crawled by search engine bot and you get a clear view of your entire web application.
An XML Sitemap is written especially for search engine spiders. By looking at the XML file, a search engine spider can quickly and easily retrieve all the valuable bits of information about your website.There are even other reasons to include XML sitemaps in a website such as:Tackle content duplication: Website practices a lot of content syndication tend to face this issue of content duplication. In certain cases blogs, articles, product pages and other information are republished by unauthorized sources. Google’s Panda update made it clear that duplicate content will suffer from poor ranking. Using the XML sitemap tells Google that your website is the authentic source of the content published with all the precise details.Indexing fresh content: Sitemaps are the best source of letting bots know about any fresh content you upload on your site or any other changes.For WordPress websites, sitemaps are generated automatically but with other platforms, third-party plugins are required.Generating an XML Sitemap in Magento:There are four things to consider while generating XML sitemap in Magento:Sitemaps in Magento are known as Google SitemapMagento has in-built functionality for generating XML sitemaps for category pages, products, and more.50,000 is the URL limitation set by Google. You’ll need a third-party plugin to overcome that.The second version of Magento has an advanced XML toolkit.Sitemap in Magento helps in making websites easier to browse for users. The configuration processHere are the simple steps to configure the XML sitemap process:Go to the admin panel of your Magento website.Next, select Catalog from the menu bar.Now, select Google sitemaps. Refer image for reference.On the upper right corner is an orange button “Add Sitemap” as can be seen in the image below. Click on it to configure the path.Enter the filename and a “/” in the textbox against the path. Next, it asks for “Store View”. This is helpful if you are running multiple stores on Magento. It allows you to separate sitemaps and view one for each store.Upon, finishing the process select the “Save and Generate” button located in the upper right corner and you are done.To conclude, Magento largely supports the creation of XML sitemaps so that you can ensure the web pages are crawled by search engine bot and you get a clear view of your entire web application.

An XML Sitemap is written especially for search engine spiders. By looking at the XML file, a search engine spider can quickly and easily retrieve all the valuable bits of information about your website.

There are even other reasons to include XML sitemaps in a website such as:

Tackle content duplication: Website practices a lot of content syndication tend to face this issue of content duplication. In certain cases blogs, articles, product pages and other information are republished by unauthorized sources. 

Google’s Panda update made it clear that duplicate content will suffer from poor ranking. 
Using the XML sitemap tells Google that your website is the authentic source of the content published with all the precise details.

Indexing fresh content: Sitemaps are the best source of letting bots know about any fresh content you upload on your site or any other changes.

For WordPress websites, sitemaps are generated automatically but with other platforms, third-party plugins are required.

Generating an XML Sitemap in Magento:

There are four things to consider while generating XML sitemap in Magento:

  • Sitemaps in Magento are known as Google Sitemap
  • Magento has in-built functionality for generating XML sitemaps for category pages, products, and more.
  • 50,000 is the URL limitation set by Google. You’ll need a third-party plugin to overcome that.
  • The second version of Magento has an advanced XML toolkit.

Sitemap in Magento helps in making websites easier to browse for users. 

The configuration process

Here are the simple steps to configure the XML sitemap process:

  • Go to the admin panel of your Magento website.
  • Next, select Catalog from the menu bar.
  • Now, select Google sitemaps. Refer image for reference.
Generating sitemap in Magento
  • On the upper right corner is an orange button “Add Sitemap” as can be seen in the image below. Click on it to configure the path.
Add Sitemap button in Magento
  • Enter the filename and a “/” in the textbox against the path. Next, it asks for “Store View”. This is helpful if you are running multiple stores on Magento. It allows you to separate sitemaps and view one for each store.
Generating sitemap in Magento
  • Upon, finishing the process select the “Save and Generate” button located in the upper right corner and you are done.

To conclude, Magento largely supports the creation of XML sitemaps so that you can ensure the web pages are crawled by search engine bot and you get a clear view of your entire web application.

Sitemaps are a remarkable, pretty, valuable component of SEO. Having a sitemap does not pose any risks to the website's SEO-friendliness; on the other hand, it’s outstandingly beneficial. Sitemaps are of two types – XML and HTML.The XML sitemap file is often used by Google as a guide to the pages available on your website, although it may decide not to index every page on your sitemap that you list.On the other hand, an HTML sitemap is a table of contents that lists every page of a website. The purpose of these sitemap formats is to give a user a good idea of where to go to look for important information on a specific page. You can easily create your own HTML sitemaps with a web-based format.Significance:In the early days of the Internet, HTML sitemaps were only used for navigation purposes as present-day mega menus were not put to use in those days.However, with the advancement of on-site search and well-planned carefully interconnected links, there is hardly any need for HTML sitemaps. In most cases, they can be seen placed on the footer portion of the webpage along with contact information, privacy policy, social media integration and others.Despite all the digital advancements, HTML sitemaps still do not fail to add some value to your site such as:An HTML sitemap includes links to pages that are profoundly nested in the navigational structure such as support links, user manuals, Q&A sections, and more, allowing web users to easily locate the content.  HTML sitemaps facilitate the creation of an organized site linking system which includes links to all the webpages from a single location.  If the on-site search produces meaningless results, then an HTML sitemap can help visitors locate pages, products, blogs, categories or anything else.It is also beneficial if your web navigation does not allow you to interlink to certain parts of your website.If a site is highly dense with a lot of categories and products, in such cases HTML sitemap provides a good overview of the entire website layout.In final words, HTML sitemaps do not elevate your rankings but there is a good chance that it will create a positive impact on your visitor. The bottom line is having no risk of penalization integrating HTML sitemaps especially for large or medium-sized websites is quite worthwhile.
Sitemaps are a remarkable, pretty, valuable component of SEO. Having a sitemap does not pose any risks to the website's SEO-friendliness; on the other hand, it’s outstandingly beneficial. Sitemaps are of two types – XML and HTML.The XML sitemap file is often used by Google as a guide to the pages available on your website, although it may decide not to index every page on your sitemap that you list.On the other hand, an HTML sitemap is a table of contents that lists every page of a website. The purpose of these sitemap formats is to give a user a good idea of where to go to look for important information on a specific page. You can easily create your own HTML sitemaps with a web-based format.Significance:In the early days of the Internet, HTML sitemaps were only used for navigation purposes as present-day mega menus were not put to use in those days.However, with the advancement of on-site search and well-planned carefully interconnected links, there is hardly any need for HTML sitemaps. In most cases, they can be seen placed on the footer portion of the webpage along with contact information, privacy policy, social media integration and others.Despite all the digital advancements, HTML sitemaps still do not fail to add some value to your site such as:An HTML sitemap includes links to pages that are profoundly nested in the navigational structure such as support links, user manuals, Q&A sections, and more, allowing web users to easily locate the content.  HTML sitemaps facilitate the creation of an organized site linking system which includes links to all the webpages from a single location.  If the on-site search produces meaningless results, then an HTML sitemap can help visitors locate pages, products, blogs, categories or anything else.It is also beneficial if your web navigation does not allow you to interlink to certain parts of your website.If a site is highly dense with a lot of categories and products, in such cases HTML sitemap provides a good overview of the entire website layout.In final words, HTML sitemaps do not elevate your rankings but there is a good chance that it will create a positive impact on your visitor. The bottom line is having no risk of penalization integrating HTML sitemaps especially for large or medium-sized websites is quite worthwhile.

Sitemaps are a remarkable, pretty, valuable component of SEO. Having a sitemap does not pose any risks to the website's SEO-friendliness; on the other hand, it’s outstandingly beneficial. 

Sitemaps are of two types – XML and HTML.

The XML sitemap file is often used by Google as a guide to the pages available on your website, although it may decide not to index every page on your sitemap that you list.

On the other hand, an HTML sitemap is a table of contents that lists every page of a website. The purpose of these sitemap formats is to give a user a good idea of where to go to look for important information on a specific page. You can easily create your own HTML sitemaps with a web-based format.

Significance:

In the early days of the Internet, HTML sitemaps were only used for navigation purposes as present-day mega menus were not put to use in those days.

However, with the advancement of on-site search and well-planned carefully interconnected links, there is hardly any need for HTML sitemaps. In most cases, they can be seen placed on the footer portion of the webpage along with contact information, privacy policy, social media integration and others.

Despite all the digital advancements, HTML sitemaps still do not fail to add some value to your site such as:

  • An HTML sitemap includes links to pages that are profoundly nested in the navigational structure such as support links, user manuals, Q&A sections, and more, allowing web users to easily locate the content.  
  • HTML sitemaps facilitate the creation of an organized site linking system which includes links to all the webpages from a single location.  
  • If the on-site search produces meaningless results, then an HTML sitemap can help visitors locate pages, products, blogs, categories or anything else.
  • It is also beneficial if your web navigation does not allow you to interlink to certain parts of your website.
  • If a site is highly dense with a lot of categories and products, in such cases HTML sitemap provides a good overview of the entire website layout.

In final words, HTML sitemaps do not elevate your rankings but there is a good chance that it will create a positive impact on your visitor. The bottom line is having no risk of penalization integrating HTML sitemaps especially for large or medium-sized websites is quite worthwhile.

While starting a new website, one of the most frequently asked questions to the marketing team is “how soon will we see the SEO marketing results”. In reality, there is no specific answer to this question. This is because people are misguided about the concept of SEO. The ways of doing SEO have changed from what it was initially. Previously, all a marketing manager had to do was figure out a few sure shot keywords and they will bring the majority of traffic. The mindset was that a website wants to be in the first position for that keyword. Now, SEO is done using natural language search. People ask normal questions to Google which has 2-3 keywords in it. The keywords in this situation are much easier to rank and they also give higher conversion rates. Hence, the purpose for rankings should be to focus on a larger group of natural language searches. Now, when it comes to “when do we start seeing the results”, the answer to this question depends on a lot of factors. It depends on for how long the website has been live, how many SEO activities have been done in the past, the amount of content on the website, and other SEO-related factors. Generally, a SEO team will say that it takes 4-6 months for the results to show. Once the site starts ranking, its promotion can be done on the search engines. Also, one needs to keep in mind that the time frame of 4-6 months is not fixed, it is the average duration. SEO results also improve with time. So, just because a website did not get good rankings initially, it doesn’t mean that won’t happen later too. After a certain point, it all comes down to maintaining the ranking of a website.It has been noted that many companies start promoting with unrealistic expectations and when the results don’t show in 2-3 months they give up. A company cannot allocate just a few months of budget and expect to gain outstanding results. SEO takes a long term investment, and proper planning to get the desired outcome. On an endnote, promoting a website on search engines may take time to show the desired results but in the long run results are always worth the efforts.
While starting a new website, one of the most frequently asked questions to the marketing team is “how soon will we see the SEO marketing results”. In reality, there is no specific answer to this question. This is because people are misguided about the concept of SEO. The ways of doing SEO have changed from what it was initially. Previously, all a marketing manager had to do was figure out a few sure shot keywords and they will bring the majority of traffic. The mindset was that a website wants to be in the first position for that keyword. Now, SEO is done using natural language search. People ask normal questions to Google which has 2-3 keywords in it. The keywords in this situation are much easier to rank and they also give higher conversion rates. Hence, the purpose for rankings should be to focus on a larger group of natural language searches. Now, when it comes to “when do we start seeing the results”, the answer to this question depends on a lot of factors. It depends on for how long the website has been live, how many SEO activities have been done in the past, the amount of content on the website, and other SEO-related factors. Generally, a SEO team will say that it takes 4-6 months for the results to show. Once the site starts ranking, its promotion can be done on the search engines. Also, one needs to keep in mind that the time frame of 4-6 months is not fixed, it is the average duration. SEO results also improve with time. So, just because a website did not get good rankings initially, it doesn’t mean that won’t happen later too. After a certain point, it all comes down to maintaining the ranking of a website.It has been noted that many companies start promoting with unrealistic expectations and when the results don’t show in 2-3 months they give up. A company cannot allocate just a few months of budget and expect to gain outstanding results. SEO takes a long term investment, and proper planning to get the desired outcome. On an endnote, promoting a website on search engines may take time to show the desired results but in the long run results are always worth the efforts.

While starting a new website, one of the most frequently asked questions to the marketing team is “how soon will we see the SEO marketing results”. In reality, there is no specific answer to this question. This is because people are misguided about the concept of SEO. The ways of doing SEO have changed from what it was initially. 

Previously, all a marketing manager had to do was figure out a few sure shot keywords and they will bring the majority of traffic. The mindset was that a website wants to be in the first position for that keyword. Now, SEO is done using natural language search. People ask normal questions to Google which has 2-3 keywords in it. The keywords in this situation are much easier to rank and they also give higher conversion rates. Hence, the purpose for rankings should be to focus on a larger group of natural language searches. 

Now, when it comes to “when do we start seeing the results”, the answer to this question depends on a lot of factors. It depends on for how long the website has been live, how many SEO activities have been done in the past, the amount of content on the website, and other SEO-related factors. 

Generally, a SEO team will say that it takes 4-6 months for the results to show. Once the site starts ranking, its promotion can be done on the search engines. Also, one needs to keep in mind that the time frame of 4-6 months is not fixed, it is the average duration. SEO results also improve with time. So, just because a website did not get good rankings initially, it doesn’t mean that won’t happen later too. After a certain point, it all comes down to maintaining the ranking of a website.

It has been noted that many companies start promoting with unrealistic expectations and when the results don’t show in 2-3 months they give up. A company cannot allocate just a few months of budget and expect to gain outstanding results. SEO takes a long term investment, and proper planning to get the desired outcome. 

On an endnote, promoting a website on search engines may take time to show the desired results but in the long run results are always worth the efforts.

Everything starts with measurements. Without knowing the exact place where the performance issues are coming from - it makes no sense to start optimizing an application. Let's break the application into layers and talk about recipes for each of them:  - Frontend - Backend - Database - Hosting/Hardware 1. Frontend First of all, let's be sure that the right technology has been selected. It might be an overkill to take a full-scale framework like Angular to build a small landing page. An easy static combination of HTML/CSS/JS will load much faster. A good example of that is GitHub that decided to stop using jQuery and switch to a pure vanilla JavaScript. But in the same way, building a large-scale application with complicated views and controls without the help of frameworks will lead to a mess in a codebase in the vast majority of cases, mostly when you don't have resources like GitHub :) . If we are dissecting the web applications, let's be sure that there are no unnecessary dependencies and the size of the bundle is as small as possible. Also, we need to be confident in a fact that application is broken into modules and they are loaded in 'lazy' mode, just when it's needed.  Also important is to investigate the static content. Images should have a proper size/resolution/compression. If possible - it makes sense to move static content into CDN.  Let's also take a look at the count and structure of HTTP calls that are made to the backend. If something can be taken in one call to server - it makes sense to try doing it rather than having multiple chained calls there. It's not always possible, but if you control all the sides of the application, it makes sense to try Backend for Frontend design pattern. And if we are sure that everything is optimized in frontend code, but still we need to way for the backend response, that might take an unpredictable amount of time - it makes sense to try to improve user's experience by using tricks like ghost loading.  2. Backend Honestly, in a vast majority of common websites that are not sending rockets to Mars backend bottlenecks are close to the level of database interactions. It might be a direct problem like using the ORM in performance-critical paths of execution that are generating DB queries that are far from being perfect. Or design problems where instead of having a one DB query, in the end, there are nested calls there. So if the problem is somewhere close to a DB interaction - it makes sense to switch to something more low-level. In .NET words, this would be a way to switch from EntityFramework to something more light-weight like Dapper for example. Although this is a trade-off, 'cause it slows down the process of development and requires more skilled developers able to write optimized DB queries.  Besides that, it makes sense to revise the code and use async calls execution where it is possible and reasonable. In modern backends, this is almost everywhere.  Also if there is data that is often loaded from a DB or used by an application and that is not frequently updated - it would be highly effective to put this data to a memory-based cache like Redis for example. Last but not least is the topicality of the libraries and frameworks used on a server-side. For example, the .NET team is working hard to improve different aspects of the framework from release to release. So it's important to keep the technology stack up to date. There are also a lot of more specific cases. Let's say application needs to do a sophisticated search in textual data, and there is a huge amount of this data. Leveraging this task to SQL might sound like a bad idea, and for example, ElasticSearch will do that in a much more efficient way.  If an application is a monolith and therefore is hard to scale, and requires to work under the high load - one might consider breaking it into microservices, using something like a CQRS pattern that could speed up the read path if done right. Otherwise, if an application is relatively small and is not meant to scale by its nature - microservices, communication between them and efforts made to keep an eventual consistency between multiple storages might be an overkill. 3. Database First of all, we need to be sure that the right DB type has been selected. For example, if our application is working with data that has a nested structure and does not require to have complicated relations between items - NoSQL sounds like a good choice. Instead of splitting/merging the structure on every request, data can be stored as-is, in an optimized representation. NoSQL databases as MongoDB are good in terms of scaling, have an efficient sharding mechanism, etc. But on the other side, if the nature of the data means that there will be a lot of relations between items and/or it's nested objects - this sounds like a job for SQL. However, there might be something more specialized. If we are talking about an application where the data looks like a graph and we need to traverse this graph in different ways - it makes sense to use graph-based DBs like Neo4J for example.  If we sure that DB is selected right - let's investigate the usual execution flow of the application and then think about the fine-tuning of it. That's when the normalization/denormalization and indexes come into play.  4. Hosting/Hardware Here the first question is the hardware or cloud tier that is selected. Sometimes the scaling problem can be leveraged to a cloud provider, by just buying a more expensive resource level. This is the easiest and probably fastest way to increase performance, but only to some extend. But if that's not always a reasonable choice. But in any case, things like load balancing, server instances auto-scaling, etc - this is a highly useful thing to have. 
Everything starts with measurements. Without knowing the exact place where the performance issues are coming from - it makes no sense to start optimizing an application. Let's break the application into layers and talk about recipes for each of them:  - Frontend - Backend - Database - Hosting/Hardware 1. Frontend First of all, let's be sure that the right technology has been selected. It might be an overkill to take a full-scale framework like Angular to build a small landing page. An easy static combination of HTML/CSS/JS will load much faster. A good example of that is GitHub that decided to stop using jQuery and switch to a pure vanilla JavaScript. But in the same way, building a large-scale application with complicated views and controls without the help of frameworks will lead to a mess in a codebase in the vast majority of cases, mostly when you don't have resources like GitHub :) . If we are dissecting the web applications, let's be sure that there are no unnecessary dependencies and the size of the bundle is as small as possible. Also, we need to be confident in a fact that application is broken into modules and they are loaded in 'lazy' mode, just when it's needed.  Also important is to investigate the static content. Images should have a proper size/resolution/compression. If possible - it makes sense to move static content into CDN.  Let's also take a look at the count and structure of HTTP calls that are made to the backend. If something can be taken in one call to server - it makes sense to try doing it rather than having multiple chained calls there. It's not always possible, but if you control all the sides of the application, it makes sense to try Backend for Frontend design pattern. And if we are sure that everything is optimized in frontend code, but still we need to way for the backend response, that might take an unpredictable amount of time - it makes sense to try to improve user's experience by using tricks like ghost loading.  2. Backend Honestly, in a vast majority of common websites that are not sending rockets to Mars backend bottlenecks are close to the level of database interactions. It might be a direct problem like using the ORM in performance-critical paths of execution that are generating DB queries that are far from being perfect. Or design problems where instead of having a one DB query, in the end, there are nested calls there. So if the problem is somewhere close to a DB interaction - it makes sense to switch to something more low-level. In .NET words, this would be a way to switch from EntityFramework to something more light-weight like Dapper for example. Although this is a trade-off, 'cause it slows down the process of development and requires more skilled developers able to write optimized DB queries.  Besides that, it makes sense to revise the code and use async calls execution where it is possible and reasonable. In modern backends, this is almost everywhere.  Also if there is data that is often loaded from a DB or used by an application and that is not frequently updated - it would be highly effective to put this data to a memory-based cache like Redis for example. Last but not least is the topicality of the libraries and frameworks used on a server-side. For example, the .NET team is working hard to improve different aspects of the framework from release to release. So it's important to keep the technology stack up to date. There are also a lot of more specific cases. Let's say application needs to do a sophisticated search in textual data, and there is a huge amount of this data. Leveraging this task to SQL might sound like a bad idea, and for example, ElasticSearch will do that in a much more efficient way.  If an application is a monolith and therefore is hard to scale, and requires to work under the high load - one might consider breaking it into microservices, using something like a CQRS pattern that could speed up the read path if done right. Otherwise, if an application is relatively small and is not meant to scale by its nature - microservices, communication between them and efforts made to keep an eventual consistency between multiple storages might be an overkill. 3. Database First of all, we need to be sure that the right DB type has been selected. For example, if our application is working with data that has a nested structure and does not require to have complicated relations between items - NoSQL sounds like a good choice. Instead of splitting/merging the structure on every request, data can be stored as-is, in an optimized representation. NoSQL databases as MongoDB are good in terms of scaling, have an efficient sharding mechanism, etc. But on the other side, if the nature of the data means that there will be a lot of relations between items and/or it's nested objects - this sounds like a job for SQL. However, there might be something more specialized. If we are talking about an application where the data looks like a graph and we need to traverse this graph in different ways - it makes sense to use graph-based DBs like Neo4J for example.  If we sure that DB is selected right - let's investigate the usual execution flow of the application and then think about the fine-tuning of it. That's when the normalization/denormalization and indexes come into play.  4. Hosting/Hardware Here the first question is the hardware or cloud tier that is selected. Sometimes the scaling problem can be leveraged to a cloud provider, by just buying a more expensive resource level. This is the easiest and probably fastest way to increase performance, but only to some extend. But if that's not always a reasonable choice. But in any case, things like load balancing, server instances auto-scaling, etc - this is a highly useful thing to have. 

Everything starts with measurements. Without knowing the exact place where the performance issues are coming from - it makes no sense to start optimizing an application. Let's break the application into layers and talk about recipes for each of them: 

- Frontend

- Backend

- Database

- Hosting/Hardware

1. Frontend

First of all, let's be sure that the right technology has been selected. It might be an overkill to take a full-scale framework like Angular to build a small landing page. An easy static combination of HTML/CSS/JS will load much faster. A good example of that is GitHub that decided to stop using jQuery and switch to a pure vanilla JavaScript. But in the same way, building a large-scale application with complicated views and controls without the help of frameworks will lead to a mess in a codebase in the vast majority of cases, mostly when you don't have resources like GitHub :)

.

If we are dissecting the web applications, let's be sure that there are no unnecessary dependencies and the size of the bundle is as small as possible. Also, we need to be confident in a fact that application is broken into modules and they are loaded in 'lazy' mode, just when it's needed. 

Also important is to investigate the static content. Images should have a proper size/resolution/compression. If possible - it makes sense to move static content into CDN. 

Let's also take a look at the count and structure of HTTP calls that are made to the backend. If something can be taken in one call to server - it makes sense to try doing it rather than having multiple chained calls there. It's not always possible, but if you control all the sides of the application, it makes sense to try Backend for Frontend design pattern.

And if we are sure that everything is optimized in frontend code, but still we need to way for the backend response, that might take an unpredictable amount of time - it makes sense to try to improve user's experience by using tricks like ghost loading. 

2. Backend

Honestly, in a vast majority of common websites that are not sending rockets to Mars backend bottlenecks are close to the level of database interactions. It might be a direct problem like using the ORM in performance-critical paths of execution that are generating DB queries that are far from being perfect. Or design problems where instead of having a one DB query, in the end, there are nested calls there.

So if the problem is somewhere close to a DB interaction - it makes sense to switch to something more low-level. In .NET words, this would be a way to switch from EntityFramework to something more light-weight like Dapper for example. Although this is a trade-off, 'cause it slows down the process of development and requires more skilled developers able to write optimized DB queries. 

Besides that, it makes sense to revise the code and use async calls execution where it is possible and reasonable. In modern backends, this is almost everywhere. 

Also if there is data that is often loaded from a DB or used by an application and that is not frequently updated - it would be highly effective to put this data to a memory-based cache like Redis for example.

Last but not least is the topicality of the libraries and frameworks used on a server-side. For example, the .NET team is working hard to improve different aspects of the framework from release to release. So it's important to keep the technology stack up to date.

There are also a lot of more specific cases. Let's say application needs to do a sophisticated search in textual data, and there is a huge amount of this data. Leveraging this task to SQL might sound like a bad idea, and for example, ElasticSearch will do that in a much more efficient way. 

If an application is a monolith and therefore is hard to scale, and requires to work under the high load - one might consider breaking it into microservices, using something like a CQRS pattern that could speed up the read path if done right. Otherwise, if an application is relatively small and is not meant to scale by its nature - microservices, communication between them and efforts made to keep an eventual consistency between multiple storages might be an overkill.

3. Database

First of all, we need to be sure that the right DB type has been selected. For example, if our application is working with data that has a nested structure and does not require to have complicated relations between items - NoSQL sounds like a good choice. Instead of splitting/merging the structure on every request, data can be stored as-is, in an optimized representation. NoSQL databases as MongoDB are good in terms of scaling, have an efficient sharding mechanism, etc. But on the other side, if the nature of the data means that there will be a lot of relations between items and/or it's nested objects - this sounds like a job for SQL.

However, there might be something more specialized. If we are talking about an application where the data looks like a graph and we need to traverse this graph in different ways - it makes sense to use graph-based DBs like Neo4J for example. 

If we sure that DB is selected right - let's investigate the usual execution flow of the application and then think about the fine-tuning of it. That's when the normalization/denormalization and indexes come into play. 

4. Hosting/Hardware

Here the first question is the hardware or cloud tier that is selected. Sometimes the scaling problem can be leveraged to a cloud provider, by just buying a more expensive resource level. This is the easiest and probably fastest way to increase performance, but only to some extend. But if that's not always a reasonable choice. But in any case, things like load balancing, server instances auto-scaling, etc - this is a highly useful thing to have. 

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