Zoho Marketing Automation

Marketing automation software for faster business growth.

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Zoho Marketing Automation is an all-in-one marketing automation software that helps you successfully manage your marketing activities across multiple channels. Experience the game-changing power of Zoho Marketing Automation, a comprehensive platform that revolutionizes your marketing efforts.
With Zoho Marketing Automation, you can effortlessly generate high-quality leads, engage with your audience across multiple channels, and nurture those leads to conversion. Say goodbye to manual tasks and hello to streamlined automation that drives results. From creating personalized campaigns to analyzing website performance, managing lead lifecycles, and optimizing marketing plans, Zoho Marketing Automation empowers you to achieve remarkable results. Whether you run an e-commerce business or need advanced lead nurturing capabilities, this all-in-one solution is designed to supercharge your marketing strategies and drive success.
Zoho Corporation
1996
United States
21 Industries
23 Languages
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LICENSING & DEPLOYMENT

SUPPORT

  • Email
  • Chat
  • Phone
  • 24x7 Support

Training

  • Webinar
  • In-person
  • Documentation

Zoho Marketing Automation Core Features

Marketing Automation

  • Analytics/ROI Tracking
  • Campaign Management
  • Email Marketing
  • Google AdWords Visibility
  • Landing Pages
  • Lead Management
  • Sales Intelligence
  • Search Marketing
  • Segmentation and Targeting
  • Social Marketing

Lead Management

  • Campaign Management
  • Email Integration
  • Lead Capture
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Pipeline Management
  • Operations Management
  • Source Tracking

Lead Generation

  • Contact Database
  • Landing Page Builder
  • Lead Database Integration
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Lead Verification/Validation
  • Pipeline Management
  • Reporting & Analytics

Zoho Marketing Automation Pricing

Pricing Type

  • Usage Based

Preferred Currency

  • USD ($)

Free Version

  • No

Payment Frequency

  • Monthly Payment
  • Annual Subscription

Pricing Description

Zoho Marketing Automation follows three pricing plans. Standard Plan is priced at 19 USD for 1000 contacts per month billed annually, Premium Plan is priced at 29 USD for 1000 contacts per month billed annually and Enterprise Plan is priced at 59 USD for 1000 contacts per month.

For more details, visit: https://www.zoho.com/marketingautomation/pricing.html

Plans & Packages

Standard
$19 Per Month
Elevate your marketing experience with Zoho Marketing Automation. This version has all the right features to kick-start your marketing journey.
Features
  • 10 users
  • Number of visitors = 2 * lead count
  • Basic contact management (lists and life cycle stages)
  • Basic segmentation
  • Signup forms
  • Basic journey builder and pre-built journey templates
  • Basic email marketing
  • SMS and social marketing
  • WhatsApp Marketing
  • Website behavior tracking
  • Website goals
  • Compliance check
  • Integration with 40+ apps
Professional
$29 Per Month
This plans suits growing marketing teams. It includes everything in a standard plan plus a gamut of features to engage, empower and earn the right customers.
Features
  • This plan includes all the features from Standard plan
  • 15 users
  • Number of visitors = contact count*5
  • Complete contact management (lists, scoring, tags, life cycle stages)
  • Advanced segmentation
  • Advanced journey builder and journey templates with reports
  • Contact path tracing
  • Custom re-entry criteria in journeys
  • Landing pages
  • Basic pop-up forms
  • Marketing planner
  • Advanced email marketing
  • Email campaign A/B testing
  • Scheduling in social campaigns
  • Smart URLs
  • Ecommerce marketing
Enterprise
$59 Per Month
A comprehensive package with enterprise-grade features for businesses looking to scale their marketing, that require customization and advanced metrics to track every customer touchpoint.
Features
  • This plan includes all the features from Professional plan
  • 25 users
  • Number of visitors = contact count*10
  • Lead attribution
  • Complete journey builder
  • X-RAY tracing in journeys
  • Advanced targeting pop-ups
  • Engagement pop-ups
  • Workspace
  • Custom roles
  • Webhooks
  • Personalized product recommendations in ecommerce
  • Add-on Dedicated IP address

Zoho Marketing Automation Reviews

5.0 2 Reviews
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Sam Chan

Zoho Marketing Automation is the one-stop solution for all our marketing automation needs

Rating Breakdown

  • Ease of Use
  • Features
  • Customer Support
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Review Summary

It’s been three years since we PiPiADS have used Zoho Marketing Automation daily for multiple marketing activities such as email marketing, posting on social channels, and generating leads. Zoho Marketing Automation is the one-stop solution for all our marketing automation needs since it offers many unique features to boost marketing campaign results. One strong reason to love Zoho Marketing Automation is that it helps save human and financial resources to focus energies on other things. This way, we generate excellent campaign ROIs with targeted and automated marketing campaigns.

How frequently you use Zoho Marketing Automation?

Daily

What do you like the most about Zoho Marketing Automation?

Offers excellent value for money spent

Rich integration possibilities

Perfect for saving time and resources

Very easy and targeted campaign management

It helps predict user behavior for better segmentation

Excellent for lead generation

What do you like the least about Zoho Marketing Automation?

Third-party integration is complex

Need technically trained resources or continuous help of support team

Zoho Marketing Automation is an excellent all-in-one marketing automation platform that easily scales marketing efforts.

Rating Breakdown

  • Ease of Use
  • Features
  • Customer Support
  • Overall Rating

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Review Summary

Great marketing software for start-ups. It works well and is very responsive! Easy to navigate through various tasks. The software is easy to use it has all the essential functionality with great features. After trying lots of other software but this has worked perfectly. I get done what I need and I can see results easily.

Which features have you used in Zoho Marketing Automation?

Marketing Automation Software

How long have you used Zoho Marketing Automation?

8 Months

How frequently you use Zoho Marketing Automation?

Daily

What do you like the most about Zoho Marketing Automation?

Truly convenient and helpful tool.

Super easy and intuitive software.

All the tools are ready to go.

What do you like the least about Zoho Marketing Automation?

Well, I have no complaints.