Best Web Analytics Software

Web analytics is concerned with the measurement and analysis of user behavior on a website, and it’s pages. With a variety of internet metrics, organizations can make informed decisions for the betterment of their business. Thankfully, there are web analytics tools that help organizations gauge the necessary parameters. 

What is a Web Analytics Tool? 

Web analytics software can record, report, and help analyze user behavior across websites and pages. Some of the best web analytics tools come with robust features that can help in the measurement of information such as total user traffic onto a page, the bounce rate, and even conversions and sales. 

The advantage of these tools includes the ease of deployment, pin-point measurement, and highlighting critical data points for leveraging decisions. 

Choosing the right web analytics solution is often difficult. To ease this, Goodfirms has compiled and published a list of web analytics solutions - one of which could be the right choice for your business.

Make the best of Goodfirms’ list and choose a web analytics software from the list below.

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List of Web Analytics Software | Best Web Analytics Tools

  • Vaizle

    One platform for all your social analytics
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    Vaizle is a competitive social media analytics tool for startups and enterprises who need actionable social media insights. It allows marketers to improve their social media performance by identifying gaps and opportunities. Get your social media data interpreted into actionable tips that you can use daily to improve your social media performance. Vaizle will give you daily insights across mult ... read more about Vaizle

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    50% in Web Analytics Software
  • Visitor Queue

    Stop Losing Leads
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    Visitor Queue is an advanced B2B lead generation software that identifies the name, contact details and user data of the businesses that visit your website. Gone are the days of cold calling and guessing, we feed your sales team hot leads that have already shown an interest in your products and/or services. With 98% of website visitors disappearing from your website without a trace, isn’t it tim ... read more about Visitor Queue

    Entry Level Price
    $31 Per Month
    Free Trial
    14 Days
    Category Focus
    33% in Web Analytics Software
  • Analytify

    Google Analytics Was Never This Fun In WordPress!
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    Analytify is one of the best Google Analytics WordPress plugin that will help you to integrate your Google Analytics account with your WordPress and display your website analytics within your WordPress dashboard. Our 1-Click setup gets you up and running in a mere minute. Really! Presenting you with super user-friendly data and gorgeous charts. Suddenly, you’re seeing your website visitors like ... read more about Analytify

    Entry Level Price
    $59 Per Year
    Free Trial
    N/A
    Category Focus
    100% in Web Analytics Software
  • Yext

    Answer every question about your business.
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    Yext (NYSE: YEXT) helps organizations answer every question about their business. Yext's Answers Platform collects and organizes content into a Knowledge Graph, then leverages a complementary set of products — including Listings, Pages, Reviews, and Search — to deliver relevant, actionable answers wherever customers, employees, and partners look for information. For over 15 years, thousands of ... read more about Yext

    Entry Level Price
    Contact vendor
    Free Trial
    Available
    Category Focus
    10% in Web Analytics Software
  • Inspectlet

    Google Analytics tells you what, Inspectlet tells you why.
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    Inspectlet records videos of your visitors as they use your site, allowing you to see everything they do. See every mouse movement, scroll, click, and keypress on your site. You never need to wonder how visitors are using your site again. See exactly what users are looking for and how they use your site. Understand their mindset and increase your conversion rate. ... read more about Inspectlet

    Entry Level Price
    $39 Per Month
    Free Trial
    N/A
    Category Focus
    50% in Web Analytics Software
  • SeeVolution

    Click, Eye tracking, and Attention Scroll Heat Maps.
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    SeeVolution is a real-time website analytic web service that shows a heatmap of a website, detailing where visitors are clicking, mouse moves and scrolls. The data is used to allow webmasters to see what areas of a website visitors are using. ... read more about SeeVolution

    Entry Level Price
    Contact vendor
    Free Trial
    14 Days
    Category Focus
    50% in Web Analytics Software
  • LogRocket

    Modern Frontend Monitoring and Product Analytics.
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    LogRocket combines session replay, performance monitoring, and product analytics – empowering software teams to create the ideal product experience. ... read more about LogRocket

    Entry Level Price
    $99 Per Month
    Free Trial
    14 Days
    Category Focus
    50% in Web Analytics Software
  • Browsee

    Powerful Tool to Increase Retention and Conversions.
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    Browsee is a tool to help applications in understanding and giving flawless experience to their users via session recordings, heatmaps, and widgets. A step to improve your conversions by understanding user behavior and taking actions on it. ... read more about Browsee

    Entry Level Price
    $12 Per Month
    Free Trial
    N/A
    Category Focus
    50% in Web Analytics Software
  • Plerdy

    Website Heatmap Tools.
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    Heatmaps are a set of online tools for user behavior tracking and analysis. Experienced marketers, UX experts, and SEO specialists rely on such software to record clicks, hovers, scrolls, and other interactions with a website. Many heatmaps, including Plerdy, have a free trial mode that allows you to benefit from their features free of charge. ... read more about Plerdy

    Entry Level Price
    $23 Per Month
    Free Trial
    N/A
    Category Focus
    50% in Web Analytics Software
  • Inpixon Mapping

    Give your data context with indoor maps.
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    Inpixon mapping is the process of converting floorplans into digital, interactive representations of indoor spaces. In addition to serving as a wayfinding platform, indoor maps leverage business rules, localization and the IoT to enable users to visualize spatial data, creating real-time indoor location intelligence. With our indoor mapping platform, any system can be enhanced to display data in t ... read more about Inpixon Mapping

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    50% in Web Analytics Software
  • Site Recording

    Website Recording Software
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    Siterecording is a Website Recording Software built by 500apps. You can monitor how website visitors interact with your site, analyze visitor interactions, and determine how to optimize the user experience and increase conversions. Siterecording starts recording all users' engagement, such as mouse movement, clicks, and more; and then compiles and stores these data along with the actual video. ... read more about Site Recording

    Entry Level Price
    $14.99 Per Month
    Free Trial
    14 Days
    Category Focus
    100% in Web Analytics Software
  • Snowplow

    Snowplow Insights: the behavioral data platform that drives more value, faster
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    Snowplow is a best-in-class data collection platform built for Data Teams. With Snowplow you can collect rich, high-quality event data from all your platforms and products. Your data is available in real-time and is delivered to your data warehouse of choice where it can easily be joined with other data sets and used to power BI tools, custom reports or machine learning models. The Snowplow pip ... read more about Snowplow

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    50% in Web Analytics Software
  • Digtective

    Cookieless web analytics & ad conversion tracking
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    We help you fix the 3rd party cookie challenge in ad conversion tracking and your web analytics. Optimize your advertising by cutting the losers and scale your winners, collect all your marketing data on one platform, so you can create your reports in minutes ... plus your web analytics data will be fully GDPR compliant. Digtective is the only tracking tool that tracks all your ad conversions, eve ... read more about Digtective

    Entry Level Price
    Contact vendor
    Free Trial
    30 Days
    Category Focus
    100% in Web Analytics Software
  • LiveSession

    The essentials for converting website
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    LiveSession is a cloud-based analytical tool that helps you improve your website’s usability, boost conversion rates and enhance customer support. It also allows you to find JavaScript errors faster and solve your visitors’ technical problems. The core functionality, session replays, allows you to record and replay user sessions to find dead ends in your user’s journey. With LiveSession C ... read more about LiveSession

    Entry Level Price
    $41 Per Month
    Free Trial
    14 Days
    Category Focus
    100% in Web Analytics Software
  • PragmaticBOX

    Marketing Intelligence Platform
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    We are Marketing and Ecommerce Intelligence Platform that deliver personalized analytics for companies. We have our own tracking solutions but also integration with other data sources to deliver the best data experience. Our main products are: - Affiliate Management - Web Analytics - Campaign Manager - Customer Journey and Attribution - Data Integration and Visualization - Fraud ... read more about PragmaticBOX

    Entry Level Price
    Contact vendor
    Free Trial
    14 Days
    Category Focus
    100% in Web Analytics Software
  • UnioAnalytics

    Free Website Analytics
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    Launched in 2021, UnioAnalytics is a Portuguese project created by a group of IT enthusiasts. Our goal is to provide a complete analytics service for free to our customers. ... read more about UnioAnalytics

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    100% in Web Analytics Software
  • Steel Analytics

    Website analytics, heat maps & session recordings.
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    Steel Analytics is a simple but powerful real-time web analytics service that helps you track, analyze and understand your visitors so you can make good decisions to become more successful online. Easy and friendly analytics. Track your users journey, replay sessions, collect heatmaps & more. ... read more about Steel Analytics

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    100% in Web Analytics Software
  • Metice

    We just made web analytics and tracking much easier for you.
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    Metice is the best and feature-rich tool to track your users' clicks and usage on your websites and e-commerce stores. We use a pixel code on your site to analyze their use and you get all data to your dashboard. Works with many platforms/cms available: WordPress, Shopify and other software supporting you to add HTML code. Metice is also tested on pure code websites in HTML and .PHP which works ... read more about Metice

    Entry Level Price
    $14.99 Per Month
    Free Trial
    N/A
    Category Focus
    100% in Web Analytics Software
  • HockeyStack

    Analytics & Attribution for SaaS
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    HockeyStack is a SaaS analytics platform that unites marketing, revenue and product data, so that marketing & growth teams understand the drivers of product engagement and high quality leads, and increase revenue faster than ever. We are revealing the strategy that took us from 0 to 1.5M monthly impressions in just 6 months. No email nurturing sequence and no pitch slapping. ... read more about HockeyStack

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    100% in Web Analytics Software
  • Linkly

    Custom Link Shortener
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    Linkly is an URL shortener with a number of features for advanced marketers. With Linkly, you can use your domain to brand your links, create QR codes, redirect users based on country or device, distribute traffic randomly to different links, add retargeting tags, do conversion tracking and more. Linkly provides comprehensive analytics for Linkly has integrations with Google Chrome, Fire ... read more about Linkly

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    60% in Web Analytics Software
  • Loado

    Performance Monitoring for your websites
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    The reality of the world we live in is that our customers use a wide variety of devices, live in many different locations, and their network connectivity could be slow 2G or super-fast 5G. How can we make sure that their experience is optimized for their device? We're here to help: we'll dive into your data and give you actionable insights about how to improve user experience for every kind of ... read more about Loado

    Entry Level Price
    $50 Per Month
    Free Trial
    N/A
    Category Focus
    100% in Web Analytics Software
  • WebeTool

    Online Free Web Tools
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    WebeTool is very simple online tool collection site. Access all the tools for free. You can enhance your images, texts, PDFs, HTML, and more, directly from the webetool.com site, with 100% security. Visit WebeTool to get all apps and software for free. ... read more about WebeTool

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    100% in Web Analytics Software
  • Funnl

    Generate B2B sales meetings that close
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    FunnL is a B2B sales lead generation company that delivers sales-qualified meetings for organizations of any size across industries. From ICP (Ideal Customer Profile) conceptualization, contact data, and campaign emails to campaign execution, FunnL's AI-driven SaaS platform and managed services generate sales meetings that close. ... read more about Funnl

    Entry Level Price
    $49 Per Month
    Free Trial
    30 Days
    Category Focus
    50% in Web Analytics Software
  • Unrive Analytics

    Privacy preserving, cookieless website visitor tracking
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    Visitor tracking software, without compromising privacy for your business website, It’s cookie free and lightweight. The software allows you to see detailed reports of your website traffic in real-time. Analyse which pages perform the best on your website, Learn which traffic channels perform better, and much more. ... read more about Unrive Analytics

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    100% in Web Analytics Software
  • SquidVision

    Landing page optimization tool for SaaS companies
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    Elevate your landing page optimization game with SquidVision, the innovative tool designed specifically for SaaS companies. Unlock the potential of our incredible heatmaps, granting you visibility into user engagement, click patterns, and conversion hotspots. Furthermore, our revenue attribution capability enables you to gauge the exact revenue generated by every page, button, and link, empowering ... read more about SquidVision

    Entry Level Price
    Contact vendor
    Free Trial
    14 Days
    Category Focus
    50% in Web Analytics Software
  • RankWatch

    SEO Tool Empowering Your Online Success
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    As an absolute marketing wizard, RankWatch has been adopted by SEO professionals & market geniuses across global latitudes. Being a cloud-based SAAS that runs on its own Artificial Intelligence, RankWatch offers you end-to-end SEO facilitation that leaps the horizon of manual practices and relies on automated, software-based, and inch-perfect marketing solutions. With 360-degree holistic infor ... read more about RankWatch

    Entry Level Price
    Contact vendor
    Free Trial
    14 Days
    Category Focus
    20% in Web Analytics Software
  • bMobile Dsd Analytics Software

    Unlock insights to power your distribution
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    Customizable and prebuilt reports to gain insights on sales operation. Drill-down capabilities to allow users to disseminate summary-level data and quickly switch to granular-level data. Easy-to read charts that give a glimpse of field sales operation on various parameters. ... read more about bMobile Dsd Analytics Software

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    100% in Web Analytics Software
  • MonsterInsights

    The Best WordPress Analytics Plugin
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    MonsterInsights is the google analytics plugin for WordPress. MonsterInsights is the best Google Analytics Plugin for WordPress. Here are the features that makes MonsterInsights the most powerful and user-friendly WordPress analytics plugin in the market. ... read more about MonsterInsights

    Entry Level Price
    $99.50 Per Year
    Free Trial
    N/A
    Category Focus
    100% in Web Analytics Software
  • Open Web Analytics

    Web Analytics. Open Sourced.
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    Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application. In addition to dozens of standard web analytics metrics, dimension and reports, OWA has several advanced features that are not often found in open source offerings. ... read more about Open Web Analytics

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    100% in Web Analytics Software
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