Best Web Analytics Software

Semrush is a leading online visibility management software-as-a-service platform. With over 55 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 142 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about ... read more about Semrush

HubSpot Marketing Hub software to help you grow traffic, convert more visitors, and run complete inbound marketing campaigns at scale. It covers everything you need to launch effective marketing campaigns that make people interested in your business and happy to be your customer. ... read more about HubSpot Marketing Hub

Whatagraph is an all-in-one platform for connecting, visualizing, and sharing data from various marketing sources. Quickly and easily pull data from your clients’ or your own channels and create actionable reports and dashboards. 🚀Connect over 45 sources effortlessly via native integrations. Connect any non-listed source via a Custom API or by exporting data to Google Sheets or Google Big ... read more about Whatagraph

TrackMyHashtag is a Social Media Analytics tool focuses on tracking social media campaigns, collecting data and calculate various analytics and inferences based on the collected data. TrackMyHashtag is currently serving in Twitter domain and possesses one of the biggest repository of Twitter data. ... read more about TrackMyHashtag

Webmaxy Analyzer provides real-time user insights, heatmaps, surveys & polls, funnel view and form analytics. Get access to your users’ journey video and know the features that appeal the most to your customers. By knowing your visitors, you can enhance their website experience and boost conversion rates. Webmaxy Analyzer provides real-time user insights, heatmaps, surveys & polls, funnel view ... read more about WebMaxy Analyzer

Google Analytics gives you the free tools you need to analyze data for your business in one place, so you can make smarter decisions. Understand your site and app users to better check the performance of your marketing, content, products, and more. Access Google's unique insights and machine learning capabilities to make the most of your data. Analytics works with Google's advertising and publishe ... read more about Google Analytics

Crazy Egg lets you visualize your website's visitors through a heatmap. A heatmap is an easy way to understand what users want, care about and do on your site by visually representing their clicks - which are the strongest indicators of visitor motivation and desire. A Crazy Egg heatmap lets you collect more than 88% of the data you would using a traditional eye-tracking process. At a fraction of ... read more about Crazy Egg

UXtweak is a UX research offering powerful research tools for improving the usability of web sites and apps, from prototypes to production. UXtweak features are: - Unmoderated testing: Usability testing, online, and easier than ever. In online task-driven studies, collect feedback, observe how your users interact with your web site or app (or web-based prototype), and discover usability issues. ... read more about UXtweak

Brand, track, and share your short links, engage with your users on a different level. Users are aware of the links they're clicking, branded links will increase your brand recognition, inspire trust and increase your click-through rate. ... read more about Toinsh

Looker is a complete data platform that offers data analytics and business insights to every department and easily integrates into applications to deliver data directly into the decision-making process. Looker is Google for your business data. More than just a modern business intelligence platform, you can turn to Looker for self-service or governed BI, build custom applications with trusted metri ... read more about Looker

Smartlook is a qualitative analytics solution for websites and mobile apps helping over 250,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. Analyze user behavior in ways never possible before. Smartlook records users on websites and in iOS & Android apps. With features that allow you to find us ... read more about Smartlook

Convertize provides specialist conversion rate optimization services (CRO): our objective is to grow your revenue without increasing your Ad spend. We analyse customer behaviour and identify friction points and potential content issues (selling proposition, landing pages, Google or Facebook Ad copy) in order to fix them and align them with your customers' expectations. ... read more about Convertize

Visitor Analytics is an accessible way to understand website analytics. The software is GDPR/CCPA-compliant and offers a straightforward user experience through statistical dashboards, simple visuals, and performance-based comparisons. Visitor Analytics keeps records of website visitor's location and history, bounce rates, pages performance, conversion rates, URL campaigns, referrers, and other va ... read more about Visitor Analytics

Heap Analytics is specifically built for medium to enterprise businesses. Heap automatically captures every user action taken on your site. No IT integration is required it works out of the box. Similar tools, including Mixpanel and Google Analytics, require integration and continued maintenance to track user interactions. ... read more about Heap

SharePoint Vitals gives you instant answers to the who, what, when, and where of your SharePoint farms and Office 365 tenants. It tracks and analyzes SharePoint user activity, then gives you the insights you need to optimize your environments better. ... read more about SharePoint Vitals

Leadfeeder shows you the companies visiting your website, how they found you and what they’re interested in. It is a sales intelligence tool that helps companies uncover more about their anonymous website visitors so that they can convert promising visitors into sales leads. ... read more about LeadFeeder

ClicData is a leading provider of cloud-based dashboard systems that are designed to improve business efficiency through better reporting. It believes current BI tools are just too complex and static; every company should be able to get the most out of its data in a simple manner. Because the last thing you need is end users fiddling around in your data warehouse. ClicData includes hundreds of dir ... read more about ClicData

SimilarWeb is the pioneer of digital market intelligence, and the standard for understanding the digital world. Our platform provides customers with granular insights about every website and mobile app enabling visibility into digital behavior and letting businesses see what is actually happening with their competitors, their industry and throughout the digital world.  ... read more about SimilarWeb Pro

AgencyAnalytics is the only client reporting platform built for marketing agencies. Save time, boost revenue and impress your clients with insightful, automated reports and live marketing dashboards that showcase your full marketing impact. AgencyAnalytics includes a full suite of SEO tools and integrates with more than 60 platforms to report on SEO, PPC, call tracking, social media, email mark ... read more about AgencyAnalytics

This is where tools like Google Analytics becomes extremely limited and cashes in with their GA360 Premium suite. At Matomo, we believe all data should be reported 100% accurately, or else what’s the point?With Matomo, the philosophy around data ownership is simple, you own your data, no one else. ... read more about Matomo

GetSocial is a content analytics platform that helps marketers measure, promote and amplify their best content. We work with over 150.000 websites around the world and have stellar customers such as Adobe, Sky, and WWF. ... read more about GetSocial

Monitor, compare and optimize all your marketing campaigns in one place. ClickMeter is a web based professional analytic service. Simple to use. Essential to measure and compare results from all your online marketing sources. With ClickMeter you can find the better performing campaigns and focus only on the most efficient. ... read more about ClickMeter

Siteimprove's all-in-one software helps you perfect your digital presence and turn it into the asset it was meant to be. Start fixing and improving accessibility, SEO, content quality, security issues, and more today. Today's digital world demands more from all of us. The reality is that manual processes can't sustain a successful website. And without proper visibility into every aspect of your di ... read more about Siteimprove

Track how your key metrics are performing over time by comparing pageviews, sessions, visitors and new visitors for any date range. Spot negative trends so you can react quickly and turn things around and positive trends so you can see the results of your efforts. Monitor how your paid traffic is performing on ad networks such as Google, Facebook and Twitter. Detect click fraud and see how much of ... read more about Statcounter

Parse.ly is the new measure of content value. Do you work in content marketing, digital media, audience development, corporate communications, or any other role in which your company's content is central to business goals and audience growth? If so, you want a way to win with your content. And Parse.ly can help. ... read more about Parse.ly

At Mixpanel, our mission is to increase the rate of innovation. Through our powerful web analytics platform, companies can analyze how and why their users engage, convert, and retain across their website and other devices. Then use that data to improve the user experience. Over 26,000 companies - including 30% of The Fortune 100 - trust Mixpanel to grow their business. Mixpanel is headquartered in ... read more about Mixpanel

Accelerate Growth by Delivering Optimized Digital Experiences. The VWO Experience Optimization Platform improves key business metrics by empowering you to easily discover insights, test ideas, and improve engagement - across the entire customer journey. ... read more about VWO Insights

It might be a campaign that’s underperforming. Or you need to know which content will inspire your customer. Maybe you just want time to look for the insights that really matter — the ones only you can find. Whatever the challenge — from basic web tracking to creating a culture of insight where data is infused into every action on every team — Adobe Analytics can help. ... read more about Adobe Analytics

Amplitude is a leading web and mobile analytics solution with cross-platform user journey tracking, user behavior analysis and segmentation capabilities. Go beyond metrics like pageviews and clicks. See every path users take in a single view and zoom in to understand the context and intent behind their actions. Answer complex product questions like, which activities keep users coming back? What is ... read more about Amplitude

One of the world’s major players in digital intelligence since 1996, AT Internet helps companies measure their audience and optimise their digital performance across all channels. AT Internet’s expertise extends from collecting raw data to processing it in real time and delivering it for analysis and the sharing of insights. Applications in AT Internet’s Analytics Suite provide reliable, con ... read more about AT Internet

Hotjar equips product teams with Product Experience Insights, showing them how users behave and what they feel strongly about, so those teams can deliver real value. Discover product opportunities, consolidate qual and quant, and communicate user needs. Our team works on the compelling challenges that come with large-scale web traffic and analytics, on a product that has a real impact on the thous ... read more about Hotjar

The best tool for product and marketing teams – accelerate website growth today with Kissmetrics. Move past unreliable session-based analytics like GA into advanced user-based insights. Great product, great service, great price. Let us show you how today! ... read more about Kissmetrics

Quantum Metric is the Digital Experience Intelligence platform, driving unparalleled visibility into every customer interaction across all devices and delivering faster data-driven decisions. Performance and security are the foundation of Quantum Metric, enabling customers to gain real-time user insights securely and at scale. ... read more about Quantum Metric

For more than 20 years, Webtrends has helped companies make sense of their customer data to drive digital marketing success. By combining innovative technology with our team of trusted and creative advisors, our solutions are designed to provide actionable insights, increase customer engagement and boost revenue. We partner with companies at all levels of digital maturity and offer solutions in me ... read more about WebTrends