Name: Google Analytics
Rating: 4.3 (8 reviews)

Get insights only Google can give

Understand your site and app users to better check the performance of your marketing, content, products, and more. Access Google's unique insights and machine learning capabilities to make the most of your data. Analytics works with Google's advertising and publisher products, so you can use your insights to deliver business results.

Industries

Marketing-advertising

Licensing & Deployment

Open Source
Cloud Hosted
Web-based

Support

Email
24x7 Support

Knowledge Base

Help Guides
Video

Media

Google Analytics Core Features

Focus of Web Analytics Feature

Campaign Management
Conversion Tracking
Keyword Tracking
Pageview Tracking
Referral Source Tracking
Time on Site Tracking
User Interaction Tracking

Google Analytics Pricing

Pricing Type

Free

Payment Frequency

Monthly Payment

Vendor pricing page

Google Analytics Reviews

8
Total Reviews

4.3/5
Overall Rating

0
Recent Reviews

What Users Say

Google Analytics

Trendy USA, blogger at Trendy USA

A free choice to start

Muhammad Habib, Senior Web Developer at KeyDevs

Amazing

John Smith, Marketing at VYUG METAVERSE INFORMATION TECHNOLOGY L.L.C

Best Analytics for Website Traffic Data

Asad Ullah, Help Businesses To Grow | Digital Marketing | Social Media | Enthusiastic Data Analyst at TecBrix

Benefits of using Google Analytics

Priya Thakur

What Users Like The Most

Google Analytics provides a vast amount of data, including traffic sources, user demographics, bounce rates, conversion rates, and more. This data helps website owners and marketers understand their website's performance and make data-driven decisions. It offers customization options, including filters, segments, and custom reports, allowing users to focus on specific data points that are relevant to their business goals.
User friendly interface and easy to implement.
I like its exceptional ability to provide in-depth insights into online activities. The platform's user-friendly interface and comprehensive data analytics capabilities make it a preferred choice for businesses seeking to understand website traffic, user behavior, and the impact of their marketing strategies. The customization options, seamless integration with other tools, and features like event tracking and e-commerce analytics.

What Users Like The Least

Google Analytics has a steep learning curve, and users may find navigating the platform and understanding the data challenging. While it provides a vast amount of data, it may not always be accurate due to technical issues, including ad blockers, cookies, and other factors that affect data collection. Some users may be concerned about data privacy and how Google collects and uses their data.
No customer support for free version and third party cookies.
Google Analytics helps us understand our website, but sometimes find it tricky. When we want info right away, there are limits to what we get in real-time reports. we also worry about privacy with all the changes happening online. Remember, everyone's experience is different depending on what they need and how well they know the tool.

Google Analytics Reviews

4.38 Reviews

Trendy USA, blogger at Trendy USA

Posted on Aug 28, 2025

Google Analytics

Google Analytics is an amazing tool find the traffic stats, engagement, impression, right now performances and other things. It is very helpful for my site.

What was the project name that you have worked with Google Analytics?

Web Analytics Software

How long have you used Google Analytics?

1 Days

How frequently you use Google Analytics?

Daily

How do you find pricing of Google Analytics?

inexpensive

What do you like the most about Google Analytics?

Good Tools

What do you like the least about Google Analytics?

not show bounce rate

Rating Breakdown

Ease of Use
Features
Customer Support
Overall Rating

Muhammad Habib, Senior Web Developer at KeyDevs

Posted on Jan 23, 2025

A free choice to start

Google Analytics is a good free tool for startups like me to check the analytics of their websites and Android apps. It is easy to setup and install.

What was the project name that you have worked with Google Analytics?

Web Analytics Software

How long have you used Google Analytics?

2 Years

How frequently you use Google Analytics?

Daily

How do you find pricing of Google Analytics?

inexpensive

What do you like the most about Google Analytics?

I have been a user of Google analytics for over 2 year, the best thing is it's Free :-)

What do you like the least about Google Analytics?

The previous version of Google Analytics was easy to use and easy to understand, understanding stats and generating reports in Google Analytics 4 is a bit tricky.

Rating Breakdown

Ease of Use
Features
Customer Support
Overall Rating

John Smith, Marketing at VYUG METAVERSE INFORMATION TECHNOLOGY L.L.C

Posted on Oct 11, 2024

Amazing

Google analytic is the best software for analyzing site traffic. It gives you access to your ideal target and all the information you need to know about it. The set-up time and the time it takes for the data to be ready for analysis are relatively long

What was the project name that you have worked with Google Analytics?

Web Analytics Software

How long have you used Google Analytics?

45 Weeks

How frequently you use Google Analytics?

Monthly

How do you find pricing of Google Analytics?

mid-tier

What do you like the most about Google Analytics?

What do you like the least about Google Analytics?

Despite its powerful capabilities, some users find the user interface of Google Analytics to be poorly designed and difficult to navigate, making it less user-friendly than it could be.

Rating Breakdown

Ease of Use
Features
Customer Support
Overall Rating

Asad Ullah, Help Businesses To Grow | Digital Marketing | Social Media | Enthusiastic Data Analyst at TecBrix

Posted on Jan 01, 2024

Best Analytics for Website Traffic Data

Google Analytics stands out as a web analytics service provided by Google, offering website owners and marketers the ability to monitor and assess website traffic comprehensively. This tool enables users to derive valuable insights into the behaviors of website visitors, identify sources of traffic, and evaluate the efficacy of marketing initiatives.

What was the project name that you have worked with Google Analytics?

Web Analytics Software

How long have you used Google Analytics?

2 Years

How frequently you use Google Analytics?

Weekly

How do you find pricing of Google Analytics?

inexpensive

What do you like the most about Google Analytics?

I like its exceptional ability to provide in-depth insights into online activities. The platform's user-friendly interface and comprehensive data analytics capabilities make it a preferred choice for businesses seeking to understand website traffic, user behavior, and the impact of their marketing strategies. The customization options, seamless integration with other tools, and features like event tracking and e-commerce analytics.

What do you like the least about Google Analytics?

Google Analytics helps us understand our website, but sometimes find it tricky. When we want info right away, there are limits to what we get in real-time reports. we also worry about privacy with all the changes happening online. Remember, everyone's experience is different depending on what they need and how well they know the tool.

Rating Breakdown

Ease of Use
Features
Customer Support
Overall Rating

Priya Thakur

Posted on Nov 27, 2023

Benefits of using Google Analytics

Free and easy to implement, give us comprehensive data, Customization, real time monitoring, overall very user friendly. E-commerce website can easily use it. It is accessible to wide range of users.

What was the project name that you have worked with Google Analytics?

Web Analytics Software

How long have you used Google Analytics?

1 Years

How frequently you use Google Analytics?

Daily

How do you find pricing of Google Analytics?

inexpensive

What do you like the most about Google Analytics?

User friendly interface and easy to implement.

What do you like the least about Google Analytics?

No customer support for free version and third party cookies.

Rating Breakdown

Ease of Use
Features
Customer Support
Overall Rating

Ankit Solanki, Business Development Manager at Siniwell Solutions

Posted on May 18, 2023

Using Google Analytics to Improve Website Performance

Overall, Google Analytics is a powerful tool that provides valuable insights into website performance. While there is a learning curve, the customization options, integration with other Google products, and cost-effectiveness make it a great choice for small businesses and marketers. However, data accuracy and privacy concerns should be taken into consideration when using the platform.

What was the project name that you have worked with Google Analytics?

Web Analytics Software

How long have you used Google Analytics?

3 Years

How frequently you use Google Analytics?

Daily

How do you find pricing of Google Analytics?

mid-tier

What do you like the most about Google Analytics?

Google Analytics provides a vast amount of data, including traffic sources, user demographics, bounce rates, conversion rates, and more. This data helps website owners and marketers understand their website's performance and make data-driven decisions. It offers customization options, including filters, segments, and custom reports, allowing users to focus on specific data points that are relevant to their business goals.

What do you like the least about Google Analytics?

Google Analytics has a steep learning curve, and users may find navigating the platform and understanding the data challenging. While it provides a vast amount of data, it may not always be accurate due to technical issues, including ad blockers, cookies, and other factors that affect data collection. Some users may be concerned about data privacy and how Google collects and uses their data.

Rating Breakdown

Ease of Use
Features
Customer Support
Overall Rating

Integrations

Xavier Vitte

Posted on Nov 16, 2021

Intelligence unlimited

GA helps you track your sales or visitors all around the globe and hence you should go for it.

Rating Breakdown

Ease of Use
Features
Customer Support
Overall Rating

Randle Bowling

Posted on Aug 10, 2020

What a tool for business data compilation

Excellent platform and strange that no one has reviewed it by today or so. Again really a tool that need not to explain anyone :)

Rating Breakdown

Ease of Use
Features
Customer Support
Overall Rating

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