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Public Relations (PR) Software

Explore the list of the Best Public Relations (PR) Software to Manage Your PR Activities Efficiently: 
PR workflows are extensive. Sweeping technological progress has revolutionized and fragmented various business practice disciplines, while the changing eras have raised expectations for marketers’ public relations performance. With a well-structured approach and technological assistance, your PR efforts can show the desired results. To stay ahead, simply equip yourselves and your PR team with the best public relation management software. With industry-specific tools, PR software assists PR professionals in achieving better coverage, engagement, and campaign success. 

What is Public Relations Software? 

PR software is a collaborative application platform that helps PR managers and agencies in tracking PR activities, monitoring progress, and managing PR workflows. It is an efficient tool to communicate with audiences and maintain relations with customers, investors, media, influencers, employees, communities, and the industry. Public relations software comes with features, tools, and modules such as campaign management, PR activity monitoring, media connect tools, real-time alerts, press release module, email management, and distribution, social media listening, reporting and analytics, outreach pitching tools, and many more. 

How to Select the Best Public Relations Software For Your PR Goals?

Considering a range of alternatives available in the PR software category, evaluating and deploying the best public relation software for your PR purpose is a bit laborious. This is where Goodfirms’ accurate and authentic list of the best public relations software can assist brands and PR managers to select the most suitable PR tool for their PR activities. The list of top public relation tools is compiled by Goodfirms' experienced research team. Check the reviews, pricings, features, segregate products with advanced filters, and select the best PR software solutions to manage your public relations.

Goodfirms conducts a thorough review and verification process before including any company in the listings. Some listings may involve fees. [How Goodfirms ensures trust]
Rankings updated: Dec 31, 2025
59 Software

List of The Best PR Software | Top Public Relations Tools

  • ReadPartner

    4.3 11 Reviews Verified

    ReadPartner helps professionals and organizations stay informed, aligned, and prepared in a fast-moving media landscape. Our platform delivers tailored news monitoring, cross-department briefings, and media intelligence tools designed to support smarter decisions ... read more about ReadPartner

    ReadPartner Reviews

    The tool monitors everything, sometimes even too much reviewed by: Christopher Black, Member Board of Directors at Alliance for Audited Media
    Entry Level Price
    Contact vendor
    Free Trial
    14 Days
    Pricing Type
    Flat Rate
    25% in Public Relations Software

    Features
    • Article Author Database
    • Clippings Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • AI Features

    Key Details
    Industries
    • Accounting
    • Computer-software
    • Entertainment
    • Information-technology-services
    • Market-research
    • Media-production
    • Medical-practice
    • Recreational
    • Research
    Licensing & Deployment
    • Proprietary
    • Cloud Hosted
    • Web-based
    Support
    • Email
    • Chat
    • 24x7 Support
    Training
    • Webinar
    • Documentation
    Knowledge Base
    • Help Guide

    Reviews
    What User‘s Say
    We use ReadPartner to consolidate financial news and sector updates into automated daily digests
    Tony Chiviles, President & Founder at PayBridge
    Powerful social media listening but UI could be better
    Rita Formiglio, Account Manager- Matrix Marketing Concepts at Matrix Retail
    Reliable Media Intelligence That Keeps Us Ahead
    Queeneth Martinez, Assistant Administrator at Electrical engineering
    Review Summary
    ReadPartner helped our team automate what used to be hours of manual news collection. The daily digests are cleanly structured and highly relevant. Their team helped us refine keywords and configure dashboards that matched our reporting workflow.
    Tony Chiviles
    Tony Chiviles, President & Founder at PayBridge

    Packages
    Pricing Type
    • Flat Rate
    Preferred Currency
    • USD ($)
    Free Version
    • No
    Free Trial
    • 14 Days Trial
    Payment Frequency
    • Monthly Payment
    • Annual Subscription
    Vendor pricing page
    Visit website

  • Cision

    4.3 3 Reviews Verified

    Cision empowers communicators to identify influencers, craft and distribute meaningful stories, and measure the impact. From engaging influencers and sharing news to comprehensive media and analytics, Cision provides an all-in-one solution to ... read more about Cision

    Cision Reviews

    Superior Media Database Choice reviewed by: Logan Stewart Kureczka
    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    33% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Communications Calendar
    • Contact Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Industries
    • Consumer-services
    • Marketing-advertising
    Licensing & Deployment
    • Proprietary
    • Cloud Hosted
    • Web-based
    Support
    • Email
    • Phone
    • Weekdays
    Training
    • Webinar
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars
    • White Papers

    Reviews
    What User‘s Say
    Good for Large Markets
    Melissa Kuehnle
    The standard in media database tools for PR agencies
    Dan Lobring
    Review Summary
    I was a Cision user while working in New York. It was great to create targeted lists and organize all of the outlets and contacts, and then keep track of campaigns. For smaller markets, like in rural Florida, it is not as useful.
    Melissa Kuehnle
    Melissa Kuehnle

    Packages
    Pricing Type
    • Contact Vendor
    Preferred Currency
    • USD ($)
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page Try Software Demo
    Visit website

  • BuzzStream

    5.0 1 Review

    Research influencers, manage your relationships and conduct outreach that’s personalized and efficient. BuzzStream discovers contact information, social profiles, and site metrics for you. It’s easy to prioritize the most important, influential contacts. ... read more about BuzzStream

    BuzzStream Review

    B2B email marketing reviewed by: Eulises Quintero, Content Manager at TITOMA
    Entry Level Price
    $24 Per Month
    Free Trial
    14 Days
    Pricing Type
    Flat Rate
    33% in Public Relations Software

    Features
    • Campaign Management
    • Contact Management
    • Email Distribution

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Knowledge Base
    • Help Guides
    • Video Guides
    • Webinars
    • On-Site Training

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • Yes
    Free Trial
    • 14 Days Trial
    Payment Frequency
    • Monthly Payment
    • Free
    Vendor pricing page
    Available Packages
    Standard
    $24 Per Month
    Visit website

  • Outbrain

    We’re Outbrain. The brains (and technology) behind them, helping you digitally discover content most interesting to you. We serve more than 275 billion (yes, billion) monthly recommendations to readers.From our complex set ... read more about Outbrain

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    25% in Public Relations Software

    Features
    • Campaign Management
    • Digital Asset Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder
    • Operations Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    • Windows
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Monthly Payment
    Vendor pricing page
    Visit website

  • Brand24

    Brand24 is an award-winning app that helps you track & engage people talking about your company. Brand24 provides a reliable, easy to use, and affordable solution that allows you to both track ... read more about Brand24

    Entry Level Price
    $49 Per Month
    Free Trial
    14 Days
    Pricing Type
    Flat Rate
    25% in Public Relations Software

    Features
    • Article Author Database
    • Campaign Management
    • Contact Management
    • Press Monitoring

    Key Details
    Industries
    • Marketing-advertising
    Licensing & Deployment
    • Proprietary
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    • Android
    Support
    • Email
    • Chat
    • 24x7 Support
    Knowledge Base
    • Help Guides
    • Blogs
    • Case Studies

    Packages
    Pricing Type
    • Flat Rate
    Preferred Currency
    • USD ($)
    Free Version
    • No
    Free Trial
    • 14 Days Trial
    Payment Frequency
    • Monthly Payment
    • Annual Subscription
    Vendor pricing page Get Free Trial
    Available Packages
    Standard
    $49 Per Month
    Visit website

  • Meltwater

    Meltwater helps companies make better, more informed decisions based on insights from the outside. We believe that business strategy will be increasingly shaped by insights from online data. Organizations will look outside, ... read more about Meltwater

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    25% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Communications Calendar
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Industries
    • Information-technology-services
    • Marketing-advertising
    Licensing & Deployment
    • Proprietary
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    • Phone
    • 24x7 Support
    Knowledge Base
    • Help Guides
    • Blogs

    Packages
    Pricing Type
    • Contact Vendor
    Preferred Currency
    • USD ($)
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Critical Mention

    Media monitoring used to go slow. In 2002, Critical Mention showed the world how to make it go fast. Click on the interactive timeline below to learn more about the past and ... read more about Critical Mention

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    33% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Press Monitoring

    Key Details
    Industries
    • Marketing-advertising
    • Public-policy
    Licensing & Deployment
    • Proprietary
    • Cloud Hosted
    • On Premises
    • Web-based
    • Windows
    • Mac
    • Linux
    Support
    • Email
    • Chat
    • Phone
    • 24x7 Support
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs

    Packages
    Pricing Type
    • Contact Vendor
    Preferred Currency
    • USD ($)
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • CoverageBook

    Over 12,000 agency and in-house public relations professionals across 40 countries trust CoverageBook to easily showcase & share the impact of their work. No more manual screen grabbing. For every URL you ... read more about CoverageBook

    Entry Level Price
    $99 Per Month
    Free Trial
    30 Days
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Campaign Management
    • Clippings Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • Yes
    Free Trial
    • 30 Days Trial
    Payment Frequency
    • Monthly Payment
    • Annual Subscription
    • Free
    Vendor pricing page
    Available Packages
    Standard
    $99 Per Month
    Visit website

  • Newswire

    Newswire is a press release distribution platform that helps clients increase their online visibility and web presence. With over a decade of experience, Newswire continues to provide premier syndication to leading news ... read more about Newswire

    Entry Level Price
    $199 Per Month
    Free Trial
    N/A
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Communications Calendar
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • No
    Payment Frequency
    • Monthly Payment
    • Annual Subscription
    • Quote Based
    • One-Time Payment
    Vendor pricing page
    Available Packages
    Standard
    $199 Per Month
    Visit website

  • NinjaOutreach

    Create Effective Influencer Marketing Campaigns By Filtering Through Millions Of Influencers Insights To Find The One That Captures Your Target Audience’s Attention. NinjaOutreach is a blogger outreach software for digital marketers and ... read more about NinjaOutreach

    Entry Level Price
    $119 Per Month
    Free Trial
    7 Days
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Article Author Database
    • Campaign Management
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • Yes
    Free Trial
    • 7 Days Trial
    Payment Frequency
    • Monthly Payment
    • Annual Subscription
    • Free
    Vendor pricing page
    Available Packages
    Standard
    $119 Per Month
    Visit website

  • PRgloo

    Our elegant, industry leading media relations platform, combines easy to use tools with exceptional analysis. The first of its kind to place an intuitive and mobile interface at the heart of its ... read more about PRgloo

    Entry Level Price
    $3500 Per Year
    Free Trial
    N/A
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Communications Calendar
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • No
    Payment Frequency
    • Annual Subscription
    Vendor pricing page
    Available Packages
    Standard
    $3500 Per Year
    Visit website

  • Prezly

    Prezly is your one PR tool for better, faster communication. Manage your contacts, publish your news, and pitch your stories from one place. Prezly’s CRM makes keeping your contact lists up to ... read more about Prezly

    Entry Level Price
    $50 Per Month
    Free Trial
    14 Days
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    • Windows
    • Mac
    • Linux
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • Yes
    Free Trial
    • 14 Days Trial
    Payment Frequency
    • Monthly Payment
    • Annual Subscription
    • Free
    Vendor pricing page
    Available Packages
    Standard
    $50 Per Month
    Visit website

  • NetBase

    NetBase Quid is the next generation consumer and market intelligence platform, delivering contextual insights to reveal business trends, connect with consumers, and understand the story behind competitors and the market. The platform ... read more about NetBase

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Public Relations Software

    Features
    • Campaign Management
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    • Windows
    • Mac
    • Linux
    Support
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Releasd

    Showcase PR activity and analytics to busy stakeholders in the most visual, digestible way possible. Easily tailor reports to your specific audience. No technical expertise required. Showcase the full range of your ... read more about Releasd

    Entry Level Price
    $249 Per Month
    Free Trial
    Available
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Campaign Management
    • Clippings Management
    • Digital Asset Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • Yes
    Payment Frequency
    • Monthly Payment
    • Free
    Vendor pricing page
    Available Packages
    Standard
    $249 Per Month
    Visit website

  • PR Underground

    PRUnderground.com is a press release distribution service which helps companies publish their announcements through Google News (we are an official source), DigitalJournal.com, social media, and to over 80 news and TV websites.

    Entry Level Price
    $49.99 One-time
    Free Trial
    N/A
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Campaign Management
    • Clippings Management
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • No
    Payment Frequency
    • Quote Based
    • One-Time Payment
    Vendor pricing page
    Available Packages
    Standard
    $49.99 One-time
    Visit website

  • 24-7 Press Release

    Distribute your news to traditional and digital media outlets using our user-friendly, proprietary cloud based platform. 24-7 Press Release Newswire changed the landscape of the press release distribution industry by offering affordable, ... read more about 24-7 Press Release

    Entry Level Price
    $49 Per Month
    Free Trial
    N/A
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • No
    Payment Frequency
    • Monthly Payment
    Vendor pricing page
    Available Packages
    Standard
    $49 Per Month
    Visit website

  • Wiztopic

    Wiztopic connects all of your tools to a simple and unique interface, without disrupting your work environment: media and digital monitoring, data flows, social networks (LinkedIn, Twitter, YouTube, Facebook, etc.), internal tools ... read more about Wiztopic

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Muck Rack

    Muck Rack is the new standard in public relations software. Easily search for journalists, monitor news, and build reports. Say hello to your one-stop, relationship-building platform and goodbye to outdated media databases: ... read more about Muck Rack

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Communications Calendar
    • Contact Management
    • Email Distribution
    • Press Monitoring

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Prowly

    From finding relevant media contacts to sending eye-catching visual press releases, Prowly has everything you need to get your PR work done. With Prowly, PR professionals can manage media relations more effectively ... read more about Prowly

    Entry Level Price
    $189 Per Month
    Free Trial
    7 Days
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Communications Calendar
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • Yes
    Free Trial
    • 7 Days Trial
    Payment Frequency
    • Monthly Payment
    • Annual Subscription
    • Quote Based
    • Free
    Vendor pricing page
    Available Packages
    Standard
    $189 Per Month
    Visit website

  • PressPage

    Powerful tools to manage your online newsrooms, news distribution, media databases, and more. PressPage is the all-in-one PR software platform for teams who want to do more. Manage your newsroom, email distribution, ... read more about PressPage

    Entry Level Price
    $399 Per Month
    Free Trial
    N/A
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Communications Calendar
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • No
    Payment Frequency
    • Monthly Payment
    • Annual Subscription
    Vendor pricing page
    Available Packages
    Standard
    $399 Per Month
    Visit website

  • Nexis Newsdesk

    Nexis Newsdesk is an award-winning solution that lets you search, analyze, monitor and share insightful media intelligence on a single platform. Millions of news articles and online posts are curated and disseminated ... read more about Nexis Newsdesk

    Entry Level Price
    Contact vendor
    Free Trial
    7 Days
    Pricing Type
    Contact Vendor
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Communications Calendar
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    • Android
    Support
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • Yes
    Free Trial
    • 7 Days Trial
    Payment Frequency
    • Quote Based
    • Free
    Vendor pricing page
    Visit website

  • pr.co

    We build online newsrooms and software to help you increase media exposure. Our pr-software helps the world’s leading brands execute professional PR strategies in half the time. pr.co designs and develops bespoke ... read more about pr.co

    Entry Level Price
    $537.47 Per Month
    Free Trial
    N/A
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Communications Calendar
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Blogs

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • No
    Payment Frequency
    • Monthly Payment
    • Quote Based
    Vendor pricing page
    Available Packages
    Standard
    $537.47 Per Month
    Visit website

  • myConvento

    myconvento offers everything you need for successful corporate communication. The idea behind myconvento: We combine the previously separate work areas in communication into an integrated PR management system. A perfectly organized database ... read more about myConvento

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Communications Calendar
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Liana Cloud

    Liana Cloud is the Technology Stack for Marketing Teams. With Liana Cloud, we offer you the right solutions for everything you need in your digital marketing and communications. All Liana® tools are ... read more about Liana Cloud

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Clippings Management
    • Communications Calendar
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars
    • Infographics

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Agility PR Solutions

    Connect with journalists and get coverage. Monitor media mentions and measure your success. Agility PR Solutions provides powerful, yet easy to use media database, monitoring, and analytics solutions for tomorrow’s communicators. Since ... read more about Agility PR Solutions

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Covered Press

    Give your clients a report that quantifies your worth and shows them the ROI of working with you. We are a team dedicated to making publicists' lives easier. We’re dedicated to providing ... read more about Covered Press

    Entry Level Price
    $99 Per Month
    Free Trial
    14 Days
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Campaign Management
    • Clippings Management
    • Digital Asset Management
    • Press Monitoring

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    Knowledge Base
    • Help Guides
    • Blogs

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • Yes
    Free Trial
    • 14 Days Trial
    Payment Frequency
    • Monthly Payment
    • Annual Subscription
    • Free
    Vendor pricing page
    Available Packages
    Standard
    $99 Per Month
    Visit website

  • Business Wire Suite

    All the tools you need to deliver your content to the right audiences, in the right channels, at the right time. Reach your press release and disclosure targets. Get more views with ... read more about Business Wire Suite

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Clippings Management
    • Contact Management
    • Digital Asset Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Hypefactors

    Hypefactors is state-of-the-art PR automation software that replaces time-consuming manual work with intelligent automation. It’s a comprehensive one-stop platform, driven by powerful Artificial Intelligence (AI) that automates Public Relations and Earned Media ... read more about Hypefactors

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Public Relations Software

    Features
    • Article Author Database
    • Campaign Management
    • Clippings Management
    • Communications Calendar
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    • Android
    • Windows
    • Mac
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Mynewsdesk

    Expand your influence with Mynewsdesk. Mynewsdesk envisions a world where no story goes untold or unheard. Everyone has a story to tell. And a single story — a press release, news report ... read more about Mynewsdesk

    Entry Level Price
    Contact vendor
    Free Trial
    Available
    Pricing Type
    Contact Vendor
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Clippings Management
    • Contact Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • Yes
    Free Trial
    • Available Trial
    Payment Frequency
    • Quote Based
    • Free
    Vendor pricing page
    Visit website

  • Pressat

    Distribute your release to where it matters most from targeted journalists to influencers for just one fixed price. Pressat provides a cost effective press release distribution service for businesses looking to communicate ... read more about Pressat

    Entry Level Price
    $403.54 Per Month
    Free Trial
    N/A
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Auto-Update Media Lists
    • Campaign Management
    • Contact Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • No
    Payment Frequency
    • Monthly Payment
    • Annual Subscription
    • Quote Based
    Vendor pricing page
    Available Packages
    Standard
    $403.54 Per Month
    Visit website

  • BABBLER

    Babbler offers to PR pros, companies and media a new experience of media relations. Our PR platform is made for PR pros and reporters of today. Thanks to our platform, Babbler makes ... read more about BABBLER

    Entry Level Price
    $249 Per Month
    Free Trial
    14 Days
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Article Author Database
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Communications Calendar
    • Contact Management
    • Digital Asset Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars
    • Infographics

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • Yes
    Free Trial
    • 14 Days Trial
    Payment Frequency
    • Monthly Payment
    • Annual Subscription
    • Free
    Vendor pricing page
    Available Packages
    Standard
    $249 Per Month
    Visit website

  • PressCable

    We've reinvented the press release. PressCable exists to provide content creators, brands, and storytellers alike with access to large scale online distributors and news aggregates. This creates an even playing field for ... read more about PressCable

    Entry Level Price
    $159 One-time
    Free Trial
    N/A
    Pricing Type
    Flat Rate
    100% in Public Relations Software

    Features
    • Campaign Management
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • No
    Payment Frequency
    • Quote Based
    • One-Time Payment
    Vendor pricing page
    Available Packages
    Standard
    $159 One-time
    Visit website

  • ISEBOX

    Far more than just a digital news distribution solution, ISEBOX is a unique tool for storing, managing and distributing content in the digital space. ’Unique’ because ISEBOX seamlessly combines three critical communications ... read more about ISEBOX

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Public Relations Software

    Features
    • Auto-Update Media Lists
    • Campaign Management
    • Clippings Management
    • Contact Management
    • Digital Asset Management
    • Email Distribution
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • MediaHQ

    MediaHQ is a powerful media contacts database that eliminates all the grunt work from managing your media contacts. More than just a media contacts database. Find journalists, build media lists, send your ... read more about MediaHQ

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Public Relations Software

    Features
    • Campaign Management
    • Communications Calendar
    • Contact Management
    • Direct Mail Management
    • Email Distribution
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Supernewsroom

    One complete platform for all your PR needs. Supernewsroom is a digital PR platform that lists over 25,000 journalist, editor and producer profiles across Southeast Asia. Via Supernewsroom, you can now send ... read more about Supernewsroom

    Entry Level Price
    Free version
    Free Trial
    Available
    Pricing Type
    Free
    100% in Public Relations Software

    Features
    • Auto-Update Media Lists
    • Campaign Management
    • Contact Management
    • Direct Mail Management
    • Email Distribution
    • Press Monitoring
    • Press Release Builder

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars

    Packages
    Pricing Type
    • Free
    Payment Frequency
    • Monthly Payment
    • Quote Based
    • Free
    Vendor pricing page
    Visit website

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Frequently Asked Questions

Who Can Use PR Software?

Public Relations Software can be used by PR agencies, brands, individuals, reputation management firms, digital marketing agencies, PR managers, In-house PR teams, crisis communication teams, large enterprises, small businesses, online businesses, political parties, etc.

How Does a PR Software Work?

PR software is a 360-degree application that assists PR managers in their daily operations. From content management to reputation analytics, PR tools provide necessary modules and insights that PR people need to work smoothly. PR applications offer customized dashboards to visualize all PR activities on a single screen along with their key performance metrics. With one click PR managers can get valuable analytics and insights for each ongoing activity. Public Relations software is also designed to help you in PR content management activities such as editing videos that will be posted on social media, grammar and syntax correction, suggesting to eliminate offensive words before posting, and editing content to meet the social media word limit requirements.  PR software can monitor the web to track all mentions about a brand or an individual. It can find journalists, influencers, blogs, platforms, social media pages, etc. relevant to a brand's niche and can help brands in outreach activities with such connections. Its competitive intelligence module can track, and compare your key competitors' activities and popularity quotient. PR software raises timely alarms regarding any slanderous campaign, fake news, or negative publicity against a brand or individual so that quick remedial action can be planned. It handles press coverage, release, and distribution in liaison with authoritative media contacts.  

How to Evaluate Key PR Performance Metrics for Campaign Success?

The success of your PR campaign depends on the overall performance of the PR activities on various media platforms. However, the intensity, difficulty, weightage, and effect of PR campaigns are different for each media type.For instance, PR activity is easy on your own website, blog, newsroom, paid media channels, ad partners, etc. that are controlled by your in-house team or PR agency. This equation changes as soon as you strive for PR metrics evaluations for shared media channels such as your page on social media platforms such as Facebook, LinkedIn, Twitter, or Instagram (though the content is in your control comments are not). Performance Metrics obtained from independent media PR (not in your control) such as your brand's analysis by bloggers, free media, journalists, influencers, review sites have more weightage and effect on overall PR evaluation. Brands should track KPIs for PR separately for different media types (owned, shared, independent) and map them together to evaluate the campaign's success. You can use PR software to monitor and measure KPIs such as reputation metrics, trust factors, relation metrics with influencers, customers, press, and communities, search engine visibility, social media engagement, leads generated by PR, earned partnerships, and media relations, etc.

What Are the Best PR Software Solutions?

The best public relation software offers quality services, robust campaign tools, 24/7 support, cost-effective and flexible price plans, easy upgrades, and accurate PR metrics measurements Some of the best PR software listed by Goodfirms include Cision, BuzzStream, Outbrain, Brand24, Prowly, Babbler, Muck Rack, Prezly, etc. 

How Much Does PR Software Cost?

The average prices for the best PR software range between $20 to $200 per month per user. The prices may vary based on the features, quality, subscription type, users allowed, and a number of monitored platforms, contacts, emails, etc.  PR software such as Ninja Outreach costs $119 per seat per month, Prowlycomes for $189 per month for two user plans. You can get BuzzStream at $24 per month and Brand24 at $49 per month. Releasd comes at $249 per month. You can also try limited features free PR software such as Supernewsroom. 

What Integrations You Should Look For in a Public Relations Software?

PR software integrations that increase the functionality of PR management software solutions include contact management software, Digital asset management software, Social Networking Software, CRM software, etc. 

Related Categories

Contact Management Software
Digital Asset Management Software
Social Networking Software

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