Angelfish Fieldwork

Angelfish Fieldwork is a UK-based qualitative market research fieldwork agency, specialising in high-quality participant recruitment for brands, agencies, and consultancies.

We connect businesses with real people — the customers, decision-makers, and niche audiences who bring insight to life. Whether it’s focus groups, depth interviews, online communities, or in-store research, we recruit engaged, articulate participants who genuinely reflect your target audience.

What sets us apart is our hands-on approach to quality. Every participant is carefully screened and personally validated by our team, ensuring they not only meet the criteria but are also confident, considered, and ready to contribute. This human-first approach helps our clients get richer conversations, stronger insights, and more reliable outcomes.

With nationwide reach across the UK and experience spanning sectors from FMCG and retail to healthcare, finance, and charity, we’re trusted to deliver even the most complex recruitment briefs.

At Angelfish, we believe better conversations lead to better decisions. That’s why we focus on finding the right people — not just filling quotas.

Real people. Real opinions. Real impact.