Overview

About Berry Advertising

Berry Advertising

A Leading Advertising, Branding & Marketing Agency in Ethiopia

The Next Big Thing.

Berry Advertising is a leading Ethiopian creative, advertising, branding, and integrated marketing communications agency headquartered in Addis Ababa, Ethiopia.

Established in 2012, Berry has grown into a multidisciplinary marketing and creative company, bringing together strategic thinking, cultural intelligence, creativity, innovation, and technology to help ambitious brands achieve meaningful business results.

Recognized for its creative ambition and results-oriented approach, Berry provides end-to-end advertising and marketing solutions across brand strategy, corporate identity, creative advertising, digital marketing, social media, media planning and buying, public relations, market research, consumer insights, experiential marketing, integrated 360° campaigns, and commercial production.

Serving businesses across banking and financial services, telecommunications, FMCG, beverages, real estate, hospitality, technology, government, and development sectors, Berry combines local market intelligence with global creative standards to deliver impactful brand experiences and measurable commercial growth.

Our philosophy is simple: The Next Big Thing doesn’t wait to happen. It’s discovered and created.

We believe powerful brands are built by understanding people, anticipating cultural shifts, challenging conventions, and transforming strategic insights into ideas that move markets.

More than a traditional advertising agency, Berry operates as a strategic creative and business growth partner, helping organizations strengthen their market position, connect with audiences, accelerate growth, and prepare for what’s next.

With a commitment to nurturing the next generation of Ethiopian creative talent and advancing innovation in African advertising, Berry continues to explore new possibilities at the intersection of business, culture, creativity, and technology.

Berry Advertising. The Next Big Thing.

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Focus

Service Focus of Berry Advertising

How the team's effort is distributed across services.

50%18%11%11%10%

Industries Focus

10%10%10%10%10%10%10%10%10%10%

Client Focus

Small Business10%
Medium Business40%
Large Business50%

The Positioning

AI Tools & Purpose

The stack the team uses to move faster.

ChatGPT
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Claude
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Gemini
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Perplexity
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Where we are

Locations (1)

Offices where Berry Advertising operates.

Headquarter
Ethiopia

Ethiopia

Bole
Addis Ababa, Oromia 0000
0930078086