HouseOfSaaS

A growth marketing agency serving SaaS products & tech startups in the pre-seed, seed, and growth stages. We specialize in GTM & B2B products.

A dedicated product marketing studio serving ambitions founders & products in the pre-seed, seed, and growth stages. Our work is focused on helping you understand your customers, their needs, the market you're in, and is aimed at helping you build a product that satisfies all.

Our 10 years of experience will help you get to the market, and find product-market fit quickly without wasting time and valuable resources. We use a combination of marketing & product frameworks like The Lean Startup, The Product Market Playbook & our own ideas to validate ideas & assumptions quickly. We're sensible, analytical, hardworking, and diligent. We integrate well, with your internal team and act as one.

What We Do Best:

- Marketing & Go-To-Market Strategies Lean Startup & Dan Olsen’s Product Frameworks ICP definition, value prop, positioning Buyer Personas

- Growth Marketing & Paid Ads B2B paid acquisition (Google, Meta, LinkedIn) CAC, CPA, ROAS-optimized funnel execution $50k+ ad budgets managed with precision

- Cold Outreach & Automation Full-service cold email campaign builds Tools: Apollo, Instantly, HubSpot, Warmy Deliverability, warming, segmentation, copy

- Product Analytics & Tracking Tooling: Mixpanel, Amplitude, PostHog Tracking plans, retention metrics, funnel optimization AARRR Funnel Metrics

- Content High-converting landing pages (Webflow, Unbounce, WordPress) Lead magnets, B2B long-form, SEO-rich blog content Full-service SMM - LinkedIn, Instagram, X, Meta

- Conversion Rate Optimization (CRO) User flows and landing page performance optimization High-conversion landing page design Friction points and drop-off analysis A/B testing

- Research & Competitive Analysis Market Matrix Feature Comparisons Feature Ladders Pricing Strategies Red & Blue Ocean Frameworks

- Product Work Low Fidelity UX/Prototyping UX/UI flows and wireframes Clickable prototypes Onboarding optimization We have video editing, and design resources on demand.