Odvod Media

Situated in the Oliver neighbourhood of Edmonton, Odvod Media was founded in 1999 by Trudy Callaghan and the late Orville Chubb. With both principals coming from a previous business in the print industry, Odvod Media initially focused on printed communications. When clients started asking for Odvod’s communication expertise for websites, email campaigns and all forms of digital marketing, Odvod became a full-service multidisciplinary marketing and communications company.the principals noted that Edmonton did not have a city magazine that reflected the Edmonton lifestyle. Odvod published Avenue Edmonton successfully for 14 years, winning several editorial and art awards, including Alberta Magazine Publishers Association Magazine of the Year – twice. The magazine has been credited with changing the perception of Edmonton – most importantly in the eyes of its own residents. This endeavour has also sharpened Odvod Media’s abilities in writing, design and social media.