OpenRateLab

OpenRateLab is a founder-run Klaviyo email marketing agency for DTC and e-commerce brands. Founded in 2022, we manage 22+ active accounts and have sent over 2.5 million emails with sustained open rates between 43% and 81% across sectors including health supplements, activewear, pet wellness, and equine nutrition.

We build and manage complete Klaviyo retention systems: campaign strategy and copy, flow architecture, list segmentation, and deliverability. Our work is results-focused and data-driven, grounded in real performance numbers from accounts we actively run.

Services: Email marketing strategy, Klaviyo flow setup and management, campaign management, DTC retention, list hygiene, and email copywriting.