Redaccel

Redaccel is a marketing agency specialising in Reddit marketing and generative engine optimisation, the practice of getting a brand cited in AI generated answers from ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude. Founded by Johan Larsen and Erik Eskedal in Oslo, the agency works measurement first: every engagement starts by recording which URLs the engines actually retrieve for a client's buyer questions, and that citation set becomes the target list.

Clients get a free AI visibility audit before anything is bought, Reddit placements from aged accounts with every placement logged and survival checked, insertions into the list pages the engines already cite, a monthly share of voice report against named competitors, and a day 90 exit gate.

Results: GPM Music Group reached 150,000 Reddit views and the number 2 Google result for its brand name in 30 days. A content creator software company reached 300,000 Reddit views, the number 1 Google result for its brand name and confirmed sales from Reddit DMs in its first month. Peptide Bureau, our own brand, saw AI visibility rise more than 300 percent after the campaign began.