Roiting

Roiting is a Spanish B2B marketing agency specializing in demand generation, SEO, GEO / AI Search, Paid Media and Marketing Automation for industrial companies, manufacturers and technology businesses.

Since 2014, we have helped companies with complex sales cycles transform digital visibility into qualified leads, commercial opportunities and measurable pipeline.

Our approach connects marketing directly with sales by combining B2B SEO, content strategy, Paid Media, conversion optimization, lead generation, Marketing Automation and analytics.

Roiting also has a dedicated GEO and AI Search practice focused on improving how brands are understood, mentioned and cited across generative search engines and AI assistants such as ChatGPT, Gemini and Perplexity.

We focus on business outcomes rather than vanity metrics, measuring performance through lead quality, conversion, cost per opportunity, pipeline and commercial impact.

Our experience includes industrial, manufacturing, logistics and technology companies, with published results such as an 80% increase in leads for FM Logistic Iberia and more than 1,000 new leads compared with the previous year for tk accelis Plastics Iberia.