SixthCue

Most wellness and lifestyle DTC brands in the $3M to $10M range do not have a traffic problem. They have a perception problem. SixthCue is a fractional CRO partner for brands that have hit a growth ceiling and cannot spend their way past it.

We treat conversion as perception engineering, not A/B testing. Buyers move through doubt, not funnels. Unresolved doubt at one stage gets inherited downstream, where it resurfaces as price resistance at checkout. Our job is to find where that doubt enters, not just where users exit.

Across 30+ DTC and eCommerce engagements, including Bioniq, Cuure, OddBox and Comet Wear, we have rebuilt funnels around how people actually decide. One quiz-led funnel went from 8.4% to 23.3% conversion by removing structural friction while keeping the commitment device intact. We work through proprietary diagnostic and governance frameworks (FLASH and DAVE), and we will tell you when a result is not statistically significant instead of selling you the win.

You run the brand. We keep the site converting.