Specht GmbH

Specht GmbH is a Munich-based agency for SEO, GEO (Generative Engine Optimization) and Google Ads, founded and led by Timo and Christoph Specht. For around a decade we've helped companies across the German-speaking market win visibility that lasts — on classic Google results and, increasingly, inside AI-driven answers from ChatGPT, Perplexity and Google's AI Overviews.

We work to one principle: we treat your domain as if it were our own. Instead of chasing quick wins, we combine clean technical and on-page work, content built around real search intent, and authoritative link building to lift domain authority in genuinely competitive niches — the point where most projects stall, and where we focus.

Our services span ongoing monthly SEO, Local SEO and Google Business Profile optimization, Google Ads (SEA), professional SEO copywriting, and GEO — structuring entities and content so brands get cited by large language models. For teams building capability in-house, we also run SEO workshops in Munich, remote consulting, and an online SEO course.

More than 500 clients trust us, from local practices and real estate agencies to e-commerce shops and well-known brands. We're rated 4.9 out of 5 across Google and Trustpilot — among the highest-rated SEO agencies in Germany — and work from two offices: the Palais am Obelisk in central Munich and a second location in Ravensburg.