Stitch PR & Communications

Stitch PR & Communications is a journalist-led PR and strategic communications practice based in Bathurst, in the Central West of NSW, working nationally. Founded in 2017, Stitch turns local experts into national voices: it works with leaders, experts and founders across regional Australia, finds the story at the heart of their work, and carries it to the audiences that matter most.

Founder and Director Jessica Conway has worked across newsrooms, government and industry since 2010. She was a newsreader and reporter for Canberra's Capital Radio Network, a federal political reporter for the Fairfax Radio Network in the press gallery at Parliament House, and a journalist at Radio 2UE in Sydney. She then held communications roles at RSPCA NSW, the Department of Human Services (now Services Australia), the National Health and Medical Research Council (NHMRC) and Painaustralia, and worked inside local government at Orange City Council. Every pitch is built around what editors and producers need, because she has sat on that side of the desk.

Media and PR

• The Headliner: one strong story, done properly, with angle, media release and tailored pitches
• The PR Sprint: core messages, audiences, story angles and a visibility plan, plus a first round of pitching
• The Momentum Partnership: ongoing journalist-led PR with monthly strategy and pitching
• Event media campaigns across the Central West

Strategic communications

• Strategy Snapshot: key messages, audience map, channel plan and roadmap
• The Breakthrough Brief: a two-to-four-week strategy intensive
• The Strategy Continuum: fractional head of communications support

Every client is vetted the way a newsroom vets a source, and Stitch won't pitch a story it can't stand behind. Every engagement is senior-led, and clients are prepared properly before any interview.

Recent client coverage includes the Western Advocate, Bathurst News and 7NEWS. Level 1, 203-209 Russell Street, Bathurst NSW 2795.