We Tell Stories, Build Trust.

YAP Global is an international public relations and communications consultancy that works with meaningful companies and organisations in the digital assets, fintech, stablecoins, AI and agentic finance sectors, to build their brand through impactful storytelling. In 2017, Samantha Yap launched YAP Global with just a laptop, a few contacts, and a strong belief that when stories are told well, they can shape how people understand the world.

United Kingdom United Kingdom
Level 39, One Canada Square, Canary Wharf, London, London E14 5AB
$25 - $49/hr
10 - 49
2018

Service Focus

Focus of Digital Marketing
  • Public Relations - 100%

Industry Focus

  • Financial & Payments - 15%
  • Healthcare & Medical - 15%
  • Information Technology - 15%
  • Media - 15%
  • Banking - 15%
  • Neo-banks - 15%
  • Cryptocurrency - 10%

Client Focus

60% Medium Business
20% Large Business
20% Small Business

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