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Best Customer Loyalty Software

Customer loyalty software is a program that rewards present customers and ensures their retention. The customer loyalty system helps improve the engagement of the customers who continuously shop or use your services to earn reward points, which can be later converted to discounts for future purchases. After thorough research and analysis, we have listed some of the best customer loyalty program software you can use to manage your loyal customers and plan successful customer loyalty strategies for the future. The software helps you calculate their reward points, help them redeem them, track their purchase activities, and provide in-depth analytical reports.

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Rankings updated: Dec 31, 2025
147 Software

List of Best Customer Loyalty System

  • Messangi

    Nearly 80% of your revenue comes from 20% of your clients. If this holds true, we can provide the right solution to build brand loyalty. Successful Loyalty Programs today are turning occasional ... read more about Messangi

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    50% in Customer Loyalty Software

    Features
    • Activity Tracking
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    Knowledge Base
    • Help Guides
    • Infographics

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Ovation

    Find out how your drive thru, third-party delivery, pickups, and in-store customers are feeling, fix anything in seconds, get more 5-star reviews, and have an easy-button for insight and retention. Gather customer ... read more about Ovation

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    50% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    Support
    • Chat
    Knowledge Base
    • Help Guides
    • Video Guides
    • Webinars
    • Infographics

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • PeopleVine

    Earn your customer's loyalty by rewarding them for more than just the dollars they spend. Create digital engagements that incentivize customers to return and refer. Create Loyalty Leaderboard contests. Earn points and ... read more about PeopleVine

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    50% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Referral Tracking
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars
    • Infographics

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • RepeatRewards

    Combined with the flexible power of the industries’ only dedicated loyalty platform designed specifically for independent businesses, our full-service marketing team of experts has been empowering business owners with the tools they ... read more about RepeatRewards

    Entry Level Price
    $149 Per Month
    Free Trial
    N/A
    Pricing Type
    Flat Rate
    100% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Referral Tracking
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Industries
    • Apparel-fashion
    • Marketing-advertising
    • Restaurants
    • Retail
    Licensing & Deployment
    • Proprietary
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    • Android
    Support
    • Chat
    • 24x7 Support
    Knowledge Base
    • Help Guides
    • Video
    • Webinars

    Packages
    Pricing Type
    • Flat Rate
    Preferred Currency
    • USD ($)
    Free Version
    • No
    Payment Frequency
    • Monthly Payment
    Vendor pricing page
    Available Packages
    Standard
    $149 Per Month
    Visit website

  • Revetize

    Revetize is a buffet of customer marketing tools for small to midsize businesses. We help growth-oriented businesses to create and execute powerful referral and loyalty programs (while tracking revenue growth). We also ... read more about Revetize

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    50% in Customer Loyalty Software

    Features
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Referral Tracking
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    • Android
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Infographics

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • SaaSquatch

    Launch promotions in minutes, not weeks. Create, manage and track intelligent special-offer, referral and loyalty programs all from one place. SaaSquatch is a powerful loyalty, referral and rewards platform changing the way ... read more about SaaSquatch

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Referral Tracking
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Industries
    • Apparel-fashion
    • Hospitality
    • Restaurants
    • Retail
    Licensing & Deployment
    • Proprietary
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    • Android
    Support
    • Email
    • 24x7 Support
    Training
    • Webinar
    Knowledge Base
    • Help Guides
    • Video
    • Blog
    • Webinars
    • Case Studies

    Packages
    Pricing Type
    • Contact Vendor
    Preferred Currency
    • USD ($)
    Free Version
    • No
    Payment Frequency
    • Monthly Payment
    • Quote Based
    Vendor pricing page Try Software Demo
    Visit website

  • SailPlay

    Increase your revenue by up to 50% with a customer loyalty and rewards program using SailPlay Loyalty. With SailPlay, you can customize your program, plus manage your customers, their activities, points and ... read more about SailPlay

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    50% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Referral Tracking
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    • Android
    • Windows
    • Mac
    • Linux
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Blogs
    • Webinars
    • Infographics
    • Case Studies

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Scal-e

    Scal-e is an end-to-end agile platform that collects valuable data on how customers interact with a brand. Doing so, we cleanse and transform customer data from all sources, and manage privacy management ... read more about Scal-e

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    50% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Referral Tracking
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    • Android
    • Windows
    • Mac
    • Linux
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Blogs
    • Webinars
    • Infographics

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Smile.io

    Maximize your customer acquisition efforts and turn transactional sales into passionate brand advocates. Smile.io powers reward programs for 30,000 merchants across the globe, making it the most popular ecommerce rewards platform in ... read more about Smile.io

    Entry Level Price
    $49 Per Month
    Free Trial
    N/A
    Pricing Type
    Flat Rate
    100% in Customer Loyalty Software

    Features
    • Loyalty Program
    • Membership Management
    • Referral Tracking
    • Rewards Management

    Key Details
    Industries
    • Apparel-fashion
    • Hospitality
    • Marketing-advertising
    • Restaurants
    • Retail
    Licensing & Deployment
    • Proprietary
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    • Phone
    • 24x7 Support
    Knowledge Base
    • Help Guides
    • Video
    • Blog

    Packages
    Pricing Type
    • Flat Rate
    Preferred Currency
    • USD ($)
    Free Version
    • Yes
    Payment Frequency
    • Monthly Payment
    Vendor pricing page
    Available Packages
    Standard
    $49 Per Month
    Visit website

  • Spendgo

    Spendgo is an integrated loyalty and marketing platform that allows businesses of all sizes automate and manage campaigns, creating a unified customer experience for its 14 million members by connecting point of ... read more about Spendgo

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    50% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Referral Tracking
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Industries
    • Food-beverages
    • Hospitality
    Licensing & Deployment
    • Proprietary
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    • Android
    Support
    • Chat
    • Phone
    • 24x7 Support
    Knowledge Base
    • Video Guides
    • Blogs
    • Webinars
    • Infographics

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Talon.One

    Talon.One is the world's most flexible Promotion Marketing Software. Loyalty is just one of the many services we offer enterprises worldwide. Our integration engineers and customer success team guide you through the ... read more about Talon.One

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Membership Management
    • Referral Tracking
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Industries
    • Marketing-advertising
    • Retail
    Licensing & Deployment
    • Proprietary
    • Cloud Hosted
    • Web-based
    Support
    • Email
    • 24x7 Support
    Training
    • Webinar
    Knowledge Base
    • Help Guides
    • Video
    • Blog
    • Webinar

    Packages
    Pricing Type
    • Contact Vendor
    Preferred Currency
    • USD ($)
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page Try Software Demo
    Visit website

  • TapMango

    TapMango strengthens relationships by providing a Customer Engagement Platform offering businesses innovative solutions through their own loyalty program. TapMango's passion and purpose is to empower businesses to do 3 things: •Retain their ... read more about TapMango

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    34% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Referral Tracking
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Industries
    • Marketing-advertising
    Licensing & Deployment
    • Proprietary
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    • Android
    • Windows
    Support
    • Email
    • Chat
    • Phone
    • 24x7 Support
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars
    • Infographics

    Packages
    Pricing Type
    • Contact Vendor
    Preferred Currency
    • USD ($)
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Tremendous

    Tremendous is the easiest way to distribute digital incentives globally. Use Tremendous to send gift cards, branded Visa cards, or money, customized to your brand experience. We make it simple for companies ... read more about Tremendous

    Entry Level Price
    $500 One-time
    Free Trial
    N/A
    Pricing Type
    Flat Rate
    50% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Referral Tracking
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    Knowledge Base
    • Help Guides
    • Infographics

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • No
    Payment Frequency
    • One-Time Payment
    Vendor pricing page
    Available Packages
    Standard
    $500 One-time
    Visit website

  • uptain

    You run an online shop with >20k unique visitors per month and want to reduce cart abandonment? uptain is a software that helps to engage and regain customers in online shops via ... read more about uptain

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    50% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    Knowledge Base
    • Help Guides
    • Infographics

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Givex

    Givex is a cloud-based solution designed to increase operational efficiency. Givex has helped a variety of industries, from Restaurants and Retail to Hospitality and the Service Industry, by offering a fully integrated ... read more about Givex

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Referral Tracking
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    • Android
    • Windows
    Support
    • Chat
    Knowledge Base
    • Help Guides
    • Video Guides

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • VoucherCart

    VoucherCart allows businesses to sell their products and services as vouchers, gift cards and tickets..Everywhere! Create, promote and sell with ease via social, web and email all from one easy to use ... read more about VoucherCart

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides
    • Webinars
    • Infographics

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • VoucherMatic

    VoucherMatic is an intuitive tool for voucher, coupon & gift card management that helps you bring New Customers, Enhance Loyalty of existing customers and Increase Sales. Vouchermatic is a powerful omni-channel promotion ... read more about VoucherMatic

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Membership Management
    • Referral Tracking
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    Knowledge Base
    • Help Guides
    • Video Guides

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Vouchery

    Vouchery.io is a data-driven Promo Management software to create, distribute and validate coupon, referral & loyalty programs. It helps companies to optimize promotional spendings and prevent coupon abuse, ultimately, maximizing Customer Engagement. ... read more about Vouchery

    Entry Level Price
    $69 Per Month
    Free Trial
    N/A
    Pricing Type
    Flat Rate
    100% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    Knowledge Base
    • Help Guides
    • Video Guides
    • Blogs
    • Webinars
    • Infographics

    Packages
    Pricing Type
    • Flat Rate
    Free Version
    • No
    Payment Frequency
    • Monthly Payment
    Vendor pricing page
    Available Packages
    Standard
    $69 Per Month
    Visit website

  • Voyado

    Voyado is one platform with the power of six features seamlessly working together for you to reach customer loyalty. Created with retailers in mind, Voyado gives you the most cost-effective solution for ... read more about Voyado

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Phone
    Knowledge Base
    • Help Guides
    • Video Guides

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • VLOYALTY

    vLoyalty is a real-time, card-linked loyalty and mobile marketing solution. We deliver loyalty engagement right at the point-of-sale. Our patented reward program technology makes loyalty infinitely easier for the merchant, cashier, and ... read more about VLOYALTY

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Customer Loyalty Software

    Features
    • Activity Tracking
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Phone
    Knowledge Base
    • Help Guides

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • WaveToGet

    WaveToGet is an Exclusive Program in "How to get new customers and keep existing ones happy". It is a user-friendly Customer Loyalty and Rewards Program that helps businesses to: - increase revenues ... read more about WaveToGet

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Membership Management
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • On Premises
    • Windows
    • Mac
    • Linux
    Support
    • Chat
    Knowledge Base
    • Help Guides
    • Video Guides

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • WeGift

    Businesses from every walk of life use rewards to acquire, retain and thank customers but the current process is broken. Sending rewards, incentives and non-cash payouts is manual, expensive, time-consuming and error-prone. ... read more about WeGift

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Pricing Type
    Contact Vendor
    100% in Customer Loyalty Software

    Features
    • Activity Tracking
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Membership Management
    • Referral Tracking
    • Reporting and Analytics
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    Knowledge Base
    • Help Guides
    • Video Guides
    • Webinars

    Packages
    Pricing Type
    • Contact Vendor
    Free Version
    • No
    Payment Frequency
    • Quote Based
    Vendor pricing page
    Visit website

  • Whisqr Loyalty

    Our platform provides businesses with tools to develop and maintain special relationships with their customers. We're not here to promote our program or network; we're here to shine the best light on ... read more about Whisqr Loyalty

    Entry Level Price
    Free version
    Free Trial
    Available
    Pricing Type
    Free
    100% in Customer Loyalty Software

    Features
    • Activity Tracking
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Referral Tracking
    • Rewards Management

    Key Details
    Licensing & Deployment
    • Cloud Hosted
    • Web-based
    Support
    • Chat
    Knowledge Base
    • Help Guides
    • Infographics

    Packages
    Pricing Type
    • Free
    Payment Frequency
    • Monthly Payment
    • Free
    Vendor pricing page
    Visit website

  • White Label Loyalty

    White Label Loyalty is a loyalty and marketing platform that allows medium & enterprise businesses to acquire, understand, engage, and retain customers, whilst providing seamless and bespoke reward experiences to customers. Our ... read more about White Label Loyalty

    Entry Level Price
    Contact vendor
    Free Trial
    30 Days
    Pricing Type
    Contact Vendor
    80% in Customer Loyalty Software

    Features
    • Activity Tracking
    • CRM
    • Gift Card Management
    • Loyalty Cards
    • Loyalty Program
    • Member Portal
    • Membership Management
    • Referral Tracking
    • Rewards Management

    Key Details
    Industries
    • Airlines-aviation
    • Apparel-fashion
    • Automotive
    • Aviation-aerospace
    • Banking
    • Biotechnology
    • Broadcast-media
    • Building-materials
    • Business-supplies-equipment
    • Chemicals
    • Civic-social-organization
    • Commercial-real-estate
    • Computer-network-security
    • Computer-games
    • Computer-hardware
    • Computer-software
    • Construction
    • Consumer-electronics
    • Consumer-goods
    • Cosmetics
    • Education-management
    • E-learning
    • Electrical-electronic-manufacturing
    • Entertainment
    • Financial-services
    • Food-beverages
    • Food-production
    • Fundraising
    • Furniture
    • Gambling-casinos
    • Glass-ceramics-concrete
    • Health-wellness-fitness
    • Higher-education
    • Hospital-health-care
    • Hospitality
    • Information-technology-services
    • Internet
    • Investment-management
    • Leisure-travel
    • Logistics-supply-chain
    • Luxury-goods-jewelry
    • Machinery
    • Marketing-advertising
    • Market-research
    • Mechanical-or-industrial-engineering
    • Media-production
    • Medical-device
    • Medical-practice
    • Mental-health-care
    • Mining-metals
    • Motion-pictures-film
    • Museums-institutions
    • Music
    • Nanotechnology
    • Newspapers
    • Nonprofit-organization-management
    • Oil-energy
    • Online-publishing
    • Packaging-containers
    • Pharmaceuticals
    • Plastics
    • Publishing
    • Railroad-manufacture
    • Real-estate
    • Recreational
    • Renewables-environment
    • Restaurants
    • Retail
    • Security-investigations
    • Staffing-recruiting
    • Supermarkets
    • Telecommunications
    • Textiles
    • Tobacco
    • Utilities
    • Warehousing
    • Wholesale
    • Wine-spirits
    Licensing & Deployment
    • Proprietary
    • Cloud Hosted
    • Web-based
    • iPhone/iPad
    • Android
    Support
    • Email
    • Chat
    • Phone
    • Weekdays
    Training
    • Webinar
    • Documentation

    Packages
    Pricing Type
    • Contact Vendor
    Preferred Currency
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  • WINGGZ

    Winggz enables businesses to create their own digital loyalty schemes. Digital loyalty platform that allows merchants to create bespoke loyalty programs for their establishments.

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  • Xeno

    Before Xeno: You’re wondering how you’ll understand your customer’s behaviour. Frustration from still sending blanket communications is setting in and you’re trying multiple solutions to improve your CRM campaign results, but it’s ... read more about Xeno

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  • Mixto

    Customer loyalty card programs that offer discounts and rewards are an excellent way to build your business organically and gain repeat customers. MIXTO has years of experience as a plastic loyalty card ... read more about Mixto

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  • Zinrelo

    Zinrelo is a modern-day, loyalty rewards platform that maximizes repeat sales and per-customer revenue through 360-degree customer engagement, data sciences and machine learning. Zinrelo unlocks customer loyalty across multiple dimensions including transactional, ... read more about Zinrelo

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  • LoyaltyDog

    LoyaltyDog is a Digital Smartphone web app that has both digital stamps and points based options. LoyatlyDog is customisable and works with both bricks and mortar point of sale and eCommerce platforms. ... read more about LoyaltyDog

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  • DelivApp

    DelivApp’s built-in loyalty module helps you turn first-time buyers into repeat customers. Create and manage vouchers, gift cards, cashback offers, and referral programs—all fully integrated with your ordering channels. Use flexible rules ... read more about DelivApp

    Entry Level Price
    $459 Per Month
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    14 Days
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    45% in Customer Loyalty Software

    Features
    • Gift Card Management
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    • Member Portal
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    Key Details
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    • Food-beverages
    • Restaurants
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    $459 Per Month
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    $999 Per Month

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  • InsightJet

    At InsightJet, we believe that the modern-day business owners need to make the most out of the ever-changing digital landscape by being relevant to these changes. Insight jet is born out of ... read more about InsightJet

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    100% in Customer Loyalty Software

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  • COMO

    We at Como provide you with the digital marketing tools to make that happen. Our history of success with empowering restaurant and retail businesses puts us in a unique position to understand ... read more about COMO

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    50% in Customer Loyalty Software

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  • Vizury

    Vizury’s Omnichannel Engagement Platform helps brands drive customer-centric engagement to bring customers back to their websites, mobile apps or physical retail stores. Whether you’re an ecommerce store, a retail giant, a tech ... read more about Vizury

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  • Gleantap

    Engage customers and boost loyalty with Gleantap, a powerful multi-channel customer engagement platform. With Gleantap, businesses can harness the power of SMS marketing and mobile push notifications to retain customers, automate marketing, ... read more about Gleantap

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    $99 Per Month
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    25% in Customer Loyalty Software

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    $99 Per Month
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  • NexJ CRM

    Each of our 6 industry-specific products are tailored to your specific vertical to help you meet your business objectives. CRM for Wealth Management - helps advisors grow assets under management by forging ... read more about NexJ CRM

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Buyer’s Guide

Introduction to Buyer’s Guide For Customer Loyalty Software

Keeping the customers engaged with more connecting points can enable businesses to have longer journeys with them. It is also more challenging for companies to successively maintain the customer retention needs, constantly tap the untapped potentials, and generate value for the business. For those still struggling to thrive, now is the time to change your approach. The customer loyalty program or reward programs pose as a ripe opportunity for both consumers and companies. 

Loyalty programs have evolved over the years.  While they once existed simply to reward customers for purchasing goods at a store, this has been now carried out to retain customers for a longer haul.  It has changed in many ways- now; it is more about the target-specific loyalty program. Business organizations collect all the information about the customers’ preferences first and then design the loyalty programs.  It has not just changed in its strategies but also in its approach. Customer loyalty software is the latest game-changer for business enterprises planning to implement a successful customer loyalty program.  It allows them to manage various types of loyalty programs and align them with the organization’s goal.  It helps them to save a lot of money and time that they usually invest in acquiring customers through traditional marketing techniques. They can even monitor the customer loyalty program to ensure it is behaving as per the set goals.  Business enterprises can reap many such advantages through Customer Loyalty Software; all they have to do is to choose the right customer loyalty software.

This buyer guide on customer loyalty software is intended to help business organizations to understand the customer loyalty software from various dimensions. The guide discusses the important topics such as price, features, benefits, future trends, etc., of the customer loyalty software.  All this information could prove vital for business owners while finalizing the best customer loyalty software for their organization.

Why Does Customer Loyalty Program Matters For Business?

In one of the studies conducted by the Washington University in St. Louis the researchers have concluded that the Loyalty Program plays a critical role in retaining customers.

It is natural that most organizations focus on their existing customers for new sales. However, loyal customers not only spend more but also act as brand advocates. Hence, the majority of the organizations are considering customer loyalty programs as their top priority. As per one of the survey report, businesses worldwide spend around 75 billion U.S dollars on customer loyalty management.  It clearly indicates the value of a customer loyalty program in the success of business enterprises. A well-designed loyalty program can attract the most valuable customers and helps businesses save costs on acquiring less valuable customers.  Loyal customers tend to develop strong bonds with the business enterprise offering them gifts and discounts.  A loyalty program is a great way to express gratitude to loyal customers, and over the long run, it could bring more benefits to the organization. Loyal customers are like a magnet that draws new customers with their recommendations. 

What Are the Elements that Drive Customer’s Loyalty?

  • Personalized customer service
  • Emotional bonding with brands
  • Customer satisfaction
  • Convenience to use loyalty program
  • Brand reputation

What Are the Common Challenges that Business Enterprises Face With the Customer Loyalty Program?

  • Rewarding loyalty sufficiently: Customer loyalty programs help business enterprises retain customers, but they can only give positive results when executed properly.  A loyalty program can range from offering a discount on products to redeeming gift vouchers.  If business owners do not know which loyalty program can result in maximum customer retention, they could lose time and money.  It is a big challenge for business owners to identify the right royalty program and target them accordingly.
  • Measuring loyalty across all sales channels:  Organization must identify the sales channels that show higher or lower response rates for the loyalty programs. It helps organizations to know whether their objectives are met and customers are satisfied.  Based on these data, they can improve their loyalty program. However, the legacy system does not give a clear picture of the loyalty program's success and lacks in monitoring the loyalty program across all channels.
  • Lacks customer management:  Business owners need to track their loyal customers' buying history and habits for an effective loyalty program.  It gives them a better understanding of their liking and based on which they can design the loyalty program. However, organizations that do not have a proper customer management system cannot track their customers, resulting in an ineffective customer loyalty program.
  • Budget allocation:  A customer loyalty program built without any set goals or targets often leads to financial loss.  Business owners cannot estimate the exact amount of budget required for executing a customer loyalty program.
  • Rigid reward structure:  Another challenge with the customer loyalty program is the rigid reward structure.  In desperation to engage the customers, sometimes business owners design a customer loyalty program that is complex and irrelevant.  Complex and rigid reward structure not only disappoints the customers but also spoils the brand reputation.   

What Is Customer Loyalty Software?

Customer loyalty software is a tool that assists business owners to reward their loyal customers and increase the customer retention rate. They can use customer loyalty software to set up various loyalty programs such as discount offers, cashback, gift vouchers, etc.  It helps them to track the rewards histories, set up a loyalty program, build a centralized repository, etc.

Various loyalty programs that users can exercise through top loyalty software include free shipping, discounts on products, earn free points for every purchase, referral benefits, points that never expire, benefits based on tier levels, access to a limited product, etc.

How Customer Loyalty Software Can Aid Businesses In Retaining Customers?

A customer loyalty program is one of the most familiar strategies for retaining customers.  However, the customer loyalty program should be planned and executed properly; otherwise, it can backfire. It provides a centralized system to create and manage various customer loyalty programs.  It means the business owners can engage customers in a myriad of ways and enhance the customer retention rate. In addition to that, it helps to check the performance of the loyalty programs, keep track of customer data, and give insights about customer’s behavior. These insights help business owners to adjust loyalty programs to engage customers in a better way.  It can even help to attract new customers by offering huge discounts on their first purchase.  Digital media has further helped to reach customers through various channels and enables them to take benefits of the customer loyalty program. If customers are part of a referral program, the software tracks the referrals automatically and redeems the surprise gifts.  It instills a positive image about the brand, and customers are encouraged to refer service to other customers. Some software supports multiple languages, making it easy for business owners to design loyalty programs in the local language.  It helps local customers to take advantage of the loyalty program, and there are more chances that customers retain the services.

Customer loyalty software overall helps businesses to design loyalty programs specific to their customer base and marketing objectives. It provides the platform for business growth, and to understand how it does; users should tap on the benefits of customer loyalty software.

What Are the Benefits of Customer Loyalty Software?

  • Increased market share: The secret to successful business lies in delivering a good customer experience and retaining the customers.  Top loyalty software enables users to extend their market share by attracting customers through loyalty programs.  It can accelerate the business marketing strategies and make the customer feel valued. It reduces the marketing efforts and does not irritate customers with the forced marketing tactics.
  • Increase customer response:  Business enterprises invest in various marketing strategies, and after years of hard work, they can gain customer’s attention.  By selecting the top customer loyalty software, the business enterprises can push various customer retention programs and increase the customer’s response rate.  Instead of creating a general marketing campaign, they can create offers or loyalty programs that are targeted to specific customer’s interests.
  • Customer-centric:  Most businesses put all their efforts to beat their competitors and less on their customer’s needs.  It is less likely that by beating the competitors’ marketing strategy, the business owners can get an advantage over their customers. Instead, if they have the right customer loyalty software that can push loyalty programs based on customer requirements, then enterprises have more chances to win the customers and stay ahead in the game.
  • Create brand value:  A valued customer not only can boost the revenue but also can increase the brand reputation. They share their experience among their friends, families, or community on the social media platform.  It helps brands to make their presence more prominent in the market and create brand value. They can even reward such customers by sending gift vouchers or extra points for referring someone to the brand.
  • Long-term customer relationship: Most customers today appreciate the personalized experience, and top loyalty software can well assist business enterprises in delivering the personalized experience.  By offering rewards and cashback, the customers can feel valued and show more confidence in the company’s product.  It eventually helps them to strengthen customer-client relationships and build long-term companionship.
  • Data-driven approach:  By using the best customer loyalty software solutions, users can gather all important data related to customer’s behavior.  Based on the data, they can accurately estimate the customer’s needs and necessities. Users can use this data to develop various customer loyalty programs and increase the customer retention rate.   They can have better ROI on their customer retention programs.
  • More room for experiment: Business enterprises can offer a diverse loyalty program to attract customers.  It provides room for the organization to experiment with various loyalty programs and try new ways to drive customers. They can get more options such as discount cards, gift coupons, membership discounts, etc., to please their valuable customers.

Time-Saving Features of Customer Loyalty Software

  • Rewards and incentive engine
  • Paid membership program
  • Social and behavioral loyalty program
  • Receipt scanning
  • Support Omni-channel loyalty
  • Reporting and data analytics
  • Fraud prevention and security
  • Payment checkout
  • Automation
  • Integration

What Are The Factors to Consider While Purchasing Customer Loyalty Software?

  • Data analytics: Data analytics is an important element of customer loyalty software.  To ensure that the customer loyalty program is meeting the business goals it is necessary to monitor the performance of the program.  It is impossible to track the performance of loyalty programs without having the data analytics feature.  It is recommended that users choose the customer loyalty software that supports the data analytics feature.
  • Third-party tool integration: Third-party tool integration is essential for a customer loyalty software.  Business organizations can derive more advantage from the customer loyalty software if it integrates with other software such as POS.  It can gather more data about customers, and it can release more exciting offers for the customers.
  • High-security measures:  Software that deals directly with customer information always remains on the radar of hackers.  It is necessary that the customer loyalty software implements high-security measures and a data-backup facility to secure the customer’s data.   
  • Support mobile apps:  Customer loyalty software that supports mobile apps can bring more value to the business in increasing their customer. It also gives flexibility to customers to avail the offers when and where required.   
  • Support omni-channels: Organization presence on various social media platforms can gain customers more attention. By adopting an omni-channel strategy for a loyalty program, an enterprise can reach more customers in less time.  It is recommended that the best customer loyalty software supports omni-channels.
  • Technical support:  Top customer loyalty software should be capable of handling the end number of customers and push various loyalty programs.  For its smooth functioning, it is necessary that there are no technical glitches and it has low downtime.  The top customer loyalty software must have strong technical support to deliver a great customer experience.
  • Rewards customization:  Flexibility to customize the rewards system expands the scope of customer engagement. The customer loyalty software that engages customers in a specific way can add more value.  

How Secure Is Customer Loyalty Software?

Customer loyalty software is absolutely secure to use.

Customer loyalty program is popular among customers and businesses, but there is one more group that keeps a close watch on the customer loyalty program – hackers.  Customer loyalty software holds sensitive information about the customers, and it can become an easy target for hackers.  However, customer loyalty software follows robust security measures to eliminate security threats.  Customer loyalty software that issues loyalty cards generally uses one-time passwords. They even implement permission-based access to stop unauthorized access.  For data backup, they often have backup servers that ensure that there is no data leakage.  Some software vendors also follow strict fraud measures such as e-mail anti-fraud options or double-opt-in verification to confirm the identity of the participant. All such security measures make it difficult for hackers to intrude on the information/data available on the dashboard of the customer loyalty software. 

Latest Trends In Customer Loyalty Software

  • Third-party offerings:  Technology has been helping businesses to understand their customers and their preferences better. This facility is proving very helpful in designing a target-based loyalty program.  Businesses are now offering better deals to their customers through third-party offerings. In order to give the best experience to customers, businesses are working with other companies. The third-party offering is gradually becoming the trend in the customer loyalty program, and in the coming years, it is expected to grow rapidly.
  • Gamification:  Gamified loyalty programs encourage customers to become part of the loyalty program in a fun way.  Organizations use gamification such as prize wheels, quizzes, scratch cards, etc., to engage customers. Gamified loyalty programs are already implemented by businesses, and it is going to remain as one of the favorite ways to please customers.
  • Instant gratification: A loyalty program that triggers instant gratification can aid in enhancing customer retention.  They can build a memorable relationship by rewarding them immediately after the purchase. Real-time offers can drive instant gratification, and in the future, business owners can focus more on offers and deals that can bring instant gratification.

What Is The Average Cost of Best Customer Loyalty Software?

The average cost of the best customer loyalty software could be anywhere from $15/month to $149/month. The software price could vary based on the features, deployment, numbers of campaigns, and member access.  Some software vendors also offer free customer loyalty software but it comes with limited features.

  • Best customer loyalty software for startups and small businesses:  Startups and small businesses who have limited numbers of customers, cannot afford to lose their customers.  Customer loyalty software is the best way to engage and retain customers; however, they also have to see that the software meets their budget criteria.  Loop Loyalty at a price of $18/month can be a good pick for the best customer loyalty software for small businesses and startups. The software provides digital stamp cards for customers to collect rewards or points. It allows them to send targeted messages straight into their smartphone, and it is easy to set up. The customer loyalty software envelops all the features that small businesses and startups require to engage their valuable customers. The software offers a free trial. SweepWidget at a price of 29/month is another exceptional customer loyalty software for small businesses and startups.  Users can quickly enhance their footprint on social media as it supports almost all social media platforms.  Besides that, it provides users with a wide spectrum of loyalty programs to engage their customers, which is usually difficult to get at this price. Other customer loyalty software for small businesses and startups include InsightJet, Loyverse, Loyera, etc.  Some of these software vendors offer free customer loyalty software with limited features for startups and small businesses.
  • Best customer loyalty software for mid-size and large scale businesses: Mid and large-scale businesses require customer loyalty software that caters to a huge customer base, increases their customer retention rate, and saves their time for sales and marketing. Swiftic at a price of $57/month, is the best customer loyalty software for mid-size and large-scale businesses.  The software gives detailed insights about the customer activity and based on which business owners can create marketing campaigns. Some additional features such as free web support, batch import functionality, and developer API are key attractions of the software.  The software offers a free trial. If users are keen on setting up unlimited incentive campaigns and advanced marketing capabilities, then Preferred Patron at a price of $79/month is an ideal option. The software is scalable and also supports accessories such as kiosks, plastic cards, scanners, etc.  Voucherify, Loyaltygator, Womply, etc, are few other options.  For large-scale businesses, high-end loyalty software such as Vyper $149/month can be the right pick of customer loyalty software.  Other tools that fall in the same slot include InviteReferrals and Pleasepoint.
  • Free and open source customer loyalty software:  Free and open source customer loyalty software allows users to configure the software features for its better performance. Free and open source customer loyalty software does not bear any software development costs, and it can be freely distributed.  These attributes of free and open source customer loyalty software make them a natural choice for startups and small businesses.   

Why Refer to Goodfirms' List of Best Customer Loyalty Software?

Goodfirms is a top-class review and rating platform for IT solutions.  It has been listing software solutions for various organizations and sectors. Goodfirms team follows a proven method to list the best software solution on the portal. This makes it easy for customers to filter software solutions that match their business requirements and save their valuable time. Customers can compare software solutions on parameters such as pricing, features, deployment, services, etc.  Goodfirms team ensures that customers have access to the best software solution for their business.   

Conclusion

In the last couple of decades, entrepreneurs are reinventing the business models that don’t just survive but grow exponentially. The key to this lies in delivering the best customer experience and retaining loyal customers. The old pattern for customer retention does not make sense in the modern marketplace, which is highly competitive and diverse.  Customers are also becoming choosy about the products and customer service. Besides delivering quality products and services, business owners need to keep customers engaged with the exciting offers and deals. Customer loyalty software can be quite helpful in strategically planning and executing the customer loyalty program.

Customer loyalty software can help the organization to enhance its revenue and reduce its marketing efforts.  They can involve customers through different tiers of a customer loyalty program and build a long-term partnership with their valued customers. If your business organization seeks to leverage the benefits of a customer loyalty program but is confused to choose one, then do not miss checking the list of best customer loyalty software prepared exclusively by the Goodfirms’ team.

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Server Management Software

Leading Server Product Lines for Uninterrupted Business Continuity

This blog highlights the top server products for uninterrupted business continuity, seamless operations, high uptime, and robust performance. ... Read research article

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