White Label Loyalty

GoodFirms allows us to showcase our product features and loyalty expertise to a global audience. Our partnership with the platform will help bring in suitable leads and drive more traffic to our website, where potential customers can find out what solutions we provide.

White Label Loyalty is a data-driven marketing and technology platform that helps businesses increase revenue and retention by understanding, engaging, and influencing their customers. As a founder and CEO, I’m driving forward the growth and prospects of our technology. 

White Label Loyalty’s software was created to fix a major issue in the loyalty space: 75% of loyalty programs fail. Why? Innovation in loyalty has stagnated -  over 50% of all loyalty programs are not available on mobile. Loyalty programs need to adapt to our digital world. Each program should also be unique and tailored to a brand’s target audience. Research shows us that personalization not only works, but that customers actually want (and even expect) it. Finally, 99% of existing loyalty programs are only transactional, so they only reward purchases. Loyalty programs should be flexible enough to react to any kind of customer action with any kind of result. 

This level of flexibility in our software allows brands to drive the specific customer behaviours they want to see.

We have a unique approach to customer loyalty that uses the power of artificial intelligence and machine learning to predict customer behaviour and pro-actively engage with customers. Furthermore, our event-based loyalty engine makes any customer behaviour rewardable. This gives clients unlimited flexibility to drive the behaviours they want to see. We are proud of our advanced, flexible technology that can power even the most complex use-cases. 

We are providing data and loyalty solutions to clients all over the world and across many industries. We can work with any sector and use-case. Our solution mostly attracts medium-large enterprises in retail, B2B, food and beverage, and technology. Retail and F&B businesses benefit from access to our data capture options such as receipt scanning. 

One of the key advantages our clients see in using our service over competition is the flexibility with which we can approach creating a loyalty program. We created a modular solution in order to fit any type of use case. Our event-based logic allows complete customisation without too much time and effort. Based on this, it doesn’t matter whether a business wants to reward a transaction, the purchase of a specific product, interaction with a brand, or engaging in a competition. All these behaviours and more can be a basis for a unique and personalised reaction. Our software also provides a 360 view of a brands customers which can help drive their data strategy. Our approach ultimately means that our clients get exactly what they desire whilst also having the flexibility to change their strategies quickly and easily if customers' needs change over time. This allows them to continually stay competitive. 

Our clients case studies reflect how our technology is key to successful loyalty program launches. Customers are pleased with the flexibility of our solution which can be customized to their needs and scaled up in the future. Many of our client reviews and feedback highlight the partnership approach and support of our team, who help drive and refine the client’s loyalty solution and flex with them to make sure it is exactly what they want. 
To cater to our customer’s needs and requirements we make sure that our team is always on hand to answer queries, provide guides or set things up. We also provide knowledgeable feedback and advice throughout the process - client success is our success. 

Our users benefit from a knowledge base platform that holds articles and videos with all the information required to understand our technology, features, and how it works. We also share resources to help our clients understand the latest technology and innovations in the world of loyalty. 

Our clients can access account management support to help them get the most out of their loyalty solution. We also offer a live chat to give customers instant support if required. 

We don’t publicly disclose revenue information but we have seen +250% growth for the 2021 financial year. 

With our mobile-first approach, robust and proven platform, and frictionless user journey we are set to become the household name in Digital Loyalty. In the next 10 years, we will expand into further markets globally and continue to attract huge, international brands. We are particularly excited about the virtual future and how loyalty can be created on platforms like the metaverse. Our product will be the digital solution that can create bespoke reward experiences for the digital customer. Customer loyalty is an ever-present problem for businesses worldwide, so we never stop evolving and our product is constantly improving with us.