Barnaby Benson

Seeing a need for writers who also understood branding, marketing and sales, Barnaby Benson formed a writing agency that offered just that. The agency now has four full-time writers in-house and manages to keep several freelance writers busy too.

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Barnaby Benson Copywriting write for many of the largest brands and their design agencies. These clients are attracted by two principles that guide everything we do:

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• Great copy begins with a strong, clear message. We therefore have a thorough message development process that applies the same level of discipline and questioning that goes into creating an advertising campaign.

• Once the message is defined, we seek an original approach that will cut through and persuade. This might be a fresh tone of voice, a brilliant idea or a new way of presenting information.