Digital Nafta

Digital Nafta is a performance marketing and user acquisition studio based in Dubai, led by Jan Nafta. We buy paid traffic for apps, games, ecommerce and licensed iGaming operators across Meta, Google, TikTok, Apple Ads, programmatic DSPs like Moloco and ad networks like PropellerAds and ExoClick.

Every campaign is judged on backend revenue and cohort payback, not platform-reported conversions. Jan has bought paid traffic since 2019, at ad networks, at an ad-tech company, in-house for regulated online gaming brands and for app publishers, and he runs every account himself. A small production team handles creative and development.

We set up the measurement in-house (AppsFlyer, Conversions API, server-side events, SKAN) and produce banners and video ads with AI, so testing volume doesn't depend on a design queue.

Engagements start with a free 30-minute diagnostic. Best fit: teams spending $10K or more a month on paid acquisition.