Elit-web

Destination Baby & Kids is a premier baby store located in Dublin, California. The store provides a wide range of baby essentials, including cribs, strollers, car seats, gliders, and nursery furniture. Known for its stylish designs, the brand caters to parents seeking durable and affordable products.

The Challenge

Destination Baby & Kids reached Elit-Web’s consultants to deal with the following challenges:  

• Setting up paid advertising campaigns, involving PPC and social media ads, to drive immediate sales and conversions.  

• Make use of well-organized SEO strategies to improve traffic, raise search engine rankings, achieve long-term ROI, and reduce lead acquisition costs.  

Our Strategy

1. Setting a Dual Paid Advertising Strategy in Motion for Immediate Sales

Elit-Web executed a dual strategy that included PPC and social media channels to fulfill the sales goals of our partner and generate conversions faster. We started by searching for high-intent keywords associated with the target market to find prospects who were looking for high-end products.

Our PPC experts initiated Google Search Ads aimed at users who were ready to make a purchase. By refining placements to boost visibility and engagement, Google Shopping and Dynamic Ads improved the campaign. Concurrently, ads promoting the product line of Destination Baby & Kids were created for social media, such as Facebook and Instagram that were both verbally convincing and aesthetically pleasing. Our professionals were tracking performance, refining click-through rates (CTR), lowering bounce rates, and increasing return on ad spend (ROAS).  

2. Carrying Out a Robust SEO Strategy Baked with Data Insights

Alongside paid campaigns, Elit-Web initiated a robust SEO strategy aimed at boosting organic traffic and securing higher search engine rankings:  

• Conducted a detailed SEO audit to pinpoint and resolve technical and structural challenges.

• Fixed issues such as slow site speed, missing metadata tags, and broken links to enhance site functionality and performance.  

• Optimized on-page content to align with both user intent and search algorithms, improving relevance and engagement.

• Established high-quality backlinks through off-page SEO efforts to strengthen domain authority and credibility.  

• Continuously tracked performance metrics, ensuring consistent growth in traffic, improved lead generation, and reduced acquisition costs.

The Results

After executing a comprehensive growth strategy, Elit-Web significantly enhanced the online performance and sales results for Destination Baby & Kids. The key achievements include:  

• 450% growth in ROAS  

• 2.8x increase in conversions  

• 184% boost in revenue  

• 163% growth in traffic  

• 40% reduction in cost per lead (CPL)

Olive & Piper is a premium jewelry boutique based in Vancouver, Canada. The brand provides versatile luxuries, including earrings, necklaces, bracelets, and rings. Their designs feature gold-plated elements and gems. Olive & Piper serves for special occasions, offering individuality.

The Challenge

Olive & Piper addressed Elit-Web to resolve the following challenges:  

• Launch paid advertising campaigns, including PPC and ads on social media, to make more conversions and rapid sales.  

• Implement SEO strategies to improve traffic, search engine rankings, and long-term ROI while reducing lead acquisition costs.  

Our Strategy

1. Circulating PPC & Social Media Ad Campaigns for More Sales

To surpass a partner’s expectations, our experts deployed a meticulously prepared strategy. This strategy covers both PPC and social media campaigns. We started by searching high-intent keywords that were relevant to the target market and users who searched for deals. Our team set up Google Search Ads using current keywords to target users who were ready to make a purchase. To showcase the jewelry lines of Olive & Piper, persuading ads were made for social media channels at the same time. The team of Elit-Web experts kept a tracking of performance during the campaigns, seeing the drop in bounce rates, increasing click-through rates, and getting a higher return on ad spend (ROAS).  

2. Accessing Data Insights to Prepare Explosive SEO Strategy 

Together with paid campaigns, we developed and implemented a solid SEO approach to build long-term traffic and win search engine rankings:  

• Conducted a comprehensive SEO audit to identify issues and areas for improvement.  

• Addressed technical issues, such as improving site speed, adding missing metadata tags, and fixing broken links.  

• Updated on-page content to align with both user intent and search algorithms, making the website more relevant and engaging.  

• Placed high-quality backlinks through off-page SEO efforts to improve domain authority and establish credibility.

• Regularly monitor performance metrics, adjusting the strategy to maintain traffic growth and improve lead generation while reducing acquisition costs.  

The Results

After the implementation of a comprehensive growth strategy, Elit-Web improved online performance and sales outcomes for Olive & Piper. 

The main numbers we’ve reached:

• 850% growth in ROAS  

• 75% boost in conversions  

• 1.7x increase in overall traffic  

• 75% boost in revenue  

• 2x reduction in cost per lead (CPL)

Chap Dresses is an online store specializing in wedding and evening dresses in the USA. While the brand had a solid product range, its paid advertising wasn’t delivering the desired results. A structured PPC strategy was launched to scale sales and improve ROAS.

Challenge

• High cost per conversion with low returns.

• The goal was to increase conversions while optimizing ad spend.

• Reduced CPC and improved ad efficiency to compete with established brands.

Step-by-Step Solution

A full-scale PPC optimization covered everything from campaign restructuring to audience targeting and bid adjustments.

• The existing Google Ads campaigns were restructured to improve targeting. High-performing keywords were identified and prioritized, while irrelevant or underperforming ones were removed. This helped focus the budget on searches with strong purchase intent.

• New ad creatives were developed with compelling headlines and persuasive calls to action. A/B testing was conducted to identify the best-performing ad variations, ensuring higher engagement and click-through rates.

• Automated bidding strategies were implemented to maximize conversions at a lower cost. The budget was reallocated to the most effective campaigns, ensuring better ROAS.

• Landing pages were optimized for higher conversion rates to complement the PPC efforts. Faster load times, clearer product descriptions, and an improved checkout process helped convert more visitors into customers.
   

Results

The campaign delivered outstanding results:

• Conversions increased from 11 to 86.

• Revenue surged from $6,160 to $57,620.

• The cost per conversion dropped from $345.45 to $146.12.

• The average check value grew from $560 to $670.

• CPC was reduced from $1.34 to $1.11.

• ROAS jumped from 162.11% to an impressive 458.54%.

• The cost increased from $3,800.00 to $12,566.00.

With a well-executed PPC strategy, Chap Dresses significantly boosted its sales while optimizing ad spend.

Bedeck Home is an online store in the UK specializing in bedding, duvet covers, and home textiles. While the brand was already well-established, it wasn’t getting enough organic traffic from search engines. To fix this, the focus was improving search rankings and driving more potential customers to the site. 

Challenge

• Traffic levels were lower than expected for a competitive niche.

• The goal was to secure the top 5 or at least 10 rankings for key search terms.

• Competing with well-known brands in the home and garden market.

Step-by-Step Solution

To maximize results, a full-scale SEO strategy was implemented. The approach covered everything from technical optimization to content improvements and external SEO efforts.

• After analyzing search trends, high-potential keywords were identified. Pages were optimized with these keywords while keeping content natural and user-friendly. Meta titles, descriptions, and headers were also improved to boost rankings.

• Existing content was refined, and new product descriptions, category pages, and blog posts were created. The focus was on providing valuable, engaging content that users and search engines appreciate.

• Website speed, mobile responsiveness, and internal linking were improved. Structured data was implemented to enhance search visibility, helping the site stand out in search results.

• A strong backlink strategy was implemented, acquiring high-quality links from authoritative sites in the home and garden sector. This helped improve the website’s credibility and search rankings.
   

Results

The impact of Elit-Web’s efforts was impressive.

1. Organic traffic jumped from 37,000 to 56,000 monthly visits.

2. Top 5 keyword rankings improved significantly:

• "Bedding sale" moved from #7 to #3

• "Ted Baker bedding sale" from #9 to #1

• "Luxury duvet cover" from #4 to #1

• "Harlequin bedding" from #3 to #1

• "Ted Baker bedding" from #11 to #5

RYERCAT is an innovative brand specializing in cat toothbrushes for feline comfort and ease of use. While their product was unique and high-quality, they faced challenges in maximizing the effectiveness of their PPC advertising campaigns

Challenge

• Low conversion rates, with high ad spend but minimal sales.

• High cost per conversion, making it difficult to scale campaigns profitably.

• They needed to increase revenue while maintaining a strong ROAS.

Step-by-Step Solution

Elit-Web developed a data-driven PPC strategy, refining campaign structure, audience targeting, and ad creatives to drive better results. Their key actions included:

• Optimizing bidding strategies, refining keyword targeting, and segmenting ad groups for better performance.

• Developing compelling ad copy and visuals that emphasized RYERCAT’s unique value proposition.

• Ensuring a seamless user experience to improve conversion rates.

• Continuously testing different ad creatives, headlines, and CTA strategies to maximize engagement.

• Shifting ad spending to the highest-performing campaigns and audiences for better efficiency.

• Identifying and targeting potential customers through lookalike audiences and interest-based targeting to drive additional sales.

• Engaging past website visitors with tailored ads to increase repeat visits and conversions.

• Regular monitoring and adjustments based on campaign analytics.

Results

Thanks to Elit-Web’s PPC expertise, RYERCAT experienced significant improvements in campaign performance:

• Conversions increased from 5 to 17, boosting overall sales.

• Revenue more than tripled, jumping from $3,900 to $13,396.

• Cost per conversion dropped from $280 to $170.59, making ads more cost-effective.

• ROAS surged from 278.57% to 461.93%, ensuring higher profitability.

By refining the PPC strategy, Elit-Web helped RYERCAT achieve higher sales, better efficiency, and a stronger return on investment, solidifying its online presence in a niche market.

Bike Rent NYC is the largest and most established bike rental company in New York City. They serve residents and visitors with daily bike rentals and guided tours of Central Park.

Challenge

• Relatively low organic traffic despite the popularity of our services.

• Ranking below competitors for high-value keywords.

• The goal was to reach the top 5 search results for relevant keywords to increase conversions.

Step-by-Step Solution

Elit-Web approached the project with a comprehensive SEO strategy, focusing on both technical and content-driven improvements:

• The team thoroughly analyzed the website’s structure, identifying technical issues such as slow-loading pages, indexing problems, and broken links. Elit-Web refined meta tags, optimized heading structures, and enhanced internal linking to create a more logical site hierarchy.

• Elit-Web worked on creating new, SEO-friendly pages tailored to user intent while optimizing existing content to align with targeted keywords. The new content focused on detailed guides about bike rentals in NYC, Central Park tours, and key travel tips.

• Launched a strategic link-building. This involved acquiring high-quality backlinks from reputable travel blogs, local directories, and relevant industry sites, helping boost credibility and organic rankings.

• Elit-Web continuously monitored key metrics such as organic traffic and conversion rates. To ensure sustained growth, they made data-driven adjustments, refined keyword strategies, enhanced page load speed, and adapted to Google algorithm updates.

Results

The impact of Elit-Web’s efforts was significant:

• Organic traffic tripled, increasing from 4,000 monthly visitors to over 12,000.

• Major keyword rankings improved dramatically, with “bike rental NYC” moving from #4 to #1, “rent a bike” from #67 to #10, and several other keywords reaching the top 5 search results.

• Higher conversion rates, with a noticeable increase in online bookings and inquiries.

Foodex is a leading online store in Poland that offers customers a curated selection of high-quality Ukrainian food products. Despite its strong product lineup, Foodex faced challenges optimizing its PPC campaigns to maximize profitability in a competitive market.

Challenge

• The existing campaigns were not effectively targeting high-intent customers.

• High costs per conversion with insufficient revenue generated from ad spend.

• Keywords lacked precision and focus on customer intent.

• Difficulty in standing out in a crowded market of food retailers.

Step-by-Step Solution

To tackle the challenges and unlock Foodex's potential in the Polish market, Elit-Web implemented a systematic approach to overhaul the PPC strategy:

• Elit-Web conducted an in-depth analysis of Foodex’s existing PPC campaigns to identify inefficiencies and eliminate underperforming ads.

• Keywords were restructured to focus on specific, high-intent phrases aligned with Foodex’s niche and audience preferences.

• We revamped the ad copy to emphasize Foodex's unique selling points, such as authentic Ukrainian products, competitive pricing, and fast delivery.

• We fine-tuned the campaigns to target Polish customers interested in ethnic cuisines and food enthusiasts.

• Leveraging automated bid strategies, we ensured optimal ad placement while maintaining a cost-effective approach to drive conversions.

Results

The collaboration between Foodex and Elit-Web delivered impressive outcomes:

• Cost: Increased from €3,200 to €4,000, with significantly higher returns.

• Conversions: Grew from 84 to 203, reflecting a sharp rise in customer engagement.

• Revenue: Skyrocketed from €7,308 to €22,533, showcasing improved sales performance.

• Conversion Price: Decreased from €38.10 to €19.70.

• Average Check: Increased from €87.00 to €111.00.

• CPC: Maintained a stable rate, rising slightly from €0.89 to €0.98.

• ROAS: Surged from 228.38% to 563.33%, demonstrating the campaign's profitability.

Technopeak specializes in delivering comprehensive IT services and infrastructure solutions to businesses in the UAE. Despite their strong service portfolio and reputation for reliability, their organic online presence required optimization to attract more potential clients and outperform competitors in a crowded IT market.

Challenge

• Limited organic visibility in search engine results, hindering lead generation.

• Ineffective targeting of high-intent keywords relevant to their niche, such as IT infrastructure setup and support services in Dubai.

• Strategic differentiation is needed to stand out in a competitive B2B IT market.
   

Step-by-Step Solution

To address Technopeak's challenges, Elit-Web crafted a tailored SEO strategy that optimized every aspect of its online presence.

• Elit-Web began with an in-depth SEO audit to identify key areas for improvement, including content gaps and technical issues.

• We revamped the keyword strategy to focus on highly specific, intent-driven terms. This approach targeted decision-makers searching for IT solutions.

• The website’s content was enriched with detailed, engaging, SEO-optimized service pages and blog posts. 

• We implemented a backlink-building campaign to establish Technopeak as an authoritative player in the UAE market.

• A performance tracking system was set up to monitor keyword rankings, organic traffic, and conversion rates.

Results

The collaboration results exceeded expectations, showcasing the power of a well-executed SEO strategy. 

• Organic traffic increased significantly, from 252 to 781 visits per month.

• Keyword Rankings: Technopeak achieved top positions for critical keywords.

• Technopeak now ranks prominently for terms directly connecting with their ideal customers, significantly boosting lead generation.

• Improved website content and faster load times increased average session duration, increasing user engagement and interest.

Technopeak specializes in delivering comprehensive IT services and infrastructure solutions to businesses in the UAE. Despite their strong service portfolio and reputation for reliability, their organic online presence required optimization to attract more potential clients and outperform competitors in a crowded IT market.

Challenge

• Limited organic visibility in search engine results, hindering lead generation.

• Ineffective targeting of high-intent keywords relevant to their niche, such as IT infrastructure setup and support services in Dubai.

• Strategic differentiation is needed to stand out in a competitive B2B IT market.

Step-by-Step Solution

To address Technopeak's challenges, Elit-Web crafted a tailored SEO strategy that optimized every aspect of its online presence.

• Elit-Web began with an in-depth SEO audit to identify key areas for improvement, including content gaps and technical issues.

• We revamped the keyword strategy to focus on highly specific, intent-driven terms. This approach targeted decision-makers searching for IT solutions.

• The website’s content was enriched with detailed, engaging, SEO-optimized service pages and blog posts. 

• We implemented a backlink-building campaign to establish Technopeak as an authoritative player in the UAE market.

• A performance tracking system was set up to monitor keyword rankings, organic traffic, and conversion rates.

Results

The collaboration results exceeded expectations, showcasing the power of a well-executed SEO strategy. 

• Organic traffic increased significantly, from 252 to 781 visits per month.

• Keyword Rankings: Technopeak achieved top positions for critical keywords.

• Technopeak now ranks prominently for terms directly connecting with their ideal customers, significantly boosting lead generation.

• Improved website content and faster load times increased average session duration, increasing user engagement and interest.

Euston Bags is a British manufacturer of high-quality bags renowned for their craftsmanship and durability. Although the company had a solid product offering, its online presence required optimization to drive more conversions and increase revenue. Euston Bags partnered with Elit-Web to launch a targeted PPC advertising campaign to tackle this.

Challenge

• Limited conversion rates and return on ad spend (ROAS).

• Increasing competition in the bag manufacturing industry.

• High conversion costs that reduce profitability.

Step-by-Step Solution

Elit-Web implemented a data-driven PPC strategy to improve campaign performance and maximize results with the available budget. The main steps included:

• Adjusted existing ad groups, refined targeting, and updated bidding strategies to focus on high-intent audiences.

• Identified profitable, niche-specific keywords to attract customers actively searching for high-quality bags.

• Developed compelling and visually appealing ad copy and creatives to increase click-through rates.

• Tested different versions of ads and landing pages to identify and scale the most effective ones.

• Monitored KPIs like cost-per-click, conversion rates, and ROAS to refine the campaign continually.

Results

The collaboration with Elit-Web delivered outstanding results for Euston Bags, demonstrating the power of a well-optimized PPC strategy:

• Advertising Spend Efficiency: Revenue grew from $5,940 to $13,407 while maintaining an affordable budget.

• Conversions: The number of conversions increased from 60 to 123.

• Cost-Per-Conversion: Improved from $28.33 to $22.76, reducing costs by 20%.

• ROAS: Increased from 349.41% to 478.82%, representing a significant boost in profitability.

• Average Order Value: Grew from $99 to $109, reflecting a higher quality of customer engagement.

• Click Costs: While CPC rose slightly from $0.70 to $0.87, the overall campaign efficiency and results far outweighed the increase.

The Image Restoration Center specializes in professional photo restoration services in the U.S. market, offering various solutions for preserving cherished memories. Despite the growing demand for such niche services, the website initially struggled to attract significant traffic from search engines.

Challenge

• Limited organic traffic for a unique but competitive niche.

• Aiming to secure top rankings in search results for relevant keywords.

• Competing with both general photography service providers and smaller niche-specific businesses.

Step-by-Step Solution

Elit-Web adopted a tailored SEO strategy that involved comprehensive on-page and off-page optimization, targeted keyword work, and content enhancements. Key actions included:

• Optimizing site structure, meta tags, and internal linking for search engine indexing.

• Creating new content focused on high-intent keywords while updating existing pages for relevance and quality.

• Building high-quality backlinks from authoritative websites in photography and hobby niches.

• Targeting specific keywords such as "photo restoration" and "locket pictures" to improve rankings.

• Monitoring and adjusting the strategy based on performance metrics to ensure steady growth.

Results

Elit-Web's SEO expertise helped the Image Restoration Center achieve dramatic growth in visibility and traffic. With top rankings for critical keywords, the website is now a leader in its niche, making photo restoration services more accessible to customers across the United States.

Monthly organic traffic increased from 30,603 to 88,131.

Keyword performance improved significantly:

• "Photo restoration" moved from position 15 to 1.

• "Picture restoration" climbed from position 27 to 1.

• "Photo albums" advanced from position 20 to 4.

• "Photo restoration near me" rose from position 16 to 3.

• "Locket pictures" jumped from position 16 to 4.

Nova 365 Corporation is a company that provides door and window installation services throughout Toronto, Canada. They aimed to increase brand awareness and generate leads to convert them into loyal customers through ad creatives. Thus, the company contacted Elit-Web for professional social media marketing assistance.

• Challenge

Our marketing team's main obstacles were the inability to scale social media ads and the industry threat of low conversion and sales rates. To resolve the first one, we can increase the ad budget by 20–25% weekly when a campaign leaves the learning phase. To outperform the second challenge, we must conduct customer research to know their demands and pain spots. This way, we can personalize ads correctly for more conversions.

• Main Issue

The company needed lead generation and increased visits to its Instagram profile. They aimed to maximize their market share and employ Microsoft advertising to convince their target audience to take specific action. We also had to minimize ad spending and circulate the campaign inexpensively for higher ROI.

• Results

We generated 29 leads with a $27 cost per lead and $9.2 per message, and we spent merely $1862 during the whole Instagram ad campaign's lifespan. Our marketing experts relied on customer data and competitive analysis to achieve such initial metrics. This way, we developed highly engaging ad creatives that resonated with an audience segment’s demand, which resulted in this scenario.

BodyCare is an online retailer that provides beauty and skincare products within the United Kingdom. The company addressed digital marketing solutions offered by Elit-Web to improve its organic traffic with search engine optimization. 

• Challenge

What challenge did we have to resolve? The retailer had relatively low organic traffic without regular increases, but their potential was remarkable. To help BodyCare achieve its goal of improving its website’s ranking on Google, it was essential to develop a strategy tailored to navigate the increasingly competitive beauty and cosmetics industry.

• Step-by-step solution

Elit-Web developed an approach that significantly optimized the amount of visitors generated to their website. We simplified the marketing agenda from a project overhaul and content plan creation to utilizing on-site and off-page optimization, making the whole operation more straightforward. The marketing team we assigned to this project conducted rigorous market analysis and keyword research to identify the point we should focus on. Further, it can increase current traffic by delivering more content and refining old write-ups.

• Results

We succeeded in lifting the organic ranking of the partner’s retailer website. Before all the strategies were implemented, the website generated 25000 organic visits per month. However, due to invested efforts, Elit-Web helped the company reach the benchmark of 64000 visits. We focused on the top 5 long-tail keywords to break the limit and ensure that those who type more specific queries can discover the BodyCare website.

Harald Seiz, a distinguished entrepreneur and the director of Minebase.com, recognized a need to enhance his personal brand and social media visibility. Despite his substantial business accomplishments, his social media platforms, particularly Instagram and Facebook, needed to achieve the desired engagement or follower growth.

Challenge

• Harald Seiz’s social media campaigns were underperforming, resulting in insufficient follower growth and brand recognition.

• His Instagram and Facebook pages suffered from low follower numbers and lacked impactful interactions.

Step-by-Step Solution

Elit-Web stepped in to transform Harald Seiz’s social media presence with a comprehensive strategy:

• Conducted an in-depth review of existing social media activities to identify and rectify inefficiencies.

• Crafted and executed targeted advertising campaigns to communicate Harald's core business and personal brand values.

• Defined the primary services and objectives for the advertising efforts to ensure alignment with overall brand goals.

• Segmented the target audience meticulously to tailor messages for maximum relevance and impact.

• Focused on dual objectives: driving significant traffic to his Instagram and Facebook profiles and enhancing follower interaction.

• Developed various creative content to maintain engagement and attract new followers across platforms.

Results

The revitalized social media marketing campaigns delivered substantial results, markedly enhancing Harald Seiz’s online presence:

• Total advertising expenditure reached $30,003.23, strategically invested to maximize reach and engagement.

• The Facebook page experienced a dramatic increase in likes, soaring from zero to 639,389.

• Clicks on the Instagram page climbed to 62,672, reflecting heightened user interest and engagement.

• Post impressions on social media exploded to 3,560,719, significantly expanding the visibility of Harald’s brand.

Lux-Floor.de is a prominent German provider of high-quality floor coverings. Despite its strong market presence and exceptional product range, Lux-Floor's PPC advertising strategy needed optimization to maximize return on investment and effectively reach its target customers.

Challenge

• Lux-Floor.de faced high costs and low conversion rates in their existing PPC campaign structure.

• Specific, high-intent keywords that could directly appeal to their niche market of premium flooring buyers needed to be more targeted.

• There was a critical need to enhance product visibility and differentiate from competitors in the crowded German flooring market.

Step-by-Step Solution

Elit-Web took on the task of revitalizing Lux-Floor's PPC campaigns with a strategic overhaul:

• Initiated by analyzing the existing PPC campaigns to identify and eliminate underperforming ads.

• Refined the keyword strategy to incorporate precise, high-value terms aligned more closely with consumer search behaviors.

• Revamped the ad copy to emphasize Lux-Floor.de’s unique selling points: durability, aesthetic appeal, and eco-friendliness.

• Enhanced audience targeting and bid strategies, focusing on homeowners and interior designers.

Results

The rejuvenated PPC campaigns led to significant and measurable improvements for Lux-Floor:

• Ad spending increased from $1,055 to $1,500, strategically allocated to engage a broader, more targeted audience.

• Conversions nearly doubled, rising from 7 to 16.

• Revenue soared from $7,280 to $20,800, demonstrating a substantial increase in successful transactions.

• The cost per conversion decreased from $150.7 to $94, indicating improved cost efficiency.

• The average check increased from $1,040 to $1,300.

• The CPC decreased from $0.92 to $0.37, enhancing budget efficiency.

• The ROAS escalated impressively from 690% to 1386%, highlighting the campaigns' profitability and effectiveness.

BUY PREMIUM PILLS is a top online store in the United States that sells various medicines and health supplements. Even though they sell good products, their first online advertising strategy did not work well, resulting in lower sales and not making much money from ads. 

Challenge

• Poorly structured PPC campaigns resulted in high costs and minimal conversions.

• Inadequate targeting and ineffective keyword usage led to low visibility in a competitive online marketplace.

• The need to increase revenue while reducing the cost per conversion and boosting the overall return on ad spend (ROAS).

Step-by-Step Solution

• The keyword strategy was refined to include more precise, high-intent terms that resonated with potential customers searching for specific medications and supplements. This targeted approach helped attract more qualified leads.

• Elit-Web reworked the ad copy to emphasize the unique value propositions of BUY PREMIUM PILLS, including competitive pricing and product quality. This attracted more clicks and improved the overall conversion rate.

• A performance tracking system was implemented, allowing for real-time adjustments and ongoing optimization to ensure sustained improvement.

Results

The total cost of PPC campaigns saw an impressive increase in ROI, with sales skyrocketing from $1,100 to $2,780, and conversions increasing from 57 to 234. Revenue surged from $1,881 to $18,720, while the cost per conversion dropped significantly from $19.30 to $11.88. Although the cost per click (CPC) slightly increased from $0.77 to $0.92, the average order value rose substantially from $33 to $80, contributing to a dramatic rise in ROAS from 171% to 673.38%. These improvements underscore the effectiveness of Elit-Web’s PPC strategy in enhancing BUY PREMIUM PILLS' market presence and driving substantial growth in the competitive online pharmaceutical sector.

Kimito is a popular beauty store that has gained attention in the beauty world for the last four years. They focus on selling top-notch skincare and makeup items. They teamed up with Elit-Web, a PPC management agency suggested by their website creator, Wezom.

Challenge

• Past advertising campaigns run by a leading agency were not doing well, costing a lot of money but not bringing in much profit.

• Lack of proper technical setup and oversight in PPC campaigns led to inefficiencies and wasted budgets.

• Kimito required a comprehensive audit and a fresh, strategic approach to PPC advertising to increase online sales and maximize ROI.

Step-by-Step Solution

• Elit-Web meticulously restructured the technical aspects of Kimito's PPC campaigns, ensuring optimal keyword selection, precise bid strategies, and improved ad targeting. This overhaul eliminated previous errors and maximized ad spend efficiency.

• Kimito received bi-monthly, in-depth reports with detailed explanations of each metric. These reports provided clear insights into campaign performance.

• Elit-Web automated the process of managing rejected products in the Google Merchant Center. This eliminated the need for manual intervention, ensuring seamless reintegration of products into campaigns and reducing errors.

• Elit-Web offered continuous support and favorable terms, fostering a strong partnership that allowed Kimito to focus on growth.

Results

The results of Elit-Web's intervention were nothing short of transformative for Kimito. Cost per lead was reduced by nearly 43%, allowing Kimito to allocate more budget towards effective campaigns. Most notably, their Return on Ad Spend (ROAS) almost doubled, reaching an impressive 650%. These metrics underscored the success of Elit-Web's strategies in boosting Kimito's online presence and sales, cementing their place in the competitive cosmetics market.

MYPETMICHAEL is a new and creative online store in the U.S. that sells high-quality dog products and accessories. Even though they focused on high-quality, must-have pet products, their original pay-per-click (PPC) advertising campaigns needed to be tweaked to get a better return on investment and reach their intended audience.

Challenge

• The initial PPC campaign setup led to inefficient spending with low conversion rates.

• There was a need for more precise targeting of dog owners looking for quality and essential dog accessories.

• MYPETMICHAEL needed to stand out in a saturated market and enhance visibility compared to competitive brands.

Step-by-step solution

Partnering with Elit-Web, we embarked on a strategic overhaul of MYPETMICHAEL's existing PPC campaigns. The primary focus was to discard any underperforming ads and refine the keyword strategy to include more targeted, high-intent keywords like "durable dog leashes" and "eco-friendly dog toys." This approach was aimed at reaching consumers actively searching for premium and essential dog supplies.

The ad copy was revamped to emphasize the quality and uniqueness of the products, as well as their durability and eco-friendliness, which are vital to the target demographic. We improved targeting to focus on pet owners who prioritize quality in pet care, adjusting bids to maximize visibility among this audience.

A robust performance monitoring system was implemented to ensure continuous optimization based on real-time data, allowing for adjustments to campaigns to maintain efficiency and effectiveness.

Results

The rejuvenated PPC campaigns for MYPETMICHAEL led to significant improvements: The advertising budget was increased from $600 to $950 to capture a wider, more targeted audience. The number of conversions surged from 17 to 64, indicating a significant rise in effective customer engagement. Revenue saw a remarkable increase from $765 to $4,288, demonstrating the successful conversion of traffic into sales. The cost per conversion was reduced from $35.29 to $14.84, reflecting greater cost efficiency in the campaigns. The average purchase value grew from $45 to $67, suggesting that customers were purchasing higher-priced items. Although the cost per click (CPC) rose slightly from $0.77 to $0.92, the higher spending contributed to attracting more qualified leads. The return on ad spend (ROAS) soared from 127.5% to 451.37%, underscoring the enhanced profitability and effectiveness of the PPC efforts.

These results not only made MYPETMICHAEL more visible in the crowded market for dog accessories, but they also solidified their reputation as a top seller of high-quality pet supplies. This shows how a well-thought-out pay-per-click (PPC) plan can help you find and connect with the right customers.

SANMARINE, a burgeoning cosmetics brand in the U.S., combines natural ingredients with cutting-edge technology to create premium skincare products that meet the highest industry standards. Despite being a relatively new player in the market, SANMARINE strives to establish a robust online presence. However, their initial PPC campaigns needed to be optimized to harness their market potential fully.
 

Challenge

• The initial PPC campaigns could have yielded more cost-efficient conversions, making it difficult to scale effectively in the competitive U.S. cosmetics market.

• SANMARINE needed to enhance a keyword strategy better to target consumers interested in high-quality, natural skincare products.

• There was a critical need to increase brand visibility and differentiate SANMARINE from other cosmetic brands.

Step-by-step solution

Elit-Web was brought on board to overhaul SANMARINE's PPC campaigns, which focused on precision and efficiency. The first step involved a comprehensive analysis of existing campaigns to identify underperforming aspects and reallocate resources more effectively. We refined the keyword strategy to focus on high-intent phrases such as "natural anti-aging cream" and "organic skincare products," aligning more closely with consumer search behaviors.

The ad copy was revamped to emphasize SANMARINE's commitment to natural ingredients and technologically advanced formulations. Targeting settings were adjusted to focus on eco-conscious and health-oriented demographics, likely to be interested in premium skincare solutions.

Additionally, Elit-Web implemented a robust monitoring framework to continuously assess the campaigns' performance, allowing for real-time adjustments and optimization.

Results

The revamped PPC campaigns drove remarkable improvements for SANMARINE: The initial ad spend increased from $1,500 to $3,000, strategically allocated to capture a broader yet more targeted audience. Conversions rose from 60 to 183 due to more effective ad placements and improved messaging. Revenue rose from $2,800 to $12,810, reflecting a significant increase in successful transactions. The cost per conversion decreased from $25 to $16.39, indicating enhanced efficiency in spending. The average purchase value increased from $48 to $70, suggesting that the new campaigns attracted customers willing to spend more per transaction. The cost per click (CPC) slightly increased from $0.86 to $0.90, a minor rise offset by better targeting and higher value conversions. The return on ad spend (ROAS) improved impressively from 192% to 427%, highlighting the financial effectiveness of the PPC strategies implemented. 

These results made SANMARINE more visible in the market and solidified its position as a leader in natural makeup innovation. This shows how important a well-executed PPC strategy is in the competitive beauty industry.

Eyewear Closet, a U.S.-based online retailer, offers a diverse collection of designer eyewear that ranges from essentials to daring styles. Despite the authenticity and high quality of their frames, Eyewear Closet struggled with maximizing their online visibility and driving sufficient traffic to the website through existing PPC campaigns.

Challenge

• The site suffered from low visibility in search engine results, limiting its reach in a competitive designer eyewear market.

• Achieving top rankings for high-impact keywords and significantly boosting site traffic were primary goals.

• Eyewear Closet needed to sharpen its competitive edge to stand out among numerous established eyewear retailers.

Step-by-step solution

We began by conducting a detailed audit of Eyewear Closet's existing PPC campaigns, identifying key areas for improvement such as keyword selection and ad copy effectiveness. We refined the keyword strategy to target specific, high-intent terms related to designer eyewear, aligning with consumer search behaviors. The ad copy was enhanced to better highlight the authenticity and style diversity of the products. The PPC budget was increased from $2,800 to $3,500 to pursue more competitive keywords and optimize ad placements. We also implemented a rigorous system for real-time performance tracking, allowing for swift adjustments to maximize campaign efficiency.

Results

The restructuring of the PPC campaigns led to notable successes. Conversions nearly doubled from 50 to 97, and revenue increased significantly from $12,500 to $26,190. The cost per conversion was reduced from $56 to $36.08, reflecting more targeted and efficient ad spend. The average transaction value rose from $250 to $270, indicating that customers were purchasing higher-value products. Despite a slight increase in cost-per-click from $1.20 to $1.30, the strategic investment in competitive keywords boosted the return on ad spend dramatically from 446.43% to 748.29%. These improvements underscored a more effective PPC strategy, enhancing Eyewear Closet's visibility and profitability in the competitive market.

S10Home is an exclusive retailer of handcrafted, eco-friendly solid wood tables, designed for both home and outdoor environments in the U.S. market. While their product quality and commitment to sustainability are high, their PPC advertising strategy needed refinement to maximize ROI and effectively capture their target market.

Challenge

• Suboptimal PPC campaign structure leads to higher costs and lower conversion rates.

• Inadequate use of specific, high-intent keywords that directly appeal to their niche market of eco-friendly furniture buyers.

• The need to differentiate their product offerings in a crowded market and increase visibility against competitive brands.

Step-by-step solution

First, we looked at S10Home current pay-per-click PPC campaigns to find ineffective ones and make our approach better. The keyword approach was changed to include more specific, high-value terms like "handmade oak dining tables" and "sustainable walnut desks," which were more in line with what people were looking for. The ad language was changed to highlight the unique selling points, which are sustainability and high-quality craftsmanship. We improved our audience targeting and bid strategies, focused on people who care about the environment and interior design. A strong performance monitoring system was set up so that each effort could be improved all the time.

Results

When S10Home's PPC ads were brought back to life, they produced impressive results. Because of more traffic and better conversion rates, sales went from $32,400 to $78,000 and the number of conversions rose from 27 to 65. From $233.33 to $123.08, the cost per transfer dropped by a lot. Even though there were changes, the CPC went down slightly and the average check stayed the same at $1200. The Return on Ad Spend went through the roof, rising from 514.29% to 975.00%. This shows that the ads were successful and increased the brand's market presence in the sustainable furniture sector.

Bondisands is a United Kingdom beauty and cosmetics shop. They sell products like mens tanning, spray tan, tinted sunscreens, instant wash off tan, bondi sounds self toners, etc. 
 

Challenge

• Advertising of the shop on social media;

• Starting various PPC campaigns;

• SEO-optimize the website.
   

Solution

The service optimized our website, improved ranking results, and successfully promoted our website on social media platforms. 

Results

Thanks to the efficient PPC marketing assistance, our company increased the revenues (Our organic traffic was 11,200, but thanks to Elit-Web, it has increased to 34,000.)

Oliveandpiper is the USA´s jewelry shop. It sells bridal, wedding, statement earrings, gold-plated jewelry, and more. 

Challenge

• Boost of organic traffic;

• Increase conversions;

• Have high positions in search engine results. 
   

Solution

Elit-Web has assessed our marketing indexes, provided us with a plan, gave us recommendations regarding choosing of the most suitable marketing strategy, evaluated our website content, and gave us practical solutions on how to improve our website.

Results

The conversion rates that we have now are significantly different from those that we had earlier. To be more precise, the organic traffic to our website has increased from 40,000 to 69,000 visitors. Our positions in rankings are among the top 10. We want to continue using Elit-Web service to increase conversions even more. The company is professional and absolutely trustworthy. Before using Elit-Web services we had terrible experience cooperating with other similar companies that brought zero results. Our business partners recommended us to use Elit-Web service to promote our website and we are happy that we followed their advice. 

Leprestore is a United States gaming website. It offers gaming services in more than 12 games. It has been on the market since 2013, standing for its pro support, fast delivery, & fair pricing policy. 
 

Challenge

• Implementation of multiple PPC campaigns.

• Launching the ad campaigns on social media.

• SEO optimization of the company´s website. 
   

Solution

Elit-Web managed to successfully cooperate with Leprestore by doing the following things:

• Elit-Web configured, created, & optimized the promo campaigns on Google Ads.

• They launched optimal promo campaigns on Facebook & Instagram.

• The website was technically optimized.

• The content of the website was adjusted accordingly to modern requirements.
   

Results

In the aftermath, Leprestore has become ranked at the top of search engine results. It is now more visible online, so more prospective clients are attracted by its content on the website. The overall volume of organic traffic has increased from 1800 to 21000 after cooperation with Elit-Web. The service continues to collaborate with Elit-Web, so it expects to get even more organic traffic shortly. 

Limeproxies is the best private proxy service in the VPN industry in the USA. It has 50+ geo locations, 1000+ subnets & 1gbps speed. Limeproxies offers residential, premium proxies, proxies for sale, etc. 
 

Challenge

• Very small organic traffic.

• Increase the overall number of customers online.

• The goal was to be ranked higher in the search engines. 
   

Solution

Elit-Web assisted the company in reaching each of the targets it had. This SEO agency conducted a thorough analysis of the company´s main competitors & changed the company´s website. They removed all the mistakes & optimized the website adhering to the norms of the contemporary market. 
 

Results

The organic traffic increased dramatically from 600 to 2100. The number of customers has boosted significantly too. Besides, the company has become ranked at the top of search engine results. Summing up, each of the Limeproxies' initial targets was successfully reached. 

Brokererfahrungen24.de is one of the mainstream affiliate websites in Deutschland that focuses on the comparison of online brokers and trading platforms. 
 

Challenge

• SEO optimization of the company´s website;

• Implementing various SEO strategies;

• Increase in traffic.
   

Solution

Elit-Web company has successfully cooperated with Brokererfahrungen24, managing to create an efficient marketing strategy and plan. Also, they technically optimized the website & improved the website content. Plus, they utilized various SEO strategies to increase the overall traffic.
 

Results

Finally, thanks to Elit-Web's assistance, Brokererfahrungen24 is not among the top-ranked websites in the search engines. If there was zero organic traffic before the Elit-Web help, now, the traffic rate is 5,500. The company continues to collaborate with the Elit-Web agency targeting to reach even higher goals. 

Idealtextiles is the best curtain design & home textiles shop in the United Kingdom. It offers cushion covers, Catherine Lansfield bedding, brushed cotton duvet covers, kitchen curtains, flannelette bedding, and more.
 

Challenge

• A low number of organic traffic;

• The target is to increase the number of clients quickly;

• The desire to have higher rankings in search engines.
   

Solution

Elit-Web managed to help the shop reach each of the aims. First of all, the SEO agency conducted a deep analysis of the competitor´s websites. Then, it optimized the website of Idealtextiles, removing all the mistakes and fallacies. Besides, it improved the website´s quality by making sure it meets contemporary demands in the market. Elit-Web created an efficient marketing plan and strategy.
 

Results

As a result, the organic traffic per month has significantly increased from 10,300 to 42,000 after the assistance of Elit-Web. Nowadays, Idealtextile's website is in top ranking results in the search engines. What is more, the number of conversions boosted tremendously and this trend seems to be relevant for a long time. 

PiShop.ca is one of the largest distributors of Raspberry Pi accessories and products in Canada. It works with commercial projects, libraries, and schools selling various Raspberry electronic supplies and building complete Pi kits.
 

Challenge

• Website SEO optimization;

• Implementation of various PPC campaigns;

• Launching the advertising campaigns on social media channels.

Solution by Elit-Web

Elit-Web collaborated successfully with PiShop and completed the following tasks such as:

• Website technical optimization, improving the website content, plus backlinking.

• Launching and configuration of various promo campaigns on Instagram and Facebook.

• Optimization, creation, & configuration of promo campaigns on Google Ads.
   

Results

Finally, thanks to SEO optimization and launching promo campaigns, PiShop has become highly ranked in search engines. The visibility has been boosted significantly, so more customers have been intrigued by the quality and engaging content and have begun to flock to the site. To be more precise, there were only 6,200 visitors before cooperating with Elit-Web and this number reached 13,000 after this SEO agency assisted PiShop. The shop continues to use the Elit-Web service and the number of new visitors tends to be increasing more and more every day. 

Matyrialsmarket is a United Kingdom home improvement shop. It offers timbers, loft boards, moisture resistants, plasterboards, etc. 
 

Challenge

• The target is to have high rankings in search engines;

• The desire to boost the number of clients fast;

• Small organic traffic.
   

Solution by Elit-Web

Elit-Web helped the shop to achieve all the targets it had. The SEO agency analyzed the websites of the competitors and made adjustments where it was necessary to be done. All the errors and inconsistencies were fixed on the shop´s website plus the site was properly optimized according to the demands of the modern market. Besides, Elit-Web offered a specific marketing strategy and improved the content making it more compelling and engaging. 
 

Results

The organic traffic to the website boosted tremendously from 15,169 users to 34,333 after all the implementations were made. Also, the conversion rate increased remarkably. What is more, now, the Materialsmarket website is among the top-rated sites in search engine rankings. The trend is that more and more visitors flock to the webshop every day, and this tendency seems to last for a long time.

Easy Peasy is an innovative auto insurance platform. Easy Peasy offers Casco insurance with payment based on kilometers, which are managed through a smartphone.
 

The objectives for promoting Easy Peasy were as follows:

- Launching advertising campaigns on social media.

- Implementing PPC campaigns.

- SEO optimization of the website.
 

During the collaboration, the Elit-web team accomplished the following tasks:

- Configuration and launch of advertising campaigns on Facebook and Instagram.

- Creation, configuration, and optimization of advertising campaigns on Google Ads.

- Technical optimization, working on website content, and backlinking.
 

As a result of launching advertising campaigns and working on SEO, Easy Peasy experienced increased visibility in search engines, improved positions in Google, attracted more traffic, and gained new customers. Currently, Easy Peasy receives 650+ leads per month, and the Elit-web team continues to work on improving these metrics.

Diamondsfactory is a USA online jewelry shop. It offers cluster & 5-stone diamond rings, 1-carat diamond & moissanite earrings, etc. 
 

Challenge

- The target to have more customers for a limited period.

- Small organic traffic.

- The desire to be on top in rankings. 
 

Solution from Elit-Web company 

In the course of the work, all the set goals were achieved. Competitors were thoroughly studied and innovative approaches that had not been used before were implemented. Elit-Web team also conducted a comprehensive analysis of the site, identified and corrected all errors, and optimised the content. Thus, the site now has attractive content and a clearly developed strategy for further promotion. 
 

Results

The website traffic grew from 8,500 to 35,000. At the same time, the conversion rate increased significantly. In addition, the position in search engines improved significantly, which allowed us to attract more and more new visitors who are actively engaging with the site on a daily basis.

Destinationbabykids is an online jewelry store based in the USA, specializing in exclusive bridal, statement, wedding earrings, gold-plated jewelry, and more.

Challenge:

- The aspiration to expand our target audience significantly within a short timeframe.

- The goal to achieve top-ranking status.

- Limited traffic volumes.

Solution by Elit-Web:

The Elit-Web SEO agency conducted a comprehensive analysis of both competitors and our website, taking into account the target audience. Subsequently, the team identified and addressed shortcomings and errors on our website, developing a strategy for further promotion and optimization. New, compelling content was created for our site, complemented by the SEO optimization of existing content. Additionally, external optimization efforts were implemented.

Results:

Prior to our collaboration with Elit-Web, our organic traffic stood at 40,000. Following their assistance, we proudly report a significant increase to 69,000 visitors. This translates to almost one and a half times more visitors who are likely to convert into customers and take action on our website. Furthermore, we have achieved higher rankings in search engine results.

Modernnursery is an online childcare store based in the USA, specializing in the sale of items such as baby dressers, modern cribs, and mommy bags.

Challenge:

The imperative to enhance the online presence prompted Modernnursery to engage the services of the Elit-Web team. The team devised an SEO optimization plan designed to elevate brand awareness and attract new clients through diverse Internet communication channels.

Solution:

- Technical audit: Our primary objective was to identify issues compromising the quality of the resource and potentially hindering future promotional efforts. Addressing redirect errors and optimizing website loading speed were among the key concerns.

- Website structure refinement: We streamlined the navigation of the site to enhance overall efficiency and positively impact user behavioral factors.

- Publication of high-quality content: Relevant material was strategically processed for priority pages to enrich the user experience.

- Profile link analysis and strategy formulation: Our plan aimed to augment external links through thematic websites, forums, and outreach initiatives.

- User behavior analysis: These achievements yielded valuable insights into why visitors were abandoning pages without taking action. Additionally, a new strategy was developed for introducing new pages, resulting in a remarkable outcome through the effective execution of the promotional plan.

Results:

Before Elit-Web's intervention, organic traffic stood at 11,000. However, with their assistance, the number surged to 27,500, comprising visitors specifically interested in the offered products. Consequently, our promotional campaigns now target more relevant queries. Recommendations from the SEO specialist were implemented, incorporating technical improvements and rectifying errors that impacted our website's ranking in search results.

Company Overview:

Founded on October 14, 2013, Omnisend has carved out a prominent position in the SAAS (Software as a Service) landscape. Operating primarily within the United States, their groundbreaking solutions in the ecommerce email platform sector have earned widespread acclaim for their effectiveness and innovation.

Key Objectives:

Tasked with advancing Omnisend's online presence, "Elit Web" aimed to address key objectives. These included enhancing brand visibility, increasing user engagement, and ultimately boosting Omnisend's market share in the competitive landscape of digital marketing solutions.

Accomplished Tasks:

The journey began with an in-depth analysis of Omnisend's existing online framework. The "Elit Web" team meticulously optimized the website's architecture, refining meta-data and enriching content. Strategic implementation of targeted advertising campaigns and a focused effort on bolstering social media presence followed suit.

Outcome:

The results of "Elit Web's" comprehensive approach were remarkable. Omnisend witnessed a substantial surge in website traffic, with an impressive 25% increase. User engagement experienced a parallel growth, contributing to an overall enhancement of Omnisend's market standing. The success was not solely quantitative; client satisfaction soared as Omnisend expressed fulfillment with the collaboration's outcomes, highlighting the nuanced professionalism showcased by "Elit Web."

Company Overview:

DYBOK is a furniture retail network operating across Ukraine, with hypermarkets in major cities and an online presence through dybok.com.ua. It stands as one of the largest online furniture stores in Ukraine, boasting a monthly traffic of half a million visits.

Key Objectives:

"Elit Web" embraced the challenge of promoting DYBOK's online furniture store. Primary goals included increasing website traffic, enhancing conversion rates, and strengthening the online presence within the competitive landscape.

Accomplished Tasks:

The "Elit Web" team initiated a comprehensive analysis of the website and its current market position. They implemented structural optimizations, improved meta-tags and content, and launched effective contextual advertising. Additionally, efforts were made to solidify the brand's position across social media platforms.

Outcome:

Thanks to a holistic approach and the professional expertise of the "Elit Web" team, significant achievements were realized. Website traffic saw a remarkable 30% increase, while the conversion rate surged by 20%, resulting in substantial growth in the online store's revenue. The client expressed complete satisfaction with the collaboration's outcomes, emphasizing the high level of professionalism demonstrated by "Elit Web" in the realm of internet marketing.

Strolleria is an e-commerce platform based in the United States specializing in the sale of children's strollers, cribs, car seats, and other related products. While the company enjoys a positive reputation, it faced a challenge of relatively low organic search traffic, prompting a strategic focus on this aspect.

Challenge

1. Limited search engine traffic despite being in a popular niche.
2. Aspiration to achieve top 5 or, at the very least, top 10 rankings for relevant search queries.
3. Enhancing competitiveness against other companies operating within the same market segment.

Step-by-step solution

The approach adopted was thorough and exhaustive, spanning from the initial project analysis to the meticulous execution of both internal and external optimization. These efforts yielded remarkably positive outcomes within a relatively short timeframe. Elit-Web's specialists also devoted considerable attention to content, involving the creation of new content and the optimization of existing content on the website.

Results

The most significant achievement was the noticeable surge in traffic volumes. Before the initiation of our collaboration, the website garnered an average of 49,000 monthly views from search engine results. Thanks to the dedicated efforts of Elit-Web, this figure impressively increased to 103,000 views. Furthermore, the primary keywords secured top 10 and top 5 search result positions, and in some instances, even secured the topmost position, as exemplified by "lightest stroller."

MONETERARE.NET is a specialized website tailored to numismatists, catering to the world of valuable and rare coins, offering current insights, and hosting its own coin auction.

Challenge

• Operating within a highly specialized niche with a limited target audience.
• Relatively modest levels of website traffic.
• Maintaining average search result rankings for pertinent queries.

Step-by-step solution

A comprehensive SEO campaign was initiated, commencing with a meticulous analysis of the niche, competitors, and target audience, and culminating in a multifaceted approach encompassing both internal and external promotion. This resulted in a two-and-a-half-fold increase in website traffic and secured top 3 rankings for select critical search queries.
 

Results

Previously, the website received around 83,000 organic visits per month. Thanks to the efforts of Elit-Web, this figure surged to an impressive 180,000 and beyond. Furthermore, for specific queries like "monete rare 2 euro," "due euro rari," "due euro di valore," "monete rare 50 centesimi," and others, the website achieved top positions in search results.

PHOTOFUNIA is a well-known online photo editing platform that empowers users to apply a wide array of filters and effects to their images, providing a final edited result within mere seconds. The service maintains its dedicated official website.

Challenge

• Consistent and intense competition within the market segment.
• Relatively low levels of organic search traffic.
• Suboptimal rankings for critical search queries.

Step-by-step solution

To kickstart the collaboration, an in-depth website analysis was conducted, which encompassed an examination of the target audience and competitive landscape. This served as the foundation for crafting a highly effective SEO strategy. A comprehensive approach was adopted, encompassing both internal and external optimization. Fresh content was generated, and existing website content was refined to enhance overall promotional efficacy.

Result

The most significant achievement was the substantial increase in monthly traffic, surging from 716,000 to an impressive 1,200,000 visits, nearly doubling the previous numbers. Additionally, key queries like "face swap," "face swap online," and "photo to sketch" attained prominent positions in Google's search rankings, facilitating the attraction of even greater traffic.

OLAY is a prominent international online cosmetics and skincare retailer with a presence in the United Kingdom, Germany, Spain, and the Netherlands. The company provides its customers with a range of branded skincare products, including creams, serums, cleansing products, and skincare sets.

Challenge

1. Limited organic traffic across multiple countries.
2. Aspirations to secure top search result rankings for specific queries.
3. A desire to rapidly expand the reach to a broader target audience.

Step-by-step solution

The Elit-Web team initiated a comprehensive analysis of the website, its primary competitors, and the target audience. Subsequently, they conducted an extensive assessment of the web resource to identify errors and deficiencies, culminating in the development of a strategy for further optimization and promotion. New content was generated for the website, while existing content was fine-tuned for optimal performance. Additionally, external optimization efforts were carried out.

Results

Previously, our website received approximately 53,000 organic visits from search queries. Thanks to the efforts of the Elit-Web team, this number surged to 121,000, translating to an increase of nearly two and a half times the previous traffic volume from search. Furthermore, we achieved top 5 and top 10 rankings for crucial search queries.

BUILD4LESS is a UK-based online retailer specializing in the sale of building materials, tools, safety equipment, and heating devices. The company enjoys a strong reputation and serves customers nationwide. However, they faced the challenge of expanding their outreach through an extensive SEO campaign.

Challenge

• Fierce competition in their niche.
• Low monthly traffic, with only 8,000 visits originating from search queries.
• Suboptimal rankings for key search queries like "roof tiles," "composite cladding," "osb board," and more.
• Historically, the online store didn't pay sufficient attention to SEO promotion.

Step-by-step solution

1. Conducting competitive analysis and identifying the target audience, leading to the formulation of a promotion strategy.
2. Thorough diagnostics of website errors, optimization of page loading speed, improvement of indexation, and enhancement of security settings.
3. Creating fresh, high-quality content and optimizing existing content for relevance to search queries.
4. Enhancing website navigation, structure, and overall user-friendliness.
5. Gaining high-quality backlinks and continually monitoring the backlink profile.

Result

As a result of these efforts, organic traffic increased significantly from 8,094 to an impressive 44,000-plus monthly visits, marking a more than fivefold increase. Additionally, the website achieved top 5 and top 10 rankings for numerous search queries, including some that had previously failed to reach the first page of Google search results.