
Firefly CMOFirefly CMO
Marketing leadership, measured in revenue.
Overview
About Firefly CMOFirefly CMO
Firefly CMO gives founder-led hospitality groups and small businesses one accountable owner for their entire marketing function - strategy, budget, channels, team, and vendors - a day or two a week instead of a $250k+ full-time hire. Saad Afsar has led marketing for 40+ brands across hospitality, independent businesses, and growth sectors in NYC and Toronto, with enterprise experience at Unilever and Samsung, and brings AI-powered execution to every channel. What makes Firefly different is proof: results are verified at source in each client's own systems - Toast POS, Tripleseat, GA4, Meta - year over year, with baselines disclosed. Recent verified outcomes include +12% same-store sales (Two Boots, NYC), +73% private-events revenue (Boqueria), and 2.78x Instagram-to-website clicks (Da Andrea). Engagements start with a free instant CMO audit at fireflycmo.com/cmo-audit.
Focus
Service Focus of Firefly CMOFirefly CMO
How the team's effort is distributed across services.
Industries Focus
Client Focus
The Positioning
AI Tools & Purpose
The stack the team uses to move faster.
Where we are
Locations (1)
Offices where Firefly CMOFirefly CMO operates.