SEO-Friends by Daniel Kapovic

SEO-Friends is a B2B SEO and GEO agency from Wil in Eastern Switzerland. We help IT service providers, SaaS companies and industrial businesses across Switzerland, Germany and Austria get found by the people who make the buying decisions.

Our founder spent nearly 30 years in IT and bootstrapped his own B2B SaaS company, growing it through content and SEO before selling it to a Swiss IT services provider. That background means we understand long B2B sales cycles and technical buyers from the inside, not from a textbook.

We work with our own TopicalVoice method. Instead of generic, interchangeable text, we interview your specialists and turn their real knowledge into content that ranks in Google and gets cited in AI-powered search. AI supports our editing, but it never replaces genuine experience.

Our services cover keyword and topic strategy, experience-driven content, technical SEO, internal linking and sustainable link building. We focus on your money pages first, then build the topical authority around them.

We stand for quality over volume, fairness and partnership at eye level. No outcome-based pricing, no lock-in, no empty promises. Just honest, sustainable SEO for companies with real technical substance.