Simplicity Media

Simplicity Media is an independent Canadian media planning and buying agency with bases in Toronto, Halifax and London (UK). The agency traces its approach to broadcast radio and entertainment publicity roots and organizes senior media specialists around client briefs to avoid junior hand-offs and holding-group overhead. Core capabilities listed include digital audio and Spotify Direct, podcast sponsorships and sonic branding; direct buys and programmatic digital out-of-home (DOOH); connected-TV (CTV) campaigns and living-room video takeovers; and paid social and search with custom attribution. The profile describes a transatlantic specialism (Canada ↔ UK/EMEA) and an Atlantic Canada practice anchored in Halifax and notes a record of enterprise media management and industry awards.