PPC Software

PPC or Pay-per-Click is a popular search engine marketing strategy where the advertisers have to pay the publisher a stipulated fee each time the ad gets clicked. The goal of PPC is to enhance online traffic to websites. But considering the tough competition prevailing in the digital marketing industry, most businesses are keen to implement the best PPC software to boost search engine marketing efforts. 

What is PPC Software?

PPC Software is an automation tool that enables you to innovate your digital marketing strategies with real-time modification, management, and tracking of PPC ad campaigns. You can also use the PPC management software to automate the keyword research process and set up campaigns based on the bidding amount. The PPC management tools let you calculate the budget in advance and link your PPC ads on various platforms such as Google, Facebook, or Bing. 

How to Select the Best PPC Software?

If you are keen to increase your website traffic, selecting the best Pay per click software becomes more than essential. GoodFirms’ provides a comprehensive list of top PPC tools, which has been thoroughly compared on different factors such as features, pricing, deployment models, etc.

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Find the List of PPC Software with Reviews

  • Aori

    A set of tools to help you conquer Google and Microsoft Ads.
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    Marketing solution that helps firms of all sizes with campaign creation and management. Tool to help Google Ads users create hundreds of high-performing ads in minutes based on single keyword ad groups. ... read more about Aori

    Entry Level Price
    $48 Per Month
    Free Trial
    N/A
    Category Focus
    100% in PPC Software
  • Shape Integrated

    All-In-One PPC Budgeting Solution.
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    Shape builds PPC management software that helps digital marketers and teams scale their business profitably. Shape gives advertisers tools to manage and optimize hundreds of PPC budgets across Google, Bing, LinkedIn, Facebook, Twitter, Youtube, Instagram, and Google DV360. Our software: saves PPC marketers time through intelligent automation, facilitates team member collaboration, bridges data gap ... read more about Shape Integrated

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    50% in PPC Software
  • AdLantern

    pace and manage your monthly Google Ads budgets quickly, easily, and affordably.
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    AdLantern cuts to the heart of a core, unchanging problem for digital marketers: budget management. By eliminating tedious busy work - having to pace and recalculate monthly budgets each day - we're creating more time and peace of mind, which in turn allows marketers to be better at their jobs and focus on adapting to a changing marketplace. This allows them to build relationships, form strategies ... read more about AdLantern

    Entry Level Price
    $99 Per Month
    Free Trial
    14 Days
    Category Focus
    100% in PPC Software
  • Taboola

    REACH YOUR AUDIENCE ON TOP SITES.
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    Cloud-based discovery solution designed to drive traffic, monetize content, and increase audience engagement. Discovery platform that helps small to large sized businesses with lead generation and audience targeting. ... read more about Taboola

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    100% in PPC Software
  • Advigator

    Amazon sellers, vendors and advertising agencies
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    Advigator is a software for Amazon sellers that manages advertising campaigns, analyzes search term reports, adds new keywords and sets optimal bids. All by itself. ... read more about Advigator

    Entry Level Price
    $1 Per Month
    Free Trial
    14 Days
    Category Focus
    50% in PPC Software
  • HeadBidder

    Ultimate middleware for your Header Bidding ad stack
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    Webmasters, website owner from any country may use the tool. Fits for any website or multiple sites. Tool for webmaster to build header bidding wrapper, integrate Prebid.js and DFP, collect analytics and get reporting in single console. ... read more about HeadBidder

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    50% in PPC Software
  • Sellics

    PPC management and optimization software for Amazon vendors and sellers.
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    PPC management and optimization software for Amazon vendors and sellers. ... read more about Sellics

    Entry Level Price
    $49 Per Month
    Free Trial
    14 Days
    Category Focus
    100% in PPC Software
  • Kenshoo

    Kenshoo Apps Supports the Powerful Features of Facebook App Ad and Google App Campaigns
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    Kenshoo is the leading technology platform for brands looking to plan, activate and amplify effective marketing across the most-engaging digital channels. Kenshoo offers the only marketing solution that provides data-driven insights and optimization technology to help make informed decisions and scale performance across Google, Facebook, Microsoft, Pinterest, Snapchat, Instagram, Amazon, Apple, Ya ... read more about Kenshoo

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    50% in PPC Software
  • AdStage

    Analyze and automate your paid marketing at scale.
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    AdStage is powering lead generation marketers with closed-loop reporting and automation software. We connect marketers to the paid search, paid social, web analytics, and conversion data they need to analyze performance, build reports, and optimize campaigns at scale. With AdStage Report, analyze and report on ad performance. With AdStage Automate, create always-on campaign monitoring and optimiza ... read more about AdStage

    Entry Level Price
    $149 Per Month
    Free Trial
    14 Days
    Category Focus
    50% in PPC Software
  • Elite Seller

    All-in-one Amazon seller software suite. Research, manage, and automate.
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    All-in-one software to run and automate your entire Amazon business. - Customizable Profit Dashboards - Product Alerts - Multiple Amazon Seller Accounts - Keyword Tracker - Keyword Research Tools - Review Automation - Email Automation - Product Launches with ManyChat - Integration with Zappier - Landing Pages - PPC & Inventory Tools ... And more! Tools just keep getting added to the suite. Run you ... read more about Elite Seller

    Entry Level Price
    $597 Per Month
    Free Trial
    14 Days
    Category Focus
    100% in PPC Software
  • eLama

    Simplify online advertising management, starting from ads creation and finishing with reporting.
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    eLama is a smart digital marketing automation platform which simplifies Google Ads and Facebook Ads campaigns. eLama offers a bunch of professional tools such as UTM-building tool, Smart Bid Calculator, Campaign Advisor, single payment hub and others. eLama offers a complex PPC-marketing automation solution using which platform's users save both time and money advertising with Google Ads. ... read more about eLama

    Entry Level Price
    $11 Per Month
    Free Trial
    14 Days
    Category Focus
    100% in PPC Software
  • Fiuti

    A game-changing campaign builder for Google Ads
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    Replaces multiple complex platforms and endless spreadsheets with a single, clean user interface designed to help agencies of all sizes improve the scale and profitability of their PPC advertising services. Fiuti gives you a set of tools to help you generate keywords, negatives, build campaigns, ad groups, ads & extensions, all at scale within 30 minutes. ... read more about Fiuti

    Entry Level Price
    $65 Per Month
    Free Trial
    7 Days
    Category Focus
    50% in PPC Software
  • Negative Keyword Tool

    Free Tools for Digital Marketers & Business Owners
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    Best For Digital Marketer, Business Owners Product Details - Generate targeted negative keyword lists in seconds. ... read more about Negative Keyword Tool

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    50% in PPC Software
  • Topvisor

    All-in-One SEO and PPC Tools for Better Marketing
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    Free and paid PPC and SEO tools for better marketing. Here are just some of the features: rank tracker, keyword research tool, keyword clustering tool, website auditor, website watcher, search volume tracker and many others. ... read more about Topvisor

    Entry Level Price
    $29 Per Month
    Free Trial
    N/A
    Category Focus
    50% in PPC Software
  • Content Refined

    Only Need Keyword Research?
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    A keyword research tool that lets you discover and profitable-and-easy to rank keywords in minutes. ... read more about Content Refined

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    50% in PPC Software
  • Hibu

    We create display ads and video ads for your business
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    We create display ads and video ads for your business and put them on hundreds of the most popular websites — including Facebook. ... read more about Hibu

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    100% in PPC Software
  • AdInvestor

    Get More Customers For Your Business. Grow With Google, Facebook & Microsoft ads
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    Technology empowering businesses to advertise on Google, Bing & Facebook. Powered by machine learning and AI. ... read more about AdInvestor

    Entry Level Price
    $125.22 Per Year
    Free Trial
    N/A
    Category Focus
    50% in PPC Software
  • adMind

    Turn Your PPC Cost Into Profit.
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    PPC management platform that helps organizations track inventories, create campaigns, manage profits, and monitor customer feedback. Business analytics and digital marketing agency that helps businesses of all sizes create, track, and automate online advertising campaigns through an integration with Google tag manager. ... read more about adMind

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    50% in PPC Software
  • Adtiq

    Online advertising hat helps SOHO and small business owners and marketers quickly start advertising.
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    Plan, create, manage and optimise advertising campaigns on Google Ads, Facebook and Instagram. ... read more about Adtiq

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    100% in PPC Software
  • Amanda AI

    We provide a completely superior marketing solution for Google Ads, using artificial intelligence.
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    Automated marketing solution that helps businesses create an optimize ad campaigns. We support both eCommerce sites and content sites. Increase conversions and decrease workloads by automating your Google Ads. ... read more about Amanda AI

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    100% in PPC Software
  • Bidmatik

    Grow Amazon Ad Revenue.
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    Amazon Seller, Amazon Marketing Agencies, Digital Marketing Agencies, Amazon SEO professionals Higher ad efficiency with algorithmic bidding and AI driven keyword research. Automate Your Amazon PPC with thousands of data points. ... read more about Bidmatik

    Entry Level Price
    $239 Per Month
    Free Trial
    N/A
    Category Focus
    100% in PPC Software
  • BidX

    Enjoy Amazon Ads on Autopilot.
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    PPC management software that uses machine-learning algorithms to continuously analyze the performance of Amazon advertisements, making them more profitable through bid and keyword adjustments. ... read more about BidX

    Entry Level Price
    $89 Per Month
    Free Trial
    N/A
    Category Focus
    100% in PPC Software
  • Redbox Platform

    GET MORE APP DOWNLOADS FROM APPLE SEARCH ADS
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    Takes Minutes to Build a Campaign Automated campaign Setup Select Storefronts (App Store Countries), Budget and Cost Per Download Goals, and Demographic Targeting Automated Search Ads Management 24/7 Integrate Third Party Attribution Providers, Adjust and AppsFlyer, for Centralised Performance Reporting ... read more about Redbox Platform

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    100% in PPC Software
  • ClickForce

    PAID SEARCH ADVERTISING | PPC SOFTWARE
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    ClickForce is pay-per-click (PPC) campaign management platform for all major search engines, (Google, Bing & Yahoo!). ClickForce seamlessly tracks form submissions, emails, order placements & more. Our machine learning algorithm automatically optimizes keyword bids & page placements based on conversions to generate the best results for each campaign. Providing complete transparency, users can logi ... read more about ClickForce

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    100% in PPC Software
  • ClickPath

    Online Marketing Optimization.
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    Track digital advertising clicks as they convert into offline calls. ... read more about ClickPath

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    100% in PPC Software
  • Darts

    PPC Advertising Incredibly smart. Right now.
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    Darts is an advertising management platform to generate & manage PPC ads automatically. Can generate, update fully new ads or update to make relevant current ads and prices in ad campaigns created manually. It will make everything to interest advertisers only in business results. Currenly, works with PPC ads in Google AdWords, Bing Ads & Yandex.Direct, with offers from Google Shopping & Yandex.Mar ... read more about Darts

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    100% in PPC Software
  • DataHawk

    Easier and Faster Reporting for your Amazon Sponsored Ads
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    Amazon analytics and optimization software that provides tools for Amazon sellers, vendors, and agencies to help increas DataHawk Advertising is an Amazon PPC Software that will help you monitor, analyze, and increase the performance of your Amazon Sponsored Ads and reduce your Amazon ACoS. ... read more about DataHawk

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    100% in PPC Software
  • Quantify

    Digital Marketing & Reporting Software.
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    Quantify is a PPC campaign management and reporting software used by advertisers and digital marketing agencies around the world. ... read more about Quantify

    Entry Level Price
    $49 Per Month
    Free Trial
    14 Days
    Category Focus
    100% in PPC Software
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