Best A/B Testing Software

Whether it’s a custom-tailored message at checkout or a completely revamped homepage, Optimize shows you which site experiences engage and delight your customers, and gives you the solutions you need to deliver them. ... read more about Google Optimize

Optimizely’s leading platform offers a complete set of digital experience optimization technologies, including AI-powered personalization and experimentation, which encompasses A/B testing, multivariate testing, and server-side testing. More than 1 million experiments have been run on our platform to reveal what works - and what doesn’t - eliminating guesswork. The world’s greatest brands ch ... read more about Optimizely Web Experimentation

VWO is world’s leading web testing and conversion optimization platform that enables growing businesses to conduct qualitative and quantitative visitor research, build an experimentation roadmap and run continuous experiments on their digital properties. ... read more about VWO

UXtweak is a UX research offering powerful research tools for improving the usability of web sites and apps, from prototypes to production. UXtweak features are: - Unmoderated testing: Usability testing, online, and easier than ever. In online task-driven studies, collect feedback, observe how your users interact with your web site or app (or web-based prototype), and discover usability issues. ... read more about UXtweak

Meet Convert Experiences. It is an easy to use, GDPR and ePrivacy Regulation friendly A/B testing solution.It has a simple one-code installation, advanced developer options to bring the most ambitious hypotheses to life, personalization features for heightened traffic engagement and SmartInsert Protection™ for reduced flickering.   ... read more about Convert

Appium is an open-source test automation framework for use with native, hybrid and mobile web apps. It drives iOS, Android, and Windows apps using the WebDriver protocol. ... read more about Appium

Cucumber's open-source and commercial collaboration tools combine with world-class training and consulting to take your engineering teams' performance to another level. ... read more about Cucumber

Picreel is an advanced and easy-to-use popup builder that helps businesses convert website visitors into customers. Its advanced targeting and segmentation capabilities allow users to create custom popups, including exit and mobile popups, using the intuitive drag-and-drop popup builder. Picreel is a powerful lead generation tool that aids businesses in getting quality leads through creative popup ... read more about Picreel

The Complete A/B Testing and Conversion Rate Optimization Platform.Goals help you track the key metrics of your website across segments. Use Funnel Analysis to find out which pages on your site cause significant drop-off.Our heatmaps show your visitors' clicking and scrolling patterns, and session recording helps you understand individual visitor behavior. ... read more about Zoho PageSense

Crazy Egg lets you visualize your website's visitors through a heatmap. A heatmap is an easy way to understand what users want, care about and do on your site by visually representing their clicks - which are the strongest indicators of visitor motivation and desire. A Crazy Egg heatmap lets you collect more than 88% of the data you would using a traditional eye-tracking process. At a fraction of ... read more about Crazy Egg

Adobe Target is a rule-based tool for UX researching, AI testing, targeting, omnichannel marketing, and scaling automation. It enables marketing professionals to tailor user experiences at individual-based levels, allowing users to send customized offers and messages to engage users.With Adobe, you get the whole optimization engine — AI-powered testing, personalization, and automation at scale � ... read more about Adobe Target

Convertize provides specialist conversion rate optimization services (CRO): our objective is to grow your revenue without increasing your Ad spend. We analyse customer behaviour and identify friction points and potential content issues (selling proposition, landing pages, Google or Facebook Ad copy) in order to fix them and align them with your customers' expectations. ... read more about Convertize

Changeagain equally divides your website traffic among all the variations and tracks which one works best for you. Integration with Google Analytics gives our service unique opportunity to get insights into Google Analytics data sets. ... read more about Changeagain

UpSellit develops personalized strategies for maximum conversions. With a suite of lead generation, email marketing, sales chat and onsite personalization technologies, UpSellit increases your conversions and profitability.UpSellit is a managed solution that aligns with your brand and customer experience to optimize your online conversion rate.   ... read more about Upsellit

Apptimize is the leading mobile A/B solution. We empower product teams to increase revenue, engagement and retention by iterating faster and smarter. Our mission is to enable product managers to optimize, deploy, and manage the features and UX of their native iOS and Android apps in real-time through instant updates, A/B testing, feature flags, and analytics.  ... read more about Apptimize

SiteSpect is leading the advancement of testing, targeting and personalization software that empowers the world’s most successful digital businesses to drive revenue growth, deepen customer engagements, and sharpen their competitive edge. Only the SiteSpect digital optimization solution enables customers to test the entire user experience, from the front-end “look and feel” to th ... read more about Sitespect

Nelio A/B Testing is the best conversion platform for WordPress. Test everything and get the most out of your site! ... read more about Nelio

Vanity is an Experiment Driven Development framework for Rails. ... read more about Vanity

An A/B test is conducted using SiteGainer that evaluates page performance. You need to do 4 things to run an A/B test: Create the "A" and "B" variations. Create variations of your website using our world-leading drag n drop editor, or hard code your changes in Javascript and CSS. Setup the test. Define which visitors should experience the test and which URLs will be included. Track on-pag ... read more about SiteGainer

ConvertFlow is an all-in-one platform for converting website visitors. Launch & A/B test personalized popups, sticky bars, quizzes, and landing pages - no coding or developers needed. Build and test beautiful, high-converting landing pages at scale. Launch intelligent multi-step popups across your site. Segment your audience with quizzes and surveys. * Nudge people toward the next conversion step ... read more about ConvertFlow

NotifyVisitors, a Delhi-based fast-growing marketing automation software company in India provide integration with multiple platforms. It is the simplest marketing automation software to send personalized push notifications and messages to customers. ... read more about NotifyVisitors

Conversion Tool Generate more leads and sales using all the modern on-site conversion tools: Exit-Intent Pop-ups, Floating Bars, Inline Widgets, Scroll Boxes, Welcome Mats, Yes/No Forms, Content Upgrades, Deadline Funnels, Content Lockers, Social Optin Pop-ups, Survey Widgets and On-Site Retargeting Pop-ups. ... read more about Convertful

UserQ is the first fully remote user research solution that caters for MENA researchers and testers – with Arabic and English testing options, utilising a panel of local testers. We’re on a mission to make UX research accessible to every brand, manager and researcher in the MENA region. Using our UserQ panel you get instant access to +10K users in the MENA region, across 100 nationalities ... read more about UserQ

Zoho LandingPage is a user-friendly, no-code solution that helps businesses and marketers create engaging post-click experiences for their audiences. This comprehensive landing page builder offers integrated page analytics, seamless app integrations, and a variety of features designed to maximize conversions. Choose from a wide range of templates and customize them to reflect your brand's ident ... read more about Zoho LandingPage

Increase your conversion rates in a few minutes with AB Tasty, the all-in-one and expandable conversion optimization platform for fast return on investment. Run A/B/n, split, multivariate & multi-page tests, personalize your marketing messages and engage with your website visitors at the right time. Enable your product team to put users in the center of product strategy, while enabling engineering ... read more about AB Tasty

Adalysis is an automated ad testing platform for AdWords.The platform automatically recognizes when ads are being tested and then runs statistical significance calculations for those tests to determine where you have action to take.The system also recolonizes the effective device of your ads, and splits out the tests based upon the devices where the ads are being displayed. ... read more about Adalysis

Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in minutes. Features include Instant heatmaps, session recordings, powerful insights, and Google Analytics integration. Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in mi ... read more about Microsoft Clarity

WAPT Pro is a load and performance testing tool that works for any web site from a simple web service to a customized ERP or CRM solution. Mobile web applications, corporate portals and intranet sites implemented with any technologies can be easily tested with WAPT Pro. The test is created in a matter of minutes by recording it in a browser. A few clicks are required to make thousands of virtual ... read more about WAPT Pro

GTM testing offers a simple and elegant solution to ab testing in Google Tag Manager. And it's free for unlimited tests and pageviews. ... read more about GTM testing

AdPushup is a revenue optimization platform that helps publishers increase their ad revenue using automated A/B testing, header bidding, innovative ad formats, and AdBlock recovery. We are a Google Certified Publishing Partner (GCPP) and backed by Microsoft Ventures. ... read more about AdPushup