Best A/B Testing Software

A/B Testing Software

The simple practice of testing two versions to pick the best is A/B testing. When it comes to conversion optimization, this process is widely suggested and accepted. If you are looking to deliver better user experience with actionable insights, the best way is to opt for A/B testing software. Well, deciding on an A/B testing tool can be a bit challenging. To simplify this process, GoodFirms have come up with a list of the best A/B testing software. The list has the product details and client reviews, along with the pricing. Have a look at the below-listed A/B Testing Tools to meet your needs:

List of The Best A/B Testing Tools (22 Software)

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  • Google Optimize

    Optimize shows you which site experiences engage

    Whether it’s a custom-tailored message at checkout or a completely revamped homepage, Optimize shows you which site experiences engage and delight your customers, and gives you the solutions you need to deliver them. ... learn more about Google Optimize

    "Easy to get it up and running and connect to other Google Analytics."
    Tomas Kolafa, Co-Founder at Growth Media
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    Free Trial
    Available
    Entry Level Price
    Free version
  • Crazy Egg

    Make your website better. Instantly.

    Crazy Egg lets you visualize your website's visitors through a heatmap. A heatmap is an easy way to understand what users want, care about and do on your site by visually representing their clicks - which are the strongest indicators of visitor motivation and desire. A Crazy Egg heatmap lets you collect more than 88% of the data you would using a traditional eye-tracking process. At a fraction of ... learn more about Crazy Egg

    "Video Review"
    Tomas Kolafa, Co-Founder at Growth Media
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    Free Trial
    30 days
    Entry Level Price
    $24.00 per Month
  • Convert

    Optimize your website for more Customer Value

    Meet Convert Experiences. It is an easy to use, GDPR and ePrivacy Regulation friendly A/B testing solution.It has a simple one-code installation, advanced developer options to bring the most ambitious hypotheses to life, personalization features for heightened traffic engagement and SmartInsert Protection™ for reduced flickering.   ... learn more about Convert

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    Free Trial
    15 days
    Entry Level Price
    $599 per Month
  • AB Tasty

    All-in-one and Expandable Conversion Optimization Platform

    Increase your conversion rates in a few minutes with AB Tasty, the all-in-one and expandable conversion optimization platform for fast return on investment. Run A/B/n, split, multivariate & multi-page tests, personalize your marketing messages and engage with your website visitors at the right time. ... learn more about AB Tasty

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    Free Trial
    N/A
    Entry Level Price
    Contact Vendor
  • Changeagain

    A/B Testing with Full Google Analytics Integration in 1 Click

    Changeagain equally divides your website traffic among all the variations and tracks which one works best for you. Integration with Google Analytics gives our service unique opportunity to get insights into Google Analytics data sets. ... learn more about Changeagain

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    Free Trial
    14 days
    Entry Level Price
    $14.00 per Month
  • Upsellit

    Get more value out of every visitor

    UpSellit develops personalized strategies for maximum conversions. With a suite of lead generation, email marketing, sales chat and onsite personalization technologies, UpSellit increases your conversions and profitability.UpSellit is a managed solution that aligns with your brand and customer experience to optimize your online conversion rate.   ... learn more about Upsellit

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    Free Trial
    N/A
    Entry Level Price
    Contact Vendor
  • VWO

    A/B Testing and Conversion Optimization Platform

    VWO is world’s leading web testing and conversion optimization platform that enables growing businesses to conduct qualitative and quantitative visitor research, build an experimentation roadmap and run continuous experiments on their digital properties. ... learn more about VWO

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    Free Trial
    30 days
    Entry Level Price
    Contact Vendor
  • Adalysis

    PPC Recommendations & Tools to Achieve Your Goals Faster!

    AdAlysis is an automated ad testing platform for AdWords.The platform automatically recognizes when ads are being tested and then runs statistical significance calculations for those tests to determine where you have action to take.The system also recolonizes the effective device of your ads, and splits out the tests based upon the devices where the ads are being displayed. ... learn more about Adalysis

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    Free Trial
    14 days
    Entry Level Price
    $99.00 per Month
  • Apptimize

    Create the Best Digital Experience Possible

    Apptimize is the leading mobile A/B solution. We empower product teams to increase revenue, engagement and retention by iterating faster and smarter. Our mission is to enable product managers to optimize, deploy, and manage the features and UX of their native iOS and Android apps in real-time through instant updates, A/B testing, feature flags, and analytics.  ... learn more about Apptimize

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    Free Trial
    N/A
    Entry Level Price
    Contact Vendor
  • Zoho PageSense

    The Complete A/B Testing and Conversion Rate Optimization Platform

    The Complete A/B Testing and Conversion Rate Optimization Platform.Goals help you track the key metrics of your website across segments. Use Funnel Analysis to find out which pages on your site cause significant drop-off.Our heatmaps show your visitors' clicking and scrolling patterns, and session recording helps you understand individual visitor behavior. ... learn more about Zoho PageSense

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    Free Trial
    30 days
    Entry Level Price
    Contact Vendor
  • Sitespect

    Fearless optimization

    SiteSpect is leading the advancement of testing, targeting and personalization software that empowers the world’s most successful digital businesses to drive revenue growth, deepen customer engagements, and sharpen their competitive edge. Only the SiteSpect digital optimization solution enables customers to test the entire user experience, from the front-end “look and feel” to th... learn more about Sitespect

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    Free Trial
    N/A
    Entry Level Price
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  • WAPT Pro

    Test the Performance of Web Applications Under Load

    WAPT Pro is a load and performance testing tool that works for any web site from a simple web service to a customized ERP or CRM solution. Mobile web applications, corporate portals and intranet sites implemented with any technologies can be easily tested with WAPT Pro. The test is created in a matter of minutes by recording it in a browser. A few clicks are required to make thousands of virtu... learn more about WAPT Pro

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    Free Trial
    30 days
    Entry Level Price
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  • Nelio

    It’s Time To Revamp Your WordPress.

    Nelio A/B Testing is the best conversion platform for WordPress. Test everything and get the most out of your site!... learn more about Nelio

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    Free Trial
    Available
    Entry Level Price
    $29 per Month
  • Appium

    Automation for Apps.

    Appium is an open-source test automation framework for use with native, hybrid and mobile web apps. It drives iOS, Android, and Windows apps using the WebDriver protocol.... learn more about Appium

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    Free Trial
    Available
    Entry Level Price
    Free version
  • Cucumber

    Tools & techniques that elevate teams to greatness.

    Cucumber's open-source and commercial collaboration tools combine with world-class training and consulting to take your engineering teams' performance to another level.... learn more about Cucumber

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    Free Trial
    N/A
    Entry Level Price
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  • Vanity

    Experiment Driven Development.

    Vanity is an Experiment Driven Development framework for Rails.... learn more about Vanity

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    Free Trial
    Available
    Entry Level Price
    Free version
  • GTM testing

    A/B testing with Google Tag Manager.

    GTM testing offers a simple and elegant solution to ab testing in Google Tag Manager. And it's free for unlimited tests and pageviews.... learn more about GTM testing

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    Free Trial
    Available
    Entry Level Price
    Free version
  • SiteGainer

    The all-in-one A/B testing & Conversion Optimization platform.

    An A/B test is conducted using SiteGainer that evaluates page performance. You need to do 4 things to run an A/B test: Create the "A" and "B" variations. Create variations of your website using our world-leading drag n drop editor, or hard code your changes in Javascript and CSS. Setup the test. Define which visitors should experience the test and which URLs will be included. Track on-pag... learn more about SiteGainer

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    Free Trial
    14 days
    Entry Level Price
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  • UXtweak

    Research tools for improving usability of web sites and web apps.

    UXtweak is a UX research offering powerful research tools for improving the usability of web sites and apps, from prototypes to production. UXtweak features are: - Unmoderated testing: Usability testing, online, and easier than ever. In online task-driven studies, collect feedback, observe how your users interact with your web site or app (or web-based prototype), and discover usability issues.... learn more about UXtweak

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    Free Trial
    5 days
    Entry Level Price
    $150 per Month
  • ConvertFlow

    All-in-one platform for converting website visitors

    ConvertFlow is an all-in-one platform for converting website visitors. Launch & A/B test personalized popups, sticky bars, quizzes, and landing pages - no coding or developers needed. Key features: * Build and test beautiful, high-converting landing pages at scale. * Launch intelligent multi-step popups across your site. * Segment your audience with quizzes and surveys. * Nudge people tow... learn more about ConvertFlow

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    Free Trial
    14 days
    Entry Level Price
    $29 per Month
  • NotifyVisitors

    Best Marketing Automation Software in India

    NotifyVisitors, a Delhi-based fast-growing marketing automation software company in India provide integration with multiple platforms. It is the simplest marketing automation software to send personalized push notifications and messages to customers.... learn more about NotifyVisitors

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    Free Trial
    14 days
    Entry Level Price
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  • Vue.ai Personalization Engine

    Personalize eCommerce experiences for every shopper with A.I.

    Vue.ai helps retailers grow revenue multi-fold with the power of A.I. that constantly learns and re-learns customer behavior as it relates to their business needs. Vue.ai allows every retailer to customize A.I. personalization models to work best for their business. The systems build nuanced shopper profiles for every shopper by learning from their actions on the site and mapping it to rich produc... learn more about Vue.ai Personalization Engine

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    Free Trial
    Available
    Entry Level Price
    Free version
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