Adobe Target
Test and optimize every experience, every time.Overview
Adobe
1967
United States
Adobe Target is a rule-based tool for UX researching, AI testing, targeting, omnichannel marketing, and scaling automation. It enables marketing professionals to tailor user experiences at individual-based levels, allowing users to send customized offers and messages to engage users.With Adobe, you get the whole optimization engine — AI-powered testing, personalization, and automation at scale — so you can find the individual in the haystack. And then delight them.
Industries
- Automotive
- Information Services
- Information Technology & Services
Languages
- English
Media
Core Features
A/B Testing Features
- Audience Targeting
- Funnel Analysis
- Landing Pages/Web Forms
- Split Testing
- Statistical Relevance Analysis
- Test Scheduling
Pricing
Pricing Type
Contact Vendor
Preferred Currency
USD ($)
Free Version
Yes
Payment Frequency
Quote Based
Customer Reviews
4.0
(1 Reviews)
It is the best enterprise level application that offers A/B testing and personalization services based on rules
Shiv Gupta
CEO at Incrementors Inbound Marketing
1 month ago
We Incrementors Inbound Marketing use Adobe Target. It has a simple Google Analytics integration and generates reports that can be used for UX testing, personalization and changing marketing offers. The platform, like other A/B testing tools, walks you through a three-step experimentation setup process that allows you to quickly generate variations, target audience groups based on your experiment hypothesis, and adjust the test's goals and parameters.
Licensing & Deployment
- Proprietary
- Cloud Hosted
- Web-based
Support
- 24x7 Support
Training
- Documentation